Dstillery Audiences

COUNTRY HOME DECORATORS

Audience Size: 2.8 Million Devices

Explore the Country Home Decorators Audience

Below you'll find more information about the Country Home Decorators audience, broken down in different categories based on their digital and physical behaviors. These are 2.8 million unique devices whose actions qualify for the Country Home Decorators audience.

Dstillery Crafted Audiences

INTERESTS

The Country Home Decorators audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Country Home Decorators audience is Home Exterior Design Enthusiasts.

Interest Composition Index
Home Exterior Design Enthusiasts 68.35% 58.97x
Kitchen Stove Shoppers 62.00% 47.63x
Online Home Decor Shoppers 44.63% 43.22x
Apartment Furniture Shoppers 47.30% 42.99x
Home DIY Enthusiasts 45.97% 42.29x
Home Decor Shoppers 53.91% 39.14x
Home and Garden TV Fans 43.07% 38.74x
HGTV Enthusiasts 52.32% 38.17x
Hardware Shoppers 41.24% 37.08x
Lawn & Garden Enthusiasts 49.37% 37.04x
Composition Percentage: The overlap percentage between the Country Home Decorators audience and the Interest attribute.
Index: A comparison of the Country Home Decorators audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Country Home Decorators audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Country Home Decorators audience is Gymboree.

Location Composition Index
Gymboree 0.02% 1.47x
Chicos 0.02% 1.37x
Talbots 0.01% 1.29x
American Eagle Outfitters 0.02% 1.25x
White House Black Market 0.02% 1.19x
LOFT 0.02% 1.15x
Buckle 0.02% 1.11x
Old Navy 0.03% 1.05x
Jos A. Bank Clothiers 0.01% 1.04x
Carhartt 0.17% 1.03x
Composition Percentage: The overlap percentage between the Country Home Decorators audience and the Location attribute.
Index: A comparison of the Country Home Decorators audience to the internet population.
Dstillery Web Insights

WEBSITES

The Country Home Decorators audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Country Home Decorators audience is hammacher.com.

Website Composition Index
hammacher.com 1.03% 39.17x
steinmart.com 1.72% 39.07x
bluestoneperennials.com 2.05% 38.03x
tractorhouse.com 1.29% 36.31x
todayshomeowner.com 2.47% 36.19x
overstock.com 2.91% 35.98x
yaleappliance.com 1.08% 35.01x
homeadvisor.com 1.01% 34.14x
weathertech.com 2.90% 33.74x
blair.com 1.17% 33.64x
Composition Percentage: The overlap percentage between the Country Home Decorators audience and the Web attribute.
Index: A comparison of the Country Home Decorators audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Country Home Decorators audience is Home Decoration - Crafts & Kids.

Content Affinity Composition Index
Home Decoration - Crafts & Kids 0.09% 33.57x
Yard Structures 0.25% 31.01x
Custom Gifts 0.22% 26.08x
Furniture Shopping 4.00% 24.58x
Bathrooms & Plumbing 0.18% 23.59x
Painting & Renovation 1.25% 22.99x
Home Remodeling 1.84% 22.81x
Pool Cleaning 0.13% 22.20x
Auctions & Repossessions 0.10% 21.36x
Furniture & Home Improvement 2.28% 20.96x
Composition Percentage: The overlap percentage between the Country Home Decorators audience and the Content Affinity attribute.
Index: A comparison of the Country Home Decorators audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Country Home Decorators audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female