Dstillery Audiences

COUNTDOWN TO THE BEACH TRAVELERS

Audience Size: 34.4 Thousand Devices

Explore the Countdown to the Beach Travelers Audience

Below you'll find more information about the Countdown to the Beach Travelers audience, broken down in different categories based on their digital and physical behaviors. These are 34.4 thousand unique devices whose actions qualify for the Countdown to the Beach Travelers audience.

Dstillery Crafted Audiences

INTERESTS

The Countdown to the Beach Travelers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Countdown to the Beach Travelers audience is Harry Potter Fans.

Interest Composition Index
Harry Potter Fans 14.39% 40.85x
Family Adventures Travelers 70.23% 23.55x
Getting Off the Grid Travelers 46.91% 18.68x
Work Hard, Play Hard Travelers 40.17% 14.66x
Discount Big Box Shoppers 20.27% 14.00x
Bed & Bath Shoppers 27.82% 13.91x
Kids Clothing Shoppers 25.21% 13.75x
Patriotic Party Decoration Shoppers 27.66% 13.64x
Casual Dining Restaurant Researchers 27.51% 13.55x
Coupon Researchers 21.96% 13.24x
Composition Percentage: The overlap percentage between the Countdown to the Beach Travelers audience and the Interest attribute.
Index: A comparison of the Countdown to the Beach Travelers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Countdown to the Beach Travelers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Countdown to the Beach Travelers audience is Carhartt.

Location Composition Index
Carhartt 0.18% 1.32x
Eddie Bauer 0.01% 1.04x
The North Face 0.01% 1.02x
Saint Laurent Paris 0.01% 1.00x
Columbia 0.01% 0.94x
Tommy Bahama 0.02% 0.93x
J. Crew 0.02% 0.89x
Club Monaco 0.01% 0.89x
Gymboree 0.02% 0.88x
Hugo Boss 0.01% 0.86x
Composition Percentage: The overlap percentage between the Countdown to the Beach Travelers audience and the Location attribute.
Index: A comparison of the Countdown to the Beach Travelers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Countdown to the Beach Travelers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Countdown to the Beach Travelers audience is hkexpress.com.

Website Composition Index
hkexpress.com 0.01% 62.88x
wholesaleaccessorymarket.com 0.02% 53.36x
2care2teach4kids.com 0.01% 52.10x
womensbest.com 0.02% 51.72x
scissorsandspatulas.com 0.01% 50.69x
shrimpandgritskids.com 0.01% 50.68x
nbacomparisons.com 0.03% 50.26x
wrappedinrust.com 0.02% 50.24x
cadenlane.com 0.04% 49.96x
selfsufficiencyhome.com 0.04% 49.78x
Composition Percentage: The overlap percentage between the Countdown to the Beach Travelers audience and the Web attribute.
Index: A comparison of the Countdown to the Beach Travelers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Countdown to the Beach Travelers audience is Female Lifestyle Content Readers.

Content Affinity Composition Index
Female Lifestyle Content Readers 4.18% 13.73x
Coupons & Family 7.76% 13.29x
Scrapbooking & Home Art Projects 5.05% 12.92x
Assorted Topics #11276 (Life Hacks, Housekeeping, Health Tips) 12.03% 12.26x
South Carolina Travel 0.56% 11.25x
Assorted Topics #11368 (Retail Products, Food Service, Package Delivery) 0.58% 11.07x
Home Printing 0.86% 11.04x
Assorted Topics #11548 (Insurance, Cellphone, Healthy Living, Restaurant Menus, User Reviews) 0.74% 10.93x
Mommy Bloggers 4.48% 10.86x
Assorted Topics #11867 (Horoscopes, Online Arcade Games, Quizzes) 3.55% 10.81x
Composition Percentage: The overlap percentage between the Countdown to the Beach Travelers audience and the Content Affinity attribute.
Index: A comparison of the Countdown to the Beach Travelers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Countdown to the Beach Travelers audience resonates most for the following age and income brackets.
Age
45-54
Income
Under $25,000