Dstillery Audiences

CREDIT UNION RESEARCHERS

Audience Size: 2.7 Million Devices

Explore the Credit Union Researchers Audience

Below you'll find more information about the Credit Union Researchers audience, broken down in different categories based on their digital and physical behaviors. These are 2.7 million unique devices whose actions qualify for the Credit Union Researchers audience.

Dstillery Crafted Audiences

INTERESTS

The Credit Union Researchers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Credit Union Researchers audience is Budget Grocery Shoppers.

Interest Composition Index
Budget Grocery Shoppers 36.67% 52.73x
Mortgage Researchers 47.30% 51.25x
Discount Big Box Shoppers 40.33% 50.22x
Auto Insurance Shoppers 42.27% 49.38x
Retired Health Insurance Researchers 33.66% 48.77x
Credit Score Researchers 51.59% 48.43x
Department Store Shoppers 38.99% 47.68x
Tax Filers 38.34% 46.89x
First Aid Researchers 40.65% 45.72x
Spa and Pool Owners 36.97% 44.86x
Composition Percentage: The overlap percentage between the Credit Union Researchers audience and the Interest attribute.
Index: A comparison of the Credit Union Researchers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Credit Union Researchers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Credit Union Researchers audience is Jos A. Bank Clothiers.

Location Composition Index
Jos A. Bank Clothiers 0.27% 1.32x
Mens Wearhouse 0.40% 1.22x
Dressbarn 0.03% 1.19x
Buckle 0.09% 1.16x
Lane Bryant 0.04% 1.12x
Chicos 0.03% 1.09x
Johnston and Murphy 0.06% 1.07x
Journeys 0.03% 1.06x
Old Navy 0.05% 1.05x
Gymboree 0.02% 1.03x
Composition Percentage: The overlap percentage between the Credit Union Researchers audience and the Location attribute.
Index: A comparison of the Credit Union Researchers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Credit Union Researchers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Credit Union Researchers audience is artvan.com.

Website Composition Index
artvan.com 1.26% 56.30x
belk.com 1.71% 48.35x
newhomesource.com 1.47% 48.15x
nada.com 1.16% 47.86x
olivegarden.com 2.31% 47.20x
hhgregg.com 1.52% 47.06x
lovemycreditunion.org 1.87% 46.50x
countyoffice.org 1.91% 46.42x
bbb.org 7.17% 46.23x
academy.com 1.69% 44.80x
Composition Percentage: The overlap percentage between the Credit Union Researchers audience and the Web attribute.
Index: A comparison of the Credit Union Researchers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Credit Union Researchers audience is Credit Unions & Consumer Protection.

Content Affinity Composition Index
Credit Unions & Consumer Protection 0.92% 26.50x
ISPs & Local Services 0.13% 24.80x
Rural Living 0.22% 23.28x
Home Improvement Contractor 2.59% 23.27x
Low Budget Shoppers 2.90% 21.89x
Discount Shopping 6.56% 21.54x
As Seen On TV Products 0.13% 20.23x
Assorted Topics (Apartment Rentals, Christian Dating, Ticket Sales) 0.12% 19.44x
Assorted Topics (Retail Products, Food Service, Package Delivery) 0.49% 17.48x
Home Printing 0.74% 17.47x
Composition Percentage: The overlap percentage between the Credit Union Researchers audience and the Content Affinity attribute.
Index: A comparison of the Credit Union Researchers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Credit Union Researchers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female