Dstillery Audiences

COOKING SHOW FANS

Audience Size: 2.9 Million Devices

Explore the Cooking Show Fans Audience

Below you'll find more information about the Cooking Show Fans audience, broken down in different categories based on their digital and physical behaviors. These are 2.9 million unique devices whose actions qualify for the Cooking Show Fans audience.

Dstillery Crafted Audiences

INTERESTS

The Cooking Show Fans audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Cooking Show Fans audience is Gourmet Food & Wine Researchers.

Interest Composition Index
Gourmet Food & Wine Researchers 72.48% 49.30x
Home Kitchen Chefs 65.93% 43.02x
Recipe Researchers 59.50% 37.05x
Nutrition Conscious Eaters 54.13% 36.93x
Healthy Eaters 53.44% 36.92x
Cook at Home Parents 59.69% 34.92x
Healthy Snacks Shoppers 56.39% 33.90x
Malaysian Food Enthusiasts 60.79% 32.05x
Home Kitchen Bakers 54.22% 31.77x
Italian Food Enthusiasts 54.51% 30.93x
Composition Percentage: The overlap percentage between the Cooking Show Fans audience and the Interest attribute.
Index: A comparison of the Cooking Show Fans audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Cooking Show Fans audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Cooking Show Fans audience is Ann Taylor.

Location Composition Index
Ann Taylor 0.17% 1.21x
Express Outlets 0.00% 1.19x
Madewell 0.02% 1.16x
Lorna Jane 0.01% 1.08x
Chicos 0.05% 1.08x
Urban Outfitters 0.05% 1.05x
Banana Republic 0.07% 1.05x
Michael Kors 0.02% 1.03x
Carhartt 0.22% 1.00x
Talbots 0.06% 0.98x
Composition Percentage: The overlap percentage between the Cooking Show Fans audience and the Location attribute.
Index: A comparison of the Cooking Show Fans audience to the internet population.
Dstillery Web Insights

WEBSITES

The Cooking Show Fans audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Cooking Show Fans audience is italianfoodforever.com.

Website Composition Index
italianfoodforever.com 2.47% 61.52x
prouditaliancook.com 1.91% 59.47x
panningtheglobe.com 2.40% 58.74x
thecrepesofwrath.com 1.25% 58.44x
stupideasypaleo.com 1.14% 58.16x
aggieskitchen.com 2.70% 57.91x
kitchenconfidante.com 1.22% 57.82x
fortheloveofcooking.net 3.14% 57.48x
theperfectpantry.com 1.18% 57.21x
laughingspatula.com 6.52% 57.09x
Composition Percentage: The overlap percentage between the Cooking Show Fans audience and the Web attribute.
Index: A comparison of the Cooking Show Fans audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Cooking Show Fans audience is Assorted Topics #11347 (Family, Household Wellness, The Beach).

Content Affinity Composition Index
Assorted Topics #11347 (Family, Household Wellness, The Beach) 7.86% 23.41x
Cakes & Sweets 7.95% 18.24x
Low Carb Diets 14.02% 18.06x
Food Cluster 7.13% 17.94x
Cooking Recipe & Ingredient Researchers 64.95% 17.92x
Consumer Packaged Goods 35.60% 17.57x
Vegetarian Diet 24.46% 17.00x
Stay at Home Mom 19.39% 16.16x
Assorted Topics #11417 (Car Rental, Travel, Fashion, Blogs) 0.21% 15.27x
Nutrition & Diabetic Living 1.46% 14.58x
Composition Percentage: The overlap percentage between the Cooking Show Fans audience and the Content Affinity attribute.
Index: A comparison of the Cooking Show Fans audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Cooking Show Fans audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Female