Dstillery Audiences

DAILY HOROSCOPE CHECKERS

Audience Size: 3.2 Million Devices

Explore the Daily Horoscope Checkers Audience

Below you'll find more information about the Daily Horoscope Checkers audience, broken down in different categories based on their digital and physical behaviors. These are 3.2 million unique devices whose actions qualify for the Daily Horoscope Checkers audience.

Dstillery Crafted Audiences

INTERESTS

The Daily Horoscope Checkers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Daily Horoscope Checkers audience is Astrology Enthusiasts.

Interest Composition Index
Astrology Enthusiasts 20.00% 15.66x
Lunar New Year Researchers 6.61% 8.48x
Yogis 8.09% 7.57x
Readers of Buddhist Content 7.12% 7.56x
Online Daters 9.38% 7.56x
Alternative Medicine Enthusiasts 9.02% 7.18x
China Trip Planners 11.89% 6.96x
Earth Day Researchers 6.85% 6.91x
Valentines Day With Kids 7.43% 6.80x
Christmas Recipe Researchers 8.30% 6.49x
Composition Percentage: The overlap percentage between the Daily Horoscope Checkers audience and the Interest attribute.
Index: A comparison of the Daily Horoscope Checkers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Daily Horoscope Checkers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Daily Horoscope Checkers audience is Dressbarn.

Location Composition Index
Dressbarn 0.01% 1.09x
Eddie Bauer 0.01% 1.08x
Carhartt 0.15% 1.05x
Journeys 0.02% 1.04x
Urban Outfitters 0.02% 0.98x
Gap 0.02% 0.98x
Gymboree 0.02% 0.97x
Maurices 0.04% 0.97x
H&M 0.01% 0.96x
Lane Bryant 0.01% 0.95x
Composition Percentage: The overlap percentage between the Daily Horoscope Checkers audience and the Location attribute.
Index: A comparison of the Daily Horoscope Checkers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Daily Horoscope Checkers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Daily Horoscope Checkers audience is tarot.com.

Website Composition Index
tarot.com 10.19% 36.71x
astrologyanswers.com 3.66% 35.52x
horoscope.com 50.20% 29.04x
daily-horoscope.us 1.11% 26.87x
astrology.com 25.11% 26.66x
trustedpsychicmediums.com 1.33% 25.84x
astrostyle.com 5.48% 24.57x
astrologyzone.com 5.05% 23.56x
thesecretofthetarot.com 2.33% 19.19x
alittlesparkofjoy.com 1.18% 17.39x
Composition Percentage: The overlap percentage between the Daily Horoscope Checkers audience and the Web attribute.
Index: A comparison of the Daily Horoscope Checkers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Daily Horoscope Checkers audience is Psychics & Horoscopes.

Content Affinity Composition Index
Psychics & Horoscopes 12.26% 19.92x
Numerology & Astrology 0.22% 15.73x
Conscious Living 0.78% 6.70x
Yoga & Meditation 0.06% 6.33x
Dating & Relationships 2.96% 6.07x
Natural & Healthy Living Researchers 0.03% 5.92x
Comedy Content 0.10% 5.81x
Online Games for Kids 0.27% 5.41x
Consumer Rewards 0.02% 4.99x
Assorted Topics (Promotions, Prizes, Pharmaceuticals, Feminine Hygiene, Travel) 0.03% 4.85x
Composition Percentage: The overlap percentage between the Daily Horoscope Checkers audience and the Content Affinity attribute.
Index: A comparison of the Daily Horoscope Checkers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Daily Horoscope Checkers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female