Dstillery Audiences

DALLAS COWBOYS FANS

Audience Size: 2.8 Million Devices

Explore the Dallas Cowboys Fans Audience

Below you'll find more information about the Dallas Cowboys Fans audience, broken down in different categories based on their digital and physical behaviors. These are 2.8 million unique devices whose actions qualify for the Dallas Cowboys Fans audience.

Dstillery Crafted Audiences

INTERESTS

The Dallas Cowboys Fans audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Dallas Cowboys Fans audience is Dallas Mavericks Fans.

Interest Composition Index
Dallas Mavericks Fans 35.73% 24.79x
NFL Fans 30.70% 23.39x
Texas AM Aggies Fans 29.46% 20.91x
San Antonio Spurs Fans 26.90% 20.34x
Houston Texans Fans 26.54% 19.78x
Los Angeles Rams Fans 24.92% 19.44x
College Football Fans 30.35% 19.27x
Washington Redskins Fans 26.08% 19.26x
Oklahoma Sooners Fans 32.22% 19.25x
Miami Dolphins Fans 25.79% 19.18x
Composition Percentage: The overlap percentage between the Dallas Cowboys Fans audience and the Interest attribute.
Index: A comparison of the Dallas Cowboys Fans audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Dallas Cowboys Fans audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Dallas Cowboys Fans audience is Lorna Jane.

Location Composition Index
Lorna Jane 0.01% 1.67x
Lane Bryant 0.06% 1.25x
Aeropostale 0.05% 1.14x
Belk 0.02% 1.14x
Dressbarn 0.05% 1.12x
LOFT 0.05% 1.11x
Eddie Bauer 0.02% 1.07x
Chicos 0.06% 1.03x
Carhartt 0.22% 0.99x
Old Navy 0.06% 0.98x
Composition Percentage: The overlap percentage between the Dallas Cowboys Fans audience and the Location attribute.
Index: A comparison of the Dallas Cowboys Fans audience to the internet population.
Dstillery Web Insights

WEBSITES

The Dallas Cowboys Fans audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Dallas Cowboys Fans audience is sportdfw.com.

Website Composition Index
sportdfw.com 1.67% 113.93x
dallascowboys.com 10.27% 92.30x
bloggingtheboys.com 22.54% 92.02x
hookem.com 1.78% 89.91x
thelandryhat.com 5.77% 88.56x
theticket.com 1.05% 79.57x
all22.com 3.08% 77.54x
thesmokingcuban.com 1.13% 64.40x
fortworth.com 1.76% 64.14x
americanairlinescenter.com 1.68% 63.70x
Composition Percentage: The overlap percentage between the Dallas Cowboys Fans audience and the Web attribute.
Index: A comparison of the Dallas Cowboys Fans audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Dallas Cowboys Fans audience is Texas Sporting & Outdoors Cluster.

Content Affinity Composition Index
Texas Sporting & Outdoors Cluster 1.09% 21.08x
Texas University Athletics 12.47% 20.17x
Texas News Cluster 16.91% 19.69x
East Texas Cluster 5.18% 17.96x
Northern Texas Cluster 11.44% 15.78x
Texas News 14.42% 14.75x
Sports Apparel 1.09% 12.58x
Alternative Streaming Services 0.60% 12.52x
Austin Cluster 8.47% 12.26x
Texas Off-Roading 0.16% 12.01x
Composition Percentage: The overlap percentage between the Dallas Cowboys Fans audience and the Content Affinity attribute.
Index: A comparison of the Dallas Cowboys Fans audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Dallas Cowboys Fans audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male