Dstillery Audiences

DEODORANT SHOPPERS

Audience Size: 3.9 Million Devices

Explore the Deodorant Shoppers Audience

Below you'll find more information about the Deodorant Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 3.9 million unique devices whose actions qualify for the Deodorant Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Deodorant Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Deodorant Shoppers audience is Cold and Flu Prevention Researchers.

Interest Composition Index
Cold and Flu Prevention Researchers 33.00% 26.70x
Ice Cream Shoppers 25.88% 22.33x
As Seen on TV Shoppers 27.56% 21.60x
Sun Protection Shoppers 25.63% 21.57x
Heart Surgery Researchers 22.84% 20.60x
Budget Grocery Shoppers 21.36% 20.38x
Pain Medication Users 26.79% 19.87x
Retired Assisted Living Shoppers 21.26% 19.57x
Joint Pain Sufferers 28.95% 19.51x
Shoe Shoppers 27.52% 19.21x
Composition Percentage: The overlap percentage between the Deodorant Shoppers audience and the Interest attribute.
Index: A comparison of the Deodorant Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Deodorant Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Deodorant Shoppers audience is Supreme.

Location Composition Index
Supreme 0.01% 1.51x
Mens Wearhouse 0.60% 1.33x
Jos A. Bank Clothiers 0.36% 1.31x
Belk 0.02% 1.31x
Topshop 0.02% 1.27x
Buckle 0.25% 1.19x
White House Black Market 0.32% 1.18x
Express Outlets 0.01% 1.17x
Journeys 0.06% 1.08x
Bonobos 0.08% 1.07x
Composition Percentage: The overlap percentage between the Deodorant Shoppers audience and the Location attribute.
Index: A comparison of the Deodorant Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Deodorant Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Deodorant Shoppers audience is lozo.com.

Website Composition Index
lozo.com 1.27% 31.24x
quien.com 1.17% 30.18x
periodistadigital.com 2.93% 29.41x
cubanet.org 3.21% 28.71x
trendencias.com 1.01% 27.94x
cibercuba.com 3.27% 27.79x
maduradas.com 1.32% 27.71x
dove.com 2.11% 27.18x
wendyshow.com 1.29% 27.00x
nuevamujer.com 2.34% 26.74x
Composition Percentage: The overlap percentage between the Deodorant Shoppers audience and the Web attribute.
Index: A comparison of the Deodorant Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Deodorant Shoppers audience is As Seen On TV Products.

Content Affinity Composition Index
As Seen On TV Products 0.13% 19.50x
Spanish Lifestyle & Health 1.95% 19.10x
Central & South American News 4.40% 18.37x
Peru Media 3.40% 18.26x
Assorted Topics (Mobile Content Discovery, Airline Trade Organizations, Energy Trade Organizations) 1.04% 16.70x
Gossip & Entertainment 7.73% 15.64x
Spain News - Madrid & Seville 6.68% 15.07x
Latin American News 6.26% 14.94x
Food Cluster 3.92% 13.73x
Assorted Topics (Discount Stores, Sporting Goods, Viral Media) 0.36% 13.64x
Composition Percentage: The overlap percentage between the Deodorant Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Deodorant Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Deodorant Shoppers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female