Dstillery Audiences

DALLAS TRIP PLANNERS

Audience Size: 4.5 Million Devices

Explore the Dallas Trip Planners Audience

Below you'll find more information about the Dallas Trip Planners audience, broken down in different categories based on their digital and physical behaviors. These are 4.5 million unique devices whose actions qualify for the Dallas Trip Planners audience.

Dstillery Crafted Audiences

INTERESTS

The Dallas Trip Planners audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Dallas Trip Planners audience is Texas Energy Providers.

Interest Composition Index
Texas Energy Providers 8.02% 5.01x
Texas Trip Planners 9.92% 4.92x
Houston Trip Planners 9.80% 4.89x
Family Adventures Travelers 12.92% 4.83x
Work Hard, Play Hard Travelers 11.57% 4.71x
Summer Activities Researchers 9.92% 4.56x
Dallas Cowboys Fans 7.33% 4.48x
Countdown to the Beach Travelers 11.24% 4.39x
Getting Off the Grid Travelers 10.13% 4.37x
Military Personal Finance Researchers 9.84% 4.35x
Composition Percentage: The overlap percentage between the Dallas Trip Planners audience and the Interest attribute.
Index: A comparison of the Dallas Trip Planners audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Dallas Trip Planners audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Dallas Trip Planners audience is Lorna Jane.

Location Composition Index
Lorna Jane 0.01% 2.10x
Express Outlets 0.00% 1.56x
Columbia 0.01% 1.29x
LOFT 0.04% 1.27x
Old Navy 0.06% 1.18x
Zara 0.03% 1.18x
J. Crew 0.03% 1.12x
Lane Bryant 0.04% 1.11x
Tommy Bahama 0.03% 1.11x
Gap 0.10% 1.09x
Composition Percentage: The overlap percentage between the Dallas Trip Planners audience and the Location attribute.
Index: A comparison of the Dallas Trip Planners audience to the internet population.
Dstillery Web Insights

WEBSITES

The Dallas Trip Planners audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Dallas Trip Planners audience is attpac.org.

Website Composition Index
attpac.org 1.32% 43.51x
grapevinetexasusa.com 2.42% 39.44x
fortworth.com 1.01% 37.95x
dallasisd.org 1.43% 34.56x
texashealth.org 1.26% 22.58x
dictionary.reference.com 1.11% 20.80x
planetware.com 2.27% 20.35x
guidelive.com 1.52% 18.76x
visithoustontexas.com 2.51% 18.55x
nbcdfw.com 1.73% 18.52x
Composition Percentage: The overlap percentage between the Dallas Trip Planners audience and the Web attribute.
Index: A comparison of the Dallas Trip Planners audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Dallas Trip Planners audience is Texas News Cluster.

Content Affinity Composition Index
Texas News Cluster 8.63% 10.74x
Assorted Topics #11249 (Insurance, Travel, Viral Media) 0.05% 9.09x
Texas Sporting & Outdoors Cluster 0.37% 7.52x
ISPs & Local Services 0.07% 6.60x
Korea Cluster 0.58% 6.24x
Assorted Topics #11412 (Apartment Rentals, Christian Dating, Ticket Sales) 0.06% 5.99x
Apartment & Community Real Estate Researchers 0.21% 5.64x
East Texas Cluster 1.43% 5.30x
Assorted Topics #11250 (Cooking, Games, Viral Media) 0.10% 4.66x
Meeting Planning & Hotels 0.36% 4.24x
Composition Percentage: The overlap percentage between the Dallas Trip Planners audience and the Content Affinity attribute.
Index: A comparison of the Dallas Trip Planners audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Dallas Trip Planners audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Female