Dstillery Audiences

COOKIE RECIPE RESEARCHERS

Audience Size: 2.6 Million Devices

Explore the Cookie Recipe Researchers Audience

Below you'll find more information about the Cookie Recipe Researchers audience, broken down in different categories based on their digital and physical behaviors. These are 2.6 million unique devices whose actions qualify for the Cookie Recipe Researchers audience.

Dstillery Crafted Audiences

INTERESTS

The Cookie Recipe Researchers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Cookie Recipe Researchers audience is Shelf-Stable Food Content Readers.

Interest Composition Index
Shelf-Stable Food Content Readers 24.47% 36.92x
Cook at Home Parents 45.06% 35.78x
Cooking Show Fans 38.73% 34.42x
Recipe Researchers 36.67% 33.66x
Gourmet Food & Wine Researchers 33.67% 33.25x
Malaysian Food Enthusiasts 39.78% 32.83x
Healthy Snacks Shoppers 39.55% 32.04x
Pantry Recipes Researchers 20.99% 31.86x
Home Kitchen Chefs 36.04% 31.12x
Bargain Shopping Researchers 29.77% 30.69x
Composition Percentage: The overlap percentage between the Cookie Recipe Researchers audience and the Interest attribute.
Index: A comparison of the Cookie Recipe Researchers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Cookie Recipe Researchers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Cookie Recipe Researchers audience is Carhartt.

Location Composition Index
Carhartt 0.05% 0.88x
Composition Percentage: The overlap percentage between the Cookie Recipe Researchers audience and the Location attribute.
Index: A comparison of the Cookie Recipe Researchers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Cookie Recipe Researchers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Cookie Recipe Researchers audience is stuckonsweet.com.

Website Composition Index
stuckonsweet.com 1.40% 40.17x
thebakingchocolatess.com 5.15% 36.03x
geniuskitchen.com 1.61% 33.28x
thedomesticrebel.com 2.92% 31.77x
seededatthetable.com 1.69% 31.27x
handletheheat.com 8.25% 30.97x
countrysidecravings.com 2.69% 30.79x
southernfoodandfun.com 1.83% 30.72x
myrecipemagic.com 1.11% 30.68x
bakeorbreak.com 2.54% 30.19x
Composition Percentage: The overlap percentage between the Cookie Recipe Researchers audience and the Web attribute.
Index: A comparison of the Cookie Recipe Researchers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Cookie Recipe Researchers audience is Assorted Topics (Car Rental, Travel, Fashion, Blogs).

Content Affinity Composition Index
Assorted Topics (Car Rental, Travel, Fashion, Blogs) 0.13% 23.85x
Cakes & Sweets 1.13% 21.03x
Networking Marketing 0.09% 18.94x
Cub & Girl Scouts 0.09% 18.25x
Coupons & Family 6.00% 17.53x
Low Carb Diets 4.56% 16.79x
Custom Gifts 0.14% 15.29x
Assorted Topics (Life Hacks, Housekeeping, Health Tips) 7.36% 15.20x
Female Lifestyle Content Readers 2.78% 14.22x
Mommy Bloggers 6.22% 14.13x
Composition Percentage: The overlap percentage between the Cookie Recipe Researchers audience and the Content Affinity attribute.
Index: A comparison of the Cookie Recipe Researchers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Cookie Recipe Researchers audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Female