Dstillery Audiences

CRAFT SPIRITS ENTHUSIASTS

Audience Size: 3.6 Million Devices

Explore the Craft Spirits Enthusiasts Audience

Below you'll find more information about the Craft Spirits Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 3.6 million unique devices whose actions qualify for the Craft Spirits Enthusiasts audience.

Dstillery Crafted Audiences

INTERESTS

The Craft Spirits Enthusiasts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Craft Spirits Enthusiasts audience is Beer Aficionados.

Interest Composition Index
Beer Aficionados 59.12% 48.28x
Mens Business Clothes Shoppers 49.63% 41.77x
Men's Clothing Shoppers 50.57% 39.91x
Mens Fitness Publication Readers 44.91% 37.55x
Texas Activity Researchers 40.18% 35.39x
Nashville Activity Researchers 41.86% 35.37x
Home Brewing Enthusiasts 50.54% 35.33x
HDTV Researchers 59.44% 34.43x
Home Theater Enthusiasts 46.24% 33.79x
Wine Lovers 41.53% 33.75x
Composition Percentage: The overlap percentage between the Craft Spirits Enthusiasts audience and the Interest attribute.
Index: A comparison of the Craft Spirits Enthusiasts audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Craft Spirits Enthusiasts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Craft Spirits Enthusiasts audience is Bonobos.

Location Composition Index
Bonobos 0.17% 1.89x
Jos A. Bank Clothiers 0.49% 1.69x
Supreme 0.01% 1.67x
Topshop 0.04% 1.55x
White House Black Market 0.57% 1.51x
REI 0.02% 1.46x
Johnston and Murphy 0.81% 1.39x
Mens Wearhouse 0.66% 1.36x
Madewell 0.02% 1.34x
Patagonia 0.01% 1.28x
Composition Percentage: The overlap percentage between the Craft Spirits Enthusiasts audience and the Location attribute.
Index: A comparison of the Craft Spirits Enthusiasts audience to the internet population.
Dstillery Web Insights

WEBSITES

The Craft Spirits Enthusiasts audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Craft Spirits Enthusiasts audience is buffalotracedistillery.com.

Website Composition Index
buffalotracedistillery.com 2.12% 70.70x
bourbonbanter.com 2.04% 66.89x
breakingbourbon.com 2.75% 52.67x
thewhiskeyjug.com 1.80% 49.22x
foundersbrewing.com 1.06% 47.43x
luckygunner.com 1.15% 42.49x
themasterswitch.com 1.03% 42.24x
awfulannouncing.com 1.29% 42.23x
jesspryles.com 1.94% 41.49x
theidleman.com 3.09% 39.91x
Composition Percentage: The overlap percentage between the Craft Spirits Enthusiasts audience and the Web attribute.
Index: A comparison of the Craft Spirits Enthusiasts audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Craft Spirits Enthusiasts audience is Men's Dress Shirt Shopping.

Content Affinity Composition Index
Men's Dress Shirt Shopping 1.65% 25.18x
Wine, Liquor & Mixology 17.61% 22.07x
Grilling 3.77% 21.96x
Beer, Wine & Alcohol 5.11% 21.34x
Bags & Luggage 2.94% 20.42x
Sports - Skiing, Snowboarding 0.03% 19.67x
Assorted Topics (Knives, Leather, Customized Gifts, Victorian Clothing) 4.10% 18.67x
Home Improvement Contractor 1.22% 18.65x
Sports Apparel 0.60% 18.28x
Handyman Tools 0.03% 18.10x
Composition Percentage: The overlap percentage between the Craft Spirits Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the Craft Spirits Enthusiasts audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Craft Spirits Enthusiasts audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male