Dstillery Audiences

COMPETITIVE CAR BRAND SHOPPERS

Audience Size: 3.6 Million Devices

Explore the Competitive Car Brand Shoppers Audience

Below you'll find more information about the Competitive Car Brand Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 3.6 million unique devices whose actions qualify for the Competitive Car Brand Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Competitive Car Brand Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Competitive Car Brand Shoppers audience is Honda Vehicle Shoppers.

Interest Composition Index
Honda Vehicle Shoppers 52.36% 36.68x
Quads and ATV Enthusiasts 55.12% 35.65x
Car Buyers 43.89% 33.72x
Power Tools Shoppers 41.47% 33.46x
Auto Repair Researchers 45.95% 33.40x
Truck Shoppers 49.29% 33.12x
Ford Vehicle Shoppers 44.23% 32.98x
Xtreme Sports Fans 41.73% 31.93x
Car Enthusiasts 35.89% 31.63x
Jeep Vehicle Shoppers 45.22% 31.59x
Composition Percentage: The overlap percentage between the Competitive Car Brand Shoppers audience and the Interest attribute.
Index: A comparison of the Competitive Car Brand Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Competitive Car Brand Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Competitive Car Brand Shoppers audience is Jos A. Bank Clothiers.

Location Composition Index
Jos A. Bank Clothiers 0.35% 1.29x
Buckle 0.27% 1.24x
Mens Wearhouse 0.56% 1.23x
White House Black Market 0.31% 1.14x
Express Outlets 0.01% 1.12x
REI 0.02% 1.11x
Johnston and Murphy 0.34% 1.06x
Lane Bryant 0.05% 1.05x
Bonobos 0.07% 1.00x
Belk 0.01% 0.99x
Composition Percentage: The overlap percentage between the Competitive Car Brand Shoppers audience and the Location attribute.
Index: A comparison of the Competitive Car Brand Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Competitive Car Brand Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Competitive Car Brand Shoppers audience is yamahamotorsports.com.

Website Composition Index
yamahamotorsports.com 3.52% 53.36x
hondaprokevin.com 3.12% 51.60x
procharger.com 1.11% 44.41x
stage3motorsports.com 2.85% 44.19x
honda.com 6.77% 43.83x
bikefinds.com 1.61% 43.59x
motorcycle-usa.com 1.51% 42.27x
mowersatjacks.com 1.07% 42.25x
sdparts.com 1.05% 40.32x
ford.com 3.94% 39.59x
Composition Percentage: The overlap percentage between the Competitive Car Brand Shoppers audience and the Web attribute.
Index: A comparison of the Competitive Car Brand Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Competitive Car Brand Shoppers audience is Texas Off-Roading.

Content Affinity Composition Index
Texas Off-Roading 0.33% 31.32x
Recreational Motor Sport Enthusiasts 7.06% 27.15x
General Interest 0.53% 26.14x
Rural Living 0.23% 25.01x
Home Improvement Contractor 2.41% 23.62x
Auto Body Upkeep & Repair Researchers 6.45% 20.53x
Auto Tires & Parts Repair Researchers 4.56% 20.46x
All-Terrain Vehicles 20.28% 20.01x
Power Tools 7.11% 19.98x
Handyman Tools 0.04% 19.63x
Composition Percentage: The overlap percentage between the Competitive Car Brand Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Competitive Car Brand Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Competitive Car Brand Shoppers audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male