Dstillery Audiences

CREDIT CARD RESEARCHERS

Audience Size: 4.8 Million Devices

Explore the Credit Card Researchers Audience

Below you'll find more information about the Credit Card Researchers audience, broken down in different categories based on their digital and physical behaviors. These are 4.8 million unique devices whose actions qualify for the Credit Card Researchers audience.

Dstillery Crafted Audiences

INTERESTS

The Credit Card Researchers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Credit Card Researchers audience is Orlando Activities Researchers.

Interest Composition Index
Orlando Activities Researchers 45.71% 31.93x
Executive Travelers 56.82% 30.69x
Personal Investment Researchers 53.32% 30.31x
Texas Activity Researchers 43.16% 29.76x
Personal Stock Portfolio Managers 50.00% 29.49x
Gift Card Researchers 49.66% 29.40x
Mens Fitness Publication Readers 41.79% 29.13x
Men's Clothing Shoppers 49.29% 29.13x
Custom Home Lighting Shoppers 43.13% 28.87x
Home Custom Bedroom Decorators 43.13% 28.85x
Composition Percentage: The overlap percentage between the Credit Card Researchers audience and the Interest attribute.
Index: A comparison of the Credit Card Researchers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Credit Card Researchers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Credit Card Researchers audience is Bonobos.

Location Composition Index
Bonobos 0.02% 1.63x
Columbia 0.01% 1.54x
American Apparel 0.03% 1.51x
REI 0.02% 1.50x
Patagonia 0.01% 1.47x
Uniqlo 0.02% 1.42x
Urban Outfitters 0.04% 1.37x
Kate Spade 0.03% 1.33x
Lululemon 0.05% 1.32x
Express Outlets 0.01% 1.28x
Composition Percentage: The overlap percentage between the Credit Card Researchers audience and the Location attribute.
Index: A comparison of the Credit Card Researchers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Credit Card Researchers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Credit Card Researchers audience is creditcards.com.

Website Composition Index
creditcards.com 7.30% 36.95x
irs.com 1.97% 33.51x
rothira.com 4.77% 32.28x
finra.org 1.03% 32.10x
investorplace.com 1.34% 31.39x
whitecoatinvestor.com 1.85% 30.68x
pewresearch.org 1.20% 30.47x
theidleman.com 1.59% 30.43x
credit.com 6.22% 29.11x
quotewizard.com 1.41% 28.56x
Composition Percentage: The overlap percentage between the Credit Card Researchers audience and the Web attribute.
Index: A comparison of the Credit Card Researchers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Credit Card Researchers audience is Personal Finance Researchers.

Content Affinity Composition Index
Personal Finance Researchers 8.13% 20.86x
Content Streamers & Downloaders 0.04% 17.55x
Assorted Topics (Web Hosting, Fiction Storytelling, Research) 0.11% 17.44x
Men's Dress Shirt Shopping 0.99% 17.23x
Job Interview Process 1.32% 16.98x
Environmentally Friendly Cars 0.06% 16.95x
Home Improvement Contractor 0.72% 16.67x
Finance & Accounting Cluster 37.15% 15.74x
Smart Travel 7.19% 15.18x
Watches & Jewelry 0.01% 15.14x
Composition Percentage: The overlap percentage between the Credit Card Researchers audience and the Content Affinity attribute.
Index: A comparison of the Credit Card Researchers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Credit Card Researchers audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male