Dstillery Audiences

DETROIT LIONS FANS

Audience Size: 3.5 Million Devices

Explore the Detroit Lions Fans Audience

Below you'll find more information about the Detroit Lions Fans audience, broken down in different categories based on their digital and physical behaviors. These are 3.5 million unique devices whose actions qualify for the Detroit Lions Fans audience.

Dstillery Crafted Audiences

INTERESTS

The Detroit Lions Fans audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Detroit Lions Fans audience is Buffalo Bills Fans.

Interest Composition Index
Buffalo Bills Fans 43.52% 24.17x
Detroit Tigers Fans 40.37% 22.18x
Tampa Bay Buccaneers Fans 34.53% 21.66x
Arizona Cardinals Fans 33.58% 21.23x
Tennessee Titans Fans 33.53% 20.92x
NFL Fans 27.69% 20.19x
San Francisco 49ers Fans 28.75% 20.00x
New York Jets Fans 30.25% 19.93x
Fantasy Football Enthusiasts 30.09% 19.76x
Cincinnati Bengals Fans 27.22% 19.31x
Composition Percentage: The overlap percentage between the Detroit Lions Fans audience and the Interest attribute.
Index: A comparison of the Detroit Lions Fans audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Detroit Lions Fans audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Detroit Lions Fans audience is Carhartt.

Location Composition Index
Carhartt 0.21% 1.47x
Victoria's Secret 0.02% 1.28x
Chicos 0.01% 1.23x
Mens Wearhouse 0.01% 1.17x
Lane Bryant 0.01% 1.16x
White House Black Market 0.01% 1.09x
Maurices 0.02% 1.08x
Express 0.01% 1.04x
Journeys 0.01% 0.92x
Old Navy 0.01% 0.84x
Composition Percentage: The overlap percentage between the Detroit Lions Fans audience and the Location attribute.
Index: A comparison of the Detroit Lions Fans audience to the internet population.
Dstillery Web Insights

WEBSITES

The Detroit Lions Fans audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Detroit Lions Fans audience is detroitjockcity.com.

Website Composition Index
detroitjockcity.com 1.60% 48.04x
sidelionreport.com 2.93% 46.30x
drafttek.com 1.11% 39.88x
prideofdetroit.com 6.39% 39.49x
blessyouboys.com 1.81% 38.40x
spartanavenue.com 1.17% 37.30x
withthefirstpick.com 3.41% 36.08x
wingingitinmotown.com 1.21% 35.19x
maizenbrew.com 3.46% 34.97x
faketeams.com 1.16% 34.69x
Composition Percentage: The overlap percentage between the Detroit Lions Fans audience and the Web attribute.
Index: A comparison of the Detroit Lions Fans audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Detroit Lions Fans audience is College Sports.

Content Affinity Composition Index
College Sports 0.48% 12.77x
Fantasy Sports 19.58% 10.21x
Detroit News 16.00% 9.10x
Illinois College Sports 0.07% 8.37x
Upstate New York State Athletics 0.04% 8.20x
Florida College Athletics 0.84% 8.19x
Southeast College Athletics 0.33% 7.92x
Motorsports 0.50% 7.01x
General Interest 0.02% 6.97x
Sports - Golf, Hunting, Fishing 0.05% 6.96x
Composition Percentage: The overlap percentage between the Detroit Lions Fans audience and the Content Affinity attribute.
Index: A comparison of the Detroit Lions Fans audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Detroit Lions Fans audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male