Explore the Contractors & Construction Professionals Audience
Below you'll find more information about the Contractors & Construction Professionals audience, broken down in different categories based on their digital and physical behaviors. These are 1.6 million unique devices whose actions qualify for the Contractors & Construction Professionals audience.
INTERESTS
The Contractors & Construction Professionals audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Contractors & Construction Professionals audience is New Homeowners.
| Interest | Composition | Index |
| New Homeowners | 58.90% | 72.18x |
| DIYers | 40.34% | 60.48x |
| Wood Carving Enthusiasts | 50.15% | 55.96x |
| Home Heating and Cooling Researchers | 34.06% | 55.16x |
| Home Exterior Design Enthusiasts | 17.77% | 45.41x |
| Tire Shoppers | 37.81% | 39.88x |
| Plumbers | 45.43% | 39.15x |
| Power Tools Shoppers | 43.23% | 39.15x |
| Auto Repair Researchers | 41.88% | 38.86x |
| Spa and Pool Owners | 31.73% | 38.85x |
Composition Percentage:
The overlap percentage between the Contractors & Construction Professionals audience and the Interest attribute.
Index: A comparison of the Contractors & Construction Professionals audience to the internet population.
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APPAREL RETAILERS
The Contractors & Construction Professionals audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Contractors & Construction Professionals audience is Michael Kors.
| Location | Composition | Index |
| Michael Kors | 0.01% | 1.51x |
| Talbots | 0.01% | 1.32x |
| American Eagle Outfitters | 0.02% | 1.30x |
| Journeys | 0.02% | 0.92x |
| Old Navy | 0.01% | 0.84x |
| Express | 0.01% | 0.84x |
| Maurices | 0.02% | 0.70x |
| Gymboree | 0.01% | 0.70x |
| Zumiez | 0.01% | 0.56x |
Composition Percentage:
The overlap percentage between the Contractors & Construction Professionals audience and the Location attribute.
Index: A comparison of the Contractors & Construction Professionals audience to the internet population.
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WEBSITES
The Contractors & Construction Professionals audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Contractors & Construction Professionals audience is forums.jlconline.com.
| Website | Composition | Index |
| forums.jlconline.com | 3.38% | 73.34x |
| contractortalk.com | 7.26% | 64.51x |
| lumberjocks.com | 2.38% | 60.08x |
| 4btswaps.com | 1.10% | 60.01x |
| garagetooladvisor.com | 1.22% | 59.84x |
| garagejournal.com | 22.81% | 59.37x |
| painttalk.com | 2.17% | 59.30x |
| about-air-compressors.com | 1.59% | 59.19x |
| diytileguy.com | 1.08% | 59.06x |
| oilburners.net | 1.19% | 58.07x |
Composition Percentage:
The overlap percentage between the Contractors & Construction Professionals audience and the Web attribute.
Index: A comparison of the Contractors & Construction Professionals audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Contractors & Construction Professionals audience is Power Tools.
| Content Affinity | Composition | Index |
| Power Tools | 2.35% | 46.58x |
| Car Keys, Locks & Remotes | 0.14% | 38.47x |
| Machines & Industrial Supplies | 0.22% | 36.01x |
| Woodwork | 4.69% | 34.88x |
| Trucking | 2.49% | 32.58x |
| Garden Power Equipment | 6.09% | 31.90x |
| Auto Body Upkeep & Repair Researchers | 0.18% | 30.77x |
| Engineering | 0.38% | 25.21x |
| Motorsport Equipment | 3.00% | 23.22x |
| Home Furnishings | 0.75% | 22.64x |
Composition Percentage:
The overlap percentage between the Contractors & Construction Professionals audience and the Content Affinity attribute.
Index: A comparison of the Contractors & Construction Professionals audience to the internet population.
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DEMOGRAPHICS
The Contractors & Construction Professionals audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male
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