Dstillery Audiences

DETROIT LIONS FANS

Audience Size: 4.4 Million Devices

Explore the Detroit Lions Fans Audience

Below you'll find more information about the Detroit Lions Fans audience, broken down in different categories based on their digital and physical behaviors. These are 4.4 million unique devices whose actions qualify for the Detroit Lions Fans audience.

Dstillery Crafted Audiences

INTERESTS

The Detroit Lions Fans audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Detroit Lions Fans audience is Buffalo Bills Fans.

Interest Composition Index
Buffalo Bills Fans 43.53% 25.28x
Arizona Cardinals Fans 37.85% 21.61x
Tennessee Titans Fans 36.16% 21.45x
Tampa Bay Buccaneers Fans 36.13% 21.33x
Detroit Tigers Fans 34.74% 20.96x
Michigan Wolverines Fans 32.73% 20.78x
San Francisco 49ers Fans 34.22% 20.56x
NFL Fans 34.31% 20.17x
New York Jets Fans 32.93% 19.99x
Cincinnati Bengals Fans 31.62% 19.65x
Composition Percentage: The overlap percentage between the Detroit Lions Fans audience and the Interest attribute.
Index: A comparison of the Detroit Lions Fans audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Detroit Lions Fans audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Detroit Lions Fans audience is Bonobos.

Location Composition Index
Bonobos 0.01% 1.54x
Ann Taylor 0.02% 1.42x
Carhartt 0.34% 1.35x
Tommy Bahama 0.01% 1.32x
Chicos 0.05% 1.31x
Eddie Bauer 0.02% 1.25x
The North Face 0.02% 1.18x
REI 0.01% 1.17x
Brooks Brothers 0.02% 1.16x
Talbots 0.03% 1.13x
Composition Percentage: The overlap percentage between the Detroit Lions Fans audience and the Location attribute.
Index: A comparison of the Detroit Lions Fans audience to the internet population.
Dstillery Web Insights

WEBSITES

The Detroit Lions Fans audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Detroit Lions Fans audience is detroitjockcity.com.

Website Composition Index
detroitjockcity.com 1.90% 48.36x
sidelionreport.com 3.68% 42.61x
prideofdetroit.com 5.61% 38.72x
blessyouboys.com 2.62% 36.18x
spartanavenue.com 1.38% 35.92x
wingingitinmotown.com 1.46% 34.53x
drafttek.com 2.11% 34.25x
playerprofiler.com 1.15% 33.08x
maizenbrew.com 4.83% 32.82x
revengeofthebirds.com 2.71% 32.70x
Composition Percentage: The overlap percentage between the Detroit Lions Fans audience and the Web attribute.
Index: A comparison of the Detroit Lions Fans audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Detroit Lions Fans audience is Fantasy Sports.

Content Affinity Composition Index
Fantasy Sports 23.12% 10.58x
College Sports 1.06% 9.76x
Detroit News 12.24% 8.77x
Illinois College Sports 0.19% 8.22x
Latest Sports News 51.12% 7.21x
Michigan Cluster 21.89% 7.11x
General Interest 0.09% 6.99x
Gossip & Rumors 15.80% 6.71x
Golf Travel & Gear 5.27% 6.69x
Tennis, Golf & Boxing 3.56% 6.55x
Composition Percentage: The overlap percentage between the Detroit Lions Fans audience and the Content Affinity attribute.
Index: A comparison of the Detroit Lions Fans audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Detroit Lions Fans audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male