Dstillery Audiences

DEODORANT SHOPPERS

Audience Size: 2.8 Million Devices

Explore the Deodorant Shoppers Audience

Below you'll find more information about the Deodorant Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 2.8 million unique devices whose actions qualify for the Deodorant Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Deodorant Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Deodorant Shoppers audience is Cold and Flu Prevention Researchers.

Interest Composition Index
Cold and Flu Prevention Researchers 37.46% 21.14x
Ice Cream Shoppers 30.44% 19.16x
As Seen on TV Shoppers 31.96% 18.02x
Sun Protection Shoppers 29.75% 17.71x
Heart Surgery Researchers 24.40% 17.11x
Pain Medication Users 28.54% 16.09x
Foot Pain Sufferers 24.09% 15.59x
Joint Pain Sufferers 30.09% 15.57x
Retired Health Insurance Researchers 20.47% 15.48x
Cookie Eaters 27.20% 15.39x
Composition Percentage: The overlap percentage between the Deodorant Shoppers audience and the Interest attribute.
Index: A comparison of the Deodorant Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Deodorant Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Deodorant Shoppers audience is Mens Wearhouse.

Location Composition Index
Mens Wearhouse 0.39% 1.12x
Jos A. Bank Clothiers 0.24% 1.11x
Composition Percentage: The overlap percentage between the Deodorant Shoppers audience and the Location attribute.
Index: A comparison of the Deodorant Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Deodorant Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Deodorant Shoppers audience is degreedeodorant.com.

Website Composition Index
degreedeodorant.com 1.84% 54.77x
lozo.com 2.27% 50.57x
livinghealthier.info 1.25% 46.09x
asseenontvandbeyond.com 1.28% 45.93x
theraflu.com 1.65% 44.00x
wendyshow.com 2.24% 43.77x
cheezit.com 1.02% 43.54x
mychronicmigraine.com 1.05% 42.30x
gnc.com 1.76% 41.89x
onlinelifeadvice.com 2.25% 41.78x
Composition Percentage: The overlap percentage between the Deodorant Shoppers audience and the Web attribute.
Index: A comparison of the Deodorant Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Deodorant Shoppers audience is Spanish Lifestyle & Health.

Content Affinity Composition Index
Spanish Lifestyle & Health 1.66% 19.16x
Food Cluster 5.07% 15.19x
Peru Media 2.16% 14.00x
Celebrity Gossip 3.72% 13.94x
Dermatology 7.08% 13.42x
Reproductive Health 5.29% 13.16x
Discount Shopping 5.06% 12.93x
Central & South American News 2.38% 12.51x
Health Issues Cluster 15.68% 12.41x
Vitamin Shoppers 7.00% 12.22x
Composition Percentage: The overlap percentage between the Deodorant Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Deodorant Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Deodorant Shoppers audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Female