DAILY FANTASY SPORTS ENTHUSIASTS

Audience Size: 3.1 Million Devices

View All Audiences

Explore the Daily Fantasy Sports Enthusiasts Audience

Below you'll find more information about the Daily Fantasy Sports Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 3.1 million unique devices whose actions qualify for the Daily Fantasy Sports Enthusiasts audience.

INTERESTS

The Daily Fantasy Sports Enthusiasts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Daily Fantasy Sports Enthusiasts audience is Fantasy Football Enthusiasts.

Interest	Composition	Index
Fantasy Football Enthusiasts	39.21%	31.53x
Football Enthusiasts	50.23%	29.49x
Sports Gamblers	39.22%	27.62x
Los Angeles Chargers Fans	44.48%	26.58x
Tennessee Titans Fans	31.65%	22.68x
New England Patriots Fans	30.39%	22.09x
Washington Football Team Fans	26.30%	21.50x
New York Jets Fans	30.13%	21.18x
Tampa Bay Buccaneers Fans	28.78%	20.93x
ESPN Enthusiasts	24.53%	20.61x

Composition Percentage: The overlap percentage between the Daily Fantasy Sports Enthusiasts audience and the Interest attribute.

Index: A comparison of the Daily Fantasy Sports Enthusiasts audience to the internet population.

APPAREL RETAILERS

The Daily Fantasy Sports Enthusiasts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Daily Fantasy Sports Enthusiasts audience is Lululemon.

Location	Composition	Index
Lululemon	0.02%	1.57x
Express	0.04%	1.28x
H&M	0.02%	1.27x
Chicos	0.03%	1.25x
Eddie Bauer	0.02%	1.25x
Jos A. Bank Clothiers	0.02%	1.20x
Banana Republic	0.03%	1.19x
J. Crew	0.02%	1.18x
White House Black Market	0.03%	1.16x
Coach	0.01%	1.13x

Composition Percentage: The overlap percentage between the Daily Fantasy Sports Enthusiasts audience and the Location attribute.

Index: A comparison of the Daily Fantasy Sports Enthusiasts audience to the internet population.

WEBSITES

The Daily Fantasy Sports Enthusiasts audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Daily Fantasy Sports Enthusiasts audience is fantasysp.com.

Website	Composition	Index
fantasysp.com	5.56%	56.41x
fftoday.com	1.58%	55.11x
fantasydata.com	4.15%	53.35x
rotoballer.com	13.87%	52.43x
razzball.com	2.13%	50.71x
cheatsheetwarroom.com	2.62%	50.43x
thefantasyfootballers.com	10.22%	50.05x
faketeams.com	1.40%	47.78x
fantasysharks.com	1.17%	46.12x
rotoworld.com	2.86%	45.09x

Composition Percentage: The overlap percentage between the Daily Fantasy Sports Enthusiasts audience and the Web attribute.

Index: A comparison of the Daily Fantasy Sports Enthusiasts audience to the internet population.

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Daily Fantasy Sports Enthusiasts audience is Fantasy Sports.

Content Affinity	Composition	Index
Fantasy Sports	32.68%	21.88x
Golf Travel & Gear	3.93%	10.49x
Crossfit & Obstacle Race Enthusiasts	0.05%	9.45x
Sports Apparel	3.73%	8.80x
Grilling	0.24%	8.48x
Virginia Athletics	0.07%	8.24x
Audio Clips & Sound Effects	0.01%	7.56x
Illinois College Sports	0.24%	7.32x
Latest Sports News	53.11%	7.22x
Lacrosse College Athletics	0.09%	7.16x

Composition Percentage: The overlap percentage between the Daily Fantasy Sports Enthusiasts audience and the Content Affinity attribute.

Index: A comparison of the Daily Fantasy Sports Enthusiasts audience to the internet population.

DEMOGRAPHICS

The Daily Fantasy Sports Enthusiasts audience resonates most for the following age bracket and gender.

Age

25-34

Gender

Male