Dstillery Audiences

DAY CARE USERS

Audience Size: 4.6 Million Devices

Explore the Day Care Users Audience

Below you'll find more information about the Day Care Users audience, broken down in different categories based on their digital and physical behaviors. These are 4.6 million unique devices whose actions qualify for the Day Care Users audience.

Dstillery Crafted Audiences

INTERESTS

The Day Care Users audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Day Care Users audience is Health Conscious Expecting Parents.

Interest Composition Index
Health Conscious Expecting Parents 24.57% 13.80x
Baby Products Buyers 21.50% 13.72x
Parents with Kids 19.43% 13.25x
Child Car Seat Researchers 22.61% 13.22x
Pregnancy Resources Researchers 22.08% 12.93x
Involved Parents 19.70% 12.46x
Recreational Sports Participants 17.84% 11.87x
Teaching Resources Researchers 20.21% 11.75x
Photo Memory Makers 18.57% 11.47x
Fathers Day Celebrators 13.52% 11.33x
Composition Percentage: The overlap percentage between the Day Care Users audience and the Interest attribute.
Index: A comparison of the Day Care Users audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Day Care Users audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Day Care Users audience is Maurices.

Location Composition Index
Maurices 0.02% 1.56x
Old Navy 0.01% 1.23x
Carhartt 0.14% 1.07x
Mens Wearhouse 0.01% 0.98x
Composition Percentage: The overlap percentage between the Day Care Users audience and the Location attribute.
Index: A comparison of the Day Care Users audience to the internet population.
Dstillery Web Insights

WEBSITES

The Day Care Users audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Day Care Users audience is aeroflowbreastpumps.com.

Website Composition Index
aeroflowbreastpumps.com 1.24% 30.39x
medelabreastfeedingus.com 2.28% 28.64x
similac.com 1.33% 28.61x
llli.org 1.48% 28.24x
childcarecenter.us 6.80% 25.07x
exclusivepumping.com 2.10% 23.56x
marchofdimes.org 2.15% 22.03x
babysleepsite.com 5.48% 21.13x
askdrsears.com 2.32% 20.32x
nestedbean.com 2.37% 19.91x
Composition Percentage: The overlap percentage between the Day Care Users audience and the Web attribute.
Index: A comparison of the Day Care Users audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Day Care Users audience is Parenting & Children's Activities.

Content Affinity Composition Index
Parenting & Children's Activities 2.38% 15.80x
New Parents 7.61% 15.22x
Children's Health 1.25% 13.52x
Cheerleading 0.39% 12.29x
Assorted Topics (Discount Shopping, Price Comparison, Custom Stamps, Lamination, Arcade Games, Paper Shredding) 0.04% 11.63x
Child Development 4.36% 11.22x
Toys Shopping 1.23% 10.97x
Assorted Topics (Discount Stores, Sporting Goods, Viral Media) 0.04% 10.24x
Networking Marketing 0.45% 9.96x
Texas Sporting & Outdoors Cluster 0.07% 9.70x
Composition Percentage: The overlap percentage between the Day Care Users audience and the Content Affinity attribute.
Index: A comparison of the Day Care Users audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Day Care Users audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female