Dstillery Audiences

DEODORANT SHOPPERS

Audience Size: 4.1 Million Devices

Explore the Deodorant Shoppers Audience

Below you'll find more information about the Deodorant Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 4.1 million unique devices whose actions qualify for the Deodorant Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Deodorant Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Deodorant Shoppers audience is Cold and Flu Prevention Researchers.

Interest Composition Index
Cold and Flu Prevention Researchers 34.09% 23.14x
Ice Cream Shoppers 26.26% 19.50x
Budget Grocery Shoppers 23.40% 18.83x
Heart Surgery Researchers 22.85% 18.64x
Sun Protection Shoppers 25.25% 18.54x
Retired Assisted Living Shoppers 22.90% 18.07x
Israel Trip Planners 27.25% 18.05x
Pain Medication Users 24.41% 17.90x
Bargain Shopping Researchers 21.23% 17.58x
As Seen on TV Shoppers 28.13% 17.50x
Composition Percentage: The overlap percentage between the Deodorant Shoppers audience and the Interest attribute.
Index: A comparison of the Deodorant Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Deodorant Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Deodorant Shoppers audience is Topshop.

Location Composition Index
Topshop 0.03% 1.49x
Buckle 0.30% 1.34x
White House Black Market 0.38% 1.32x
Mens Wearhouse 0.48% 1.29x
Jos A. Bank Clothiers 0.27% 1.21x
Johnston and Murphy 0.51% 1.16x
Bonobos 0.08% 1.14x
REI 0.01% 1.06x
Lane Bryant 0.04% 1.04x
Zumiez 0.06% 1.00x
Composition Percentage: The overlap percentage between the Deodorant Shoppers audience and the Location attribute.
Index: A comparison of the Deodorant Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Deodorant Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Deodorant Shoppers audience is periodistadigital.com.

Website Composition Index
periodistadigital.com 2.71% 45.69x
cibercuba.com 3.10% 44.48x
maduradas.com 1.50% 39.56x
dove.com 1.64% 35.88x
cubanet.org 3.54% 35.45x
cienradios.com 1.53% 34.75x
trendencias.com 1.28% 34.60x
prensalibre.com 2.60% 33.64x
diariolibre.com 3.02% 33.45x
noticiaszmg.com 1.14% 33.11x
Composition Percentage: The overlap percentage between the Deodorant Shoppers audience and the Web attribute.
Index: A comparison of the Deodorant Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Deodorant Shoppers audience is Central & South American News.

Content Affinity Composition Index
Central & South American News 5.02% 19.19x
Spanish Lifestyle & Health 2.09% 18.68x
Peru Media 3.64% 18.19x
As Seen On TV Products 0.08% 17.99x
Gossip & Entertainment 8.99% 16.63x
Assorted Topics (Mobile Content Discovery, Airline Trade Organizations, Energy Trade Organizations) 0.71% 15.60x
Spain News - Madrid & Seville 7.95% 15.40x
Latin American News 7.24% 15.10x
Spanish Health & Wellness 5.77% 14.52x
Assorted Topics (Discount Stores, Sporting Goods, Viral Media) 0.23% 14.35x
Composition Percentage: The overlap percentage between the Deodorant Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Deodorant Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Deodorant Shoppers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female