Dstillery Audiences

COSMETICS AND BEAUTY SHOPPERS

Audience Size: 7.2 Million Devices

Explore the Cosmetics and Beauty Shoppers Audience

Below you'll find more information about the Cosmetics and Beauty Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 7.2 million unique devices whose actions qualify for the Cosmetics and Beauty Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Cosmetics and Beauty Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Cosmetics and Beauty Shoppers audience is Womens Subscription Box Shoppers.

Interest Composition Index
Womens Subscription Box Shoppers 29.44% 15.40x
Adult Acne Sufferers 29.59% 14.91x
Sun Protection Shoppers 30.46% 14.79x
Womens Fashion Brands Shoppers 33.19% 14.42x
Soap Shoppers 25.77% 14.31x
Makeup Researchers 29.47% 14.09x
Women's Fashion Magazine Readers 19.37% 13.88x
Trendy Denim Shoppers 28.13% 13.83x
Hair Care Shoppers 19.95% 13.67x
Bargain Shopping Researchers 19.31% 13.56x
Composition Percentage: The overlap percentage between the Cosmetics and Beauty Shoppers audience and the Interest attribute.
Index: A comparison of the Cosmetics and Beauty Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Cosmetics and Beauty Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Cosmetics and Beauty Shoppers audience is Joe's Jeans.

Location Composition Index
Joe's Jeans 0.00% 1.28x
Lorna Jane 0.01% 1.26x
Lane Bryant 0.04% 1.19x
Eddie Bauer 0.01% 1.18x
Aeropostale 0.03% 1.14x
Forever 21 0.04% 1.14x
Zara 0.02% 1.13x
Chicos 0.04% 1.11x
Levi Strauss 0.01% 1.10x
Abercrombie & Fitch 0.01% 1.10x
Composition Percentage: The overlap percentage between the Cosmetics and Beauty Shoppers audience and the Location attribute.
Index: A comparison of the Cosmetics and Beauty Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Cosmetics and Beauty Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Cosmetics and Beauty Shoppers audience is sleekmakeup.com.

Website Composition Index
sleekmakeup.com 0.09% 53.06x
juviasplace.com 0.10% 52.66x
sigmabeauty.com 0.61% 52.52x
wetnwildbeauty.com 0.54% 52.15x
elfcosmetics.com 2.39% 51.78x
physiciansformula.com 0.08% 51.59x
princesspolly.com 0.04% 50.51x
sugarpill.com 0.11% 50.39x
budgetbeautyblog.com 0.27% 49.73x
toofaced.com 1.47% 49.55x
Composition Percentage: The overlap percentage between the Cosmetics and Beauty Shoppers audience and the Web attribute.
Index: A comparison of the Cosmetics and Beauty Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Cosmetics and Beauty Shoppers audience is Beauty & Cosmetics.

Content Affinity Composition Index
Beauty & Cosmetics 6.44% 16.77x
Hipster Clothing 1.12% 14.46x
Hair & Beauty 7.40% 14.03x
Higher-End Fashion Brands 3.25% 13.46x
Dermatology 9.56% 12.32x
Beach & Intimate Wear 1.79% 11.01x
Perfume, Makeup & Cosmetics 1.62% 10.80x
Travel, Food, Fashion & Fitness 2.32% 10.53x
African-American Hair 5.90% 10.33x
Bridal Fashion 2.27% 10.26x
Composition Percentage: The overlap percentage between the Cosmetics and Beauty Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Cosmetics and Beauty Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Cosmetics and Beauty Shoppers audience resonates most for the following age and income brackets.
Age
35-44
Income
$100,000-$149,999