Dstillery Audiences

CRAFT SPIRITS ENTHUSIASTS

Audience Size: 2.3 Million Devices

Explore the Craft Spirits Enthusiasts Audience

Below you'll find more information about the Craft Spirits Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 2.3 million unique devices whose actions qualify for the Craft Spirits Enthusiasts audience.

Dstillery Crafted Audiences

INTERESTS

The Craft Spirits Enthusiasts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Craft Spirits Enthusiasts audience is Beer Aficionados.

Interest Composition Index
Beer Aficionados 54.46% 36.85x
Men's Clothing Shoppers 43.38% 29.75x
Mens Business Clothes Shoppers 45.30% 29.45x
Mens Fitness Publication Readers 38.19% 27.69x
Texas Activity Researchers 35.04% 27.15x
Home Brewing Enthusiasts 43.61% 26.66x
Nashville Activity Researchers 38.01% 26.60x
Home Theater Enthusiasts 40.67% 25.19x
Grill Masters 42.89% 24.64x
Men's Health Researchers 35.34% 24.22x
Composition Percentage: The overlap percentage between the Craft Spirits Enthusiasts audience and the Interest attribute.
Index: A comparison of the Craft Spirits Enthusiasts audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Craft Spirits Enthusiasts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Craft Spirits Enthusiasts audience is LOFT.

Location Composition Index
LOFT 0.10% 1.63x
Lululemon 0.11% 1.49x
Jos A. Bank Clothiers 0.34% 1.43x
Mens Wearhouse 0.46% 1.19x
Composition Percentage: The overlap percentage between the Craft Spirits Enthusiasts audience and the Location attribute.
Index: A comparison of the Craft Spirits Enthusiasts audience to the internet population.
Dstillery Web Insights

WEBSITES

The Craft Spirits Enthusiasts audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Craft Spirits Enthusiasts audience is buffalotracedistillery.com.

Website Composition Index
buffalotracedistillery.com 5.23% 121.51x
bourbonbanter.com 3.43% 120.64x
bourbonr.com 1.49% 98.87x
breakingbourbon.com 3.68% 88.04x
gobourbon.com 1.90% 79.98x
personaldefenseworld.com 1.92% 74.48x
stonebrewing.com 1.17% 71.70x
thepointsguy.com 2.14% 67.37x
golfgalaxy.com 1.90% 63.31x
distillerytrail.com 1.19% 63.13x
Composition Percentage: The overlap percentage between the Craft Spirits Enthusiasts audience and the Web attribute.
Index: A comparison of the Craft Spirits Enthusiasts audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Craft Spirits Enthusiasts audience is Men's Dress Shirt Shopping.

Content Affinity Composition Index
Men's Dress Shirt Shopping 3.68% 26.76x
Wine, Liquor & Mixology 27.62% 23.72x
Beer, Wine & Alcohol 6.78% 23.07x
Grilling 5.75% 22.05x
Bags & Luggage 4.48% 21.59x
Home Improvement Contractor 2.55% 17.85x
Watches Retail 4.77% 15.51x
Assorted Topics (Knives, Leather, Customized Gifts, Victorian Clothing) 5.89% 15.46x
Smart Travel 9.34% 14.68x
Chef & Restaurant Resources 4.32% 14.50x
Composition Percentage: The overlap percentage between the Craft Spirits Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the Craft Spirits Enthusiasts audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Craft Spirits Enthusiasts audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male