Dstillery Audiences

CREDIT CARDS REWARDS RESEARCHERS

Audience Size: 2.3 Million Devices

Explore the Credit Cards Rewards Researchers Audience

Below you'll find more information about the Credit Cards Rewards Researchers audience, broken down in different categories based on their digital and physical behaviors. These are 2.3 million unique devices whose actions qualify for the Credit Cards Rewards Researchers audience.

Dstillery Crafted Audiences

INTERESTS

The Credit Cards Rewards Researchers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Credit Cards Rewards Researchers audience is Last Minute Travelers.

Interest Composition Index
Last Minute Travelers 20.48% 10.75x
Discount Flight Searchers 19.41% 10.65x
Work Comes First Travelers 17.46% 10.65x
Travel Reward Points Enthusiasts 17.71% 10.39x
Family Adventures Travelers 17.81% 10.39x
Flight and Hotel Shoppers 20.15% 10.38x
Sale Seekers 15.68% 10.15x
Executive Travelers 14.66% 10.06x
Credit Score Researchers 18.97% 9.93x
Retired Health Insurance Researchers 15.83% 9.66x
Composition Percentage: The overlap percentage between the Credit Cards Rewards Researchers audience and the Interest attribute.
Index: A comparison of the Credit Cards Rewards Researchers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Credit Cards Rewards Researchers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Credit Cards Rewards Researchers audience is Chicos.

Location Composition Index
Chicos 0.01% 1.47x
Mens Wearhouse 0.02% 1.42x
White House Black Market 0.01% 1.28x
Victoria's Secret 0.02% 1.26x
Old Navy 0.02% 1.22x
Express 0.01% 1.21x
Maurices 0.01% 1.01x
The Childrens Place 0.01% 0.97x
Journeys 0.01% 0.95x
Carhartt 0.13% 0.94x
Composition Percentage: The overlap percentage between the Credit Cards Rewards Researchers audience and the Location attribute.
Index: A comparison of the Credit Cards Rewards Researchers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Credit Cards Rewards Researchers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Credit Cards Rewards Researchers audience is godsavethepoints.com.

Website Composition Index
godsavethepoints.com 5.75% 32.39x
pointswithacrew.com 1.00% 26.73x
360daily.com 1.99% 24.64x
onthebright.com 1.07% 24.30x
shewon.net 1.00% 21.72x
baseballessential.com 1.22% 21.66x
creditcards.com 1.40% 18.72x
seatguru.com 2.03% 16.40x
dailysuperheroes.com 1.05% 15.30x
answersite.com 1.85% 14.27x
Composition Percentage: The overlap percentage between the Credit Cards Rewards Researchers audience and the Web attribute.
Index: A comparison of the Credit Cards Rewards Researchers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Credit Cards Rewards Researchers audience is Assorted Topics (Malta Travel, New Zeeland Online Shopping, Academic Sales).

Content Affinity Composition Index
Assorted Topics (Malta Travel, New Zeeland Online Shopping, Academic Sales) 0.18% 20.99x
Visa & Immigration 0.47% 10.08x
Smart Travel 3.39% 10.06x
Rural Living 0.02% 9.66x
Discount Shopping 0.18% 8.44x
Franchising 0.06% 8.34x
Credit Unions & Consumer Protection 0.09% 8.10x
Quinceanera Planning 0.01% 7.72x
Assorted Topics (Vacation, Travel, Automotive Entertainment, Diet) 0.02% 7.72x
European Museums, Restaurants & Events 0.60% 7.56x
Composition Percentage: The overlap percentage between the Credit Cards Rewards Researchers audience and the Content Affinity attribute.
Index: A comparison of the Credit Cards Rewards Researchers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Credit Cards Rewards Researchers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male