Dstillery Audiences

COSMETICS AND BEAUTY SHOPPERS

Audience Size: 7.1 Million Devices

Explore the Cosmetics and Beauty Shoppers Audience

Below you'll find more information about the Cosmetics and Beauty Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 7.1 million unique devices whose actions qualify for the Cosmetics and Beauty Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Cosmetics and Beauty Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Cosmetics and Beauty Shoppers audience is Womens Subscription Box Shoppers.

Interest Composition Index
Womens Subscription Box Shoppers 30.40% 16.27x
Adult Acne Sufferers 30.01% 15.79x
Sun Protection Shoppers 30.12% 15.56x
Womens Fashion Brands Shoppers 32.55% 15.43x
Soap Shoppers 26.53% 15.25x
Women's Fashion Magazine Readers 20.74% 15.19x
Hair Care Shoppers 21.38% 15.16x
Trendy Denim Shoppers 27.46% 14.97x
Makeup Researchers 29.60% 14.91x
Dance Clothing Shoppers 30.98% 14.76x
Composition Percentage: The overlap percentage between the Cosmetics and Beauty Shoppers audience and the Interest attribute.
Index: A comparison of the Cosmetics and Beauty Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Cosmetics and Beauty Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Cosmetics and Beauty Shoppers audience is Supreme.

Location Composition Index
Supreme 0.00% 1.37x
Everlane 0.00% 1.29x
Charlotte Russe 0.03% 1.27x
Saint Laurent Paris 0.01% 1.22x
Journeys 0.03% 1.20x
Hugo Boss 0.02% 1.18x
Armani 0.02% 1.17x
Zara 0.03% 1.15x
Lorna Jane 0.01% 1.15x
Belk 0.02% 1.13x
Composition Percentage: The overlap percentage between the Cosmetics and Beauty Shoppers audience and the Location attribute.
Index: A comparison of the Cosmetics and Beauty Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Cosmetics and Beauty Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Cosmetics and Beauty Shoppers audience is elfcosmetics.com.

Website Composition Index
elfcosmetics.com 1.95% 50.46x
toofaced.com 1.26% 47.86x
ulta.com 1.26% 42.17x
musingsofamuse.com 1.69% 41.92x
charlotterusse.com 3.73% 41.04x
katvondbeauty.com 3.64% 39.89x
temptalia.com 2.38% 38.25x
katespade.com 5.37% 35.60x
crueltyfreekitty.com 1.47% 34.88x
fashionnova.com 2.59% 34.42x
Composition Percentage: The overlap percentage between the Cosmetics and Beauty Shoppers audience and the Web attribute.
Index: A comparison of the Cosmetics and Beauty Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Cosmetics and Beauty Shoppers audience is Beauty & Cosmetics.

Content Affinity Composition Index
Beauty & Cosmetics 6.50% 17.69x
Hipster Clothing 1.16% 15.01x
Hair & Beauty 7.50% 14.39x
Higher-End Fashion Brands 3.03% 14.12x
Dermatology 9.55% 12.75x
Beach & Intimate Wear 1.77% 11.56x
Travel, Food, Fashion & Fitness 2.67% 11.15x
African-American Hair 5.96% 10.78x
As Seen On TV Products 0.12% 10.70x
Bridal Fashion 2.22% 10.65x
Composition Percentage: The overlap percentage between the Cosmetics and Beauty Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Cosmetics and Beauty Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Cosmetics and Beauty Shoppers audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Female