Dstillery Audiences

CUSTOM HOME LIGHTING SHOPPERS

Audience Size: 932.3 Thousand Devices

Explore the Custom Home Lighting Shoppers Audience

Below you'll find more information about the Custom Home Lighting Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 932.3 thousand unique devices whose actions qualify for the Custom Home Lighting Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Custom Home Lighting Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Custom Home Lighting Shoppers audience is Home Custom Bedroom Decorators.

Interest Composition Index
Home Custom Bedroom Decorators 100.00% 224.16x
Orlando Activities Researchers 51.20% 104.35x
Home Design and Living Publication Readers 59.85% 100.54x
Trendy Shoe Shoppers 62.41% 93.28x
Cholesterol Researchers 53.89% 92.69x
Nashville Activity Researchers 54.53% 92.23x
Home Remodelers 61.65% 91.13x
Luxury Second Home Owners 62.25% 88.80x
Home Design Enthusiasts 62.40% 88.01x
Online Home Decor Shoppers 50.88% 87.72x
Composition Percentage: The overlap percentage between the Custom Home Lighting Shoppers audience and the Interest attribute.
Index: A comparison of the Custom Home Lighting Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Custom Home Lighting Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Custom Home Lighting Shoppers audience is Mens Wearhouse.

Location Composition Index
Mens Wearhouse 0.03% 1.49x
J. Crew 0.01% 1.49x
Chicos 0.02% 1.20x
Talbots 0.01% 1.18x
Old Navy 0.03% 1.16x
Jos A. Bank Clothiers 0.01% 1.15x
Banana Republic 0.02% 1.14x
LOFT 0.02% 1.10x
Forever 21 0.01% 1.03x
Journeys 0.03% 0.95x
Composition Percentage: The overlap percentage between the Custom Home Lighting Shoppers audience and the Location attribute.
Index: A comparison of the Custom Home Lighting Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Custom Home Lighting Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Custom Home Lighting Shoppers audience is hgtv.ca.

Website Composition Index
hgtv.ca 5.10% 78.63x
organized-home.com 1.00% 60.08x
healthnfitness.net 2.13% 56.93x
missmustardseed.com 1.89% 54.49x
bluestoneperennials.com 1.01% 53.90x
burkedecor.com 1.33% 53.03x
oldhouseonline.com 1.49% 52.51x
thistlewoodfarms.com 4.27% 51.96x
halfeddie.com 1.11% 51.32x
championdaily.com 3.58% 51.21x
Composition Percentage: The overlap percentage between the Custom Home Lighting Shoppers audience and the Web attribute.
Index: A comparison of the Custom Home Lighting Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Custom Home Lighting Shoppers audience is Travel, Food, Fashion & Fitness.

Content Affinity Composition Index
Travel, Food, Fashion & Fitness 3.99% 36.67x
Furniture & Home Improvement 1.90% 33.64x
Home Remodeling 1.33% 31.14x
Nutrition & Diabetic Living 0.29% 28.66x
Perfume, Makeup & Cosmetics 0.45% 28.47x
DIY Decoration & Furniture 4.15% 27.33x
Furniture Shopping 0.31% 26.07x
Celebrity Gossip 0.98% 25.68x
Fashion Cluster 13.66% 24.70x
Ireland Cluster 4.40% 23.90x
Composition Percentage: The overlap percentage between the Custom Home Lighting Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Custom Home Lighting Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Custom Home Lighting Shoppers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female