Explore the Contractors & Construction Professionals Audience
Below you'll find more information about the Contractors & Construction Professionals audience, broken down in different categories based on their digital and physical behaviors. These are 3.2 million unique devices whose actions qualify for the Contractors & Construction Professionals audience.
INTERESTS
The Contractors & Construction Professionals audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Contractors & Construction Professionals audience is DIYers.
| Interest | Composition | Index |
| DIYers | 42.67% | 30.86x |
| Home Heating and Cooling Researchers | 36.84% | 27.63x |
| Home Exterior Design Enthusiasts | 28.89% | 24.92x |
| Plumbers | 39.71% | 23.62x |
| Power Tools Shoppers | 36.11% | 22.86x |
| Kitchen Stove Shoppers | 28.98% | 22.27x |
| New Homeowners | 35.31% | 22.26x |
| Product Manuals Researchers | 30.86% | 20.62x |
| Flooring Shoppers | 28.63% | 20.59x |
| Country Home Decorators | 27.06% | 20.04x |
Composition Percentage:
The overlap percentage between the Contractors & Construction Professionals audience and the Interest attribute.
Index: A comparison of the Contractors & Construction Professionals audience to the internet population.
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APPAREL RETAILERS
The Contractors & Construction Professionals audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Contractors & Construction Professionals audience is Maurices.
| Location | Composition | Index |
| Maurices | 0.03% | 1.43x |
| Carhartt | 0.19% | 1.27x |
| Jos A. Bank Clothiers | 0.01% | 1.25x |
| LOFT | 0.02% | 1.23x |
| White House Black Market | 0.02% | 1.14x |
| American Eagle Outfitters | 0.01% | 1.13x |
| Chicos | 0.01% | 1.08x |
| Journeys | 0.02% | 1.06x |
| Buckle | 0.02% | 1.04x |
| Gap | 0.01% | 0.99x |
Composition Percentage:
The overlap percentage between the Contractors & Construction Professionals audience and the Location attribute.
Index: A comparison of the Contractors & Construction Professionals audience to the internet population.
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WEBSITES
The Contractors & Construction Professionals audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Contractors & Construction Professionals audience is contractortalk.com.
| Website | Composition | Index |
| contractortalk.com | 9.28% | 40.19x |
| snowest.com | 1.10% | 40.02x |
| woodworkingtalk.com | 4.47% | 37.51x |
| forums.jlconline.com | 4.14% | 37.21x |
| lowes.ca | 1.04% | 35.68x |
| greenbuildingadvisor.com | 4.52% | 34.40x |
| finehomebuilding.com | 12.87% | 34.20x |
| electriciantalk.com | 4.82% | 33.74x |
| snowmobileforum.com | 1.26% | 33.70x |
| diychatroom.com | 17.46% | 33.46x |
Composition Percentage:
The overlap percentage between the Contractors & Construction Professionals audience and the Web attribute.
Index: A comparison of the Contractors & Construction Professionals audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Contractors & Construction Professionals audience is Lighting & Power.
| Content Affinity | Composition | Index |
| Lighting & Power | 0.27% | 23.84x |
| Auctions & Repossessions | 0.11% | 21.57x |
| Auto Body Upkeep & Repair Researchers | 0.53% | 20.38x |
| Bathrooms & Plumbing | 0.16% | 20.32x |
| Woodwork | 5.31% | 19.76x |
| Machines & Industrial Supplies | 0.37% | 19.70x |
| Robotics | 0.09% | 19.07x |
| Electronic Cabling | 0.05% | 18.94x |
| Yard Structures | 0.15% | 18.86x |
| Amateur Radios | 0.23% | 18.19x |
Composition Percentage:
The overlap percentage between the Contractors & Construction Professionals audience and the Content Affinity attribute.
Index: A comparison of the Contractors & Construction Professionals audience to the internet population.
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DEMOGRAPHICS
The Contractors & Construction Professionals audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male
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