Dstillery Audiences

COSMETICS AND BEAUTY SHOPPERS

Audience Size: 4.9 Million Devices

Explore the Cosmetics and Beauty Shoppers Audience

Below you'll find more information about the Cosmetics and Beauty Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 4.9 million unique devices whose actions qualify for the Cosmetics and Beauty Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Cosmetics and Beauty Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Cosmetics and Beauty Shoppers audience is Trendy Shoe Shoppers.

Interest Composition Index
Trendy Shoe Shoppers 37.57% 27.56x
Curly Hair Care Shoppers 37.23% 26.34x
Hair Care Shoppers 31.81% 24.85x
Womens Subscription Box Shoppers 35.65% 24.08x
Women's Fashion Magazine Readers 30.91% 23.40x
Adult Acne Sufferers 32.84% 23.01x
Wedding Registrants 30.51% 22.98x
Teen Content Readers 34.49% 22.54x
Bargain Shopping Researchers 28.32% 22.12x
Women's Health Researchers 27.67% 21.96x
Composition Percentage: The overlap percentage between the Cosmetics and Beauty Shoppers audience and the Interest attribute.
Index: A comparison of the Cosmetics and Beauty Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Cosmetics and Beauty Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Cosmetics and Beauty Shoppers audience is Dressbarn.

Location Composition Index
Dressbarn 0.01% 1.73x
Journeys 0.01% 1.22x
Old Navy 0.01% 1.20x
The Childrens Place 0.01% 1.15x
Carhartt 0.12% 1.04x
Mens Wearhouse 0.01% 0.90x
Composition Percentage: The overlap percentage between the Cosmetics and Beauty Shoppers audience and the Location attribute.
Index: A comparison of the Cosmetics and Beauty Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Cosmetics and Beauty Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Cosmetics and Beauty Shoppers audience is katvondbeauty.com.

Website Composition Index
katvondbeauty.com 1.32% 41.50x
musingsofamuse.com 1.78% 35.61x
sephora.com 4.20% 34.46x
rue21.com 1.79% 32.43x
sallybeauty.com 7.60% 32.01x
fentybeauty.com 1.97% 28.13x
crueltyfreekitty.com 1.85% 27.96x
temptalia.com 3.88% 27.78x
gurl.com 1.26% 25.50x
mysubscriptionaddiction.com 4.16% 25.07x
Composition Percentage: The overlap percentage between the Cosmetics and Beauty Shoppers audience and the Web attribute.
Index: A comparison of the Cosmetics and Beauty Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Cosmetics and Beauty Shoppers audience is Beauty & Cosmetics.

Content Affinity Composition Index
Beauty & Cosmetics 3.22% 27.67x
Hair & Beauty 2.35% 22.25x
Hipster Clothing 0.49% 21.53x
Dermatology 1.92% 19.88x
Assorted Topics (Discount Stores, Sporting Goods, Viral Media) 0.11% 18.57x
Higher-End Fashion Brands 0.37% 17.67x
African-American Hair 3.59% 16.84x
Mysticism 0.28% 16.58x
Quinceanera Planning 0.04% 16.07x
Decoration & Fabric 0.02% 15.65x
Composition Percentage: The overlap percentage between the Cosmetics and Beauty Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Cosmetics and Beauty Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Cosmetics and Beauty Shoppers audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female