Dstillery Audiences

CUSTOM HOME LIGHTING SHOPPERS

Audience Size: 1.7 Million Devices

Explore the Custom Home Lighting Shoppers Audience

Below you'll find more information about the Custom Home Lighting Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 1.7 million unique devices whose actions qualify for the Custom Home Lighting Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Custom Home Lighting Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Custom Home Lighting Shoppers audience is Home Custom Bedroom Decorators.

Interest Composition Index
Home Custom Bedroom Decorators 100.00% 71.58x
Nashville Activity Researchers 65.54% 44.86x
Home Remodelers 65.66% 44.69x
Orlando Activities Researchers 67.03% 44.52x
Luxury Second Home Owners 64.28% 43.96x
Cholesterol Researchers 61.06% 43.60x
Home Design Enthusiasts 65.25% 43.10x
Home Design and Living Publication Readers 63.84% 43.00x
Online Home Decor Shoppers 65.10% 42.97x
Trendy Shoe Shoppers 65.37% 42.05x
Composition Percentage: The overlap percentage between the Custom Home Lighting Shoppers audience and the Interest attribute.
Index: A comparison of the Custom Home Lighting Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Custom Home Lighting Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Custom Home Lighting Shoppers audience is Jos A. Bank Clothiers.

Location Composition Index
Jos A. Bank Clothiers 0.01% 2.02x
Dressbarn 0.02% 1.85x
White House Black Market 0.02% 1.85x
Gap 0.01% 1.84x
Talbots 0.01% 1.67x
Victoria's Secret 0.02% 1.40x
Chicos 0.01% 1.29x
The Childrens Place 0.01% 1.16x
Old Navy 0.02% 1.13x
Carhartt 0.16% 1.11x
Composition Percentage: The overlap percentage between the Custom Home Lighting Shoppers audience and the Location attribute.
Index: A comparison of the Custom Home Lighting Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Custom Home Lighting Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Custom Home Lighting Shoppers audience is traditionalhome.com.

Website Composition Index
traditionalhome.com 1.16% 39.07x
onekingslane.com 2.44% 38.84x
restorationhardware.com 3.95% 36.97x
jossandmain.com 3.37% 36.42x
containerstore.com 2.40% 35.98x
westelm.com 1.93% 35.31x
potterybarn.com 2.75% 32.05x
papersource.com 1.72% 31.22x
monrovia.com 3.97% 31.10x
care2.com 1.64% 30.68x
Composition Percentage: The overlap percentage between the Custom Home Lighting Shoppers audience and the Web attribute.
Index: A comparison of the Custom Home Lighting Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Custom Home Lighting Shoppers audience is Home Office Products.

Content Affinity Composition Index
Home Office Products 0.11% 23.96x
Furniture & Home Improvement 6.84% 23.49x
London Tourism 0.06% 21.46x
Home Decoration - Crafts & Kids 0.82% 21.22x
Home Remodeling 4.33% 20.51x
Assorted Topics (Safari, Health, Wellness, Sports) 0.06% 19.81x
European Museums, Restaurants & Events 1.53% 19.27x
Travel, Food, Fashion & Fitness 6.55% 19.09x
Organic Beauty & Skincare Products 1.28% 18.66x
Dermatology 1.03% 18.59x
Composition Percentage: The overlap percentage between the Custom Home Lighting Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Custom Home Lighting Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Custom Home Lighting Shoppers audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Female