Dstillery Audiences

CONTRACTORS & CONSTRUCTION PROFESSIONALS

Audience Size: 3.3 Million Devices

Explore the Contractors & Construction Professionals Audience

Below you'll find more information about the Contractors & Construction Professionals audience, broken down in different categories based on their digital and physical behaviors. These are 3.3 million unique devices whose actions qualify for the Contractors & Construction Professionals audience.

Dstillery Crafted Audiences

INTERESTS

The Contractors & Construction Professionals audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Contractors & Construction Professionals audience is DIYers.

Interest Composition Index
DIYers 52.77% 38.36x
Power Tools Shoppers 43.17% 34.83x
Plumbers 46.35% 34.42x
Home Exterior Design Enthusiasts 36.77% 34.34x
New Homeowners 46.68% 32.41x
Product Manuals Researchers 38.58% 31.81x
Home Heating and Cooling Researchers 37.54% 31.54x
Kitchen Stove Shoppers 35.77% 31.48x
Flooring Shoppers 40.06% 30.44x
Hardware Shoppers 34.31% 28.87x
Composition Percentage: The overlap percentage between the Contractors & Construction Professionals audience and the Interest attribute.
Index: A comparison of the Contractors & Construction Professionals audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Contractors & Construction Professionals audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Contractors & Construction Professionals audience is Jos A. Bank Clothiers.

Location Composition Index
Jos A. Bank Clothiers 0.37% 1.39x
REI 0.02% 1.28x
Mens Wearhouse 0.54% 1.22x
White House Black Market 0.31% 1.15x
Buckle 0.24% 1.15x
Express Outlets 0.01% 1.13x
Columbia 0.02% 1.06x
Johnston and Murphy 0.33% 1.06x
Chicos 0.07% 1.05x
Bonobos 0.07% 1.01x
Composition Percentage: The overlap percentage between the Contractors & Construction Professionals audience and the Location attribute.
Index: A comparison of the Contractors & Construction Professionals audience to the internet population.
Dstillery Web Insights

WEBSITES

The Contractors & Construction Professionals audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Contractors & Construction Professionals audience is sika.com.

Website Composition Index
sika.com 1.07% 45.31x
greenbuildingadvisor.com 3.76% 44.90x
woodworkingtalk.com 4.03% 42.02x
contractortalk.com 12.54% 41.27x
woodweb.com 2.60% 40.82x
thisiscarpentry.com 1.67% 40.43x
popularwoodworking.com 1.99% 38.47x
finehomebuilding.com 9.09% 38.33x
diychatroom.com 9.52% 37.69x
certainteed.com 2.86% 36.99x
Composition Percentage: The overlap percentage between the Contractors & Construction Professionals audience and the Web attribute.
Index: A comparison of the Contractors & Construction Professionals audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Contractors & Construction Professionals audience is Handyman Tools.

Content Affinity Composition Index
Handyman Tools 0.05% 26.55x
Home Improvement Contractor 2.57% 25.16x
Rural Living 0.22% 23.81x
Power Tools 7.72% 21.69x
Woodwork 10.18% 21.11x
Painting & Renovation 5.05% 20.21x
Home Remodeling 4.65% 19.41x
Lighting & Power 3.98% 19.38x
Flags & Trump 0.13% 17.28x
Home Furnishings 15.66% 16.99x
Composition Percentage: The overlap percentage between the Contractors & Construction Professionals audience and the Content Affinity attribute.
Index: A comparison of the Contractors & Construction Professionals audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Contractors & Construction Professionals audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male