Dstillery Audiences

CONTRACTORS & CONSTRUCTION PROFESSIONALS

Audience Size: 4 Million Devices

Explore the Contractors & Construction Professionals Audience

Below you'll find more information about the Contractors & Construction Professionals audience, broken down in different categories based on their digital and physical behaviors. These are 4 million unique devices whose actions qualify for the Contractors & Construction Professionals audience.

Dstillery Crafted Audiences

INTERESTS

The Contractors & Construction Professionals audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Contractors & Construction Professionals audience is DIYers.

Interest Composition Index
DIYers 51.79% 36.24x
Plumbers 46.24% 32.71x
Power Tools Shoppers 45.60% 32.60x
Home Exterior Design Enthusiasts 40.25% 31.89x
New Homeowners 46.31% 31.05x
Kitchen Stove Shoppers 38.78% 30.52x
Product Manuals Researchers 40.97% 30.09x
Home Heating and Cooling Researchers 41.53% 29.75x
Flooring Shoppers 38.88% 28.69x
Hardware Shoppers 33.78% 27.32x
Composition Percentage: The overlap percentage between the Contractors & Construction Professionals audience and the Interest attribute.
Index: A comparison of the Contractors & Construction Professionals audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Contractors & Construction Professionals audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Contractors & Construction Professionals audience is Jos A. Bank Clothiers.

Location Composition Index
Jos A. Bank Clothiers 0.31% 1.39x
White House Black Market 0.40% 1.35x
Mens Wearhouse 0.49% 1.28x
Buckle 0.29% 1.27x
Bonobos 0.09% 1.25x
Johnston and Murphy 0.55% 1.20x
REI 0.01% 1.07x
Topshop 0.02% 1.03x
Chicos 0.05% 1.01x
The North Face 0.02% 0.92x
Composition Percentage: The overlap percentage between the Contractors & Construction Professionals audience and the Location attribute.
Index: A comparison of the Contractors & Construction Professionals audience to the internet population.
Dstillery Web Insights

WEBSITES

The Contractors & Construction Professionals audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Contractors & Construction Professionals audience is greenbuildingadvisor.com.

Website Composition Index
greenbuildingadvisor.com 2.43% 49.31x
woodworkingtalk.com 3.36% 45.56x
contractortalk.com 10.66% 45.45x
woodweb.com 1.70% 44.91x
thisiscarpentry.com 1.29% 44.04x
popularwoodworking.com 1.19% 43.81x
certainteed.com 2.02% 43.32x
decks.com 4.83% 42.96x
diychatroom.com 9.40% 41.78x
finehomebuilding.com 8.17% 41.42x
Composition Percentage: The overlap percentage between the Contractors & Construction Professionals audience and the Web attribute.
Index: A comparison of the Contractors & Construction Professionals audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Contractors & Construction Professionals audience is Handyman Tools.

Content Affinity Composition Index
Handyman Tools 0.04% 26.12x
Home Improvement Contractor 1.56% 23.86x
Rural Living 0.16% 23.03x
Power Tools 6.24% 21.23x
Woodwork 7.84% 20.29x
Painting & Renovation 3.41% 20.16x
Home Remodeling 3.35% 18.38x
Lighting & Power 3.00% 17.94x
Home Furnishings 11.39% 17.12x
Auto Tires & Parts Repair Researchers 2.69% 16.83x
Composition Percentage: The overlap percentage between the Contractors & Construction Professionals audience and the Content Affinity attribute.
Index: A comparison of the Contractors & Construction Professionals audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Contractors & Construction Professionals audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male