Explore the Cookie Recipe Researchers Audience
Below you'll find more information about the Cookie Recipe Researchers audience, broken down in different categories based on their digital and physical behaviors. These are 3.2 million unique devices whose actions qualify for the Cookie Recipe Researchers audience.
INTERESTS
The Cookie Recipe Researchers audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Cookie Recipe Researchers audience is Recipe Researchers.
| Interest | Composition | Index |
| Recipe Researchers | 47.67% | 29.02x |
| Healthy Snacks Shoppers | 48.18% | 28.45x |
| Cook at Home Parents | 50.06% | 27.48x |
| Home Kitchen Chefs | 42.02% | 26.96x |
| Coupon Researchers | 41.11% | 26.44x |
| Gourmet Food & Wine Researchers | 42.34% | 26.19x |
| Mexican Food Shoppers | 47.75% | 25.16x |
| Cooking Show Fans | 44.04% | 25.07x |
| Malaysian Food Enthusiasts | 45.41% | 24.38x |
| Home Kitchen Bakers | 41.82% | 24.38x |
Composition Percentage:
The overlap percentage between the Cookie Recipe Researchers audience and the Interest attribute.
Index: A comparison of the Cookie Recipe Researchers audience to the internet population.
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APPAREL RETAILERS
The Cookie Recipe Researchers audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Cookie Recipe Researchers audience is LL Bean.
| Location | Composition | Index |
| LL Bean | 0.01% | 1.50x |
| Chicos | 0.06% | 1.25x |
| Ralph Lauren | 0.01% | 1.17x |
| Club Monaco | 0.01% | 1.17x |
| Carhartt | 0.25% | 1.13x |
| Jos A. Bank Clothiers | 0.09% | 1.12x |
| Dressbarn | 0.04% | 1.12x |
| Lane Bryant | 0.04% | 1.08x |
| Madewell | 0.02% | 1.06x |
| Zumiez | 0.03% | 1.05x |
Composition Percentage:
The overlap percentage between the Cookie Recipe Researchers audience and the Location attribute.
Index: A comparison of the Cookie Recipe Researchers audience to the internet population.
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WEBSITES
The Cookie Recipe Researchers audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Cookie Recipe Researchers audience is joyfulmommaskitchen.com.
| Website | Composition | Index |
| joyfulmommaskitchen.com | 1.66% | 69.41x |
| thespiffycookie.com | 1.01% | 69.35x |
| what2cook.net | 1.21% | 66.09x |
| thebakingchocolatess.com | 6.05% | 59.93x |
| chiefhealth.us | 2.27% | 59.66x |
| jamhands.net | 1.76% | 59.51x |
| confessionsofacookbookqueen.com | 2.39% | 57.85x |
| inspiringcooks.com | 1.72% | 57.13x |
| diyandmag.com | 1.19% | 56.72x |
| thedomesticrebel.com | 5.02% | 56.42x |
Composition Percentage:
The overlap percentage between the Cookie Recipe Researchers audience and the Web attribute.
Index: A comparison of the Cookie Recipe Researchers audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Cookie Recipe Researchers audience is Assorted Topics #11417 (Car Rental, Travel, Fashion, Blogs).
| Content Affinity | Composition | Index |
| Assorted Topics #11417 (Car Rental, Travel, Fashion, Blogs) | 0.33% | 25.85x |
| Coupons & Family | 12.86% | 20.92x |
| Female Lifestyle Content Readers | 6.82% | 19.61x |
| Cakes & Sweets | 7.71% | 19.49x |
| Assorted Topics #11347 (Family, Household Wellness, The Beach) | 6.42% | 19.06x |
| Comedy Content | 0.99% | 19.05x |
| Assorted Topics #11276 (Life Hacks, Housekeeping, Health Tips) | 17.85% | 18.53x |
| Scrapbooking & Home Art Projects | 7.85% | 17.87x |
| Decoration & Fabric | 0.07% | 17.60x |
| Mommy Bloggers | 8.53% | 17.58x |
Composition Percentage:
The overlap percentage between the Cookie Recipe Researchers audience and the Content Affinity attribute.
Index: A comparison of the Cookie Recipe Researchers audience to the internet population.
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DEMOGRAPHICS
The Cookie Recipe Researchers audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Female
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