Dstillery Audiences

COMPETITIVE CAR BRAND SHOPPERS

Audience Size: 4.4 Million Devices

Explore the Competitive Car Brand Shoppers Audience

Below you'll find more information about the Competitive Car Brand Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 4.4 million unique devices whose actions qualify for the Competitive Car Brand Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Competitive Car Brand Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Competitive Car Brand Shoppers audience is Honda Vehicle Shoppers.

Interest Composition Index
Honda Vehicle Shoppers 53.70% 36.28x
Ford Vehicle Shoppers 45.74% 34.81x
Quads and ATV Enthusiasts 55.07% 34.64x
Car Buyers 45.75% 33.94x
Truck Shoppers 50.76% 33.77x
Power Tools Shoppers 44.30% 33.71x
Auto Repair Researchers 48.38% 33.46x
Jeep Vehicle Shoppers 46.26% 32.98x
Xtreme Sports Fans 45.84% 32.00x
Ford Mustang Enthusiasts 44.70% 31.96x
Composition Percentage: The overlap percentage between the Competitive Car Brand Shoppers audience and the Interest attribute.
Index: A comparison of the Competitive Car Brand Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Competitive Car Brand Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Competitive Car Brand Shoppers audience is Carhartt.

Location Composition Index
Carhartt 0.36% 1.45x
Ralph Lauren 0.01% 1.27x
Chicos 0.04% 1.19x
Talbots 0.02% 1.15x
Dressbarn 0.03% 1.11x
Mens Wearhouse 0.05% 1.02x
Eddie Bauer 0.02% 0.99x
White House Black Market 0.04% 0.99x
Jos A. Bank Clothiers 0.03% 0.98x
Old Navy 0.06% 0.95x
Composition Percentage: The overlap percentage between the Competitive Car Brand Shoppers audience and the Location attribute.
Index: A comparison of the Competitive Car Brand Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Competitive Car Brand Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Competitive Car Brand Shoppers audience is yamahamotorsports.com.

Website Composition Index
yamahamotorsports.com 1.76% 57.13x
hondaprokevin.com 2.17% 55.99x
bikefinds.com 1.16% 49.38x
bobistheoilguy.com 1.17% 44.76x
vortexoptics.com 1.63% 43.69x
honda.com 4.93% 43.32x
westendmotorsports.com 1.27% 42.45x
ridermagazine.com 1.38% 41.76x
dieselpowerproducts.com 2.33% 41.66x
hondaatvforums.net 1.25% 41.37x
Composition Percentage: The overlap percentage between the Competitive Car Brand Shoppers audience and the Web attribute.
Index: A comparison of the Competitive Car Brand Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Competitive Car Brand Shoppers audience is Texas Off-Roading.

Content Affinity Composition Index
Texas Off-Roading 0.23% 33.07x
Recreational Motor Sport Enthusiasts 4.85% 27.71x
Rural Living 0.15% 26.43x
General Interest 0.37% 25.64x
Home Improvement Contractor 1.18% 24.82x
Auto Body Upkeep & Repair Researchers 4.71% 21.39x
All-Terrain Vehicles 18.41% 21.24x
Environmentally Friendly Cars 0.08% 21.17x
Auto Tires & Parts Repair Researchers 3.02% 20.95x
Car Keys, Locks & Remotes 8.87% 20.61x
Composition Percentage: The overlap percentage between the Competitive Car Brand Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Competitive Car Brand Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Competitive Car Brand Shoppers audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male