Dstillery Audiences

COUNTDOWN TO THE BEACH TRAVELERS

Audience Size: 2 Million Devices

Explore the Countdown to the Beach Travelers Audience

Below you'll find more information about the Countdown to the Beach Travelers audience, broken down in different categories based on their digital and physical behaviors. These are 2 million unique devices whose actions qualify for the Countdown to the Beach Travelers audience.

Dstillery Crafted Audiences

INTERESTS

The Countdown to the Beach Travelers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Countdown to the Beach Travelers audience is Key West Florida Trip Planners.

Interest Composition Index
Key West Florida Trip Planners 21.81% 6.11x
Adjustable Desks Shoppers 17.18% 4.33x
Cruise Travel Intenders 9.78% 4.12x
Caribbean Trip Planners 8.11% 3.68x
Smokie Mountain Trip Planner 13.60% 3.54x
Grand Canyon Trip Planners 12.63% 3.48x
Fort Lauderdale Trip Planners 7.20% 3.29x
Restaurant Supply Shoppers 0.58% 3.14x
Car Lease Researchers 9.85% 2.98x
Family Adventures Travelers 5.05% 2.94x
Composition Percentage: The overlap percentage between the Countdown to the Beach Travelers audience and the Interest attribute.
Index: A comparison of the Countdown to the Beach Travelers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Countdown to the Beach Travelers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Countdown to the Beach Travelers audience is Old Navy.

Location Composition Index
Old Navy 0.02% 1.70x
Carhartt 0.08% 0.93x
Composition Percentage: The overlap percentage between the Countdown to the Beach Travelers audience and the Location attribute.
Index: A comparison of the Countdown to the Beach Travelers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Countdown to the Beach Travelers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Countdown to the Beach Travelers audience is royalcaribbeanblog.com.

Website Composition Index
royalcaribbeanblog.com 9.46% 12.91x
carnival.com 8.68% 12.13x
cruisehive.com 5.18% 12.03x
cruiselawnews.com 1.15% 11.99x
cruisecritic.com 7.72% 10.44x
ncl.com 2.00% 9.55x
youtube.com 22.43% 9.50x
cruiseradio.net 3.84% 9.31x
journaldequebec.com 1.16% 8.09x
hollywoodpq.com 1.42% 8.08x
Composition Percentage: The overlap percentage between the Countdown to the Beach Travelers audience and the Web attribute.
Index: A comparison of the Countdown to the Beach Travelers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Countdown to the Beach Travelers audience is Cruise Vacations.

Content Affinity Composition Index
Cruise Vacations 6.22% 12.24x
Quebec Vacation Research Cluster 0.30% 9.79x
Canadian Lifestyle 0.97% 8.65x
Quebec Real Estate 0.27% 8.64x
Caribbean Vacation 1.32% 8.43x
France Online Music & Quiz Content Cluster 1.32% 8.03x
Quebec Hunting & Outdoors Cluster 0.19% 7.76x
Quebec Job Seeker Cluster 0.15% 7.71x
Canada Online Shopping Cluster 1.04% 7.49x
French Canadian Cluster 2.53% 6.93x
Composition Percentage: The overlap percentage between the Countdown to the Beach Travelers audience and the Content Affinity attribute.
Index: A comparison of the Countdown to the Beach Travelers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Countdown to the Beach Travelers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female