Dstillery Audiences

CREDIT CARDS REWARDS RESEARCHERS

Audience Size: 3.9 Million Devices

Explore the Credit Cards Rewards Researchers Audience

Below you'll find more information about the Credit Cards Rewards Researchers audience, broken down in different categories based on their digital and physical behaviors. These are 3.9 million unique devices whose actions qualify for the Credit Cards Rewards Researchers audience.

Dstillery Crafted Audiences

INTERESTS

The Credit Cards Rewards Researchers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Credit Cards Rewards Researchers audience is Travel Reward Points Enthusiasts.

Interest Composition Index
Travel Reward Points Enthusiasts 25.14% 17.04x
Sale Seekers 22.41% 16.73x
Discount Flight Searchers 22.01% 15.97x
Last Minute Travelers 24.94% 15.94x
Mortgage Researchers 24.61% 15.80x
Generic Prescription Drug Shoppers 21.61% 15.59x
Flight and Hotel Shoppers 23.08% 15.45x
Credit Score Researchers 23.65% 15.29x
Personal Stock Portfolio Managers 20.10% 15.21x
Gift Card Researchers 20.94% 15.08x
Composition Percentage: The overlap percentage between the Credit Cards Rewards Researchers audience and the Interest attribute.
Index: A comparison of the Credit Cards Rewards Researchers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Credit Cards Rewards Researchers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Credit Cards Rewards Researchers audience is Patagonia.

Location Composition Index
Patagonia 0.01% 2.05x
Club Monaco 0.01% 1.84x
Armani 0.03% 1.76x
Ann Taylor 0.02% 1.69x
Lululemon 0.04% 1.55x
Zara 0.03% 1.53x
American Apparel 0.03% 1.53x
Uniqlo 0.02% 1.51x
Ralph Lauren 0.01% 1.50x
Bonobos 0.02% 1.49x
Composition Percentage: The overlap percentage between the Credit Cards Rewards Researchers audience and the Location attribute.
Index: A comparison of the Credit Cards Rewards Researchers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Credit Cards Rewards Researchers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Credit Cards Rewards Researchers audience is waterskimag.com.

Website Composition Index
waterskimag.com 1.71% 56.30x
sportrider.com 2.14% 55.06x
superstreetbike.com 1.97% 51.91x
streetchopperweb.com 1.92% 51.65x
godsavethepoints.com 4.29% 49.65x
bitlanders.com 1.89% 43.57x
pointswithacrew.com 1.25% 40.06x
comparecards.com 1.71% 35.27x
capitalone.com 3.18% 33.32x
alaskaair.com 5.54% 32.81x
Composition Percentage: The overlap percentage between the Credit Cards Rewards Researchers audience and the Web attribute.
Index: A comparison of the Credit Cards Rewards Researchers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Credit Cards Rewards Researchers audience is Assorted Topics (Malta Travel, New Zeeland Online Shopping, Academic Sales).

Content Affinity Composition Index
Assorted Topics (Malta Travel, New Zeeland Online Shopping, Academic Sales) 0.15% 23.14x
Smart Travel 6.53% 13.92x
Consumer Rewards 0.16% 10.87x
Visa & Immigration 1.03% 10.82x
European Museums, Restaurants & Events 1.77% 10.68x
Assorted Topics (Horoscopes, Online Arcade Games, Quizzes) 5.40% 10.04x
Meeting Planning & Hotels 0.51% 9.71x
Discount Shopping 1.49% 9.44x
Rural Living 0.06% 9.36x
Assorted Topics (Apartment Rentals, Christian Dating, Ticket Sales) 0.06% 9.07x
Composition Percentage: The overlap percentage between the Credit Cards Rewards Researchers audience and the Content Affinity attribute.
Index: A comparison of the Credit Cards Rewards Researchers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Credit Cards Rewards Researchers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male