Dstillery Audiences

CREDIT CARDS REWARDS RESEARCHERS

Audience Size: 4.1 Million Devices

Explore the Credit Cards Rewards Researchers Audience

Below you'll find more information about the Credit Cards Rewards Researchers audience, broken down in different categories based on their digital and physical behaviors. These are 4.1 million unique devices whose actions qualify for the Credit Cards Rewards Researchers audience.

Dstillery Crafted Audiences

INTERESTS

The Credit Cards Rewards Researchers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Credit Cards Rewards Researchers audience is Travel Reward Points Enthusiasts.

Interest Composition Index
Travel Reward Points Enthusiasts 25.04% 14.23x
Sale Seekers 23.43% 14.11x
Discount Flight Searchers 21.75% 13.97x
Work Comes First Travelers 24.64% 13.61x
Family Adventures Travelers 23.81% 13.29x
Last Minute Travelers 26.09% 13.20x
Mortgage Researchers 24.69% 12.98x
Executive Travelers 24.03% 12.98x
Generic Prescription Drug Shoppers 23.44% 12.96x
Gift Card Researchers 21.81% 12.91x
Composition Percentage: The overlap percentage between the Credit Cards Rewards Researchers audience and the Interest attribute.
Index: A comparison of the Credit Cards Rewards Researchers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Credit Cards Rewards Researchers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Credit Cards Rewards Researchers audience is Saint Laurent Paris.

Location Composition Index
Saint Laurent Paris 0.01% 1.72x
Bonobos 0.02% 1.71x
Ann Taylor 0.02% 1.61x
Armani 0.03% 1.51x
Lululemon 0.05% 1.41x
Uniqlo 0.02% 1.41x
Kate Spade 0.03% 1.40x
Urban Outfitters 0.04% 1.40x
Gap 0.10% 1.34x
Hugo Boss 0.03% 1.32x
Composition Percentage: The overlap percentage between the Credit Cards Rewards Researchers audience and the Location attribute.
Index: A comparison of the Credit Cards Rewards Researchers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Credit Cards Rewards Researchers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Credit Cards Rewards Researchers audience is waterskimag.com.

Website Composition Index
waterskimag.com 1.38% 50.20x
sportrider.com 1.72% 48.96x
superstreetbike.com 1.59% 44.48x
godsavethepoints.com 4.37% 44.43x
streetchopperweb.com 1.55% 44.25x
bitlanders.com 1.50% 38.53x
pointswithacrew.com 1.29% 34.60x
comparecards.com 1.56% 32.28x
capitalone.com 2.53% 29.38x
alaskaair.com 4.12% 28.55x
Composition Percentage: The overlap percentage between the Credit Cards Rewards Researchers audience and the Web attribute.
Index: A comparison of the Credit Cards Rewards Researchers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Credit Cards Rewards Researchers audience is Assorted Topics (Malta Travel, New Zeeland Online Shopping, Academic Sales).

Content Affinity Composition Index
Assorted Topics (Malta Travel, New Zeeland Online Shopping, Academic Sales) 0.20% 23.53x
Smart Travel 5.88% 12.42x
Visa & Immigration 0.83% 10.53x
Consumer Rewards 0.12% 10.41x
European Museums, Restaurants & Events 1.51% 9.77x
Discount Shopping 1.22% 9.21x
Assorted Topics (Horoscopes, Online Arcade Games, Quizzes) 4.91% 9.04x
Meeting Planning & Hotels 0.44% 8.90x
Rural Living 0.05% 8.84x
Survey Websites 0.03% 8.45x
Composition Percentage: The overlap percentage between the Credit Cards Rewards Researchers audience and the Content Affinity attribute.
Index: A comparison of the Credit Cards Rewards Researchers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Credit Cards Rewards Researchers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male