Explore the Cookie Recipe Researchers Audience
Below you'll find more information about the Cookie Recipe Researchers audience, broken down in different categories based on their digital and physical behaviors. These are 2.8 million unique devices whose actions qualify for the Cookie Recipe Researchers audience.
INTERESTS
The Cookie Recipe Researchers audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Cookie Recipe Researchers audience is Cook at Home Parents.
| Interest | Composition | Index |
| Cook at Home Parents | 50.44% | 41.45x |
| Cooking Show Fans | 44.89% | 38.47x |
| Mexican Food Shoppers | 48.27% | 37.67x |
| Recipe Researchers | 51.59% | 37.62x |
| Healthy Snacks Shoppers | 51.51% | 37.37x |
| Malaysian Food Enthusiasts | 45.18% | 36.31x |
| Home Kitchen Chefs | 47.24% | 36.15x |
| Gourmet Food & Wine Researchers | 48.06% | 35.65x |
| Bargain Shopping Researchers | 36.31% | 35.28x |
| Coupon Researchers | 43.46% | 35.27x |
Composition Percentage:
The overlap percentage between the Cookie Recipe Researchers audience and the Interest attribute.
Index: A comparison of the Cookie Recipe Researchers audience to the internet population.
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APPAREL RETAILERS
The Cookie Recipe Researchers audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Cookie Recipe Researchers audience is Patagonia.
| Location | Composition | Index |
| Patagonia | 0.02% | 1.29x |
| Jos A. Bank Clothiers | 0.37% | 1.28x |
| Mens Wearhouse | 0.57% | 1.21x |
| Buckle | 0.27% | 1.21x |
| Express Outlets | 0.01% | 1.17x |
| White House Black Market | 0.34% | 1.16x |
| LL Bean | 0.01% | 1.14x |
| Talbots | 0.06% | 1.11x |
| Dressbarn | 0.07% | 1.09x |
| Eddie Bauer | 0.03% | 1.08x |
Composition Percentage:
The overlap percentage between the Cookie Recipe Researchers audience and the Location attribute.
Index: A comparison of the Cookie Recipe Researchers audience to the internet population.
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WEBSITES
The Cookie Recipe Researchers audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Cookie Recipe Researchers audience is what2cook.net.
| Website | Composition | Index |
| what2cook.net | 1.07% | 89.51x |
| chiefhealth.us | 1.70% | 87.82x |
| joyfulmommaskitchen.com | 1.80% | 81.60x |
| staynaturallyhealthy.com | 1.12% | 73.24x |
| jamhands.net | 1.61% | 73.13x |
| gardenandtable.net | 2.55% | 67.76x |
| inspiringcooks.com | 2.03% | 67.33x |
| dishesanddustbunnies.com | 2.54% | 66.32x |
| 4theloveoffoodblog.com | 2.89% | 65.73x |
| hollyscheatday.com | 1.31% | 65.02x |
Composition Percentage:
The overlap percentage between the Cookie Recipe Researchers audience and the Web attribute.
Index: A comparison of the Cookie Recipe Researchers audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Cookie Recipe Researchers audience is Assorted Topics (Car Rental, Travel, Fashion, Blogs).
| Content Affinity | Composition | Index |
| Assorted Topics (Car Rental, Travel, Fashion, Blogs) | 0.43% | 30.13x |
| Coupons & Family | 13.17% | 22.64x |
| Comedy Content | 0.96% | 21.82x |
| Cakes & Sweets | 7.69% | 21.12x |
| Mommy Bloggers | 9.67% | 20.11x |
| Scrapbooking & Home Art Projects | 7.98% | 20.01x |
| Female Lifestyle Content Readers | 8.41% | 19.85x |
| Assorted Topics (Life Hacks, Housekeeping, Health Tips) | 16.66% | 19.49x |
| Low Carb Diets | 13.10% | 19.08x |
| Decoration & Fabric | 0.06% | 18.75x |
Composition Percentage:
The overlap percentage between the Cookie Recipe Researchers audience and the Content Affinity attribute.
Index: A comparison of the Cookie Recipe Researchers audience to the internet population.
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DEMOGRAPHICS
The Cookie Recipe Researchers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female
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