Explore the Corona Virus and COVID-19 News Readers Audience
Below you'll find more information about the Corona Virus and COVID-19 News Readers audience, broken down in different categories based on their digital and physical behaviors. These are 17.3 million unique devices whose actions qualify for the Corona Virus and COVID-19 News Readers audience.
INTERESTS
The Corona Virus and COVID-19 News Readers audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Corona Virus and COVID-19 News Readers audience is Telemedicine Content Readers.
| Interest | Composition | Index |
| Telemedicine Content Readers | 7.65% | 10.81x |
| Social Distancing Content Readers | 8.53% | 10.38x |
| Remdesivir Information Researchers | 7.81% | 10.15x |
| Post COVID-19 Restaurant Reopening Researchers | 7.29% | 9.88x |
| COVID Testing Researchers | 7.50% | 9.87x |
| School Closings Updates Readers | 7.83% | 9.67x |
| Caribbean Destination Reopening Researchers | 7.97% | 9.46x |
| Global Destinations Reopening Researchers | 8.53% | 9.27x |
| United Nations Donors | 12.75% | 9.17x |
| Office Reopening Researchers | 8.38% | 9.08x |
Composition Percentage:
The overlap percentage between the Corona Virus and COVID-19 News Readers audience and the Interest attribute.
Index: A comparison of the Corona Virus and COVID-19 News Readers audience to the internet population.
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APPAREL RETAILERS
The Corona Virus and COVID-19 News Readers audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Corona Virus and COVID-19 News Readers audience is Jos A. Bank Clothiers.
| Location | Composition | Index |
| Jos A. Bank Clothiers | 0.02% | 1.30x |
| Coach | 0.01% | 1.30x |
| J. Crew | 0.01% | 1.29x |
| H&M | 0.01% | 1.28x |
| Talbots | 0.02% | 1.25x |
| Eddie Bauer | 0.01% | 1.21x |
| LOFT | 0.02% | 1.17x |
| Gap | 0.02% | 1.16x |
| Dressbarn | 0.02% | 1.15x |
| Old Navy | 0.04% | 1.14x |
Composition Percentage:
The overlap percentage between the Corona Virus and COVID-19 News Readers audience and the Location attribute.
Index: A comparison of the Corona Virus and COVID-19 News Readers audience to the internet population.
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WEBSITES
The Corona Virus and COVID-19 News Readers audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Corona Virus and COVID-19 News Readers audience is worldometers.info.
| Website | Composition | Index |
| worldometers.info | 15.86% | 8.55x |
| statnews.com | 12.81% | 7.98x |
| 270towin.com | 4.75% | 7.46x |
| ccn.com | 1.80% | 7.34x |
| fivethirtyeight.com | 5.91% | 7.33x |
| aljazeera.com | 16.12% | 7.21x |
| streetinsider.com | 1.71% | 7.19x |
| bmj.com | 1.11% | 7.19x |
| harvard.edu | 2.57% | 7.19x |
| economist.com | 4.61% | 7.17x |
Composition Percentage:
The overlap percentage between the Corona Virus and COVID-19 News Readers audience and the Web attribute.
Index: A comparison of the Corona Virus and COVID-19 News Readers audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Corona Virus and COVID-19 News Readers audience is Institutional Investing.
| Content Affinity | Composition | Index |
| Institutional Investing | 0.02% | 4.74x |
| International Travel | 0.41% | 4.57x |
| New York City Real Estate Research Cluster | 2.57% | 4.33x |
| Retail Industry News | 0.03% | 4.27x |
| Visa & Immigration | 0.11% | 4.21x |
| NYC Tourist Attractions | 0.96% | 4.19x |
| Smart Travel | 0.47% | 4.16x |
| Personal Investment & Advisor Researchers | 1.19% | 4.07x |
| Assorted Topics (Event Tracking, Trade Shows, Pharmaceutical Data, Data Science) | 0.37% | 4.06x |
| Business News & Information Readers | 0.07% | 4.03x |
Composition Percentage:
The overlap percentage between the Corona Virus and COVID-19 News Readers audience and the Content Affinity attribute.
Index: A comparison of the Corona Virus and COVID-19 News Readers audience to the internet population.
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DEMOGRAPHICS
The Corona Virus and COVID-19 News Readers audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male
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