Dstillery Audiences

DALLAS MAVERICKS FANS

Audience Size: 1.6 Million Devices

Explore the Dallas Mavericks Fans Audience

Below you'll find more information about the Dallas Mavericks Fans audience, broken down in different categories based on their digital and physical behaviors. These are 1.6 million unique devices whose actions qualify for the Dallas Mavericks Fans audience.

Dstillery Crafted Audiences

INTERESTS

The Dallas Mavericks Fans audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Dallas Mavericks Fans audience is Texas Activity Researchers.

Interest Composition Index
Texas Activity Researchers 51.54% 59.38x
Houston Trip Planners 47.16% 50.14x
Houston Activity Researchers 45.02% 42.78x
Retired Government Employees 8.61% 38.63x
Dallas Cowboys Fans 41.44% 36.23x
Texas Longhorn Fans 42.64% 35.74x
New Orleans Pelicans Fans 25.99% 31.71x
San Antonio Spurs Fans 29.11% 31.52x
New Orleans Saints Fans 30.44% 31.32x
San Diego Trip Planners 21.44% 30.89x
Composition Percentage: The overlap percentage between the Dallas Mavericks Fans audience and the Interest attribute.
Index: A comparison of the Dallas Mavericks Fans audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Dallas Mavericks Fans audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Dallas Mavericks Fans audience is Gymboree.

Location Composition Index
Gymboree 0.03% 2.92x
Chicos 0.01% 1.64x
Maurices 0.01% 0.63x
Composition Percentage: The overlap percentage between the Dallas Mavericks Fans audience and the Location attribute.
Index: A comparison of the Dallas Mavericks Fans audience to the internet population.
Dstillery Web Insights

WEBSITES

The Dallas Mavericks Fans audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Dallas Mavericks Fans audience is sportdfw.com.

Website Composition Index
sportdfw.com 2.48% 72.66x
mavsmoneyball.com 3.59% 63.86x
klif.com 1.30% 61.79x
starlocalmedia.com 3.59% 60.60x
cw33.com 6.75% 60.37x
thesmokingcuban.com 2.23% 59.84x
theticket.com 1.56% 59.81x
dfw.cbslocal.com 8.50% 57.00x
mdzol.com 3.22% 56.26x
ngenespanol.com 1.09% 54.59x
Composition Percentage: The overlap percentage between the Dallas Mavericks Fans audience and the Web attribute.
Index: A comparison of the Dallas Mavericks Fans audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Dallas Mavericks Fans audience is Texas News Cluster.

Content Affinity Composition Index
Texas News Cluster 8.11% 47.11x
Texas University Athletics 11.57% 34.79x
Spanish Lifestyle & Health 0.76% 33.53x
Spanish Health & Wellness 1.18% 27.46x
East Texas Cluster 3.59% 25.56x
Austin Cluster 16.31% 25.28x
Central & South American News 1.35% 24.87x
Northern Texas Cluster 16.07% 21.25x
Peru Media 1.98% 19.99x
Texas News 16.88% 16.94x
Composition Percentage: The overlap percentage between the Dallas Mavericks Fans audience and the Content Affinity attribute.
Index: A comparison of the Dallas Mavericks Fans audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Dallas Mavericks Fans audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male