Dstillery Audiences

COOKING SHOW FANS

Audience Size: 2 Million Devices

Explore the Cooking Show Fans Audience

Below you'll find more information about the Cooking Show Fans audience, broken down in different categories based on their digital and physical behaviors. These are 2 million unique devices whose actions qualify for the Cooking Show Fans audience.

Dstillery Crafted Audiences

INTERESTS

The Cooking Show Fans audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Cooking Show Fans audience is Gourmet Food & Wine Researchers.

Interest Composition Index
Gourmet Food & Wine Researchers 78.73% 76.28x
Shelf-Stable Food Content Readers 45.70% 67.03x
Home Kitchen Chefs 76.54% 65.70x
Recipe Researchers 70.37% 63.47x
Home Design and Living Publication Readers 57.49% 60.87x
Healthy Diet Recipe Researchers 71.94% 60.71x
Cook at Home Parents 72.98% 57.55x
Nutrition Conscious Eaters 56.65% 56.00x
Luxury Athletic Footwear Shoppers 59.05% 55.61x
Luxury Fitness Shoppers 59.05% 55.61x
Composition Percentage: The overlap percentage between the Cooking Show Fans audience and the Interest attribute.
Index: A comparison of the Cooking Show Fans audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Cooking Show Fans audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Cooking Show Fans audience is Carhartt.

Location Composition Index
Carhartt 0.05% 1.05x
Composition Percentage: The overlap percentage between the Cooking Show Fans audience and the Location attribute.
Index: A comparison of the Cooking Show Fans audience to the internet population.
Dstillery Web Insights

WEBSITES

The Cooking Show Fans audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Cooking Show Fans audience is geniuskitchen.com.

Website Composition Index
geniuskitchen.com 6.80% 51.14x
finecooking.com 5.43% 48.32x
wineandglue.com 2.33% 44.08x
wilton.com 1.13% 38.78x
savorysimple.net 2.10% 38.08x
itsyummi.com 1.76% 36.66x
rantsfrommycrazykitchen.com 1.02% 36.24x
aggieskitchen.com 2.66% 36.13x
sweetphi.com 7.17% 34.83x
brooklynsupper.com 1.06% 34.82x
Composition Percentage: The overlap percentage between the Cooking Show Fans audience and the Web attribute.
Index: A comparison of the Cooking Show Fans audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Cooking Show Fans audience is Assorted Topics (Car Rental, Travel, Fashion, Blogs).

Content Affinity Composition Index
Assorted Topics (Car Rental, Travel, Fashion, Blogs) 0.21% 26.59x
Cakes & Sweets 1.67% 26.14x
Food Cluster 0.21% 25.94x
Low Carb Diets 7.38% 25.30x
Assorted Topics (Coupons, Stain Removal, Seafood) 0.07% 23.74x
Grilling 0.95% 21.79x
Consumer Packaged Goods 23.88% 21.65x
Female Lifestyle Content Readers 4.30% 20.95x
Cooking Recipe & Ingredient Researchers 62.10% 20.61x
Vegetarian Diet 16.09% 20.45x
Composition Percentage: The overlap percentage between the Cooking Show Fans audience and the Content Affinity attribute.
Index: A comparison of the Cooking Show Fans audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Cooking Show Fans audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Female