Dstillery Audiences

CREDIT CARD RESEARCHERS

Audience Size: 3.2 Million Devices

Explore the Credit Card Researchers Audience

Below you'll find more information about the Credit Card Researchers audience, broken down in different categories based on their digital and physical behaviors. These are 3.2 million unique devices whose actions qualify for the Credit Card Researchers audience.

Dstillery Crafted Audiences

INTERESTS

The Credit Card Researchers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Credit Card Researchers audience is Telecom Industry.

Interest Composition Index
Telecom Industry 43.53% 29.31x
Personal Investment Researchers 53.47% 28.98x
Travel Industry 42.37% 25.89x
Travel Reward Points Enthusiasts 46.42% 25.79x
Men's Clothing Shoppers 36.35% 24.60x
Tax Policy Researchers 47.20% 24.55x
Tax Filers 40.77% 24.17x
Joint Pain Health Care Professionals 42.99% 23.95x
Mens Fitness Publication Readers 29.36% 22.72x
Cholesterol Researchers 29.96% 22.59x
Composition Percentage: The overlap percentage between the Credit Card Researchers audience and the Interest attribute.
Index: A comparison of the Credit Card Researchers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Credit Card Researchers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Credit Card Researchers audience is Levi Strauss.

Location Composition Index
Levi Strauss 0.01% 1.58x
Madewell 0.02% 1.49x
Lorna Jane 0.00% 1.39x
American Apparel 0.03% 1.38x
The North Face 0.02% 1.37x
Calvin Klein 0.01% 1.32x
Zara 0.02% 1.30x
Brooks Brothers 0.03% 1.25x
Armani 0.02% 1.24x
Zumiez 0.02% 1.18x
Composition Percentage: The overlap percentage between the Credit Card Researchers audience and the Location attribute.
Index: A comparison of the Credit Card Researchers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Credit Card Researchers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Credit Card Researchers audience is thepointsguy.com.

Website Composition Index
thepointsguy.com 3.77% 76.89x
readyforzero.com 1.16% 76.14x
wearaction.com 0.20% 69.62x
poetsandquants.com 0.11% 68.27x
find-mba.com 0.16% 66.70x
consumerismcommentary.com 0.15% 66.62x
rapidtax.com 0.45% 65.85x
timevalue.com 0.41% 65.35x
srr.com 0.10% 65.28x
money-zine.com 0.47% 64.86x
Composition Percentage: The overlap percentage between the Credit Card Researchers audience and the Web attribute.
Index: A comparison of the Credit Card Researchers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Credit Card Researchers audience is Personal Finance Researchers.

Content Affinity Composition Index
Personal Finance Researchers 14.49% 18.78x
Smart Travel 13.51% 17.11x
Men's Dress Shirt Shopping 2.94% 15.42x
Job Interview Process 4.55% 14.78x
Assorted Topics #11365 (Web Hosting, Fiction Storytelling, Research) 0.40% 14.31x
Washington D.C. Hotels 0.06% 14.28x
Bags & Luggage 3.14% 14.07x
Hometown Livability 9.01% 14.07x
Finance & Accounting Cluster 57.25% 13.76x
Assorted Topics #11368 (Retail Products, Food Service, Package Delivery) 0.71% 13.71x
Composition Percentage: The overlap percentage between the Credit Card Researchers audience and the Content Affinity attribute.
Index: A comparison of the Credit Card Researchers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Credit Card Researchers audience resonates most for the following age and income brackets.
Age
18-24
Income
Over $250,000