Dstillery Audiences

DALLAS COWBOYS FANS

Audience Size: 3.2 Million Devices

Explore the Dallas Cowboys Fans Audience

Below you'll find more information about the Dallas Cowboys Fans audience, broken down in different categories based on their digital and physical behaviors. These are 3.2 million unique devices whose actions qualify for the Dallas Cowboys Fans audience.

Dstillery Crafted Audiences

INTERESTS

The Dallas Cowboys Fans audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Dallas Cowboys Fans audience is Dallas Mavericks Fans.

Interest Composition Index
Dallas Mavericks Fans 36.76% 25.19x
NFL Fans 28.54% 24.09x
Texas Longhorn Fans 33.95% 24.00x
Houston Texans Fans 28.92% 23.58x
Texas AM Aggies Fans 30.85% 23.40x
Las Vegas Raiders Fans 29.32% 22.35x
ESPN Enthusiasts 26.57% 22.32x
Washington Football Team Fans 26.40% 21.59x
Texas Activity Researchers 12.93% 21.45x
San Francisco 49ers Fans 23.69% 21.17x
Composition Percentage: The overlap percentage between the Dallas Cowboys Fans audience and the Interest attribute.
Index: A comparison of the Dallas Cowboys Fans audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Dallas Cowboys Fans audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Dallas Cowboys Fans audience is Lane Bryant.

Location Composition Index
Lane Bryant 0.04% 1.42x
H&M 0.02% 1.39x
Eddie Bauer 0.02% 1.26x
Lululemon 0.01% 1.23x
Jos A. Bank Clothiers 0.03% 1.20x
Dressbarn 0.03% 1.14x
Aeropostale 0.04% 1.11x
LOFT 0.03% 1.11x
Banana Republic 0.03% 1.11x
The Childrens Place 0.05% 1.10x
Composition Percentage: The overlap percentage between the Dallas Cowboys Fans audience and the Location attribute.
Index: A comparison of the Dallas Cowboys Fans audience to the internet population.
Dstillery Web Insights

WEBSITES

The Dallas Cowboys Fans audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Dallas Cowboys Fans audience is sportdfw.com.

Website Composition Index
sportdfw.com 3.24% 58.88x
bloggingtheboys.com 22.36% 51.91x
thelandryhat.com 7.82% 47.16x
texastech.com 1.04% 32.57x
thesmokingcuban.com 1.32% 31.93x
texassports.com 2.00% 31.78x
themonitor.com 1.18% 30.82x
hookemheadlines.com 1.78% 30.42x
gigemgazette.com 1.07% 30.30x
hookem.com 5.01% 30.14x
Composition Percentage: The overlap percentage between the Dallas Cowboys Fans audience and the Web attribute.
Index: A comparison of the Dallas Cowboys Fans audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Dallas Cowboys Fans audience is Texas News Cluster.

Content Affinity Composition Index
Texas News Cluster 7.46% 18.37x
Texas University Athletics 9.02% 17.08x
East Texas Cluster 3.77% 15.07x
Virginia Athletics 0.10% 11.47x
Northern Texas Cluster 11.12% 11.36x
Austin Cluster 12.37% 11.34x
Texas News 14.21% 11.01x
Southeast College Athletics 0.90% 10.30x
Upstate New York State Athletics 0.03% 10.21x
Fantasy Sports 15.12% 10.13x
Composition Percentage: The overlap percentage between the Dallas Cowboys Fans audience and the Content Affinity attribute.
Index: A comparison of the Dallas Cowboys Fans audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Dallas Cowboys Fans audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male