Dstillery Audiences

CREDIT SCORE RESEARCHERS

Audience Size: 2.7 Million Devices

Explore the Credit Score Researchers Audience

Below you'll find more information about the Credit Score Researchers audience, broken down in different categories based on their digital and physical behaviors. These are 2.7 million unique devices whose actions qualify for the Credit Score Researchers audience.

Dstillery Crafted Audiences

INTERESTS

The Credit Score Researchers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Credit Score Researchers audience is Auto Insurance Shoppers.

Interest Composition Index
Auto Insurance Shoppers 48.48% 33.12x
Tax Filers 46.90% 33.11x
Mortgage Researchers 51.30% 32.60x
Credit Union Researchers 45.05% 31.44x
Moving Services Shoppers 48.75% 30.70x
Tax Policy Researchers 43.90% 29.67x
Business Filing Researchers 43.68% 28.92x
Retired Health Insurance Researchers 36.74% 28.72x
Home Buyers 38.88% 28.36x
Realtors & Real Estate Researchers 38.26% 28.27x
Composition Percentage: The overlap percentage between the Credit Score Researchers audience and the Interest attribute.
Index: A comparison of the Credit Score Researchers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Credit Score Researchers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Credit Score Researchers audience is Jos A. Bank Clothiers.

Location Composition Index
Jos A. Bank Clothiers 0.45% 1.54x
Express Outlets 0.01% 1.40x
Intermix 0.01% 1.34x
Mens Wearhouse 0.63% 1.30x
Club Monaco 0.02% 1.28x
Buckle 0.21% 1.22x
Bonobos 0.07% 1.21x
Johnston and Murphy 0.16% 1.20x
Eddie Bauer 0.04% 1.19x
Gymboree 0.07% 1.17x
Composition Percentage: The overlap percentage between the Credit Score Researchers audience and the Location attribute.
Index: A comparison of the Credit Score Researchers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Credit Score Researchers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Credit Score Researchers audience is knowyouroptions.com.

Website Composition Index
knowyouroptions.com 1.15% 50.41x
equifax.com 1.77% 50.38x
newhomesource.com 1.37% 48.49x
learnvest.com 1.07% 45.43x
bbb.org 6.56% 44.90x
livecareer.com 2.05% 44.67x
hhgregg.com 1.33% 43.80x
bestparking.com 1.06% 43.54x
careers.unitedhealthgroup.com 1.10% 42.63x
thepointsguy.com 1.27% 42.60x
Composition Percentage: The overlap percentage between the Credit Score Researchers audience and the Web attribute.
Index: A comparison of the Credit Score Researchers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Credit Score Researchers audience is Washington D.C. Hotels.

Content Affinity Composition Index
Washington D.C. Hotels 0.02% 24.05x
Credit Unions & Consumer Protection 0.44% 22.75x
Low Budget Shoppers 2.86% 18.34x
ISPs & Local Services 0.11% 17.81x
Assorted Topics (Discount Shopping, Price Comparison, Custom Stamps, Lamination, Arcade Games, Paper Shredding) 0.43% 17.68x
Home Improvement Contractor 2.41% 17.63x
Assorted Topics (Apartment Rentals, Christian Dating, Ticket Sales) 0.12% 17.61x
Assorted Topics (Business Support ToolsForm Templates) 0.70% 16.27x
Assorted Topics (Retail Products, Food Service, Package Delivery) 0.46% 16.12x
Job Interview Process 2.70% 15.96x
Composition Percentage: The overlap percentage between the Credit Score Researchers audience and the Content Affinity attribute.
Index: A comparison of the Credit Score Researchers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Credit Score Researchers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male