Dstillery Audiences

COOKING SHOW FANS

Audience Size: 1.1 Million Devices

Explore the Cooking Show Fans Audience

Below you'll find more information about the Cooking Show Fans audience, broken down in different categories based on their digital and physical behaviors. These are 1.1 million unique devices whose actions qualify for the Cooking Show Fans audience.

Dstillery Crafted Audiences

INTERESTS

The Cooking Show Fans audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Cooking Show Fans audience is Gourmet Food & Wine Researchers.

Interest Composition Index
Gourmet Food & Wine Researchers 82.41% 112.96x
Home Kitchen Chefs 70.11% 90.42x
Shelf-Stable Food Content Readers 36.44% 88.44x
Recipe Researchers 69.01% 85.74x
Healthy Diet Recipe Researchers 58.09% 82.69x
Cook at Home Parents 68.83% 81.91x
Home Design and Living Publication Readers 33.55% 77.31x
Malaysian Food Enthusiasts 58.97% 73.60x
Healthy Snacks Shoppers 57.41% 72.62x
Dessert/Sweets Bakers 64.59% 69.17x
Composition Percentage: The overlap percentage between the Cooking Show Fans audience and the Interest attribute.
Index: A comparison of the Cooking Show Fans audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Cooking Show Fans audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Cooking Show Fans audience is Zumiez.

Location Composition Index
Zumiez 0.01% 1.17x
Carhartt 0.14% 1.06x
Old Navy 0.02% 1.06x
American Eagle Outfitters 0.01% 1.01x
Aeropostale 0.01% 0.93x
Maurices 0.02% 0.93x
Lane Bryant 0.01% 0.92x
Mens Wearhouse 0.02% 0.89x
Victoria's Secret 0.02% 0.77x
Buckle 0.01% 0.76x
Composition Percentage: The overlap percentage between the Cooking Show Fans audience and the Location attribute.
Index: A comparison of the Cooking Show Fans audience to the internet population.
Dstillery Web Insights

WEBSITES

The Cooking Show Fans audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Cooking Show Fans audience is myrecipemagic.com.

Website Composition Index
myrecipemagic.com 1.13% 50.87x
foodnetwork.ca 1.67% 47.00x
everafterinthewoods.com 1.14% 46.20x
wildflourskitchen.com 2.16% 46.16x
recipesfoodandcooking.com 1.38% 45.57x
highlandsranchfoodie.com 2.04% 45.30x
cookingwithk.net 1.34% 44.84x
thegoldlininggirl.com 1.36% 44.74x
tutti-dolci.com 1.03% 44.44x
zonacooks.com 5.12% 44.30x
Composition Percentage: The overlap percentage between the Cooking Show Fans audience and the Web attribute.
Index: A comparison of the Cooking Show Fans audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Cooking Show Fans audience is Assorted Topics (Car Rental, Travel, Fashion, Blogs).

Content Affinity Composition Index
Assorted Topics (Car Rental, Travel, Fashion, Blogs) 0.33% 36.48x
Cakes & Sweets 1.04% 31.76x
Assorted Topics (Family, Household Wellness, The Beach) 22.50% 26.18x
Low Carb Diets 4.56% 24.44x
Grilling 0.56% 22.74x
Stay at Home Mom 28.01% 21.08x
Cooking Recipe & Ingredient Researchers 58.99% 20.99x
Vegetarian Diet 7.53% 18.89x
Consumer Packaged Goods 28.19% 18.56x
Coupons & Family 7.15% 18.33x
Composition Percentage: The overlap percentage between the Cooking Show Fans audience and the Content Affinity attribute.
Index: A comparison of the Cooking Show Fans audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Cooking Show Fans audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female