Dstillery Audiences

DALLAS COWBOYS FANS

Audience Size: 3.1 Million Devices

Explore the Dallas Cowboys Fans Audience

Below you'll find more information about the Dallas Cowboys Fans audience, broken down in different categories based on their digital and physical behaviors. These are 3.1 million unique devices whose actions qualify for the Dallas Cowboys Fans audience.

Dstillery Crafted Audiences

INTERESTS

The Dallas Cowboys Fans audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Dallas Cowboys Fans audience is Texas Longhorn Fans.

Interest Composition Index
Texas Longhorn Fans 41.42% 29.85x
NFL Fans 30.28% 29.56x
Dallas Mavericks Fans 39.97% 28.97x
ESPN Enthusiasts 27.71% 27.82x
Texas AM Aggies Fans 35.20% 27.69x
Houston Texans Fans 31.37% 26.02x
San Antonio Spurs Fans 31.74% 25.77x
Los Angeles Rams Fans 26.84% 24.82x
Las Vegas Raiders Fans 29.61% 24.07x
San Francisco 49ers Fans 26.58% 23.90x
Composition Percentage: The overlap percentage between the Dallas Cowboys Fans audience and the Interest attribute.
Index: A comparison of the Dallas Cowboys Fans audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Dallas Cowboys Fans audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Dallas Cowboys Fans audience is J. Crew.

Location Composition Index
J. Crew 0.01% 2.04x
Lane Bryant 0.02% 1.56x
Gap 0.01% 1.52x
Banana Republic 0.01% 1.47x
Aeropostale 0.01% 1.34x
Journeys 0.02% 1.20x
Chicos 0.01% 1.14x
Carhartt 0.18% 1.11x
Mens Wearhouse 0.01% 1.03x
Old Navy 0.02% 1.01x
Composition Percentage: The overlap percentage between the Dallas Cowboys Fans audience and the Location attribute.
Index: A comparison of the Dallas Cowboys Fans audience to the internet population.
Dstillery Web Insights

WEBSITES

The Dallas Cowboys Fans audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Dallas Cowboys Fans audience is sportdfw.com.

Website Composition Index
sportdfw.com 4.27% 45.52x
bloggingtheboys.com 20.05% 39.83x
thelandryhat.com 8.58% 37.27x
hookem.com 3.59% 30.82x
winstar.com 1.13% 30.66x
guidelive.com 1.09% 29.98x
houseofhouston.com 1.22% 29.08x
kveo.com 1.41% 28.84x
hookemheadlines.com 1.13% 28.40x
burntorangenation.com 4.14% 27.44x
Composition Percentage: The overlap percentage between the Dallas Cowboys Fans audience and the Web attribute.
Index: A comparison of the Dallas Cowboys Fans audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Dallas Cowboys Fans audience is Texas Sporting & Outdoors Cluster.

Content Affinity Composition Index
Texas Sporting & Outdoors Cluster 0.10% 21.99x
Texas News Cluster 14.38% 20.27x
East Texas Cluster 8.54% 17.40x
Texas University Athletics 13.09% 17.02x
Northern Texas Cluster 19.27% 13.93x
Gossip & Rumors 23.49% 13.61x
Austin Cluster 17.85% 13.18x
Texas News 21.92% 12.71x
Men's Fashion Shopping 0.07% 12.60x
Virginia Athletics 0.16% 11.89x
Composition Percentage: The overlap percentage between the Dallas Cowboys Fans audience and the Content Affinity attribute.
Index: A comparison of the Dallas Cowboys Fans audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Dallas Cowboys Fans audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male