Dstillery Audiences

DEODORANT SHOPPERS

Audience Size: 3.3 Million Devices

Explore the Deodorant Shoppers Audience

Below you'll find more information about the Deodorant Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 3.3 million unique devices whose actions qualify for the Deodorant Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Deodorant Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Deodorant Shoppers audience is Readers of Spanish Content.

Interest Composition Index
Readers of Spanish Content 15.03% 11.22x
Cold and Flu Prevention Researchers 17.76% 11.06x
Israel Trip Planners 17.89% 10.10x
Readers of Hispanic Content 12.92% 9.73x
Budget Grocery Shoppers 11.11% 9.11x
Ice Cream Shoppers 12.79% 9.09x
Retired Assisted Living Shoppers 11.06% 8.97x
Mexican Food Enthusiasts 13.07% 8.75x
Retired Budget Healthcare Shoppers 11.70% 8.61x
Heart Surgery Researchers 9.48% 8.52x
Composition Percentage: The overlap percentage between the Deodorant Shoppers audience and the Interest attribute.
Index: A comparison of the Deodorant Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Deodorant Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Deodorant Shoppers audience is Carhartt.

Location Composition Index
Carhartt 0.05% 1.01x
Composition Percentage: The overlap percentage between the Deodorant Shoppers audience and the Location attribute.
Index: A comparison of the Deodorant Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Deodorant Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Deodorant Shoppers audience is diariolasamericas.com.

Website Composition Index
diariolasamericas.com 1.59% 37.99x
diariogol.com 1.00% 36.87x
cienradios.com 2.00% 35.67x
mejorconsalud.com 1.09% 33.79x
albat.com 2.60% 32.89x
hipertextual.com 1.04% 32.83x
telesurtv.net 1.24% 32.31x
soycarmin.com 2.20% 31.48x
laprensagrafica.com 1.79% 29.90x
unotv.com 2.58% 29.47x
Composition Percentage: The overlap percentage between the Deodorant Shoppers audience and the Web attribute.
Index: A comparison of the Deodorant Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Deodorant Shoppers audience is Spanish Lifestyle & Health.

Content Affinity Composition Index
Spanish Lifestyle & Health 1.09% 20.57x
Central & South American News 1.99% 20.42x
Peru Media 3.34% 19.52x
Gossip & Entertainment 5.45% 18.24x
Spanish Health & Wellness 1.31% 17.65x
Spain News - Madrid & Seville 6.61% 14.30x
Cuba & Mexico Media 0.12% 13.90x
Latin American News 8.84% 12.82x
Mexico Cluster 9.26% 12.78x
Latin American Spanish Language News 5.91% 11.42x
Composition Percentage: The overlap percentage between the Deodorant Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Deodorant Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Deodorant Shoppers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female