Dstillery Audiences

COOKIE RECIPE RESEARCHERS

Audience Size: 3.6 Million Devices

Explore the Cookie Recipe Researchers Audience

Below you'll find more information about the Cookie Recipe Researchers audience, broken down in different categories based on their digital and physical behaviors. These are 3.6 million unique devices whose actions qualify for the Cookie Recipe Researchers audience.

Dstillery Crafted Audiences

INTERESTS

The Cookie Recipe Researchers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Cookie Recipe Researchers audience is Cook at Home Parents.

Interest Composition Index
Cook at Home Parents 51.88% 30.58x
Recipe Researchers 46.94% 30.11x
Healthy Snacks Shoppers 46.64% 29.42x
Gourmet Food & Wine Researchers 43.40% 29.11x
Cooking Show Fans 46.04% 29.09x
Home Kitchen Chefs 44.01% 28.23x
Mexican Food Shoppers 47.73% 28.20x
Malaysian Food Enthusiasts 45.67% 27.63x
Coupon Researchers 41.68% 26.91x
Home Design and Living Publication Readers 36.99% 26.84x
Composition Percentage: The overlap percentage between the Cookie Recipe Researchers audience and the Interest attribute.
Index: A comparison of the Cookie Recipe Researchers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Cookie Recipe Researchers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Cookie Recipe Researchers audience is Madewell.

Location Composition Index
Madewell 0.01% 1.29x
Carhartt 0.27% 1.25x
Talbots 0.02% 1.18x
Buckle 0.03% 1.18x
Dressbarn 0.02% 1.16x
American Eagle Outfitters 0.03% 1.16x
White House Black Market 0.04% 1.14x
Eddie Bauer 0.01% 1.13x
Aeropostale 0.03% 1.07x
Journeys 0.05% 1.06x
Composition Percentage: The overlap percentage between the Cookie Recipe Researchers audience and the Location attribute.
Index: A comparison of the Cookie Recipe Researchers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Cookie Recipe Researchers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Cookie Recipe Researchers audience is yammiesnoshery.com.

Website Composition Index
yammiesnoshery.com 1.30% 44.32x
myhoneysplace.com 1.17% 38.41x
stuckonsweet.com 2.22% 37.98x
4theloveoffoodblog.com 1.51% 37.13x
thedomesticrebel.com 3.59% 35.83x
homedesigninspired.com 1.10% 35.78x
thebakerupstairs.com 1.63% 35.64x
confessionsofacookbookqueen.com 1.09% 35.48x
ifoodblogger.com 2.30% 35.47x
thebestblogrecipes.com 3.13% 35.38x
Composition Percentage: The overlap percentage between the Cookie Recipe Researchers audience and the Web attribute.
Index: A comparison of the Cookie Recipe Researchers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Cookie Recipe Researchers audience is Assorted Topics (Car Rental, Travel, Fashion, Blogs).

Content Affinity Composition Index
Assorted Topics (Car Rental, Travel, Fashion, Blogs) 0.35% 26.41x
Cakes & Sweets 4.84% 21.06x
Comedy Content 0.59% 19.96x
Coupons & Family 9.67% 18.95x
Assorted Topics (Life Hacks, Housekeeping, Health Tips) 10.74% 17.94x
Low Carb Diets 8.01% 17.60x
Female Lifestyle Content Readers 6.45% 17.51x
Consumer Packaged Goods 12.57% 16.84x
Scrapbooking & Home Art Projects 5.58% 16.82x
Mommy Bloggers 7.80% 16.21x
Composition Percentage: The overlap percentage between the Cookie Recipe Researchers audience and the Content Affinity attribute.
Index: A comparison of the Cookie Recipe Researchers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Cookie Recipe Researchers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female