Dstillery Audiences

COLLEGE STUDENTS

Audience Size: 2.8 Million Devices

Explore the College Students Audience

Below you'll find more information about the College Students audience, broken down in different categories based on their digital and physical behaviors. These are 2.8 million unique devices whose actions qualify for the College Students audience.

Dstillery Crafted Audiences

INTERESTS

The College Students audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the College Students audience is Ivy League College Researchers.

Interest Composition Index
Ivy League College Researchers 49.51% 34.15x
Online Grammar Tool Users 44.27% 30.85x
Psychiatrists 51.99% 30.12x
Nature and Outdoors Book Readers 30.66% 29.00x
Professional Medical Journal Readers 46.19% 28.84x
Liberal Think Tank Readers 44.28% 28.48x
Executive and C-Suite 35.64% 27.67x
Cholesterol Researchers 37.48% 27.38x
Eco-Conscious Consumers 37.66% 25.86x
Immigration Resource Researchers 44.94% 25.80x
Composition Percentage: The overlap percentage between the College Students audience and the Interest attribute.
Index: A comparison of the College Students audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The College Students audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the College Students audience is Banana Republic.

Location Composition Index
Banana Republic 0.01% 1.78x
Jos A. Bank Clothiers 0.01% 1.64x
The Childrens Place 0.02% 1.60x
Zumiez 0.01% 1.59x
LOFT 0.01% 1.59x
Lane Bryant 0.01% 1.37x
American Eagle Outfitters 0.01% 1.36x
Victoria's Secret 0.02% 1.35x
Chicos 0.01% 1.34x
Journeys 0.02% 1.31x
Composition Percentage: The overlap percentage between the College Students audience and the Location attribute.
Index: A comparison of the College Students audience to the internet population.
Dstillery Web Insights

WEBSITES

The College Students audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the College Students audience is ssrn.com.

Website Composition Index
ssrn.com 2.21% 45.48x
cell.com 1.33% 42.35x
uchicago.edu 2.26% 41.48x
columbia.edu 4.65% 40.71x
theparisreview.org 1.83% 39.24x
springer.com 1.44% 39.09x
thecrimson.com 2.63% 39.08x
frontiersin.org 2.68% 38.67x
chronicle.com 5.17% 38.37x
the-scientist.com 1.09% 37.70x
Composition Percentage: The overlap percentage between the College Students audience and the Web attribute.
Index: A comparison of the College Students audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the College Students audience is University Press.

Content Affinity Composition Index
University Press 2.69% 25.49x
Social & Demographic Trends 0.41% 24.55x
International Development & Health 0.69% 21.88x
Writing & Publishing 1.75% 21.20x
Education Cluster 3.82% 21.06x
Reproductive Health 0.71% 20.62x
Assorted Topics (Academic Press, World Facts, Nature Conservation, Liberalism) 1.41% 19.87x
MBA Education 3.52% 19.62x
Institutional Investing 0.70% 19.37x
Teaching Abroad 0.05% 19.27x
Composition Percentage: The overlap percentage between the College Students audience and the Content Affinity attribute.
Index: A comparison of the College Students audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The College Students audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female