Dstillery Audiences

COMPETITIVE CAR BRAND SHOPPERS

Audience Size: 5.3 Million Devices

Explore the Competitive Car Brand Shoppers Audience

Below you'll find more information about the Competitive Car Brand Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 5.3 million unique devices whose actions qualify for the Competitive Car Brand Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Competitive Car Brand Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Competitive Car Brand Shoppers audience is Quads and ATV Enthusiasts.

Interest Composition Index
Quads and ATV Enthusiasts 50.41% 27.92x
Ford Vehicle Shoppers 43.84% 27.40x
Honda Vehicle Shoppers 50.46% 27.35x
Truck Shoppers 48.13% 26.40x
Car Buyers 46.06% 25.36x
Auto Repair Researchers 47.93% 25.25x
Power Tools Shoppers 43.86% 24.90x
Corvette Enthusiasts 43.85% 24.50x
Ford Mustang Enthusiasts 44.63% 24.41x
Jeep Vehicle Shoppers 46.79% 24.40x
Composition Percentage: The overlap percentage between the Competitive Car Brand Shoppers audience and the Interest attribute.
Index: A comparison of the Competitive Car Brand Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Competitive Car Brand Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Competitive Car Brand Shoppers audience is REI.

Location Composition Index
REI 0.01% 1.38x
Carhartt 0.33% 1.37x
Jos A. Bank Clothiers 0.04% 1.10x
Chicos 0.04% 1.07x
Mens Wearhouse 0.05% 1.00x
Lane Bryant 0.03% 1.00x
White House Black Market 0.04% 0.97x
Buckle 0.03% 0.96x
Old Navy 0.05% 0.92x
Talbots 0.02% 0.92x
Composition Percentage: The overlap percentage between the Competitive Car Brand Shoppers audience and the Location attribute.
Index: A comparison of the Competitive Car Brand Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Competitive Car Brand Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Competitive Car Brand Shoppers audience is hondaprokevin.com.

Website Composition Index
hondaprokevin.com 1.67% 43.70x
yamahamotorsports.com 1.24% 43.23x
westendmotorsports.com 1.04% 34.90x
ridermagazine.com 1.11% 34.78x
vortexoptics.com 1.24% 34.36x
dieselpowerproducts.com 1.90% 33.57x
honda.com 4.62% 32.35x
harborfreight.com 2.36% 32.30x
glock.com 1.73% 31.01x
dbelectrical.com 1.27% 31.01x
Composition Percentage: The overlap percentage between the Competitive Car Brand Shoppers audience and the Web attribute.
Index: A comparison of the Competitive Car Brand Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Competitive Car Brand Shoppers audience is Texas Off-Roading.

Content Affinity Composition Index
Texas Off-Roading 0.19% 27.13x
Recreational Motor Sport Enthusiasts 4.08% 22.73x
General Interest 0.30% 22.03x
Rural Living 0.10% 20.53x
Home Improvement Contractor 0.68% 20.01x
Environmentally Friendly Cars 0.06% 18.36x
Auto Body Upkeep & Repair Researchers 4.01% 18.13x
Car Keys, Locks & Remotes 7.62% 17.67x
Trucking 9.55% 17.58x
All-Terrain Vehicles 16.92% 17.56x
Composition Percentage: The overlap percentage between the Competitive Car Brand Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Competitive Car Brand Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Competitive Car Brand Shoppers audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male