Dstillery Audiences

DIY UPCYCLE HOME PROJECT PLANNERS

Audience Size: 3 Million Devices

Explore the DIY Upcycle Home Project Planners Audience

Below you'll find more information about the DIY Upcycle Home Project Planners audience, broken down in different categories based on their digital and physical behaviors. These are 3 million unique devices whose actions qualify for the DIY Upcycle Home Project Planners audience.

Dstillery Crafted Audiences

INTERESTS

The DIY Upcycle Home Project Planners audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the DIY Upcycle Home Project Planners audience is Kitchen & Bathroom Remodelers.

Interest Composition Index
Kitchen & Bathroom Remodelers 49.05% 40.90x
Home DIY Enthusiasts 42.44% 38.91x
Home and Garden TV Fans 38.38% 35.86x
HGTV Enthusiasts 46.37% 34.61x
Apartment Furniture Shoppers 37.91% 33.11x
DIYers 45.52% 33.06x
Home Remodelers 35.88% 32.75x
Shelf-Stable Food Content Readers 19.98% 32.66x
Home Design Enthusiasts 33.17% 31.92x
Home Exterior Design Enthusiasts 37.08% 31.81x
Composition Percentage: The overlap percentage between the DIY Upcycle Home Project Planners audience and the Interest attribute.
Index: A comparison of the DIY Upcycle Home Project Planners audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The DIY Upcycle Home Project Planners audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the DIY Upcycle Home Project Planners audience is Buckle.

Location Composition Index
Buckle 0.02% 1.47x
Maurices 0.02% 1.36x
Mens Wearhouse 0.02% 1.32x
LOFT 0.01% 1.29x
American Eagle Outfitters 0.01% 1.24x
Victoria's Secret 0.02% 1.08x
The Childrens Place 0.01% 1.07x
White House Black Market 0.01% 1.06x
Carhartt 0.12% 1.05x
Journeys 0.01% 0.93x
Composition Percentage: The overlap percentage between the DIY Upcycle Home Project Planners audience and the Location attribute.
Index: A comparison of the DIY Upcycle Home Project Planners audience to the internet population.
Dstillery Web Insights

WEBSITES

The DIY Upcycle Home Project Planners audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the DIY Upcycle Home Project Planners audience is thebudgetdecorator.com.

Website Composition Index
thebudgetdecorator.com 2.06% 45.75x
inmyownstyle.com 5.04% 45.53x
artsychicksrule.com 2.98% 44.40x
craftaholicsanonymous.net 1.21% 44.10x
littlehouseoffour.com 2.01% 44.05x
repurposeandupcycle.com 1.09% 43.41x
ducttapeanddenim.com 1.13% 43.14x
prettyhandygirl.com 5.27% 42.97x
followtheyellowbrickhome.com 1.03% 42.90x
houseofhepworths.com 1.26% 42.86x
Composition Percentage: The overlap percentage between the DIY Upcycle Home Project Planners audience and the Web attribute.
Index: A comparison of the DIY Upcycle Home Project Planners audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the DIY Upcycle Home Project Planners audience is DIY Decoration & Furniture.

Content Affinity Composition Index
DIY Decoration & Furniture 5.38% 27.63x
Home Remodeling 1.90% 23.62x
Home Decoration - Remodeling & Outdoors 33.73% 23.40x
Scrapbooking & Home Art Projects 5.01% 22.73x
Assorted Topics (Life Hacks, Housekeeping, Health Tips) 11.35% 22.63x
Survival Guides 0.22% 21.83x
Home Decoration Content Readers 23.78% 21.31x
Arts & Crafts 0.17% 19.17x
Canada Shopping - Kitchenware 0.72% 18.78x
Canada Shopping - General Commerce 0.45% 18.65x
Composition Percentage: The overlap percentage between the DIY Upcycle Home Project Planners audience and the Content Affinity attribute.
Index: A comparison of the DIY Upcycle Home Project Planners audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The DIY Upcycle Home Project Planners audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female