Dstillery Audiences

CRYPTOCURRENCY ENTHUSIASTS

Audience Size: 4.8 Million Devices

Explore the Cryptocurrency Enthusiasts Audience

Below you'll find more information about the Cryptocurrency Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 4.8 million unique devices whose actions qualify for the Cryptocurrency Enthusiasts audience.

Dstillery Crafted Audiences

INTERESTS

The Cryptocurrency Enthusiasts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Cryptocurrency Enthusiasts audience is Crypto Market Investors.

Interest Composition Index
Crypto Market Investors 45.87% 28.15x
Bitcoin Enthusiasts 26.32% 18.05x
Computer Processor and Data Center Decision Makers 24.07% 15.58x
Virtual Reality Enthusiasts 22.00% 15.15x
Headphone Shoppers 21.17% 14.73x
eSports Enthusiasts 19.46% 14.02x
Home Networking Researchers 22.63% 14.00x
High End TV Shoppers 19.90% 13.90x
Call of Duty Enthusiasts 19.35% 13.75x
Xbox Enthusiasts 21.85% 13.65x
Composition Percentage: The overlap percentage between the Cryptocurrency Enthusiasts audience and the Interest attribute.
Index: A comparison of the Cryptocurrency Enthusiasts audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Cryptocurrency Enthusiasts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Cryptocurrency Enthusiasts audience is Supreme.

Location Composition Index
Supreme 0.02% 2.25x
Topshop 0.03% 1.88x
Bonobos 0.12% 1.68x
Zara 0.03% 1.58x
American Apparel 0.04% 1.45x
Club Monaco 0.02% 1.44x
Uniqlo 0.02% 1.44x
Urban Outfitters 0.06% 1.43x
The North Face 0.03% 1.41x
Hugo Boss 0.05% 1.40x
Composition Percentage: The overlap percentage between the Cryptocurrency Enthusiasts audience and the Location attribute.
Index: A comparison of the Cryptocurrency Enthusiasts audience to the internet population.
Dstillery Web Insights

WEBSITES

The Cryptocurrency Enthusiasts audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Cryptocurrency Enthusiasts audience is coinmarketcap.com.

Website Composition Index
coinmarketcap.com 15.38% 46.71x
coingecko.com 2.32% 39.76x
cryptoglobe.com 1.04% 38.95x
ethereumworldnews.com 1.52% 37.20x
newsbtc.com 2.15% 32.84x
coindesk.com 12.24% 32.22x
longforecast.com 1.27% 31.93x
dzone.com 1.26% 23.55x
asrock.com 1.42% 22.65x
gigabyte.com 2.17% 21.79x
Composition Percentage: The overlap percentage between the Cryptocurrency Enthusiasts audience and the Web attribute.
Index: A comparison of the Cryptocurrency Enthusiasts audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Cryptocurrency Enthusiasts audience is Assorted Topics (Self Improvement, Easy Money, Digital Currency).

Content Affinity Composition Index
Assorted Topics (Self Improvement, Easy Money, Digital Currency) 0.06% 13.59x
Content Streamers & Downloaders 0.05% 10.46x
Writing Resources 1.72% 9.97x
Robotics 1.07% 9.60x
Marijuana 0.94% 9.45x
Phone & Computer Game Downloaders 1.98% 9.37x
Studio & Franchise Video Game Players 4.13% 9.34x
Audio Clips & Sound Effects 0.49% 9.01x
Alternative Streaming Services 0.17% 9.00x
Mining & Natural Resources 0.28% 8.47x
Composition Percentage: The overlap percentage between the Cryptocurrency Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the Cryptocurrency Enthusiasts audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Cryptocurrency Enthusiasts audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male