Dstillery Audiences

COSTCO DEAL BLOG READERS

Audience Size: 1.5 Million Devices

Explore the Costco Deal Blog Readers Audience

Below you'll find more information about the Costco Deal Blog Readers audience, broken down in different categories based on their digital and physical behaviors. These are 1.5 million unique devices whose actions qualify for the Costco Deal Blog Readers audience.

Dstillery Crafted Audiences

INTERESTS

The Costco Deal Blog Readers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Costco Deal Blog Readers audience is Home Custom Bedroom Decorators.

Interest Composition Index
Home Custom Bedroom Decorators 22.90% 52.59x
Custom Home Lighting Shoppers 22.90% 52.58x
Home Design and Living Publication Readers 25.15% 44.01x
Orlando Activities Researchers 20.29% 43.63x
Nutrition Conscious Eaters 28.96% 42.96x
Online Home Decor Shoppers 23.06% 42.63x
Misc-Deal Seekers or Coupon Shoppers 26.36% 42.62x
Sale Seekers 28.71% 41.63x
Home Remodelers 27.05% 40.95x
Bargain Shopping Researchers 25.34% 40.72x
Composition Percentage: The overlap percentage between the Costco Deal Blog Readers audience and the Interest attribute.
Index: A comparison of the Costco Deal Blog Readers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Costco Deal Blog Readers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Costco Deal Blog Readers audience is REI.

Location Composition Index
REI 0.01% 3.00x
Eddie Bauer 0.01% 1.71x
Chicos 0.03% 1.68x
J. Crew 0.02% 1.56x
Banana Republic 0.02% 1.54x
White House Black Market 0.03% 1.44x
Coach 0.01% 1.35x
Michael Kors 0.01% 1.30x
Talbots 0.01% 1.28x
LOFT 0.02% 1.24x
Composition Percentage: The overlap percentage between the Costco Deal Blog Readers audience and the Location attribute.
Index: A comparison of the Costco Deal Blog Readers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Costco Deal Blog Readers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Costco Deal Blog Readers audience is frugalhotspot.com.

Website Composition Index
frugalhotspot.com 5.82% 80.43x
reversewinesnob.com 3.70% 71.63x
costcoinsider.com 2.70% 52.65x
costcowineblog.com 1.28% 45.28x
hotcouponworld.com 6.39% 41.25x
winefolly.com 2.81% 40.82x
savingsaplenty.com 1.07% 36.11x
beatofhawaii.com 2.23% 36.10x
decanter.com 2.82% 34.96x
hgtv.ca 1.89% 32.29x
Composition Percentage: The overlap percentage between the Costco Deal Blog Readers audience and the Web attribute.
Index: A comparison of the Costco Deal Blog Readers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Costco Deal Blog Readers audience is Canada Shopping - Kitchenware.

Content Affinity Composition Index
Canada Shopping - Kitchenware 0.33% 24.60x
Bird Watching 0.10% 20.98x
Parenting & Children's Activities 0.45% 20.58x
Travel, Food, Fashion & Fitness 2.12% 19.96x
Smart Travel 1.34% 19.23x
Canada Consumer Product Cluster 1.68% 19.19x
Electronic Accessories 3.48% 19.18x
Beauty & Cosmetics 0.36% 18.74x
Visa & Immigration 0.33% 18.14x
Furniture Shopping 0.20% 17.69x
Composition Percentage: The overlap percentage between the Costco Deal Blog Readers audience and the Content Affinity attribute.
Index: A comparison of the Costco Deal Blog Readers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Costco Deal Blog Readers audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Female