Dstillery Audiences

COSMETICS AND BEAUTY SHOPPERS

Audience Size: 3.6 Million Devices

Explore the Cosmetics and Beauty Shoppers Audience

Below you'll find more information about the Cosmetics and Beauty Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 3.6 million unique devices whose actions qualify for the Cosmetics and Beauty Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Cosmetics and Beauty Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Cosmetics and Beauty Shoppers audience is Trendy Shoe Shoppers.

Interest Composition Index
Trendy Shoe Shoppers 30.52% 31.41x
Curly Hair Care Shoppers 33.04% 27.94x
Women's Fashion Magazine Readers 25.98% 26.85x
Wedding Registrants 26.33% 26.39x
Teen Content Readers 31.96% 25.81x
Adult Acne Sufferers 27.57% 25.00x
Bargain Shopping Researchers 22.17% 24.52x
Women's Fitness Enthusiasts 21.68% 24.28x
Women's Health Researchers 22.17% 24.27x
Womens Subscription Box Shoppers 30.83% 24.24x
Composition Percentage: The overlap percentage between the Cosmetics and Beauty Shoppers audience and the Interest attribute.
Index: A comparison of the Cosmetics and Beauty Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Cosmetics and Beauty Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Cosmetics and Beauty Shoppers audience is Dressbarn.

Location Composition Index
Dressbarn 0.01% 1.35x
Express 0.01% 1.28x
Victoria's Secret 0.02% 1.17x
Old Navy 0.02% 1.13x
Maurices 0.02% 1.12x
The Childrens Place 0.01% 1.07x
Journeys 0.02% 1.03x
Carhartt 0.10% 0.97x
Buckle 0.01% 0.96x
Composition Percentage: The overlap percentage between the Cosmetics and Beauty Shoppers audience and the Location attribute.
Index: A comparison of the Cosmetics and Beauty Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Cosmetics and Beauty Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Cosmetics and Beauty Shoppers audience is musingsofamuse.com.

Website Composition Index
musingsofamuse.com 1.02% 38.76x
dollskill.com 1.36% 33.53x
limecrime.com 1.31% 28.65x
nyandcompany.com 2.16% 28.55x
avenue.com 1.02% 26.60x
ashleystewart.com 1.03% 26.55x
makeupandbeauty.com 1.07% 26.28x
tbdress.com 1.58% 26.03x
temptalia.com 3.54% 24.99x
ericdress.com 1.42% 24.59x
Composition Percentage: The overlap percentage between the Cosmetics and Beauty Shoppers audience and the Web attribute.
Index: A comparison of the Cosmetics and Beauty Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Cosmetics and Beauty Shoppers audience is Hipster Clothing.

Content Affinity Composition Index
Hipster Clothing 0.11% 26.44x
Beauty & Cosmetics 1.29% 26.40x
Hair & Beauty 0.38% 20.82x
Mysticism 0.25% 19.98x
Cosmetics Business 0.14% 17.95x
Higher-End Fashion Brands 0.05% 17.68x
Dermatology 0.29% 17.49x
Women Shoppers 2.47% 16.85x
African-American Hair 1.15% 16.36x
Fashion & Retail 2.07% 15.74x
Composition Percentage: The overlap percentage between the Cosmetics and Beauty Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Cosmetics and Beauty Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Cosmetics and Beauty Shoppers audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female