Explore the Custom Home Lighting Shoppers Audience
Below you'll find more information about the Custom Home Lighting Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 1.8 million unique devices whose actions qualify for the Custom Home Lighting Shoppers audience.
INTERESTS
The Custom Home Lighting Shoppers audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Custom Home Lighting Shoppers audience is Home Custom Bedroom Decorators.
| Interest | Composition | Index |
| Home Custom Bedroom Decorators | 100.00% | 95.64x |
| Orlando Activities Researchers | 65.60% | 60.63x |
| Nashville Activity Researchers | 64.69% | 60.05x |
| Home Design and Living Publication Readers | 64.65% | 58.45x |
| Home Remodelers | 67.59% | 57.95x |
| Cholesterol Researchers | 61.74% | 57.80x |
| Home Design Enthusiasts | 66.56% | 56.51x |
| Luxury Second Home Owners | 66.26% | 56.36x |
| Online Home Decor Shoppers | 64.06% | 56.17x |
| Trendy Shoe Shoppers | 67.17% | 53.88x |
Composition Percentage:
The overlap percentage between the Custom Home Lighting Shoppers audience and the Interest attribute.
Index: A comparison of the Custom Home Lighting Shoppers audience to the internet population.
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APPAREL RETAILERS
The Custom Home Lighting Shoppers audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Custom Home Lighting Shoppers audience is White House Black Market.
| Location | Composition | Index |
| White House Black Market | 0.01% | 1.36x |
| Chicos | 0.01% | 1.28x |
| Maurices | 0.02% | 1.11x |
| Carhartt | 0.13% | 1.02x |
| Mens Wearhouse | 0.01% | 1.02x |
| Old Navy | 0.02% | 1.00x |
| The Childrens Place | 0.01% | 0.93x |
| Victoria's Secret | 0.01% | 0.84x |
Composition Percentage:
The overlap percentage between the Custom Home Lighting Shoppers audience and the Location attribute.
Index: A comparison of the Custom Home Lighting Shoppers audience to the internet population.
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WEBSITES
The Custom Home Lighting Shoppers audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Custom Home Lighting Shoppers audience is onekingslane.com.
| Website | Composition | Index |
| onekingslane.com | 1.69% | 55.47x |
| restorationhardware.com | 2.68% | 52.89x |
| jossandmain.com | 2.21% | 50.62x |
| westelm.com | 1.17% | 48.95x |
| containerstore.com | 1.22% | 47.96x |
| potterybarn.com | 1.80% | 45.11x |
| monrovia.com | 2.82% | 44.64x |
| provenwinners.com | 1.58% | 44.13x |
| papersource.com | 1.09% | 43.73x |
| gardenia.net | 1.77% | 43.61x |
Composition Percentage:
The overlap percentage between the Custom Home Lighting Shoppers audience and the Web attribute.
Index: A comparison of the Custom Home Lighting Shoppers audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Custom Home Lighting Shoppers audience is Furniture & Home Improvement.
| Content Affinity | Composition | Index |
| Furniture & Home Improvement | 4.48% | 25.59x |
| Home Remodeling | 3.00% | 22.60x |
| Travel, Food, Fashion & Fitness | 5.23% | 22.02x |
| Home Decoration - Crafts & Kids | 0.40% | 21.89x |
| Food Cluster | 0.48% | 21.88x |
| Holiday Gifts | 0.21% | 21.82x |
| Assorted Topics (Web Hosting, Fiction Storytelling, Research) | 0.07% | 21.75x |
| Dermatology | 0.62% | 21.35x |
| Homeschooling | 0.18% | 21.29x |
| Custom Gifts | 0.98% | 20.68x |
Composition Percentage:
The overlap percentage between the Custom Home Lighting Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Custom Home Lighting Shoppers audience to the internet population.
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DEMOGRAPHICS
The Custom Home Lighting Shoppers audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Female
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