Dstillery Audiences

DETROIT LIONS FANS

Audience Size: 1.9 Million Devices

Explore the Detroit Lions Fans Audience

Below you'll find more information about the Detroit Lions Fans audience, broken down in different categories based on their digital and physical behaviors. These are 1.9 million unique devices whose actions qualify for the Detroit Lions Fans audience.

Dstillery Crafted Audiences

INTERESTS

The Detroit Lions Fans audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Detroit Lions Fans audience is NFL Fans.

Interest Composition Index
NFL Fans 24.35% 24.72x
Arizona Cardinals Fans 27.40% 23.64x
San Francisco 49ers Fans 25.70% 22.87x
Miami Dolphins Fans 24.02% 22.16x
Houston Texans Fans 23.54% 21.71x
Buffalo Bills Fans 45.56% 21.56x
Baltimore Ravens Fans 21.75% 21.11x
Los Angeles Rams Fans 21.90% 20.72x
ESPN Enthusiasts 15.54% 20.67x
Cincinnati Bengals Fans 23.60% 20.54x
Composition Percentage: The overlap percentage between the Detroit Lions Fans audience and the Interest attribute.
Index: A comparison of the Detroit Lions Fans audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Detroit Lions Fans audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Detroit Lions Fans audience is Maurices.

Location Composition Index
Maurices 0.05% 1.77x
Old Navy 0.02% 1.27x
Urban Outfitters 0.01% 1.13x
Express 0.01% 1.11x
Gymboree 0.02% 0.98x
American Eagle Outfitters 0.01% 0.88x
Zumiez 0.01% 0.83x
Journeys 0.01% 0.83x
Composition Percentage: The overlap percentage between the Detroit Lions Fans audience and the Location attribute.
Index: A comparison of the Detroit Lions Fans audience to the internet population.
Dstillery Web Insights

WEBSITES

The Detroit Lions Fans audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Detroit Lions Fans audience is 1051thebounce.com.

Website Composition Index
1051thebounce.com 4.36% 64.48x
detroitjockcity.com 1.03% 63.04x
spartanavenue.com 3.16% 61.81x
blessyouboys.com 2.89% 57.75x
theonlycolors.com 4.02% 56.88x
gbmwolverine.com 6.15% 56.73x
wlns.com 9.30% 54.62x
realestateone.com 2.74% 54.30x
motorcitybengals.com 4.04% 53.58x
wnem.com 8.37% 53.46x
Composition Percentage: The overlap percentage between the Detroit Lions Fans audience and the Web attribute.
Index: A comparison of the Detroit Lions Fans audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Detroit Lions Fans audience is Assorted Topics (Self Improvement, Scientific Improvement, Gulf Coast News, Somerset Pennsylvania).

Content Affinity Composition Index
Assorted Topics (Self Improvement, Scientific Improvement, Gulf Coast News, Somerset Pennsylvania) 0.34% 13.38x
Detroit News 9.74% 9.90x
Fantasy Sports 16.02% 8.90x
Michigan Cluster 19.75% 7.42x
South Carolina Travel 0.02% 7.16x
College Sports 0.11% 7.10x
Latest Sports News 40.20% 6.61x
Golf Travel & Gear 2.09% 6.36x
Ohio Universities 0.68% 6.32x
Florida College Athletics 0.31% 6.25x
Composition Percentage: The overlap percentage between the Detroit Lions Fans audience and the Content Affinity attribute.
Index: A comparison of the Detroit Lions Fans audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Detroit Lions Fans audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male