Dstillery Audiences

CONTRACTORS & CONSTRUCTION PROFESSIONALS

Audience Size: 2.8 Million Devices

Explore the Contractors & Construction Professionals Audience

Below you'll find more information about the Contractors & Construction Professionals audience, broken down in different categories based on their digital and physical behaviors. These are 2.8 million unique devices whose actions qualify for the Contractors & Construction Professionals audience.

Dstillery Crafted Audiences

INTERESTS

The Contractors & Construction Professionals audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Contractors & Construction Professionals audience is DIYers.

Interest Composition Index
DIYers 52.84% 60.57x
Plumbers 45.01% 54.10x
Power Tools Shoppers 43.86% 53.70x
Home Exterior Design Enthusiasts 37.99% 52.59x
New Homeowners 46.29% 50.41x
Product Manuals Researchers 38.85% 48.85x
Flooring Shoppers 39.48% 48.14x
Home Heating and Cooling Researchers 38.02% 46.97x
Kitchen Stove Shoppers 37.02% 46.13x
Hardware Shoppers 33.81% 45.64x
Composition Percentage: The overlap percentage between the Contractors & Construction Professionals audience and the Interest attribute.
Index: A comparison of the Contractors & Construction Professionals audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Contractors & Construction Professionals audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Contractors & Construction Professionals audience is Jos A. Bank Clothiers.

Location Composition Index
Jos A. Bank Clothiers 0.31% 1.32x
REI 0.02% 1.26x
Mens Wearhouse 0.46% 1.20x
Eddie Bauer 0.02% 1.19x
Chicos 0.05% 1.10x
Lane Bryant 0.04% 1.09x
Buckle 0.13% 1.05x
Johnston and Murphy 0.10% 1.05x
Dressbarn 0.03% 1.01x
Bonobos 0.04% 1.00x
Composition Percentage: The overlap percentage between the Contractors & Construction Professionals audience and the Location attribute.
Index: A comparison of the Contractors & Construction Professionals audience to the internet population.
Dstillery Web Insights

WEBSITES

The Contractors & Construction Professionals audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Contractors & Construction Professionals audience is greenbuildingadvisor.com.

Website Composition Index
greenbuildingadvisor.com 4.90% 71.97x
sika.com 1.48% 65.82x
woodworkingtalk.com 4.41% 65.24x
protradecraft.com 1.35% 64.70x
contractortalk.com 13.35% 63.63x
wernerco.com 1.17% 61.05x
milwaukeetool.com 1.19% 60.65x
thisiscarpentry.com 1.97% 60.55x
inspectapedia.com 1.44% 60.50x
sakrete.com 1.03% 60.38x
Composition Percentage: The overlap percentage between the Contractors & Construction Professionals audience and the Web attribute.
Index: A comparison of the Contractors & Construction Professionals audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Contractors & Construction Professionals audience is Handyman Tools.

Content Affinity Composition Index
Handyman Tools 0.07% 35.21x
Home Improvement Contractor 3.41% 31.52x
Rural Living 0.28% 29.43x
Power Tools 8.65% 26.36x
Woodwork 11.47% 25.63x
Painting & Renovation 6.20% 24.66x
Home Remodeling 5.45% 24.52x
Lighting & Power 4.62% 24.25x
Home Furnishings 17.55% 21.10x
Home Remodeling 11.44% 19.63x
Composition Percentage: The overlap percentage between the Contractors & Construction Professionals audience and the Content Affinity attribute.
Index: A comparison of the Contractors & Construction Professionals audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Contractors & Construction Professionals audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male