Dstillery Audiences

DIY UPCYCLE HOME PROJECT PLANNERS

Audience Size: 3.8 Million Devices

Explore the DIY Upcycle Home Project Planners Audience

Below you'll find more information about the DIY Upcycle Home Project Planners audience, broken down in different categories based on their digital and physical behaviors. These are 3.8 million unique devices whose actions qualify for the DIY Upcycle Home Project Planners audience.

Dstillery Crafted Audiences

INTERESTS

The DIY Upcycle Home Project Planners audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the DIY Upcycle Home Project Planners audience is Kitchen & Bathroom Remodelers.

Interest Composition Index
Kitchen & Bathroom Remodelers 53.53% 38.43x
Home DIY Enthusiasts 49.80% 36.83x
Shelf-Stable Food Content Readers 0.20% 35.50x
Home and Garden TV Fans 45.40% 34.11x
Home Remodelers 42.18% 31.97x
DIYers 44.72% 31.19x
HGTV Enthusiasts 45.55% 31.17x
Home Design Enthusiasts 40.94% 29.92x
Home Exterior Design Enthusiasts 39.16% 29.24x
Apartment Furniture Shoppers 39.77% 28.86x
Composition Percentage: The overlap percentage between the DIY Upcycle Home Project Planners audience and the Interest attribute.
Index: A comparison of the DIY Upcycle Home Project Planners audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The DIY Upcycle Home Project Planners audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the DIY Upcycle Home Project Planners audience is Carhartt.

Location Composition Index
Carhartt 0.17% 1.28x
Mens Wearhouse 0.06% 1.27x
Old Navy 0.02% 1.05x
Chicos 0.01% 1.03x
Buckle 0.01% 0.94x
Journeys 0.02% 0.89x
Victoria's Secret 0.02% 0.86x
American Eagle Outfitters 0.01% 0.84x
LOFT 0.01% 0.75x
Express 0.01% 0.74x
Composition Percentage: The overlap percentage between the DIY Upcycle Home Project Planners audience and the Location attribute.
Index: A comparison of the DIY Upcycle Home Project Planners audience to the internet population.
Dstillery Web Insights

WEBSITES

The DIY Upcycle Home Project Planners audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the DIY Upcycle Home Project Planners audience is dododsondesigns.com.

Website Composition Index
dododsondesigns.com 1.14% 49.99x
homedesigninspired.com 1.44% 49.36x
andersonandgrant.com 1.32% 47.43x
thriftyandchic.com 1.08% 46.14x
ohmeohmyblog.com 1.08% 45.88x
craftaholicsanonymous.net 2.47% 45.35x
thebudgetdecorator.com 3.08% 45.24x
littlehouseoffour.com 3.03% 44.51x
refreshrestyle.com 1.57% 43.99x
confessionsofaserialdiyer.com 4.13% 43.13x
Composition Percentage: The overlap percentage between the DIY Upcycle Home Project Planners audience and the Web attribute.
Index: A comparison of the DIY Upcycle Home Project Planners audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the DIY Upcycle Home Project Planners audience is Assorted Topics (Car Rental, Travel, Fashion, Blogs).

Content Affinity Composition Index
Assorted Topics (Car Rental, Travel, Fashion, Blogs) 0.38% 30.23x
DIY Decoration & Furniture 5.92% 28.46x
Assorted Topics (Life Hacks, Housekeeping, Health Tips) 15.90% 26.13x
Scrapbooking & Home Art Projects 8.59% 26.06x
Comedy Content 0.66% 25.88x
Home Decoration - Remodeling & Outdoors 33.83% 24.87x
Home Decoration Content Readers 30.95% 22.36x
Assorted Topics (Humor, Diy Crafts, Stay-At-Home Parenting) 41.64% 21.56x
Sewing, Embroidery & Fabrics 7.83% 21.18x
Arts & Crafts 0.59% 20.75x
Composition Percentage: The overlap percentage between the DIY Upcycle Home Project Planners audience and the Content Affinity attribute.
Index: A comparison of the DIY Upcycle Home Project Planners audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The DIY Upcycle Home Project Planners audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female