Dstillery Audiences

COMPETITIVE CAR BRAND SHOPPERS

Audience Size: 2.6 Million Devices

Explore the Competitive Car Brand Shoppers Audience

Below you'll find more information about the Competitive Car Brand Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 2.6 million unique devices whose actions qualify for the Competitive Car Brand Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Competitive Car Brand Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Competitive Car Brand Shoppers audience is Quads and ATV Enthusiasts.

Interest Composition Index
Quads and ATV Enthusiasts 55.38% 34.82x
Honda Vehicle Shoppers 54.93% 34.01x
Truck Shoppers 49.24% 30.93x
Car Buyers 46.53% 30.55x
Power Tools Shoppers 43.62% 30.35x
Auto Repair Researchers 48.32% 30.32x
Xtreme Sports Fans 42.01% 30.11x
Jeep Vehicle Shoppers 45.10% 29.28x
Ford Vehicle Shoppers 46.11% 29.16x
Ford Mustang Enthusiasts 44.38% 28.86x
Composition Percentage: The overlap percentage between the Competitive Car Brand Shoppers audience and the Interest attribute.
Index: A comparison of the Competitive Car Brand Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Competitive Car Brand Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Competitive Car Brand Shoppers audience is LL Bean.

Location Composition Index
LL Bean 0.01% 1.60x
Buckle 0.22% 1.26x
Jos A. Bank Clothiers 0.35% 1.22x
Mens Wearhouse 0.58% 1.20x
Chicos 0.08% 1.14x
Express Outlets 0.01% 1.13x
Dressbarn 0.06% 1.10x
White House Black Market 0.23% 1.09x
Lane Bryant 0.05% 1.05x
REI 0.02% 0.99x
Composition Percentage: The overlap percentage between the Competitive Car Brand Shoppers audience and the Location attribute.
Index: A comparison of the Competitive Car Brand Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Competitive Car Brand Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Competitive Car Brand Shoppers audience is yamahamotorsports.com.

Website Composition Index
yamahamotorsports.com 5.18% 74.78x
hondaprokevin.com 4.09% 72.30x
milwaukeetool.com 1.31% 60.29x
honda.com 9.31% 59.89x
quadhunter.com 1.21% 59.58x
bikefinds.com 2.08% 59.49x
procharger.com 1.52% 58.17x
personaldefenseworld.com 1.41% 57.45x
baileysonline.com 1.33% 57.39x
stage3motorsports.com 3.88% 57.02x
Composition Percentage: The overlap percentage between the Competitive Car Brand Shoppers audience and the Web attribute.
Index: A comparison of the Competitive Car Brand Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Competitive Car Brand Shoppers audience is Texas Off-Roading.

Content Affinity Composition Index
Texas Off-Roading 0.38% 33.55x
Recreational Motor Sport Enthusiasts 8.88% 29.44x
General Interest 0.54% 28.66x
Rural Living 0.32% 26.20x
Home Improvement Contractor 3.27% 23.92x
Power Tools 7.72% 21.58x
Auto Body Upkeep & Repair Researchers 7.67% 21.37x
All-Terrain Vehicles 21.79% 21.37x
Motorcycles & Snowmobiles 11.08% 20.72x
Auto Tires & Parts Repair Researchers 5.76% 20.22x
Composition Percentage: The overlap percentage between the Competitive Car Brand Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Competitive Car Brand Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Competitive Car Brand Shoppers audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male