Dstillery Audiences

DALLAS TRIP PLANNERS

Audience Size: 5.1 Million Devices

Explore the Dallas Trip Planners Audience

Below you'll find more information about the Dallas Trip Planners audience, broken down in different categories based on their digital and physical behaviors. These are 5.1 million unique devices whose actions qualify for the Dallas Trip Planners audience.

Dstillery Crafted Audiences

INTERESTS

The Dallas Trip Planners audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Dallas Trip Planners audience is Countdown to the Beach Travelers.

Interest Composition Index
Countdown to the Beach Travelers 0.36% 5.34x
Texas Energy Providers 8.97% 5.29x
Texas Trip Planners 11.07% 5.19x
Houston Trip Planners 11.17% 5.18x
Family Adventures Travelers 15.21% 5.10x
Work Hard, Play Hard Travelers 13.83% 5.05x
Summer Activities Researchers 11.93% 5.00x
Fishing Equipment Shoppers 11.01% 4.70x
Dallas Cowboys Fans 8.12% 4.67x
Military Personal Finance Researchers 12.27% 4.63x
Composition Percentage: The overlap percentage between the Dallas Trip Planners audience and the Interest attribute.
Index: A comparison of the Dallas Trip Planners audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Dallas Trip Planners audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Dallas Trip Planners audience is Lorna Jane.

Location Composition Index
Lorna Jane 0.01% 2.13x
Belk 0.02% 1.32x
Eddie Bauer 0.01% 1.22x
Tommy Bahama 0.02% 1.19x
Dressbarn 0.04% 1.15x
Victoria's Secret 0.06% 1.15x
LOFT 0.03% 1.11x
Old Navy 0.05% 1.10x
Saint Laurent Paris 0.01% 1.08x
Talbots 0.03% 1.08x
Composition Percentage: The overlap percentage between the Dallas Trip Planners audience and the Location attribute.
Index: A comparison of the Dallas Trip Planners audience to the internet population.
Dstillery Web Insights

WEBSITES

The Dallas Trip Planners audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Dallas Trip Planners audience is shopwillowbend.com.

Website Composition Index
shopwillowbend.com 0.11% 47.02x
eastfieldcollege.edu 0.05% 44.69x
thetrainsatnorthpark.com 0.06% 44.36x
attpac.org 1.14% 43.08x
advocatemag.com 0.09% 42.05x
collin.edu 0.07% 41.73x
grapevinetexasusa.com 2.07% 39.68x
sheratondallashotel.com 0.19% 39.30x
parkplace.com 0.06% 38.85x
fortworth.com 1.13% 38.25x
Composition Percentage: The overlap percentage between the Dallas Trip Planners audience and the Web attribute.
Index: A comparison of the Dallas Trip Planners audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Dallas Trip Planners audience is Texas News Cluster.

Content Affinity Composition Index
Texas News Cluster 9.00% 11.33x
Assorted Topics #11249 (Insurance, Travel, Viral Media) 0.07% 8.78x
Texas Sporting & Outdoors Cluster 0.48% 8.34x
Assorted Topics #11412 (Apartment Rentals, Christian Dating, Ticket Sales) 0.07% 6.78x
ISPs & Local Services 0.09% 6.50x
Apartment & Community Real Estate Researchers 0.24% 5.93x
East Texas Cluster 1.46% 5.57x
Korea Cluster 0.51% 5.31x
Assorted Topics #11250 (Cooking, Games, Viral Media) 0.14% 5.21x
Assorted Topics #11259 (Vacation, Travel, Automotive Entertainment, Diet) 0.55% 4.81x
Composition Percentage: The overlap percentage between the Dallas Trip Planners audience and the Content Affinity attribute.
Index: A comparison of the Dallas Trip Planners audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Dallas Trip Planners audience resonates most for the following age and income brackets.
Age
55-64
Income
Over $250,000