Explore the Custom Home Lighting Shoppers Audience
Below you'll find more information about the Custom Home Lighting Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 2.7 million unique devices whose actions qualify for the Custom Home Lighting Shoppers audience.
INTERESTS
The Custom Home Lighting Shoppers audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Custom Home Lighting Shoppers audience is Home Custom Bedroom Decorators.
| Interest | Composition | Index |
| Home Custom Bedroom Decorators | 99.99% | 89.35x |
| Orlando Activities Researchers | 65.16% | 55.29x |
| Nashville Activity Researchers | 64.26% | 55.03x |
| Home Remodelers | 63.92% | 54.58x |
| Cholesterol Researchers | 58.14% | 54.56x |
| Luxury Second Home Owners | 62.12% | 53.68x |
| Home Design and Living Publication Readers | 60.33% | 52.62x |
| Home Design Enthusiasts | 62.94% | 52.59x |
| Trendy Shoe Shoppers | 64.83% | 50.97x |
| Online Home Decor Shoppers | 64.31% | 50.81x |
Composition Percentage:
The overlap percentage between the Custom Home Lighting Shoppers audience and the Interest attribute.
Index: A comparison of the Custom Home Lighting Shoppers audience to the internet population.
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APPAREL RETAILERS
The Custom Home Lighting Shoppers audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Custom Home Lighting Shoppers audience is Maurices.
| Location | Composition | Index |
| Maurices | 0.02% | 1.28x |
| Carhartt | 0.14% | 1.09x |
| Old Navy | 0.01% | 1.04x |
Composition Percentage:
The overlap percentage between the Custom Home Lighting Shoppers audience and the Location attribute.
Index: A comparison of the Custom Home Lighting Shoppers audience to the internet population.
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WEBSITES
The Custom Home Lighting Shoppers audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Custom Home Lighting Shoppers audience is ruggable.com.
| Website | Composition | Index |
| ruggable.com | 1.29% | 40.94x |
| traditionalhome.com | 1.55% | 40.02x |
| onekingslane.com | 3.05% | 38.78x |
| containerstore.com | 3.78% | 37.82x |
| jossandmain.com | 4.70% | 37.53x |
| restorationhardware.com | 5.02% | 37.30x |
| westelm.com | 2.56% | 36.13x |
| luxedecor.com | 1.23% | 34.93x |
| potterybarn.com | 3.80% | 32.90x |
| mmlafleur.com | 1.23% | 32.02x |
Composition Percentage:
The overlap percentage between the Custom Home Lighting Shoppers audience and the Web attribute.
Index: A comparison of the Custom Home Lighting Shoppers audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Custom Home Lighting Shoppers audience is Home Office Products.
| Content Affinity | Composition | Index |
| Home Office Products | 0.17% | 29.96x |
| Furniture & Home Improvement | 8.24% | 28.04x |
| Fashion & Cosmetics | 0.06% | 26.68x |
| Assorted Topics (Web Hosting, Fiction Storytelling, Research) | 0.09% | 25.27x |
| Home Remodeling | 5.28% | 23.98x |
| Food Cluster | 1.39% | 23.30x |
| Travel, Food, Fashion & Fitness | 6.22% | 22.81x |
| Home Decoration - Crafts & Kids | 1.08% | 22.80x |
| European Museums, Restaurants & Events | 1.91% | 22.70x |
| Organic Beauty & Skincare Products | 1.52% | 21.94x |
Composition Percentage:
The overlap percentage between the Custom Home Lighting Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Custom Home Lighting Shoppers audience to the internet population.
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DEMOGRAPHICS
The Custom Home Lighting Shoppers audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Female
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