Dstillery Audiences

CREDIT SCORE RESEARCHERS

Audience Size: 4 Million Devices

Explore the Credit Score Researchers Audience

Below you'll find more information about the Credit Score Researchers audience, broken down in different categories based on their digital and physical behaviors. These are 4 million unique devices whose actions qualify for the Credit Score Researchers audience.

Dstillery Crafted Audiences

INTERESTS

The Credit Score Researchers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Credit Score Researchers audience is Auto Insurance Shoppers.

Interest Composition Index
Auto Insurance Shoppers 49.44% 38.73x
Tax Filers 48.80% 38.06x
Mortgage Researchers 54.71% 37.43x
Credit Union Researchers 51.57% 36.01x
Home Buyers 45.34% 35.41x
Retired Health Insurance Researchers 42.03% 34.85x
Moving Services Shoppers 52.66% 34.70x
Realtors & Real Estate Researchers 42.64% 34.64x
First Aid Researchers 44.83% 34.12x
Business Filing Researchers 48.94% 33.35x
Composition Percentage: The overlap percentage between the Credit Score Researchers audience and the Interest attribute.
Index: A comparison of the Credit Score Researchers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Credit Score Researchers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Credit Score Researchers audience is Jos A. Bank Clothiers.

Location Composition Index
Jos A. Bank Clothiers 0.37% 1.58x
Topshop 0.03% 1.55x
Bonobos 0.11% 1.53x
White House Black Market 0.43% 1.44x
Mens Wearhouse 0.52% 1.34x
Johnston and Murphy 0.61% 1.29x
Buckle 0.30% 1.27x
Patagonia 0.01% 1.20x
Madewell 0.01% 1.15x
Free People 0.02% 1.14x
Composition Percentage: The overlap percentage between the Credit Score Researchers audience and the Location attribute.
Index: A comparison of the Credit Score Researchers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Credit Score Researchers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Credit Score Researchers audience is equifax.com.

Website Composition Index
equifax.com 1.06% 45.67x
credit.com 10.84% 45.54x
bbb.org 3.30% 43.03x
irs.com 3.47% 41.77x
credio.com 1.09% 40.71x
americanbar.org 1.69% 39.32x
enterprise.com 5.20% 38.16x
hyatt.com 5.04% 38.10x
findthecompany.com 2.03% 37.02x
ripoffreport.com 3.89% 37.00x
Composition Percentage: The overlap percentage between the Credit Score Researchers audience and the Web attribute.
Index: A comparison of the Credit Score Researchers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Credit Score Researchers audience is Washington D.C. Hotels.

Content Affinity Composition Index
Washington D.C. Hotels 0.01% 24.83x
ISPs & Local Services 0.06% 21.16x
Home Improvement Contractor 1.29% 19.68x
Low Budget Shoppers 1.52% 19.35x
Assorted Topics (Apartment Rentals, Christian Dating, Ticket Sales) 0.12% 18.15x
Assorted Topics (Discount Shopping, Price Comparison, Custom Stamps, Lamination, Arcade Games, Paper Shredding) 0.42% 18.03x
Credit Unions & Consumer Protection 0.57% 17.63x
South Carolina Travel 0.21% 17.59x
Personal Finance Researchers 7.56% 16.80x
Flags & Trump 0.09% 16.78x
Composition Percentage: The overlap percentage between the Credit Score Researchers audience and the Content Affinity attribute.
Index: A comparison of the Credit Score Researchers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Credit Score Researchers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male