Dstillery Audiences

COMPETITIVE CAR BRAND SHOPPERS

Audience Size: 3 Million Devices

Explore the Competitive Car Brand Shoppers Audience

Below you'll find more information about the Competitive Car Brand Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 3 million unique devices whose actions qualify for the Competitive Car Brand Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Competitive Car Brand Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Competitive Car Brand Shoppers audience is Honda Vehicle Shoppers.

Interest Composition Index
Honda Vehicle Shoppers 40.33% 29.07x
In-Market Car Shoppers 43.04% 27.27x
Auto Repair Researchers 40.65% 26.99x
Car Buyers 35.20% 26.72x
Ford Vehicle Shoppers 41.20% 26.59x
Xtreme Sports Fans 40.10% 25.03x
Quads and ATV Enthusiasts 43.30% 24.66x
Motorcycle Enthusiasts 36.99% 24.16x
Jeep Vehicle Shoppers 35.84% 24.02x
Truck Shoppers 39.25% 23.81x
Composition Percentage: The overlap percentage between the Competitive Car Brand Shoppers audience and the Interest attribute.
Index: A comparison of the Competitive Car Brand Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Competitive Car Brand Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Competitive Car Brand Shoppers audience is Eddie Bauer.

Location Composition Index
Eddie Bauer 0.01% 1.52x
Carhartt 0.29% 1.24x
Lane Bryant 0.02% 1.14x
Old Navy 0.04% 1.08x
Talbots 0.01% 1.07x
LOFT 0.02% 1.06x
Maurices 0.04% 1.05x
Jos A. Bank Clothiers 0.02% 1.05x
Express 0.02% 1.04x
Chicos 0.02% 1.00x
Composition Percentage: The overlap percentage between the Competitive Car Brand Shoppers audience and the Location attribute.
Index: A comparison of the Competitive Car Brand Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Competitive Car Brand Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Competitive Car Brand Shoppers audience is ford.com.

Website Composition Index
ford.com 2.05% 37.69x
mustangandfords.com 1.44% 37.32x
hondaforeman.com 1.20% 35.36x
motorcyclenews.com 2.03% 34.76x
bikez.com 4.15% 34.31x
motorcyclecruiser.com 1.57% 34.24x
honda.com 10.49% 33.90x
hondaatvforums.net 2.05% 33.63x
superstreetonline.com 1.64% 32.55x
hondashadow.net 1.08% 32.24x
Composition Percentage: The overlap percentage between the Competitive Car Brand Shoppers audience and the Web attribute.
Index: A comparison of the Competitive Car Brand Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Competitive Car Brand Shoppers audience is Auctions & Repossessions.

Content Affinity Composition Index
Auctions & Repossessions 0.05% 24.15x
Auto Body Upkeep & Repair Researchers 0.37% 22.86x
Car Keys, Locks & Remotes 0.26% 22.54x
Recreational Motor Sport Enthusiasts 2.74% 21.51x
Assorted Topics (Photography Resources, Stock Photos, Motorcycles) 1.83% 17.85x
Auto Tires & Parts Repair Researchers 0.23% 17.75x
All-Terrain Vehicles 13.41% 17.66x
Trucks 0.24% 17.49x
Bathrooms & Plumbing 0.07% 17.28x
Motorsport Equipment 3.34% 17.00x
Composition Percentage: The overlap percentage between the Competitive Car Brand Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Competitive Car Brand Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Competitive Car Brand Shoppers audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male