Dstillery Audiences

DALLAS COWBOYS FANS

Audience Size: 2.6 Million Devices

Explore the Dallas Cowboys Fans Audience

Below you'll find more information about the Dallas Cowboys Fans audience, broken down in different categories based on their digital and physical behaviors. These are 2.6 million unique devices whose actions qualify for the Dallas Cowboys Fans audience.

Dstillery Crafted Audiences

INTERESTS

The Dallas Cowboys Fans audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Dallas Cowboys Fans audience is Dallas Mavericks Fans.

Interest Composition Index
Dallas Mavericks Fans 41.04% 30.76x
NFL Fans 34.08% 28.82x
Texas AM Aggies Fans 34.41% 27.34x
ESPN Enthusiasts 31.06% 26.05x
San Antonio Spurs Fans 32.61% 26.02x
Houston Texans Fans 32.20% 26.00x
Oakland Raiders Fans 31.49% 24.74x
Los Angeles Rams Fans 29.44% 24.53x
San Francisco 49ers Fans 28.88% 24.03x
Cleveland Browns Fans 29.15% 23.98x
Composition Percentage: The overlap percentage between the Dallas Cowboys Fans audience and the Interest attribute.
Index: A comparison of the Dallas Cowboys Fans audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Dallas Cowboys Fans audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Dallas Cowboys Fans audience is Carhartt.

Location Composition Index
Carhartt 0.07% 1.34x
Lane Bryant 0.05% 1.29x
Journeys 0.06% 1.27x
Tommy Bahama 0.03% 1.26x
Aeropostale 0.06% 1.25x
Dressbarn 0.05% 1.23x
Buckle 0.08% 1.20x
The Childrens Place 0.09% 1.18x
Belk 0.01% 1.15x
Brooks Brothers 0.03% 1.13x
Composition Percentage: The overlap percentage between the Dallas Cowboys Fans audience and the Location attribute.
Index: A comparison of the Dallas Cowboys Fans audience to the internet population.
Dstillery Web Insights

WEBSITES

The Dallas Cowboys Fans audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Dallas Cowboys Fans audience is sportdfw.com.

Website Composition Index
sportdfw.com 2.56% 64.11x
bloggingtheboys.com 21.39% 62.23x
insidethestar.com 1.12% 56.20x
dallascowboys.com 1.91% 54.51x
thelandryhat.com 7.18% 50.54x
americanairlinescenter.com 1.15% 41.35x
arlington.org 1.16% 40.35x
hookem.com 2.82% 37.78x
ebby.com 1.31% 36.42x
cleburnetimesreview.com 1.15% 36.28x
Composition Percentage: The overlap percentage between the Dallas Cowboys Fans audience and the Web attribute.
Index: A comparison of the Dallas Cowboys Fans audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Dallas Cowboys Fans audience is Texas Sporting & Outdoors Cluster.

Content Affinity Composition Index
Texas Sporting & Outdoors Cluster 0.39% 19.93x
Texas News Cluster 14.67% 19.13x
Texas University Athletics 11.62% 18.03x
East Texas Cluster 6.48% 17.81x
Northern Texas Cluster 13.65% 14.86x
Sports Apparel 0.43% 14.59x
Austin Cluster 9.64% 13.52x
Texas News 16.15% 13.37x
Texas Off-Roading 0.09% 11.00x
Gossip & Rumors 27.15% 10.60x
Composition Percentage: The overlap percentage between the Dallas Cowboys Fans audience and the Content Affinity attribute.
Index: A comparison of the Dallas Cowboys Fans audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Dallas Cowboys Fans audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male