Dstillery Audiences

DALLAS COWBOYS FANS

Audience Size: 3.1 Million Devices

Explore the Dallas Cowboys Fans Audience

Below you'll find more information about the Dallas Cowboys Fans audience, broken down in different categories based on their digital and physical behaviors. These are 3.1 million unique devices whose actions qualify for the Dallas Cowboys Fans audience.

Dstillery Crafted Audiences

INTERESTS

The Dallas Cowboys Fans audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Dallas Cowboys Fans audience is Texas Longhorn Fans.

Interest Composition Index
Texas Longhorn Fans 38.69% 23.83x
NFL Fans 30.61% 23.18x
Texas AM Aggies Fans 34.37% 22.62x
Dallas Mavericks Fans 37.70% 22.53x
Houston Texans Fans 30.90% 22.14x
ESPN Enthusiasts 29.56% 21.30x
Las Vegas Raiders Fans 29.23% 21.06x
San Antonio Spurs Fans 30.12% 20.15x
Los Angeles Rams Fans 27.68% 20.09x
Kansas City Chiefs Fans 27.21% 19.79x
Composition Percentage: The overlap percentage between the Dallas Cowboys Fans audience and the Interest attribute.
Index: A comparison of the Dallas Cowboys Fans audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Dallas Cowboys Fans audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Dallas Cowboys Fans audience is Carhartt.

Location Composition Index
Carhartt 0.06% 0.90x
Composition Percentage: The overlap percentage between the Dallas Cowboys Fans audience and the Location attribute.
Index: A comparison of the Dallas Cowboys Fans audience to the internet population.
Dstillery Web Insights

WEBSITES

The Dallas Cowboys Fans audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Dallas Cowboys Fans audience is sportdfw.com.

Website Composition Index
sportdfw.com 3.48% 54.35x
bloggingtheboys.com 18.30% 48.54x
thelandryhat.com 7.22% 46.01x
hookemheadlines.com 1.15% 33.15x
easttexasmatters.com 1.85% 31.64x
hookem.com 4.95% 31.45x
burntorangenation.com 4.95% 29.24x
texastech.com 1.19% 29.11x
thesmokingcuban.com 1.73% 28.62x
airalamo.com 1.80% 27.08x
Composition Percentage: The overlap percentage between the Dallas Cowboys Fans audience and the Web attribute.
Index: A comparison of the Dallas Cowboys Fans audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Dallas Cowboys Fans audience is Texas News Cluster.

Content Affinity Composition Index
Texas News Cluster 9.50% 18.21x
Texas University Athletics 11.24% 16.44x
East Texas Cluster 5.28% 15.38x
Northern Texas Cluster 13.55% 13.35x
Upstate New York State Athletics 0.04% 13.01x
Texas News 16.68% 11.85x
Gossip & Rumors 24.20% 11.77x
Austin Cluster 16.47% 11.73x
Southeast College Athletics 0.83% 10.81x
Fantasy Sports 15.43% 10.62x
Composition Percentage: The overlap percentage between the Dallas Cowboys Fans audience and the Content Affinity attribute.
Index: A comparison of the Dallas Cowboys Fans audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Dallas Cowboys Fans audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male