Explore the Cosmetics and Beauty Shoppers Audience
Below you'll find more information about the Cosmetics and Beauty Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 5 million unique devices whose actions qualify for the Cosmetics and Beauty Shoppers audience.
INTERESTS
The Cosmetics and Beauty Shoppers audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Cosmetics and Beauty Shoppers audience is Trendy Shoe Shoppers.
| Interest | Composition | Index |
| Trendy Shoe Shoppers | 34.62% | 27.22x |
| Curly Hair Care Shoppers | 35.81% | 25.38x |
| Hair Care Shoppers | 29.40% | 24.52x |
| Women's Fashion Magazine Readers | 28.78% | 23.17x |
| Wedding Registrants | 28.94% | 22.66x |
| Womens Subscription Box Shoppers | 34.80% | 22.59x |
| Adult Acne Sufferers | 31.68% | 22.29x |
| Teen Content Readers | 34.21% | 22.16x |
| Bargain Shopping Researchers | 25.81% | 21.66x |
| Women's Health Researchers | 25.16% | 21.32x |
Composition Percentage:
The overlap percentage between the Cosmetics and Beauty Shoppers audience and the Interest attribute.
Index: A comparison of the Cosmetics and Beauty Shoppers audience to the internet population.
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APPAREL RETAILERS
The Cosmetics and Beauty Shoppers audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Cosmetics and Beauty Shoppers audience is Old Navy.
| Location | Composition | Index |
| Old Navy | 0.02% | 1.63x |
| Dressbarn | 0.01% | 1.35x |
| Maurices | 0.02% | 1.27x |
| Victoria's Secret | 0.01% | 1.25x |
| The Childrens Place | 0.01% | 1.21x |
| Journeys | 0.01% | 1.10x |
| Mens Wearhouse | 0.01% | 1.05x |
| Carhartt | 0.14% | 1.03x |
Composition Percentage:
The overlap percentage between the Cosmetics and Beauty Shoppers audience and the Location attribute.
Index: A comparison of the Cosmetics and Beauty Shoppers audience to the internet population.
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WEBSITES
The Cosmetics and Beauty Shoppers audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Cosmetics and Beauty Shoppers audience is sephora.com.
| Website | Composition | Index |
| sephora.com | 2.82% | 34.71x |
| musingsofamuse.com | 1.58% | 34.50x |
| sallybeauty.com | 4.81% | 30.99x |
| rue21.com | 1.02% | 30.80x |
| fentybeauty.com | 1.34% | 29.08x |
| crueltyfreekitty.com | 1.69% | 27.84x |
| temptalia.com | 4.01% | 26.66x |
| mysubscriptionaddiction.com | 2.90% | 26.39x |
| dollskill.com | 4.39% | 26.12x |
| journeys.com | 1.54% | 23.06x |
Composition Percentage:
The overlap percentage between the Cosmetics and Beauty Shoppers audience and the Web attribute.
Index: A comparison of the Cosmetics and Beauty Shoppers audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Cosmetics and Beauty Shoppers audience is Beauty & Cosmetics.
| Content Affinity | Composition | Index |
| Beauty & Cosmetics | 2.70% | 26.98x |
| Hipster Clothing | 0.40% | 23.07x |
| Hair & Beauty | 1.69% | 21.86x |
| Dermatology | 1.25% | 18.54x |
| Higher-End Fashion Brands | 0.24% | 16.72x |
| African-American Hair | 2.90% | 15.93x |
| Assorted Topics (Discount Stores, Sporting Goods, Viral Media) | 0.06% | 15.73x |
| Quinceanera Planning | 0.03% | 14.66x |
| Organic Beauty & Skincare Products | 1.00% | 14.51x |
| Women Shoppers | 6.52% | 14.50x |
Composition Percentage:
The overlap percentage between the Cosmetics and Beauty Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Cosmetics and Beauty Shoppers audience to the internet population.
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DEMOGRAPHICS
The Cosmetics and Beauty Shoppers audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female
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