Dstillery Audiences

CREDIT UNION RESEARCHERS

Audience Size: 3.8 Million Devices

Explore the Credit Union Researchers Audience

Below you'll find more information about the Credit Union Researchers audience, broken down in different categories based on their digital and physical behaviors. These are 3.8 million unique devices whose actions qualify for the Credit Union Researchers audience.

Dstillery Crafted Audiences

INTERESTS

The Credit Union Researchers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Credit Union Researchers audience is Budget Grocery Shoppers.

Interest Composition Index
Budget Grocery Shoppers 43.89% 35.18x
Retired Health Insurance Researchers 43.19% 33.70x
Credit Score Researchers 52.74% 32.73x
Auto Insurance Shoppers 46.35% 32.69x
Discount Big Box Shoppers 45.43% 32.63x
Big Box Shoppers 45.32% 32.63x
Mortgage Researchers 52.95% 32.38x
Department Store Shoppers 42.82% 31.20x
Spa and Pool Owners 43.66% 30.77x
Tax Filers 43.67% 30.45x
Composition Percentage: The overlap percentage between the Credit Union Researchers audience and the Interest attribute.
Index: A comparison of the Credit Union Researchers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Credit Union Researchers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Credit Union Researchers audience is Buckle.

Location Composition Index
Buckle 0.30% 1.42x
Jos A. Bank Clothiers 0.31% 1.38x
Express Outlets 0.01% 1.30x
Mens Wearhouse 0.50% 1.29x
White House Black Market 0.33% 1.24x
Lane Bryant 0.05% 1.12x
Johnston and Murphy 0.41% 1.10x
Dressbarn 0.05% 1.04x
REI 0.01% 1.04x
Talbots 0.04% 1.00x
Composition Percentage: The overlap percentage between the Credit Union Researchers audience and the Location attribute.
Index: A comparison of the Credit Union Researchers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Credit Union Researchers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Credit Union Researchers audience is lovemycreditunion.org.

Website Composition Index
lovemycreditunion.org 1.12% 47.90x
countyoffice.org 1.08% 41.39x
olivegarden.com 1.34% 39.58x
bbb.org 3.81% 38.62x
puritan.com 1.14% 36.77x
findthecompany.com 2.44% 35.57x
truevalue.com 2.36% 34.99x
harborfreight.com 6.23% 34.51x
pricefalls.com 1.28% 34.28x
lozo.com 1.02% 34.18x
Composition Percentage: The overlap percentage between the Credit Union Researchers audience and the Web attribute.
Index: A comparison of the Credit Union Researchers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Credit Union Researchers audience is ISPs & Local Services.

Content Affinity Composition Index
ISPs & Local Services 0.08% 20.30x
Home Improvement Contractor 1.64% 19.06x
Credit Unions & Consumer Protection 0.65% 18.86x
Rural Living 0.16% 18.46x
Discount Shopping 4.41% 18.39x
Low Budget Shoppers 1.84% 17.87x
As Seen On TV Products 0.10% 16.76x
Assorted Topics (Apartment Rentals, Christian Dating, Ticket Sales) 0.11% 16.02x
Assorted Topics (Vacation, Travel, Automotive Entertainment, Diet) 0.60% 14.61x
Assorted Topics (Discount Stores, Sporting Goods, Viral Media) 0.32% 14.58x
Composition Percentage: The overlap percentage between the Credit Union Researchers audience and the Content Affinity attribute.
Index: A comparison of the Credit Union Researchers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Credit Union Researchers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female