Dstillery Audiences

COUNTDOWN TO THE BEACH TRAVELERS

Audience Size: 6.5 Million Devices

Explore the Countdown to the Beach Travelers Audience

Below you'll find more information about the Countdown to the Beach Travelers audience, broken down in different categories based on their digital and physical behaviors. These are 6.5 million unique devices whose actions qualify for the Countdown to the Beach Travelers audience.

Dstillery Crafted Audiences

INTERESTS

The Countdown to the Beach Travelers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Countdown to the Beach Travelers audience is Key West Florida Trip Planners.

Interest Composition Index
Key West Florida Trip Planners 18.94% 6.30x
Restaurant Supply Shoppers 0.57% 4.35x
Smokie Mountain Trip Planner 12.83% 3.99x
Grand Canyon Trip Planners 11.74% 3.85x
Adjustable Desks Shoppers 11.41% 3.18x
Readers of Argentinian Content 9.75% 3.16x
Readers of Caribbean Content 7.19% 2.87x
Medical Technology News Readers 9.61% 2.79x
Pet Friendly Vacation Researchers 8.79% 2.78x
Yellowstone Park Trip Planners 7.28% 2.78x
Composition Percentage: The overlap percentage between the Countdown to the Beach Travelers audience and the Interest attribute.
Index: A comparison of the Countdown to the Beach Travelers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Countdown to the Beach Travelers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Countdown to the Beach Travelers audience is Victoria's Secret.

Location Composition Index
Victoria's Secret 0.02% 1.17x
Express 0.01% 1.17x
Mens Wearhouse 0.01% 1.10x
Maurices 0.02% 1.07x
Journeys 0.01% 1.03x
Old Navy 0.01% 1.03x
Carhartt 0.09% 0.93x
The Childrens Place 0.01% 0.93x
Composition Percentage: The overlap percentage between the Countdown to the Beach Travelers audience and the Location attribute.
Index: A comparison of the Countdown to the Beach Travelers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Countdown to the Beach Travelers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Countdown to the Beach Travelers audience is royalcaribbeanblog.com.

Website Composition Index
royalcaribbeanblog.com 6.30% 15.87x
carnival.com 3.43% 13.77x
cruisehive.com 4.23% 12.35x
cruisecritic.com 2.89% 11.47x
youtube.com 14.11% 9.89x
cruiseradio.net 2.14% 8.69x
royaltonresorts.com 1.12% 8.12x
caribjournal.com 1.25% 6.30x
hollywoodpq.com 1.11% 6.15x
ahoramismo.com 1.75% 5.85x
Composition Percentage: The overlap percentage between the Countdown to the Beach Travelers audience and the Web attribute.
Index: A comparison of the Countdown to the Beach Travelers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Countdown to the Beach Travelers audience is Cruise Vacations.

Content Affinity Composition Index
Cruise Vacations 1.76% 18.41x
Caribbean Vacation 0.29% 10.30x
Quebec Vacation Research Cluster 0.04% 8.58x
Quebec Hunting & Outdoors Cluster 0.07% 8.52x
Canadian Lifestyle 0.58% 8.20x
France Online Music & Quiz Content Cluster 1.12% 6.95x
Quebec Real Estate 0.12% 6.58x
Canada Online Shopping Cluster 0.75% 6.37x
French Canadian Cluster 1.75% 6.33x
Franco-African Cluster 0.05% 5.83x
Composition Percentage: The overlap percentage between the Countdown to the Beach Travelers audience and the Content Affinity attribute.
Index: A comparison of the Countdown to the Beach Travelers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Countdown to the Beach Travelers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female