Dstillery Audiences

CURLY HAIR CARE SHOPPERS

Audience Size: 1.3 Million Devices

Explore the Curly Hair Care Shoppers Audience

Below you'll find more information about the Curly Hair Care Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 1.3 million unique devices whose actions qualify for the Curly Hair Care Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Curly Hair Care Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Curly Hair Care Shoppers audience is Trendy Shoe Shoppers.

Interest Composition Index
Trendy Shoe Shoppers 26.87% 52.76x
Women's Fitness Enthusiasts 26.64% 47.55x
Women's Fashion Magazine Readers 32.72% 47.44x
Women's Health Researchers 26.02% 43.66x
Wellness Enthusiasts 21.72% 40.94x
Adult Acne Sufferers 39.74% 39.77x
Wedding Registrants 27.97% 39.67x
Women’s Lifestyle Blogs Researchers 23.01% 39.24x
Hard Seltzer Aficionados 10.23% 38.42x
Women’s Fashion Blogs Readers 32.19% 38.09x
Composition Percentage: The overlap percentage between the Curly Hair Care Shoppers audience and the Interest attribute.
Index: A comparison of the Curly Hair Care Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Curly Hair Care Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Curly Hair Care Shoppers audience is Forever 21.

Location Composition Index
Forever 21 0.01% 1.45x
LOFT 0.01% 1.23x
American Eagle Outfitters 0.01% 1.19x
White House Black Market 0.01% 1.10x
Chicos 0.01% 1.09x
Journeys 0.02% 1.08x
Aeropostale 0.01% 1.03x
Banana Republic 0.01% 1.02x
Gap 0.01% 1.00x
Zumiez 0.02% 0.95x
Composition Percentage: The overlap percentage between the Curly Hair Care Shoppers audience and the Location attribute.
Index: A comparison of the Curly Hair Care Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Curly Hair Care Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Curly Hair Care Shoppers audience is hairromance.com.

Website Composition Index
hairromance.com 1.68% 73.89x
holisticenchilada.com 1.35% 73.20x
curlcentric.com 4.60% 59.20x
naturallycurly.com 1.41% 52.90x
blackhairinformation.com 1.59% 52.65x
coilsandglory.com 1.99% 48.10x
terrifictresses.com 1.06% 46.25x
theskincareedit.com 4.23% 42.39x
abeautyedit.com 1.09% 39.20x
stayglam.com 3.86% 37.35x
Composition Percentage: The overlap percentage between the Curly Hair Care Shoppers audience and the Web attribute.
Index: A comparison of the Curly Hair Care Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Curly Hair Care Shoppers audience is African-American Hair.

Content Affinity Composition Index
African-American Hair 0.53% 45.54x
Beauty & Cosmetics 0.65% 37.25x
Teen Hair 2.04% 34.60x
Perfume, Makeup & Cosmetics 0.43% 27.19x
Travel, Food, Fashion & Fitness 3.23% 25.47x
Canada Shopping - Kitchenware 0.34% 22.90x
Vegans & Animal Welfare 0.24% 22.19x
Canada Consumer Product Cluster 1.33% 20.84x
Paleo & Keto Diet Enthusiasts 0.53% 20.84x
Dental Health 0.29% 20.15x
Composition Percentage: The overlap percentage between the Curly Hair Care Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Curly Hair Care Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Curly Hair Care Shoppers audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female