Dstillery Audiences

COUNTDOWN TO THE BEACH TRAVELERS

Audience Size: 6.6 Million Devices

Explore the Countdown to the Beach Travelers Audience

Below you'll find more information about the Countdown to the Beach Travelers audience, broken down in different categories based on their digital and physical behaviors. These are 6.6 million unique devices whose actions qualify for the Countdown to the Beach Travelers audience.

Dstillery Crafted Audiences

INTERESTS

The Countdown to the Beach Travelers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Countdown to the Beach Travelers audience is Key West Florida Trip Planners.

Interest Composition Index
Key West Florida Trip Planners 17.69% 5.99x
Restaurant Supply Shoppers 0.75% 4.71x
Smokie Mountain Trip Planner 12.24% 3.65x
Grand Canyon Trip Planners 10.30% 3.60x
Readers of Argentinian Content 10.07% 3.39x
Readers of Caribbean Content 7.34% 2.84x
Readers of Honduran Content 7.63% 2.66x
Social Security Researchers 6.72% 2.63x
Pet Friendly Vacation Researchers 8.68% 2.62x
Medical Technology News Readers 8.38% 2.61x
Composition Percentage: The overlap percentage between the Countdown to the Beach Travelers audience and the Interest attribute.
Index: A comparison of the Countdown to the Beach Travelers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Countdown to the Beach Travelers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Countdown to the Beach Travelers audience is Gymboree.

Location Composition Index
Gymboree 0.01% 1.21x
White House Black Market 0.01% 1.18x
Dressbarn 0.01% 1.18x
The Childrens Place 0.02% 1.16x
Lane Bryant 0.01% 1.10x
LOFT 0.01% 1.07x
American Eagle Outfitters 0.01% 1.06x
Aeropostale 0.01% 1.05x
Chicos 0.01% 0.99x
Journeys 0.02% 0.97x
Composition Percentage: The overlap percentage between the Countdown to the Beach Travelers audience and the Location attribute.
Index: A comparison of the Countdown to the Beach Travelers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Countdown to the Beach Travelers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Countdown to the Beach Travelers audience is carnival.com.

Website Composition Index
carnival.com 2.95% 14.38x
royalcaribbeanblog.com 4.58% 14.30x
cruisecritic.com 2.04% 11.70x
cruisehive.com 4.00% 11.58x
chefcuisto.com 1.22% 10.35x
youtube.com 10.64% 9.29x
5ingredients15minutes.com 1.21% 8.20x
cruiseradio.net 1.62% 8.12x
royaltonresorts.com 1.05% 7.48x
oyster.com 2.26% 7.21x
Composition Percentage: The overlap percentage between the Countdown to the Beach Travelers audience and the Web attribute.
Index: A comparison of the Countdown to the Beach Travelers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Countdown to the Beach Travelers audience is Cruise Vacations.

Content Affinity Composition Index
Cruise Vacations 1.21% 19.37x
Caribbean Vacation 0.45% 12.25x
Canadian Lifestyle 0.52% 9.27x
Quebec Vacation Research Cluster 0.02% 9.26x
Quebec Hunting & Outdoors Cluster 0.04% 8.70x
France Online Music & Quiz Content Cluster 1.10% 8.21x
Quebec Real Estate 0.14% 7.68x
French Canadian Cluster 2.34% 7.54x
Canada Online Shopping Cluster 0.66% 6.79x
French News & Gossip Cluster 0.90% 6.38x
Composition Percentage: The overlap percentage between the Countdown to the Beach Travelers audience and the Content Affinity attribute.
Index: A comparison of the Countdown to the Beach Travelers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Countdown to the Beach Travelers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male