Dstillery Audiences

CONTRACTORS & CONSTRUCTION PROFESSIONALS

Audience Size: 2.9 Million Devices

Explore the Contractors & Construction Professionals Audience

Below you'll find more information about the Contractors & Construction Professionals audience, broken down in different categories based on their digital and physical behaviors. These are 2.9 million unique devices whose actions qualify for the Contractors & Construction Professionals audience.

Dstillery Crafted Audiences

INTERESTS

The Contractors & Construction Professionals audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Contractors & Construction Professionals audience is DIYers.

Interest Composition Index
DIYers 41.96% 36.66x
Home Heating and Cooling Researchers 35.82% 33.76x
Home Exterior Design Enthusiasts 31.04% 31.30x
Power Tools Shoppers 39.43% 29.34x
Plumbers 40.64% 29.27x
New Homeowners 36.23% 28.52x
Product Manuals Researchers 33.67% 28.24x
Kitchen Stove Shoppers 32.36% 28.10x
Flooring Shoppers 29.23% 25.48x
Subaru Vehicle Shoppers 26.87% 25.43x
Composition Percentage: The overlap percentage between the Contractors & Construction Professionals audience and the Interest attribute.
Index: A comparison of the Contractors & Construction Professionals audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Contractors & Construction Professionals audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Contractors & Construction Professionals audience is Carhartt.

Location Composition Index
Carhartt 0.13% 1.33x
Maurices 0.02% 1.18x
Old Navy 0.01% 1.00x
Victoria's Secret 0.01% 0.80x
Composition Percentage: The overlap percentage between the Contractors & Construction Professionals audience and the Location attribute.
Index: A comparison of the Contractors & Construction Professionals audience to the internet population.
Dstillery Web Insights

WEBSITES

The Contractors & Construction Professionals audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Contractors & Construction Professionals audience is contractortalk.com.

Website Composition Index
contractortalk.com 8.53% 43.44x
constructionprotips.com 1.35% 42.66x
deckmagazine.com 1.65% 41.31x
dewalt.com 1.82% 39.70x
forums.jlconline.com 4.03% 39.28x
woodworkingtalk.com 3.66% 39.16x
diychatroom.com 13.31% 38.62x
electriciantalk.com 4.29% 36.32x
engineeringtoolbox.com 1.16% 36.14x
machinerytrader.com 1.56% 35.62x
Composition Percentage: The overlap percentage between the Contractors & Construction Professionals audience and the Web attribute.
Index: A comparison of the Contractors & Construction Professionals audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Contractors & Construction Professionals audience is Lighting & Power.

Content Affinity Composition Index
Lighting & Power 0.64% 25.76x
Canadian Construction & Renovation Research Cluster 0.11% 23.91x
Chemicals 0.12% 22.91x
Auctions & Repossessions 0.28% 22.73x
Machines & Industrial Supplies 0.90% 22.47x
Electronic Cabling 0.17% 21.57x
Amateur Radios 0.75% 21.42x
Auto Body Upkeep & Repair Researchers 1.03% 21.14x
Painting & Renovation 1.31% 20.41x
Woodwork 5.67% 20.39x
Composition Percentage: The overlap percentage between the Contractors & Construction Professionals audience and the Content Affinity attribute.
Index: A comparison of the Contractors & Construction Professionals audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Contractors & Construction Professionals audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male