Dstillery Audiences

COUNTDOWN TO THE BEACH TRAVELERS

Audience Size: 6.9 Million Devices

Explore the Countdown to the Beach Travelers Audience

Below you'll find more information about the Countdown to the Beach Travelers audience, broken down in different categories based on their digital and physical behaviors. These are 6.9 million unique devices whose actions qualify for the Countdown to the Beach Travelers audience.

Dstillery Crafted Audiences

INTERESTS

The Countdown to the Beach Travelers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Countdown to the Beach Travelers audience is Key West Florida Trip Planners.

Interest Composition Index
Key West Florida Trip Planners 17.82% 5.85x
Restaurant Supply Shoppers 0.62% 3.38x
Grand Canyon Trip Planners 9.96% 3.36x
Smokie Mountain Trip Planner 11.21% 3.28x
Readers of Argentinian Content 8.28% 2.83x
Pet Friendly Vacation Researchers 8.75% 2.67x
Car Lease Researchers 7.80% 2.67x
Background Check Users 11.01% 2.63x
Readers of Honduran Content 7.18% 2.62x
Readers of Caribbean Content 6.48% 2.62x
Composition Percentage: The overlap percentage between the Countdown to the Beach Travelers audience and the Interest attribute.
Index: A comparison of the Countdown to the Beach Travelers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Countdown to the Beach Travelers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Countdown to the Beach Travelers audience is Michael Kors.

Location Composition Index
Michael Kors 0.01% 1.26x
Gap 0.02% 1.25x
J. Crew 0.01% 1.21x
Forever 21 0.01% 1.20x
Gymboree 0.02% 1.19x
Express 0.02% 1.18x
LOFT 0.02% 1.14x
Zumiez 0.02% 1.08x
White House Black Market 0.02% 1.06x
Banana Republic 0.02% 1.05x
Composition Percentage: The overlap percentage between the Countdown to the Beach Travelers audience and the Location attribute.
Index: A comparison of the Countdown to the Beach Travelers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Countdown to the Beach Travelers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Countdown to the Beach Travelers audience is royalcaribbeanblog.com.

Website Composition Index
royalcaribbeanblog.com 4.79% 15.46x
carnival.com 2.50% 15.34x
cruisecritic.com 1.91% 13.80x
cruisehive.com 4.53% 12.24x
nassauparadiseisland.com 1.82% 12.16x
chefcuisto.com 2.27% 10.91x
youtube.com 11.13% 10.33x
recettesjecuisine.com 1.27% 9.34x
5ingredients15minutes.com 1.73% 9.30x
troisfoisparjour.com 1.35% 8.92x
Composition Percentage: The overlap percentage between the Countdown to the Beach Travelers audience and the Web attribute.
Index: A comparison of the Countdown to the Beach Travelers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Countdown to the Beach Travelers audience is Cruise Vacations.

Content Affinity Composition Index
Cruise Vacations 1.01% 24.39x
Caribbean Vacation 0.53% 13.86x
Quebec Vacation Research Cluster 0.01% 13.64x
Canadian Lifestyle 0.48% 9.79x
Quebec Hunting & Outdoors Cluster 0.09% 8.86x
Toronto Tourism 0.02% 8.16x
France Online Music & Quiz Content Cluster 1.08% 8.09x
French Canadian Cluster 2.97% 7.93x
Canada Online Shopping Cluster 0.91% 7.89x
Quebec Real Estate 0.15% 7.83x
Composition Percentage: The overlap percentage between the Countdown to the Beach Travelers audience and the Content Affinity attribute.
Index: A comparison of the Countdown to the Beach Travelers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Countdown to the Beach Travelers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female