Dstillery Audiences

COOKIE RECIPE RESEARCHERS

Audience Size: 1.3 Million Devices

Explore the Cookie Recipe Researchers Audience

Below you'll find more information about the Cookie Recipe Researchers audience, broken down in different categories based on their digital and physical behaviors. These are 1.3 million unique devices whose actions qualify for the Cookie Recipe Researchers audience.

Dstillery Crafted Audiences

INTERESTS

The Cookie Recipe Researchers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Cookie Recipe Researchers audience is Shelf-Stable Food Content Readers.

Interest Composition Index
Shelf-Stable Food Content Readers 16.39% 60.50x
Cook at Home Parents 36.67% 59.03x
Cooking Show Fans 30.21% 57.25x
Bargain Shopping Researchers 15.20% 56.78x
Malaysian Food Enthusiasts 32.26% 54.61x
Recipe Researchers 30.87% 52.45x
Gourmet Food & Wine Researchers 27.20% 50.76x
Pantry Recipes Researchers 14.78% 47.63x
Louisiana Creole Food Enthusiasts 42.97% 47.50x
Healthy Snacks Shoppers 37.59% 47.11x
Composition Percentage: The overlap percentage between the Cookie Recipe Researchers audience and the Interest attribute.
Index: A comparison of the Cookie Recipe Researchers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Cookie Recipe Researchers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Cookie Recipe Researchers audience is Gap.

Location Composition Index
Gap 0.01% 1.54x
Maurices 0.04% 1.35x
H&M 0.02% 1.33x
American Eagle Outfitters 0.02% 1.32x
Mens Wearhouse 0.02% 1.31x
Lululemon 0.01% 1.27x
Express 0.03% 1.26x
Aeropostale 0.02% 1.15x
Zumiez 0.03% 1.14x
Journeys 0.03% 1.14x
Composition Percentage: The overlap percentage between the Cookie Recipe Researchers audience and the Location attribute.
Index: A comparison of the Cookie Recipe Researchers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Cookie Recipe Researchers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Cookie Recipe Researchers audience is thebakingchocolatess.com.

Website Composition Index
thebakingchocolatess.com 4.35% 50.77x
thegoldlininggirl.com 1.11% 47.20x
jamhands.net 1.29% 46.16x
thedomesticrebel.com 4.19% 43.99x
seededatthetable.com 3.97% 42.62x
jamiecooksitup.net 1.41% 41.96x
countrysidecravings.com 2.85% 40.60x
gratefulprayerthankfulheart.com 1.01% 40.17x
bakingwithmom.com 1.03% 40.07x
auntbeesrecipes.com 1.66% 39.51x
Composition Percentage: The overlap percentage between the Cookie Recipe Researchers audience and the Web attribute.
Index: A comparison of the Cookie Recipe Researchers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Cookie Recipe Researchers audience is Assorted Topics (Car Rental, Travel, Fashion, Blogs).

Content Affinity Composition Index
Assorted Topics (Car Rental, Travel, Fashion, Blogs) 0.16% 28.82x
Cakes & Sweets 0.54% 28.36x
Coupons & Family 7.36% 21.87x
Assorted Topics (Life Hacks, Housekeeping, Health Tips) 5.88% 18.19x
Homemade Jewelry & Crafts 0.08% 17.70x
Mommy Bloggers 7.26% 17.11x
Assorted Topics (Family, Household Wellness, The Beach) 10.15% 16.47x
Low Carb Diets 2.75% 15.85x
Home Decoration Content Readers 12.33% 15.19x
Family on a Budget 15.74% 13.92x
Composition Percentage: The overlap percentage between the Cookie Recipe Researchers audience and the Content Affinity attribute.
Index: A comparison of the Cookie Recipe Researchers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Cookie Recipe Researchers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female