Dstillery Audiences

CURLY HAIR CARE SHOPPERS

Audience Size: 3.3 Million Devices

Explore the Curly Hair Care Shoppers Audience

Below you'll find more information about the Curly Hair Care Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 3.3 million unique devices whose actions qualify for the Curly Hair Care Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Curly Hair Care Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Curly Hair Care Shoppers audience is Trendy Shoe Shoppers.

Interest Composition Index
Trendy Shoe Shoppers 44.23% 40.22x
Hard Seltzer Aficionados 24.47% 38.29x
Women's Fashion Magazine Readers 43.10% 37.56x
Women's Fitness Enthusiasts 41.95% 37.30x
Women's Health Researchers 40.50% 36.56x
Adult Acne Sufferers 48.67% 35.43x
Yogis 42.48% 34.90x
Wellness Enthusiasts 40.02% 34.73x
Teen Content Readers 48.00% 33.48x
Wedding Registrants 39.11% 32.73x
Composition Percentage: The overlap percentage between the Curly Hair Care Shoppers audience and the Interest attribute.
Index: A comparison of the Curly Hair Care Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Curly Hair Care Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Curly Hair Care Shoppers audience is Forever 21.

Location Composition Index
Forever 21 0.02% 1.93x
Dressbarn 0.02% 1.67x
Hollister 0.02% 1.57x
Talbots 0.01% 1.57x
American Eagle Outfitters 0.02% 1.51x
H&M 0.01% 1.49x
Victoria's Secret 0.03% 1.37x
Jos A. Bank Clothiers 0.01% 1.34x
Mens Wearhouse 0.02% 1.31x
Lane Bryant 0.02% 1.25x
Composition Percentage: The overlap percentage between the Curly Hair Care Shoppers audience and the Location attribute.
Index: A comparison of the Curly Hair Care Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Curly Hair Care Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Curly Hair Care Shoppers audience is hairromance.com.

Website Composition Index
hairromance.com 1.68% 56.26x
naturalhairrules.com 1.05% 51.84x
holisticenchilada.com 1.43% 51.00x
curlcentric.com 2.69% 50.99x
naturallycurly.com 2.81% 46.33x
luxyhair.com 1.93% 45.67x
mielleorganics.com 1.21% 41.81x
manrepeller.com 3.03% 41.14x
blackhairinformation.com 1.43% 40.03x
theskincareedit.com 6.14% 40.01x
Composition Percentage: The overlap percentage between the Curly Hair Care Shoppers audience and the Web attribute.
Index: A comparison of the Curly Hair Care Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Curly Hair Care Shoppers audience is African-American Hair.

Content Affinity Composition Index
African-American Hair 1.43% 33.29x
Hair & Beauty 0.20% 30.86x
Beauty & Cosmetics 1.07% 27.96x
Dermatology 0.21% 25.84x
Organic Beauty & Skincare Products 0.26% 25.60x
Assorted Topics (Clothing, Asian Food, Japanese Goods, Leggings) 0.09% 24.13x
Perfume, Makeup & Cosmetics 0.50% 23.67x
Teen Hair 2.74% 23.04x
Tattoos & Costumes 0.05% 22.18x
Reproductive Health 0.19% 21.02x
Composition Percentage: The overlap percentage between the Curly Hair Care Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Curly Hair Care Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Curly Hair Care Shoppers audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female