Dstillery Audiences

CREDIT CARD RESEARCHERS

Audience Size: 3.3 Million Devices

Explore the Credit Card Researchers Audience

Below you'll find more information about the Credit Card Researchers audience, broken down in different categories based on their digital and physical behaviors. These are 3.3 million unique devices whose actions qualify for the Credit Card Researchers audience.

Dstillery Crafted Audiences

INTERESTS

The Credit Card Researchers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Credit Card Researchers audience is Executive Travelers.

Interest Composition Index
Executive Travelers 51.15% 36.43x
Orlando Activities Researchers 44.43% 33.90x
Personal Investment Researchers 50.72% 33.46x
Personal Stock Portfolio Managers 46.37% 33.35x
Men's Clothing Shoppers 46.84% 32.87x
Gift Card Researchers 46.88% 32.34x
Cholesterol Researchers 40.80% 31.73x
Home Custom Bedroom Decorators 40.19% 31.61x
Custom Home Lighting Shoppers 40.19% 31.61x
Financial News Readers 41.16% 31.53x
Composition Percentage: The overlap percentage between the Credit Card Researchers audience and the Interest attribute.
Index: A comparison of the Credit Card Researchers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Credit Card Researchers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Credit Card Researchers audience is Lululemon.

Location Composition Index
Lululemon 0.01% 1.51x
Jos A. Bank Clothiers 0.02% 1.38x
Banana Republic 0.02% 1.37x
Buckle 0.02% 1.30x
Express 0.02% 1.26x
Mens Wearhouse 0.07% 1.24x
Lane Bryant 0.01% 1.24x
Talbots 0.01% 1.21x
Chicos 0.02% 1.21x
Victoria's Secret 0.03% 1.19x
Composition Percentage: The overlap percentage between the Credit Card Researchers audience and the Location attribute.
Index: A comparison of the Credit Card Researchers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Credit Card Researchers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Credit Card Researchers audience is creditcards.com.

Website Composition Index
creditcards.com 6.31% 44.25x
rothira.com 4.29% 39.53x
quotewizard.com 1.29% 36.21x
whitecoatinvestor.com 2.11% 35.28x
valuepenguin.com 6.24% 33.97x
theidleman.com 1.16% 33.61x
uberestimate.com 1.01% 31.91x
credit.com 6.76% 31.46x
hrblock.com 1.06% 30.09x
petful.com 1.20% 29.88x
Composition Percentage: The overlap percentage between the Credit Card Researchers audience and the Web attribute.
Index: A comparison of the Credit Card Researchers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Credit Card Researchers audience is Personal Finance Researchers.

Content Affinity Composition Index
Personal Finance Researchers 7.65% 25.20x
Assorted Topics (Elderly, Europe, Viral Media) 0.03% 21.71x
Men's Dress Shirt Shopping 0.86% 20.97x
Finance & Accounting Cluster 34.36% 20.14x
Environmentally Friendly Cars 0.04% 19.74x
Job Interview Process 0.92% 19.46x
Assorted Topics (Self Improvement, Scientific Improvement, Gulf Coast News, Somerset Pennsylvania) 0.41% 17.90x
Personal Investment & Advisor Researchers 7.75% 17.83x
Law School Research Cluster 0.31% 17.60x
Smart Travel 7.60% 17.17x
Composition Percentage: The overlap percentage between the Credit Card Researchers audience and the Content Affinity attribute.
Index: A comparison of the Credit Card Researchers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Credit Card Researchers audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male