Dstillery Audiences

CUSTOM HOME LIGHTING SHOPPERS

Audience Size: 330.1 Thousand Devices

Explore the Custom Home Lighting Shoppers Audience

Below you'll find more information about the Custom Home Lighting Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 330.1 thousand unique devices whose actions qualify for the Custom Home Lighting Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Custom Home Lighting Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Custom Home Lighting Shoppers audience is Home Custom Bedroom Decorators.

Interest Composition Index
Home Custom Bedroom Decorators 100.00% 370.69x
Orlando Activities Researchers 35.97% 133.32x
Home Design and Living Publication Readers 50.97% 129.26x
Trendy Shoe Shoppers 62.15% 122.02x
Nashville Activity Researchers 45.86% 114.33x
Online Home Decor Shoppers 42.99% 110.35x
Home Remodelers 57.42% 110.20x
Cholesterol Researchers 44.54% 108.84x
Home and Garden TV Fans 52.93% 106.53x
Home Design Enthusiasts 54.40% 102.67x
Composition Percentage: The overlap percentage between the Custom Home Lighting Shoppers audience and the Interest attribute.
Index: A comparison of the Custom Home Lighting Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Custom Home Lighting Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Custom Home Lighting Shoppers audience is Chicos.

Location Composition Index
Chicos 0.02% 1.63x
Hollister 0.01% 1.43x
Old Navy 0.03% 1.39x
Zumiez 0.03% 1.33x
Express 0.02% 1.20x
Gap 0.01% 1.08x
Maurices 0.03% 1.06x
Carhartt 0.11% 1.00x
Gymboree 0.01% 0.94x
American Eagle Outfitters 0.01% 0.91x
Composition Percentage: The overlap percentage between the Custom Home Lighting Shoppers audience and the Location attribute.
Index: A comparison of the Custom Home Lighting Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Custom Home Lighting Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Custom Home Lighting Shoppers audience is hgtv.ca.

Website Composition Index
hgtv.ca 3.33% 123.86x
maisondecinq.com 1.28% 72.46x
championdaily.com 2.23% 66.12x
cindyhattersleydesign.com 1.08% 63.73x
styleatacertainage.com 3.33% 63.52x
frenchcountrycottage.net 1.33% 61.27x
designthusiasm.com 1.13% 60.04x
my100yearoldhome.com 3.35% 59.46x
missmustardseed.com 1.94% 59.42x
whatkatewore.com 1.69% 58.46x
Composition Percentage: The overlap percentage between the Custom Home Lighting Shoppers audience and the Web attribute.
Index: A comparison of the Custom Home Lighting Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Custom Home Lighting Shoppers audience is Furniture & Home Improvement.

Content Affinity Composition Index
Furniture & Home Improvement 1.60% 44.76x
Travel, Food, Fashion & Fitness 5.37% 42.41x
Perfume, Makeup & Cosmetics 0.57% 36.16x
Home Remodeling 1.08% 27.11x
DIY Decoration & Furniture 4.39% 25.80x
Fashion Cluster 18.05% 24.39x
Social & Demographic Trends 0.06% 23.47x
Painting & Renovation 0.46% 21.85x
Assorted Topics (Cooking, Recipes, Hollywood, Fantasy Sports, Coupons) 8.26% 20.56x
Ireland Cluster 2.87% 19.85x
Composition Percentage: The overlap percentage between the Custom Home Lighting Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Custom Home Lighting Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Custom Home Lighting Shoppers audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Female