Dstillery Audiences

CONTRACTORS & CONSTRUCTION PROFESSIONALS

Audience Size: 3.8 Million Devices

Explore the Contractors & Construction Professionals Audience

Below you'll find more information about the Contractors & Construction Professionals audience, broken down in different categories based on their digital and physical behaviors. These are 3.8 million unique devices whose actions qualify for the Contractors & Construction Professionals audience.

Dstillery Crafted Audiences

INTERESTS

The Contractors & Construction Professionals audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Contractors & Construction Professionals audience is DIYers.

Interest Composition Index
DIYers 46.41% 32.37x
Home Heating and Cooling Researchers 40.27% 28.90x
Plumbers 44.46% 27.62x
Home Exterior Design Enthusiasts 36.37% 27.15x
Power Tools Shoppers 43.25% 27.13x
New Homeowners 40.71% 26.53x
Product Manuals Researchers 38.09% 25.38x
Kitchen Stove Shoppers 35.17% 25.30x
Flooring Shoppers 32.75% 23.72x
Country Home Decorators 32.02% 22.22x
Composition Percentage: The overlap percentage between the Contractors & Construction Professionals audience and the Interest attribute.
Index: A comparison of the Contractors & Construction Professionals audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Contractors & Construction Professionals audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Contractors & Construction Professionals audience is Carhartt.

Location Composition Index
Carhartt 0.19% 1.46x
Dressbarn 0.01% 1.30x
Mens Wearhouse 0.06% 1.30x
Lane Bryant 0.01% 1.19x
Jos A. Bank Clothiers 0.01% 1.18x
White House Black Market 0.01% 1.15x
Old Navy 0.02% 1.07x
Banana Republic 0.01% 0.97x
Express 0.01% 0.97x
Chicos 0.01% 0.93x
Composition Percentage: The overlap percentage between the Contractors & Construction Professionals audience and the Location attribute.
Index: A comparison of the Contractors & Construction Professionals audience to the internet population.
Dstillery Web Insights

WEBSITES

The Contractors & Construction Professionals audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Contractors & Construction Professionals audience is decks.com.

Website Composition Index
decks.com 3.19% 42.04x
greenbuildingadvisor.com 1.80% 37.85x
rockler.com 1.28% 36.28x
contractortalk.com 10.66% 36.24x
woodworkingtalk.com 3.80% 35.82x
woodworkersjournal.com 1.84% 34.24x
hvac-talk.com 1.64% 33.89x
finehomebuilding.com 9.43% 33.65x
forums.jlconline.com 4.36% 33.63x
homewyse.com 2.94% 33.18x
Composition Percentage: The overlap percentage between the Contractors & Construction Professionals audience and the Web attribute.
Index: A comparison of the Contractors & Construction Professionals audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Contractors & Construction Professionals audience is Flags & Trump.

Content Affinity Composition Index
Flags & Trump 0.09% 22.97x
Lighting & Power 2.26% 22.44x
Home Improvement Contractor 0.19% 22.40x
Power Tools 5.14% 22.38x
Woodwork 7.47% 21.33x
Home Remodeling 2.16% 20.94x
Home Furnishings 7.77% 19.57x
Painting & Renovation 2.50% 19.37x
Canadian Construction & Renovation Research Cluster 0.37% 18.83x
Machines & Industrial Supplies 2.94% 18.59x
Composition Percentage: The overlap percentage between the Contractors & Construction Professionals audience and the Content Affinity attribute.
Index: A comparison of the Contractors & Construction Professionals audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Contractors & Construction Professionals audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male