Dstillery Audiences

COOKIE RECIPE RESEARCHERS

Audience Size: 3.7 Million Devices

Explore the Cookie Recipe Researchers Audience

Below you'll find more information about the Cookie Recipe Researchers audience, broken down in different categories based on their digital and physical behaviors. These are 3.7 million unique devices whose actions qualify for the Cookie Recipe Researchers audience.

Dstillery Crafted Audiences

INTERESTS

The Cookie Recipe Researchers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Cookie Recipe Researchers audience is Shelf-Stable Food Content Readers.

Interest Composition Index
Shelf-Stable Food Content Readers 1.20% 32.01x
Cook at Home Parents 46.81% 30.86x
Recipe Researchers 41.83% 30.40x
Healthy Snacks Shoppers 43.53% 29.85x
Pantry Recipes Researchers 0.82% 29.17x
Cooking Show Fans 40.27% 29.03x
Malaysian Food Enthusiasts 42.90% 28.85x
Gourmet Food & Wine Researchers 37.10% 28.64x
Mexican Food Shoppers 44.76% 27.96x
Home Kitchen Chefs 37.67% 27.95x
Composition Percentage: The overlap percentage between the Cookie Recipe Researchers audience and the Interest attribute.
Index: A comparison of the Cookie Recipe Researchers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Cookie Recipe Researchers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Cookie Recipe Researchers audience is Maurices.

Location Composition Index
Maurices 0.01% 1.39x
Carhartt 0.18% 1.28x
Mens Wearhouse 0.01% 1.20x
Composition Percentage: The overlap percentage between the Cookie Recipe Researchers audience and the Location attribute.
Index: A comparison of the Cookie Recipe Researchers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Cookie Recipe Researchers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Cookie Recipe Researchers audience is gardenandtable.net.

Website Composition Index
gardenandtable.net 1.40% 43.64x
thebakerupstairs.com 1.56% 35.88x
stuckonsweet.com 3.04% 35.11x
dreamingindiy.com 1.59% 34.51x
wickedgoodkitchen.com 1.32% 34.48x
4theloveoffoodblog.com 1.87% 33.64x
thegoldlininggirl.com 2.19% 33.16x
thekitchenwife.net 1.06% 33.13x
thedomesticrebel.com 3.45% 32.99x
ifoodblogger.com 1.51% 32.88x
Composition Percentage: The overlap percentage between the Cookie Recipe Researchers audience and the Web attribute.
Index: A comparison of the Cookie Recipe Researchers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Cookie Recipe Researchers audience is Assorted Topics (Car Rental, Travel, Fashion, Blogs).

Content Affinity Composition Index
Assorted Topics (Car Rental, Travel, Fashion, Blogs) 0.36% 24.96x
Cakes & Sweets 4.02% 21.63x
Coupons & Family 10.27% 18.58x
Low Carb Diets 9.73% 17.41x
Comedy Content 0.46% 17.22x
Female Lifestyle Content Readers 6.46% 17.15x
Assorted Topics (Life Hacks, Housekeeping, Health Tips) 12.67% 16.98x
Scrapbooking & Home Art Projects 6.47% 16.68x
Tattoos & Costumes 0.24% 16.17x
Mommy Bloggers 11.17% 15.31x
Composition Percentage: The overlap percentage between the Cookie Recipe Researchers audience and the Content Affinity attribute.
Index: A comparison of the Cookie Recipe Researchers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Cookie Recipe Researchers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female