Dstillery Audiences

DALLAS COWBOYS FANS

Audience Size: 2.7 Million Devices

Explore the Dallas Cowboys Fans Audience

Below you'll find more information about the Dallas Cowboys Fans audience, broken down in different categories based on their digital and physical behaviors. These are 2.7 million unique devices whose actions qualify for the Dallas Cowboys Fans audience.

Dstillery Crafted Audiences

INTERESTS

The Dallas Cowboys Fans audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Dallas Cowboys Fans audience is Dallas Mavericks Fans.

Interest Composition Index
Dallas Mavericks Fans 33.66% 46.56x
NFL Fans 30.64% 41.95x
Texas AM Aggies Fans 29.12% 39.98x
San Antonio Spurs Fans 25.22% 37.96x
Houston Texans Fans 25.90% 36.71x
Los Angeles Rams Fans 22.46% 36.19x
Oakland Raiders Fans 25.37% 36.05x
Miami Dolphins Fans 23.39% 35.87x
Washington Redskins Fans 23.63% 35.60x
Oklahoma Sooners Fans 29.35% 35.49x
Composition Percentage: The overlap percentage between the Dallas Cowboys Fans audience and the Interest attribute.
Index: A comparison of the Dallas Cowboys Fans audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Dallas Cowboys Fans audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Dallas Cowboys Fans audience is Jos A. Bank Clothiers.

Location Composition Index
Jos A. Bank Clothiers 0.35% 1.33x
Buckle 0.12% 1.24x
LOFT 0.06% 1.15x
Johnston and Murphy 0.09% 1.13x
Chicos 0.04% 1.10x
Old Navy 0.06% 1.09x
White House Black Market 0.09% 1.08x
Talbots 0.04% 1.07x
Dressbarn 0.04% 1.04x
Lane Bryant 0.05% 1.00x
Composition Percentage: The overlap percentage between the Dallas Cowboys Fans audience and the Location attribute.
Index: A comparison of the Dallas Cowboys Fans audience to the internet population.
Dstillery Web Insights

WEBSITES

The Dallas Cowboys Fans audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Dallas Cowboys Fans audience is sportdfw.com.

Website Composition Index
sportdfw.com 2.90% 95.74x
bloggingtheboys.com 22.14% 82.33x
dallascowboys.com 6.71% 79.23x
insidethestar.com 1.44% 76.94x
thelandryhat.com 8.35% 70.47x
hookem.com 1.84% 67.52x
theticket.com 1.11% 67.30x
all22.com 2.10% 65.66x
texasbob.com 1.11% 54.06x
americanairlinescenter.com 1.59% 53.07x
Composition Percentage: The overlap percentage between the Dallas Cowboys Fans audience and the Web attribute.
Index: A comparison of the Dallas Cowboys Fans audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Dallas Cowboys Fans audience is Texas Sporting & Outdoors Cluster.

Content Affinity Composition Index
Texas Sporting & Outdoors Cluster 0.84% 27.37x
Texas News Cluster 16.55% 23.87x
Texas University Athletics 13.98% 23.01x
East Texas Cluster 5.96% 19.95x
Northern Texas Cluster 12.95% 17.83x
Sports Apparel 0.88% 17.17x
Texas News 14.68% 16.59x
Alternative Streaming Services 0.36% 15.25x
Fantasy Sports 17.40% 14.45x
Austin Cluster 8.95% 14.22x
Composition Percentage: The overlap percentage between the Dallas Cowboys Fans audience and the Content Affinity attribute.
Index: A comparison of the Dallas Cowboys Fans audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Dallas Cowboys Fans audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male