Dstillery Audiences

CURLY HAIR CARE SHOPPERS

Audience Size: 1.2 Million Devices

Explore the Curly Hair Care Shoppers Audience

Below you'll find more information about the Curly Hair Care Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 1.2 million unique devices whose actions qualify for the Curly Hair Care Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Curly Hair Care Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Curly Hair Care Shoppers audience is Trendy Shoe Shoppers.

Interest Composition Index
Trendy Shoe Shoppers 44.98% 47.51x
Women's Fitness Enthusiasts 42.12% 44.82x
Women's Fashion Magazine Readers 45.56% 44.58x
Women's Health Researchers 40.78% 43.72x
Adult Acne Sufferers 49.29% 43.38x
Hard Seltzer Aficionados 26.48% 42.29x
Wellness Enthusiasts 39.41% 42.11x
Yogis 42.02% 41.68x
Teen Content Readers 50.18% 40.02x
Wedding Registrants 40.12% 38.34x
Composition Percentage: The overlap percentage between the Curly Hair Care Shoppers audience and the Interest attribute.
Index: A comparison of the Curly Hair Care Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Curly Hair Care Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Curly Hair Care Shoppers audience is Carhartt.

Location Composition Index
Carhartt 0.03% 0.82x
Composition Percentage: The overlap percentage between the Curly Hair Care Shoppers audience and the Location attribute.
Index: A comparison of the Curly Hair Care Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Curly Hair Care Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Curly Hair Care Shoppers audience is naturallclub.com.

Website Composition Index
naturallclub.com 1.28% 61.44x
hairromance.com 1.61% 60.39x
naturalhairrules.com 1.07% 56.81x
curlcentric.com 2.87% 54.80x
holisticenchilada.com 1.46% 52.50x
naturallycurly.com 3.00% 48.55x
manrepeller.com 3.98% 44.29x
mielleorganics.com 1.47% 43.85x
blackhairinformation.com 1.29% 43.85x
luxyhair.com 2.47% 43.15x
Composition Percentage: The overlap percentage between the Curly Hair Care Shoppers audience and the Web attribute.
Index: A comparison of the Curly Hair Care Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Curly Hair Care Shoppers audience is Hipster Clothing.

Content Affinity Composition Index
Hipster Clothing 0.10% 40.25x
African-American Hair 1.92% 38.17x
Beauty & Cosmetics 1.24% 34.29x
Assorted Topics (Comics, Architecture, Fine Spirits, Sports) 0.09% 32.65x
Hair & Beauty 0.25% 32.17x
Organic Beauty & Skincare Products 0.40% 31.10x
Teen Hair 2.74% 27.12x
Perfume, Makeup & Cosmetics 0.48% 26.79x
Dermatology 0.25% 26.71x
Assorted Topics (Clothing, Asian Food, Japanese Goods, Leggings) 0.12% 24.41x
Composition Percentage: The overlap percentage between the Curly Hair Care Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Curly Hair Care Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Curly Hair Care Shoppers audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female