Dstillery Audiences

CREDIT SCORE RESEARCHERS

Audience Size: 6.5 Million Devices

Explore the Credit Score Researchers Audience

Below you'll find more information about the Credit Score Researchers audience, broken down in different categories based on their digital and physical behaviors. These are 6.5 million unique devices whose actions qualify for the Credit Score Researchers audience.

Dstillery Crafted Audiences

INTERESTS

The Credit Score Researchers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Credit Score Researchers audience is Tax Filers.

Interest Composition Index
Tax Filers 33.63% 19.94x
Auto Insurance Shoppers 34.45% 19.76x
Mortgage Researchers 36.96% 19.11x
Moving Services Shoppers 36.35% 18.12x
Tax Policy Researchers 34.70% 18.05x
Home Buyers 25.73% 17.84x
Realtors & Real Estate Researchers 24.58% 17.66x
Mailing & Shipping Shoppers 32.00% 17.34x
First Aid Researchers 29.39% 17.30x
Credit Card Researchers 33.54% 17.16x
Composition Percentage: The overlap percentage between the Credit Score Researchers audience and the Interest attribute.
Index: A comparison of the Credit Score Researchers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Credit Score Researchers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Credit Score Researchers audience is Belk.

Location Composition Index
Belk 0.01% 1.25x
Columbia 0.01% 1.23x
Lorna Jane 0.00% 1.21x
Eddie Bauer 0.01% 1.17x
Chicos 0.03% 1.10x
Forever 21 0.03% 1.09x
REI 0.01% 1.08x
Brooks Brothers 0.02% 1.08x
Lane Bryant 0.03% 1.06x
Joe's Jeans 0.00% 1.04x
Composition Percentage: The overlap percentage between the Credit Score Researchers audience and the Location attribute.
Index: A comparison of the Credit Score Researchers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Credit Score Researchers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Credit Score Researchers audience is experian.com.

Website Composition Index
experian.com 0.38% 47.61x
floridacondohoalawblog.com 0.05% 45.44x
finweb.com 0.20% 45.25x
lendingtree.com 1.02% 45.05x
consumerismcommentary.com 0.10% 44.76x
enjoycareers.com 0.08% 44.25x
injuryclaimcoach.com 0.21% 43.96x
gethealthcarejobs.com 0.05% 43.65x
kaiserpermanentejobs.org 0.27% 43.64x
timevalue.com 0.26% 43.44x
Composition Percentage: The overlap percentage between the Credit Score Researchers audience and the Web attribute.
Index: A comparison of the Credit Score Researchers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Credit Score Researchers audience is Washington D.C. Hotels.

Content Affinity Composition Index
Washington D.C. Hotels 0.05% 11.53x
Credit Unions & Consumer Protection 0.65% 11.39x
Assorted Topics #11368 (Retail Products, Food Service, Package Delivery) 0.58% 11.06x
Job Interview Process 3.31% 10.74x
Low Budget Shoppers 2.86% 10.57x
Personal Finance Researchers 8.16% 10.57x
ISPs & Local Services 0.15% 10.43x
Assorted Topics #11412 (Apartment Rentals, Christian Dating, Ticket Sales) 0.11% 10.31x
Assorted Topics #11640 (Business Support ToolsForm Templates) 0.96% 10.17x
Home Improvement Contractor 2.54% 10.11x
Composition Percentage: The overlap percentage between the Credit Score Researchers audience and the Content Affinity attribute.
Index: A comparison of the Credit Score Researchers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Credit Score Researchers audience resonates most for the following age and income brackets.
Age
18-24
Income
Over $250,000