Dstillery Audiences

COLLEGE STUDENTS

Audience Size: 2.1 Million Devices

Explore the College Students Audience

Below you'll find more information about the College Students audience, broken down in different categories based on their digital and physical behaviors. These are 2.1 million unique devices whose actions qualify for the College Students audience.

Dstillery Crafted Audiences

INTERESTS

The College Students audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the College Students audience is Ivy League College Researchers.

Interest Composition Index
Ivy League College Researchers 45.13% 47.69x
Online Grammar Tool Users 41.50% 42.39x
Psychiatrists 45.89% 38.62x
Executive and C-Suite 32.69% 37.60x
Liberal Think Tank Readers 41.42% 37.51x
Professional Medical Journal Readers 41.13% 36.85x
Cholesterol Researchers 32.14% 36.77x
Documentary Film Fans 37.88% 35.26x
Eco-Conscious Consumers 32.44% 34.54x
Adult Acne Sufferers 39.34% 34.42x
Composition Percentage: The overlap percentage between the College Students audience and the Interest attribute.
Index: A comparison of the College Students audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The College Students audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the College Students audience is Carhartt.

Location Composition Index
Carhartt 0.04% 1.05x
Composition Percentage: The overlap percentage between the College Students audience and the Location attribute.
Index: A comparison of the College Students audience to the internet population.
Dstillery Web Insights

WEBSITES

The College Students audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the College Students audience is frontiersin.org.

Website Composition Index
frontiersin.org 1.21% 56.01x
onlinelibrary.wiley.com 4.79% 50.44x
uchicago.edu 1.13% 49.65x
columbia.edu 3.98% 47.54x
worldcat.org 1.63% 45.27x
eurekalert.org 1.50% 44.53x
everydayfeminism.com 1.24% 44.51x
chronicle.com 2.80% 44.29x
newstatesman.com 1.86% 43.54x
splcenter.org 1.40% 43.37x
Composition Percentage: The overlap percentage between the College Students audience and the Web attribute.
Index: A comparison of the College Students audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the College Students audience is University Press.

Content Affinity Composition Index
University Press 1.21% 39.61x
Social & Demographic Trends 0.11% 34.96x
Hipster Clothing 0.08% 31.13x
Writing & Publishing 1.01% 30.57x
International Development & Health 0.31% 30.22x
Institutional Investing 0.28% 30.01x
MBA Education 2.05% 29.17x
Reproductive Health 0.29% 28.26x
Education Cluster 1.85% 27.85x
London Tourism & Events 0.12% 27.02x
Composition Percentage: The overlap percentage between the College Students audience and the Content Affinity attribute.
Index: A comparison of the College Students audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The College Students audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female