Explore the Credit Card Researchers Audience
Below you'll find more information about the Credit Card Researchers audience, broken down in different categories based on their digital and physical behaviors. These are 2 million unique devices whose actions qualify for the Credit Card Researchers audience.
INTERESTS
The Credit Card Researchers audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Credit Card Researchers audience is Financial News Readers.
| Interest | Composition | Index |
| Financial News Readers | 39.64% | 41.16x |
| Executive Travelers | 41.80% | 41.14x |
| Career Focused Individuals | 37.60% | 39.87x |
| Men's Clothing Shoppers | 39.58% | 39.81x |
| Cholesterol Researchers | 34.39% | 39.34x |
| Mens Fitness Publication Readers | 36.75% | 38.91x |
| Executive and C-Suite | 33.58% | 38.62x |
| Tech News Enthusiasts | 39.60% | 38.45x |
| Liberal News Readers | 37.50% | 38.10x |
| Financial Business Intelligence Researchers | 37.60% | 37.94x |
Composition Percentage:
The overlap percentage between the Credit Card Researchers audience and the Interest attribute.
Index: A comparison of the Credit Card Researchers audience to the internet population.
Curious about what else the Credit Card Researchers audience is interested in?
Sign Up
APPAREL RETAILERS
The Credit Card Researchers audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Credit Card Researchers audience is Old Navy.
| Location | Composition | Index |
| Old Navy | 0.01% | 1.93x |
| Carhartt | 0.04% | 0.89x |
Composition Percentage:
The overlap percentage between the Credit Card Researchers audience and the Location attribute.
Index: A comparison of the Credit Card Researchers audience to the internet population.
Want to find more of the Credit Card Researchers audience in the real world?
Sign Up
WEBSITES
The Credit Card Researchers audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Credit Card Researchers audience is nerdwallet.com.
| Website | Composition | Index |
| nerdwallet.com | 13.77% | 51.90x |
| taxfoundation.org | 1.60% | 47.35x |
| coindesk.com | 1.30% | 43.80x |
| androidpolice.com | 5.96% | 41.35x |
| citylab.com | 1.51% | 39.07x |
| fee.org | 1.35% | 38.83x |
| moneytalksnews.com | 1.42% | 38.55x |
| angieslist.com | 1.48% | 37.95x |
| fitsmallbusiness.com | 1.76% | 37.88x |
| stackexchange.com | 1.22% | 37.78x |
Composition Percentage:
The overlap percentage between the Credit Card Researchers audience and the Web attribute.
Index: A comparison of the Credit Card Researchers audience to the internet population.
Want to see more of the websites the Credit Card Researchers audience visits?
Sign Up
CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Credit Card Researchers audience is Institutional Investing.
| Content Affinity | Composition | Index |
| Institutional Investing | 0.27% | 29.04x |
| Finance & Accounting Cluster | 8.45% | 23.42x |
| Weather Information | 0.28% | 22.99x |
| Moving & Storage | 0.59% | 22.22x |
| Marijuana | 0.09% | 21.98x |
| Robotics | 0.15% | 21.94x |
| Smart Travel | 2.37% | 21.52x |
| Personal Finance Researchers | 3.10% | 20.25x |
| Men's Dress Shirt Shopping | 0.13% | 19.89x |
| Social & Demographic Trends | 0.06% | 19.69x |
Composition Percentage:
The overlap percentage between the Credit Card Researchers audience and the Content Affinity attribute.
Index: A comparison of the Credit Card Researchers audience to the internet population.
Want to see more of the Content Affinities the Credit Card Researchers audience visits?
Sign Up
DEMOGRAPHICS
The Credit Card Researchers audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male
Interested in seeing other characteristics of the Credit Card Researchers audience?
Sign Up