Dstillery Audiences

COOKIE RECIPE RESEARCHERS

Audience Size: 1.5 Million Devices

Explore the Cookie Recipe Researchers Audience

Below you'll find more information about the Cookie Recipe Researchers audience, broken down in different categories based on their digital and physical behaviors. These are 1.5 million unique devices whose actions qualify for the Cookie Recipe Researchers audience.

Dstillery Crafted Audiences

INTERESTS

The Cookie Recipe Researchers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Cookie Recipe Researchers audience is Shelf-Stable Food Content Readers.

Interest Composition Index
Shelf-Stable Food Content Readers 18.66% 48.31x
Cook at Home Parents 39.85% 47.18x
Cooking Show Fans 33.69% 45.26x
Malaysian Food Enthusiasts 34.89% 43.74x
Bargain Shopping Researchers 20.94% 42.85x
Recipe Researchers 35.22% 42.02x
Gourmet Food & Wine Researchers 30.88% 40.35x
Coupon Researchers 28.23% 40.14x
Healthy Snacks Shoppers 33.27% 39.29x
Dessert/Sweets Bakers 35.11% 38.33x
Composition Percentage: The overlap percentage between the Cookie Recipe Researchers audience and the Interest attribute.
Index: A comparison of the Cookie Recipe Researchers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Cookie Recipe Researchers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Cookie Recipe Researchers audience is Maurices.

Location Composition Index
Maurices 0.06% 1.63x
Chicos 0.02% 1.31x
Carhartt 0.18% 1.30x
Dressbarn 0.01% 1.26x
Lane Bryant 0.01% 1.25x
Journeys 0.03% 1.22x
Zumiez 0.03% 1.20x
Buckle 0.02% 1.15x
LOFT 0.01% 1.12x
Eddie Bauer 0.01% 1.07x
Composition Percentage: The overlap percentage between the Cookie Recipe Researchers audience and the Location attribute.
Index: A comparison of the Cookie Recipe Researchers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Cookie Recipe Researchers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Cookie Recipe Researchers audience is thebakingchocolatess.com.

Website Composition Index
thebakingchocolatess.com 4.68% 44.01x
thegoldlininggirl.com 1.16% 41.79x
jamhands.net 1.20% 39.42x
thedomesticrebel.com 4.40% 38.74x
thetipsyhousewife.org 1.21% 37.02x
seededatthetable.com 4.11% 35.88x
4theloveoffoodblog.com 1.07% 35.46x
jamiecooksitup.net 1.56% 35.40x
countrysidecravings.com 2.98% 35.36x
gratefulprayerthankfulheart.com 1.07% 34.81x
Composition Percentage: The overlap percentage between the Cookie Recipe Researchers audience and the Web attribute.
Index: A comparison of the Cookie Recipe Researchers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Cookie Recipe Researchers audience is Assorted Topics (Car Rental, Travel, Fashion, Blogs).

Content Affinity Composition Index
Assorted Topics (Car Rental, Travel, Fashion, Blogs) 0.28% 28.81x
Cakes & Sweets 0.79% 24.32x
Coupons & Family 7.96% 19.59x
Arts & Crafts 0.08% 19.40x
Assorted Topics (Life Hacks, Housekeeping, Health Tips) 6.62% 16.55x
Low Carb Diets 3.27% 16.54x
Homemade Jewelry & Crafts 0.10% 15.33x
Mommy Bloggers 7.60% 15.02x
Assorted Topics (Family, Household Wellness, The Beach) 13.01% 14.97x
Home Decoration Content Readers 14.44% 14.82x
Composition Percentage: The overlap percentage between the Cookie Recipe Researchers audience and the Content Affinity attribute.
Index: A comparison of the Cookie Recipe Researchers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Cookie Recipe Researchers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female