Dstillery Audiences

CORONA VIRUS AND COVID-19 NEWS READERS

Audience Size: 16.3 Million Devices

Explore the Corona Virus and COVID-19 News Readers Audience

Below you'll find more information about the Corona Virus and COVID-19 News Readers audience, broken down in different categories based on their digital and physical behaviors. These are 16.3 million unique devices whose actions qualify for the Corona Virus and COVID-19 News Readers audience.

Dstillery Crafted Audiences

INTERESTS

The Corona Virus and COVID-19 News Readers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Corona Virus and COVID-19 News Readers audience is Telemedicine Content Readers.

Interest Composition Index
Telemedicine Content Readers 6.03% 11.28x
Social Distancing Content Readers 6.68% 10.74x
Remdesivir Information Researchers 6.80% 10.67x
Post COVID-19 Restaurant Reopening Researchers 6.32% 10.27x
School Closings Updates Readers 6.71% 9.92x
COVID Testing Researchers 6.30% 9.82x
Caribbean Destination Reopening Researchers 7.29% 9.57x
Small Business COVID-19 Relief Researchers 5.65% 9.36x
Global Destinations Reopening Researchers 7.82% 9.35x
United Nations Donors 12.55% 9.30x
Composition Percentage: The overlap percentage between the Corona Virus and COVID-19 News Readers audience and the Interest attribute.
Index: A comparison of the Corona Virus and COVID-19 News Readers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Corona Virus and COVID-19 News Readers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Corona Virus and COVID-19 News Readers audience is Coach.

Location Composition Index
Coach 0.01% 1.28x
J. Crew 0.02% 1.22x
Lululemon 0.01% 1.21x
LOFT 0.03% 1.19x
Gap 0.03% 1.19x
Banana Republic 0.03% 1.18x
Eddie Bauer 0.01% 1.17x
Jos A. Bank Clothiers 0.02% 1.17x
Talbots 0.01% 1.14x
Chicos 0.03% 1.12x
Composition Percentage: The overlap percentage between the Corona Virus and COVID-19 News Readers audience and the Location attribute.
Index: A comparison of the Corona Virus and COVID-19 News Readers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Corona Virus and COVID-19 News Readers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Corona Virus and COVID-19 News Readers audience is worldometers.info.

Website Composition Index
worldometers.info 14.44% 9.26x
statnews.com 10.20% 8.37x
fivethirtyeight.com 3.48% 8.11x
sciencemag.org 5.21% 7.79x
seekingalpha.com 1.76% 7.64x
aljazeera.com 11.97% 7.57x
economist.com 3.76% 7.52x
streetinsider.com 1.22% 7.47x
outsideonline.com 1.05% 7.37x
270towin.com 2.91% 7.31x
Composition Percentage: The overlap percentage between the Corona Virus and COVID-19 News Readers audience and the Web attribute.
Index: A comparison of the Corona Virus and COVID-19 News Readers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Corona Virus and COVID-19 News Readers audience is Retail Industry News.

Content Affinity Composition Index
Retail Industry News 0.02% 5.30x
International Travel 0.33% 4.93x
Oil & Energy 0.02% 4.90x
New York City Real Estate Research Cluster 2.03% 4.42x
Reproductive Health 0.02% 4.41x
Middle East News 0.65% 4.41x
Visa & Immigration 0.08% 4.38x
NYC Tourist Attractions 0.85% 4.38x
Medical Journals 0.20% 4.28x
Clean Energy 0.03% 4.18x
Composition Percentage: The overlap percentage between the Corona Virus and COVID-19 News Readers audience and the Content Affinity attribute.
Index: A comparison of the Corona Virus and COVID-19 News Readers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Corona Virus and COVID-19 News Readers audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male