Dstillery Audiences

DEODORANT SHOPPERS

Audience Size: 2.7 Million Devices

Explore the Deodorant Shoppers Audience

Below you'll find more information about the Deodorant Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 2.7 million unique devices whose actions qualify for the Deodorant Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Deodorant Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Deodorant Shoppers audience is Cold and Flu Prevention Researchers.

Interest Composition Index
Cold and Flu Prevention Researchers 41.59% 17.13x
Ice Cream Shoppers 36.30% 15.47x
As Seen on TV Shoppers 35.23% 15.01x
Sun Protection Shoppers 35.18% 14.54x
Pain Medication Users 31.30% 13.09x
Sleep Researchers 31.21% 12.87x
Joint Pain Sufferers 31.31% 12.64x
Cookie Eaters 30.95% 12.50x
Natural and Holistic Health Researchers 30.36% 12.33x
Sinus Researchers 24.26% 12.33x
Composition Percentage: The overlap percentage between the Deodorant Shoppers audience and the Interest attribute.
Index: A comparison of the Deodorant Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Deodorant Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Deodorant Shoppers audience is LL Bean.

Location Composition Index
LL Bean 0.01% 1.27x
Charlotte Russe 0.02% 1.16x
Belk 0.02% 1.16x
The Childrens Place 0.06% 1.12x
Old Navy 0.07% 1.09x
Eddie Bauer 0.01% 1.09x
Lane Bryant 0.04% 1.07x
Dressbarn 0.05% 1.06x
Gymboree 0.03% 1.05x
Gap 0.11% 1.01x
Composition Percentage: The overlap percentage between the Deodorant Shoppers audience and the Location attribute.
Index: A comparison of the Deodorant Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Deodorant Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Deodorant Shoppers audience is vidaysalud.com.

Website Composition Index
vidaysalud.com 0.63% 83.01x
hyperhidrosis-usa.com 0.41% 78.49x
lasaludi.info 0.60% 73.51x
okchicas.com 0.17% 72.97x
dialsoap.com 0.36% 72.85x
soycarmin.com 0.20% 70.96x
sopitas.com 0.39% 66.73x
donbalon.com 0.13% 66.40x
palmolive.com 0.17% 64.63x
revistacuore.com 0.13% 62.44x
Composition Percentage: The overlap percentage between the Deodorant Shoppers audience and the Web attribute.
Index: A comparison of the Deodorant Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Deodorant Shoppers audience is As Seen On TV Products.

Content Affinity Composition Index
As Seen On TV Products 0.21% 16.80x
Spanish Lifestyle & Health 1.95% 16.55x
Assorted Topics #11631 (Mobile Content Discovery, Airline Trade Organizations, Energy Trade Organizations) 1.75% 15.82x
Assorted Topics #11131 (Comics, Architecture, Fine Spirits, Sports) 0.60% 13.27x
Food Cluster 5.98% 13.19x
Health Issues Cluster 14.80% 12.55x
Celebrity Gossip 4.76% 11.97x
Central & South American News 2.29% 11.83x
Peru Media 2.01% 11.74x
Quinceanera Planning 0.07% 11.57x
Composition Percentage: The overlap percentage between the Deodorant Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Deodorant Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Deodorant Shoppers audience resonates most for the following age and income brackets.
Age
45-54
Income
$50,000-$74,999