Dstillery Audiences

DAILY HOROSCOPE CHECKERS

Audience Size: 3.8 Million Devices

Explore the Daily Horoscope Checkers Audience

Below you'll find more information about the Daily Horoscope Checkers audience, broken down in different categories based on their digital and physical behaviors. These are 3.8 million unique devices whose actions qualify for the Daily Horoscope Checkers audience.

Dstillery Crafted Audiences

INTERESTS

The Daily Horoscope Checkers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Daily Horoscope Checkers audience is Astrology Enthusiasts.

Interest Composition Index
Astrology Enthusiasts 23.18% 15.44x
Online Daters 12.17% 8.44x
Alternative Medicine Enthusiasts 11.99% 7.92x
Readers of Buddhist Content 10.12% 7.72x
Romantics 13.45% 7.53x
China Trip Planners 12.27% 7.27x
Sweepstakes Enthusiasts 11.56% 6.34x
Wig Shoppers 12.23% 6.29x
Trivia Enthusiasts 10.13% 6.00x
Adult Acne Sufferers 7.65% 5.87x
Composition Percentage: The overlap percentage between the Daily Horoscope Checkers audience and the Interest attribute.
Index: A comparison of the Daily Horoscope Checkers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Daily Horoscope Checkers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Daily Horoscope Checkers audience is Carhartt.

Location Composition Index
Carhartt 0.05% 1.07x
Composition Percentage: The overlap percentage between the Daily Horoscope Checkers audience and the Location attribute.
Index: A comparison of the Daily Horoscope Checkers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Daily Horoscope Checkers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Daily Horoscope Checkers audience is dailyhoroscope.com.

Website Composition Index
dailyhoroscope.com 1.30% 41.55x
astrologyanswers.com 5.90% 37.62x
horoscope.com 28.59% 34.22x
astrology.com 33.87% 32.15x
tarot.com 10.46% 29.85x
astrologyzone.com 7.02% 27.32x
astrostyle.com 9.28% 26.23x
zodiacfire.com 1.10% 25.57x
trustedpsychicmediums.com 3.88% 25.25x
numerology.com 1.32% 24.19x
Composition Percentage: The overlap percentage between the Daily Horoscope Checkers audience and the Web attribute.
Index: A comparison of the Daily Horoscope Checkers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Daily Horoscope Checkers audience is Psychics & Horoscopes.

Content Affinity Composition Index
Psychics & Horoscopes 16.40% 21.35x
Numerology & Astrology 0.78% 15.54x
Dating & Relationships 3.72% 7.89x
Beach & Intimate Wear 0.02% 6.81x
Hipster Clothing 0.01% 6.49x
Holistic Medicine 0.01% 5.84x
Conscious Living 1.60% 5.75x
Niche Dating Websites 1.40% 5.69x
Yoga & Meditation 0.27% 5.62x
Online Games for Kids 0.56% 5.58x
Composition Percentage: The overlap percentage between the Daily Horoscope Checkers audience and the Content Affinity attribute.
Index: A comparison of the Daily Horoscope Checkers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Daily Horoscope Checkers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female