Dstillery Audiences

CRAFT SPIRITS ENTHUSIASTS

Audience Size: 3.2 Million Devices

Explore the Craft Spirits Enthusiasts Audience

Below you'll find more information about the Craft Spirits Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 3.2 million unique devices whose actions qualify for the Craft Spirits Enthusiasts audience.

Dstillery Crafted Audiences

INTERESTS

The Craft Spirits Enthusiasts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Craft Spirits Enthusiasts audience is Beer Aficionados.

Interest Composition Index
Beer Aficionados 58.85% 41.75x
Mens Business Clothes Shoppers 46.76% 36.62x
Men's Clothing Shoppers 45.90% 34.74x
Beard Care Researchers 48.05% 31.65x
Home Brewing Enthusiasts 46.49% 30.69x
Mens Fitness Publication Readers 41.05% 30.62x
HDTV Researchers 54.13% 29.95x
Men's Health Researchers 39.42% 28.71x
Camera Review Readers 38.95% 28.48x
Grill Masters 44.65% 28.35x
Composition Percentage: The overlap percentage between the Craft Spirits Enthusiasts audience and the Interest attribute.
Index: A comparison of the Craft Spirits Enthusiasts audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Craft Spirits Enthusiasts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Craft Spirits Enthusiasts audience is Jos A. Bank Clothiers.

Location Composition Index
Jos A. Bank Clothiers 0.01% 2.00x
LOFT 0.01% 1.64x
Gap 0.01% 1.60x
Buckle 0.01% 1.32x
White House Black Market 0.01% 1.30x
Mens Wearhouse 0.02% 1.27x
Carhartt 0.22% 1.27x
Chicos 0.01% 1.26x
Journeys 0.01% 1.23x
Victoria's Secret 0.01% 1.22x
Composition Percentage: The overlap percentage between the Craft Spirits Enthusiasts audience and the Location attribute.
Index: A comparison of the Craft Spirits Enthusiasts audience to the internet population.
Dstillery Web Insights

WEBSITES

The Craft Spirits Enthusiasts audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Craft Spirits Enthusiasts audience is buffalotracedistillery.com.

Website Composition Index
buffalotracedistillery.com 1.01% 66.11x
bourbonbanter.com 2.36% 59.88x
bourbonr.com 1.13% 50.12x
breakingbourbon.com 5.35% 43.43x
pewpewtactical.com 1.64% 43.01x
thewhiskeyjug.com 2.63% 42.54x
hiconsumption.com 2.75% 41.86x
bladehq.com 1.08% 41.71x
gobourbon.com 2.64% 39.55x
growlermag.com 1.71% 39.12x
Composition Percentage: The overlap percentage between the Craft Spirits Enthusiasts audience and the Web attribute.
Index: A comparison of the Craft Spirits Enthusiasts audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Craft Spirits Enthusiasts audience is Men's Dress Shirt Shopping.

Content Affinity Composition Index
Men's Dress Shirt Shopping 0.78% 25.44x
Beer, Wine & Alcohol 4.32% 23.71x
Grilling 2.08% 23.38x
Wine, Liquor & Mixology 18.89% 22.76x
Bags & Luggage 2.37% 21.68x
Assorted Topics (Power Trains, Drones, Web Design) 2.17% 20.11x
Assorted Topics (Knives, Leather, Customized Gifts, Victorian Clothing) 2.60% 19.70x
General Interest 0.11% 18.02x
Cigars 0.21% 17.87x
Sports - Golf, Hunting, Fishing 0.21% 17.76x
Composition Percentage: The overlap percentage between the Craft Spirits Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the Craft Spirits Enthusiasts audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Craft Spirits Enthusiasts audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male