Explore the Contractors & Construction Professionals Audience
Below you'll find more information about the Contractors & Construction Professionals audience, broken down in different categories based on their digital and physical behaviors. These are 3.1 million unique devices whose actions qualify for the Contractors & Construction Professionals audience.
INTERESTS
The Contractors & Construction Professionals audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Contractors & Construction Professionals audience is DIYers.
| Interest | Composition | Index |
| DIYers | 46.02% | 26.76x |
| Power Tools Shoppers | 34.26% | 25.46x |
| Home Heating and Cooling Researchers | 39.26% | 24.72x |
| Product Manuals Researchers | 28.07% | 24.06x |
| Home Exterior Design Enthusiasts | 35.00% | 22.62x |
| Plumbers | 42.56% | 22.32x |
| New Homeowners | 38.48% | 21.67x |
| Kitchen Stove Shoppers | 33.94% | 21.45x |
| Home Brewing Enthusiasts | 24.05% | 20.47x |
| Flooring Shoppers | 31.61% | 19.66x |
Composition Percentage:
The overlap percentage between the Contractors & Construction Professionals audience and the Interest attribute.
Index: A comparison of the Contractors & Construction Professionals audience to the internet population.
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APPAREL RETAILERS
The Contractors & Construction Professionals audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Contractors & Construction Professionals audience is J. Crew.
| Location | Composition | Index |
| J. Crew | 0.01% | 1.72x |
| Banana Republic | 0.01% | 1.42x |
| American Eagle Outfitters | 0.01% | 1.38x |
| Maurices | 0.03% | 1.37x |
| Mens Wearhouse | 0.02% | 1.35x |
| White House Black Market | 0.01% | 1.29x |
| Carhartt | 0.20% | 1.28x |
| Journeys | 0.02% | 1.26x |
| Aeropostale | 0.01% | 1.13x |
| Chicos | 0.01% | 1.07x |
Composition Percentage:
The overlap percentage between the Contractors & Construction Professionals audience and the Location attribute.
Index: A comparison of the Contractors & Construction Professionals audience to the internet population.
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WEBSITES
The Contractors & Construction Professionals audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Contractors & Construction Professionals audience is decks.com.
| Website | Composition | Index |
| decks.com | 1.21% | 42.86x |
| contractortalk.com | 9.34% | 36.05x |
| woodworkingtalk.com | 3.61% | 35.81x |
| diychatroom.com | 13.28% | 34.14x |
| forums.jlconline.com | 4.28% | 33.42x |
| constructionprotips.com | 2.03% | 32.20x |
| electriciantalk.com | 4.31% | 31.34x |
| dewalt.com | 2.75% | 30.40x |
| greenbuildingadvisor.com | 2.11% | 29.94x |
| finehomebuilding.com | 11.13% | 29.79x |
Composition Percentage:
The overlap percentage between the Contractors & Construction Professionals audience and the Web attribute.
Index: A comparison of the Contractors & Construction Professionals audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Contractors & Construction Professionals audience is Canadian Construction & Renovation Research Cluster.
| Content Affinity | Composition | Index |
| Canadian Construction & Renovation Research Cluster | 0.15% | 17.78x |
| Lighting & Power | 0.90% | 17.78x |
| Power Tools | 2.94% | 16.75x |
| Woodwork | 6.33% | 16.62x |
| Auctions & Repossessions | 0.41% | 16.02x |
| Machines & Industrial Supplies | 1.24% | 15.96x |
| Electronic Cabling | 0.27% | 15.56x |
| Auto Body Upkeep & Repair Researchers | 1.57% | 15.50x |
| Home Furnishings | 3.50% | 15.48x |
| Amateur Radios | 1.17% | 15.08x |
Composition Percentage:
The overlap percentage between the Contractors & Construction Professionals audience and the Content Affinity attribute.
Index: A comparison of the Contractors & Construction Professionals audience to the internet population.
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DEMOGRAPHICS
The Contractors & Construction Professionals audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male
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