Dstillery Audiences

COSMETICS AND BEAUTY SHOPPERS

Audience Size: 6.7 Million Devices

Explore the Cosmetics and Beauty Shoppers Audience

Below you'll find more information about the Cosmetics and Beauty Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 6.7 million unique devices whose actions qualify for the Cosmetics and Beauty Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Cosmetics and Beauty Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Cosmetics and Beauty Shoppers audience is Trendy Shoe Shoppers.

Interest Composition Index
Trendy Shoe Shoppers 26.88% 33.22x
Womens Subscription Box Shoppers 28.14% 31.33x
Hair Care Shoppers 22.89% 30.10x
Sun Protection Shoppers 24.63% 29.49x
Women's Fashion Magazine Readers 22.16% 29.45x
Adult Acne Sufferers 28.60% 29.43x
Soap Shoppers 24.89% 28.86x
Womens Fashion Brands Shoppers 29.64% 28.72x
Dance Clothing Shoppers 28.17% 28.22x
Makeup Researchers 28.72% 28.03x
Composition Percentage: The overlap percentage between the Cosmetics and Beauty Shoppers audience and the Interest attribute.
Index: A comparison of the Cosmetics and Beauty Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Cosmetics and Beauty Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Cosmetics and Beauty Shoppers audience is Supreme.

Location Composition Index
Supreme 0.02% 1.41x
Saint Laurent Paris 0.01% 1.33x
Jos A. Bank Clothiers 0.31% 1.29x
Levi Strauss 0.01% 1.27x
Mens Wearhouse 0.48% 1.23x
Gap 0.05% 1.23x
American Apparel 0.04% 1.20x
Hugo Boss 0.03% 1.17x
Johnston and Murphy 0.08% 1.16x
Hollister 0.03% 1.15x
Composition Percentage: The overlap percentage between the Cosmetics and Beauty Shoppers audience and the Location attribute.
Index: A comparison of the Cosmetics and Beauty Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Cosmetics and Beauty Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Cosmetics and Beauty Shoppers audience is elfcosmetics.com.

Website Composition Index
elfcosmetics.com 1.16% 41.83x
charlotterusse.com 2.30% 36.46x
musingsofamuse.com 1.84% 36.39x
temptalia.com 2.16% 34.84x
katvondbeauty.com 3.19% 34.74x
fashionnova.com 1.63% 32.06x
morphebrushes.com 2.35% 31.81x
katespade.com 3.50% 31.56x
essentialdayspa.com 1.10% 30.08x
sephora.com 7.55% 29.39x
Composition Percentage: The overlap percentage between the Cosmetics and Beauty Shoppers audience and the Web attribute.
Index: A comparison of the Cosmetics and Beauty Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Cosmetics and Beauty Shoppers audience is Beauty & Cosmetics.

Content Affinity Composition Index
Beauty & Cosmetics 5.12% 21.96x
Hipster Clothing 1.05% 17.97x
Hair & Beauty 6.29% 17.61x
Higher-End Fashion Brands 2.02% 17.16x
Dermatology 7.03% 16.76x
Beach & Intimate Wear 1.27% 15.48x
Perfume, Makeup & Cosmetics 1.59% 14.05x
Travel, Food, Fashion & Fitness 2.95% 13.80x
As Seen On TV Products 0.09% 13.63x
Organic Beauty & Skincare Products 2.60% 13.32x
Composition Percentage: The overlap percentage between the Cosmetics and Beauty Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Cosmetics and Beauty Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Cosmetics and Beauty Shoppers audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female