Dstillery Audiences

CRYPTOCURRENCY ENTHUSIASTS

Audience Size: 2.5 Million Devices

Explore the Cryptocurrency Enthusiasts Audience

Below you'll find more information about the Cryptocurrency Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 2.5 million unique devices whose actions qualify for the Cryptocurrency Enthusiasts audience.

Dstillery Crafted Audiences

INTERESTS

The Cryptocurrency Enthusiasts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Cryptocurrency Enthusiasts audience is Crypto Market Investors.

Interest Composition Index
Crypto Market Investors 40.52% 28.19x
Bitcoin Enthusiasts 23.15% 16.94x
Computer Processor and Data Center Decision Makers 22.11% 15.19x
Virtual Reality Enthusiasts 20.24% 14.43x
Headphone Shoppers 20.01% 14.39x
Home Networking Researchers 20.01% 13.94x
High End TV Shoppers 17.62% 13.42x
Xbox Enthusiasts 21.40% 13.34x
PlayStation Enthusiasts 20.66% 13.17x
Coders & Developers 20.42% 13.13x
Composition Percentage: The overlap percentage between the Cryptocurrency Enthusiasts audience and the Interest attribute.
Index: A comparison of the Cryptocurrency Enthusiasts audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Cryptocurrency Enthusiasts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Cryptocurrency Enthusiasts audience is Urban Outfitters.

Location Composition Index
Urban Outfitters 0.06% 1.81x
Club Monaco 0.02% 1.70x
Zara 0.03% 1.68x
American Apparel 0.03% 1.68x
REI 0.02% 1.60x
Madewell 0.01% 1.59x
H&M 0.07% 1.56x
Free People 0.02% 1.56x
Hugo Boss 0.04% 1.54x
Armani 0.03% 1.53x
Composition Percentage: The overlap percentage between the Cryptocurrency Enthusiasts audience and the Location attribute.
Index: A comparison of the Cryptocurrency Enthusiasts audience to the internet population.
Dstillery Web Insights

WEBSITES

The Cryptocurrency Enthusiasts audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Cryptocurrency Enthusiasts audience is coinmarketcap.com.

Website Composition Index
coinmarketcap.com 12.66% 45.32x
coingecko.com 1.98% 38.56x
ethereumworldnews.com 1.07% 36.34x
longforecast.com 1.06% 31.79x
coindesk.com 10.70% 30.91x
newsbtc.com 2.26% 28.42x
asrock.com 1.30% 23.11x
gigabyte.com 2.00% 22.32x
userbenchmark.com 3.68% 20.90x
leagueofgraphs.com 1.14% 20.63x
Composition Percentage: The overlap percentage between the Cryptocurrency Enthusiasts audience and the Web attribute.
Index: A comparison of the Cryptocurrency Enthusiasts audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Cryptocurrency Enthusiasts audience is Assorted Topics (Self Improvement, Easy Money, Digital Currency).

Content Affinity Composition Index
Assorted Topics (Self Improvement, Easy Money, Digital Currency) 0.04% 13.86x
Content Streamers & Downloaders 0.03% 10.66x
Writing Resources 1.40% 10.54x
Robotics 0.84% 9.84x
Phone & Computer Game Downloaders 1.57% 9.82x
Marijuana 0.71% 9.78x
Studio & Franchise Video Game Players 3.43% 9.76x
Audio Clips & Sound Effects 0.40% 8.83x
Data Centers 1.87% 8.78x
Alternative Streaming Services 0.14% 8.73x
Composition Percentage: The overlap percentage between the Cryptocurrency Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the Cryptocurrency Enthusiasts audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Cryptocurrency Enthusiasts audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male