Explore the Dallas Trip Planners Audience
Below you'll find more information about the Dallas Trip Planners audience, broken down in different categories based on their digital and physical behaviors. These are 4.6 million unique devices whose actions qualify for the Dallas Trip Planners audience.
INTERESTS
The Dallas Trip Planners audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Dallas Trip Planners audience is Countdown to the Beach Travelers.
| Interest | Composition | Index |
| Countdown to the Beach Travelers | 0.06% | 4.28x |
| Texas Trip Planners | 8.86% | 4.14x |
| Houston Trip Planners | 8.42% | 3.99x |
| Texas Energy Providers | 7.25% | 3.91x |
| Military Personal Finance Researchers | 8.03% | 3.75x |
| Dallas Cowboys Fans | 5.93% | 3.66x |
| Fishing Equipment Shoppers | 7.12% | 3.63x |
| Summer Activities Researchers | 8.28% | 3.58x |
| Austin Trip Planners | 6.04% | 3.28x |
| Dallas Mavericks Fans | 4.45% | 3.25x |
Composition Percentage:
The overlap percentage between the Dallas Trip Planners audience and the Interest attribute.
Index: A comparison of the Dallas Trip Planners audience to the internet population.
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APPAREL RETAILERS
The Dallas Trip Planners audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Dallas Trip Planners audience is Express Outlets.
| Location | Composition | Index |
| Express Outlets | 0.00% | 1.31x |
| Lorna Jane | 0.01% | 1.30x |
| Saint Laurent Paris | 0.01% | 1.23x |
| Jos A. Bank Clothiers | 0.16% | 1.18x |
| LOFT | 0.05% | 1.09x |
| Brooks Brothers | 0.03% | 1.09x |
| Old Navy | 0.06% | 1.07x |
| Belk | 0.01% | 1.06x |
| Abercrombie & Fitch | 0.03% | 1.06x |
| Mens Wearhouse | 0.22% | 1.05x |
Composition Percentage:
The overlap percentage between the Dallas Trip Planners audience and the Location attribute.
Index: A comparison of the Dallas Trip Planners audience to the internet population.
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WEBSITES
The Dallas Trip Planners audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Dallas Trip Planners audience is attpac.org.
| Website | Composition | Index |
| attpac.org | 1.16% | 41.63x |
| grapevinetexasusa.com | 1.90% | 36.91x |
| dallasisd.org | 1.16% | 36.75x |
| texashealth.org | 1.18% | 21.29x |
| planetware.com | 4.32% | 19.07x |
| dallasobserver.com | 3.18% | 18.35x |
| nbcdfw.com | 2.02% | 18.35x |
| guidelive.com | 1.42% | 17.88x |
| visithoustontexas.com | 2.29% | 17.70x |
| dfw.cbslocal.com | 9.62% | 17.58x |
Composition Percentage:
The overlap percentage between the Dallas Trip Planners audience and the Web attribute.
Index: A comparison of the Dallas Trip Planners audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Dallas Trip Planners audience is Texas News Cluster.
| Content Affinity | Composition | Index |
| Texas News Cluster | 6.90% | 9.59x |
| Assorted Topics (Insurance, Travel, Viral Media) | 0.03% | 7.89x |
| Texas Sporting & Outdoors Cluster | 0.24% | 6.54x |
| Korea Cluster | 0.50% | 6.20x |
| Apartment & Community Real Estate Researchers | 0.18% | 5.41x |
| ISPs & Local Services | 0.04% | 5.39x |
| East Texas Cluster | 1.33% | 4.98x |
| Assorted Topics (Apartment Rentals, Christian Dating, Ticket Sales) | 0.04% | 4.46x |
| Assorted Topics (Cooking, Games, Viral Media) | 0.06% | 4.08x |
| Malaya | 0.09% | 4.00x |
Composition Percentage:
The overlap percentage between the Dallas Trip Planners audience and the Content Affinity attribute.
Index: A comparison of the Dallas Trip Planners audience to the internet population.
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DEMOGRAPHICS
The Dallas Trip Planners audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Female
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