Explore the Corona Virus and COVID-19 News Readers Audience
Below you'll find more information about the Corona Virus and COVID-19 News Readers audience, broken down in different categories based on their digital and physical behaviors. These are 16.3 million unique devices whose actions qualify for the Corona Virus and COVID-19 News Readers audience.
INTERESTS
The Corona Virus and COVID-19 News Readers audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Corona Virus and COVID-19 News Readers audience is Telemedicine Content Readers.
| Interest | Composition | Index |
| Telemedicine Content Readers | 6.03% | 11.28x |
| Social Distancing Content Readers | 6.68% | 10.74x |
| Remdesivir Information Researchers | 6.80% | 10.67x |
| Post COVID-19 Restaurant Reopening Researchers | 6.32% | 10.27x |
| School Closings Updates Readers | 6.71% | 9.92x |
| COVID Testing Researchers | 6.30% | 9.82x |
| Caribbean Destination Reopening Researchers | 7.29% | 9.57x |
| Small Business COVID-19 Relief Researchers | 5.65% | 9.36x |
| Global Destinations Reopening Researchers | 7.82% | 9.35x |
| United Nations Donors | 12.55% | 9.30x |
Composition Percentage:
The overlap percentage between the Corona Virus and COVID-19 News Readers audience and the Interest attribute.
Index: A comparison of the Corona Virus and COVID-19 News Readers audience to the internet population.
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APPAREL RETAILERS
The Corona Virus and COVID-19 News Readers audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Corona Virus and COVID-19 News Readers audience is Coach.
| Location | Composition | Index |
| Coach | 0.01% | 1.28x |
| J. Crew | 0.02% | 1.22x |
| Lululemon | 0.01% | 1.21x |
| LOFT | 0.03% | 1.19x |
| Gap | 0.03% | 1.19x |
| Banana Republic | 0.03% | 1.18x |
| Eddie Bauer | 0.01% | 1.17x |
| Jos A. Bank Clothiers | 0.02% | 1.17x |
| Talbots | 0.01% | 1.14x |
| Chicos | 0.03% | 1.12x |
Composition Percentage:
The overlap percentage between the Corona Virus and COVID-19 News Readers audience and the Location attribute.
Index: A comparison of the Corona Virus and COVID-19 News Readers audience to the internet population.
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WEBSITES
The Corona Virus and COVID-19 News Readers audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Corona Virus and COVID-19 News Readers audience is worldometers.info.
| Website | Composition | Index |
| worldometers.info | 14.44% | 9.26x |
| statnews.com | 10.20% | 8.37x |
| fivethirtyeight.com | 3.48% | 8.11x |
| sciencemag.org | 5.21% | 7.79x |
| seekingalpha.com | 1.76% | 7.64x |
| aljazeera.com | 11.97% | 7.57x |
| economist.com | 3.76% | 7.52x |
| streetinsider.com | 1.22% | 7.47x |
| outsideonline.com | 1.05% | 7.37x |
| 270towin.com | 2.91% | 7.31x |
Composition Percentage:
The overlap percentage between the Corona Virus and COVID-19 News Readers audience and the Web attribute.
Index: A comparison of the Corona Virus and COVID-19 News Readers audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Corona Virus and COVID-19 News Readers audience is Retail Industry News.
| Content Affinity | Composition | Index |
| Retail Industry News | 0.02% | 5.30x |
| International Travel | 0.33% | 4.93x |
| Oil & Energy | 0.02% | 4.90x |
| New York City Real Estate Research Cluster | 2.03% | 4.42x |
| Reproductive Health | 0.02% | 4.41x |
| Middle East News | 0.65% | 4.41x |
| Visa & Immigration | 0.08% | 4.38x |
| NYC Tourist Attractions | 0.85% | 4.38x |
| Medical Journals | 0.20% | 4.28x |
| Clean Energy | 0.03% | 4.18x |
Composition Percentage:
The overlap percentage between the Corona Virus and COVID-19 News Readers audience and the Content Affinity attribute.
Index: A comparison of the Corona Virus and COVID-19 News Readers audience to the internet population.
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DEMOGRAPHICS
The Corona Virus and COVID-19 News Readers audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male
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