Dstillery Audiences

DETROIT LIONS FANS

Audience Size: 2.6 Million Devices

Explore the Detroit Lions Fans Audience

Below you'll find more information about the Detroit Lions Fans audience, broken down in different categories based on their digital and physical behaviors. These are 2.6 million unique devices whose actions qualify for the Detroit Lions Fans audience.

Dstillery Crafted Audiences

INTERESTS

The Detroit Lions Fans audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Detroit Lions Fans audience is Arizona Cardinals Fans.

Interest Composition Index
Arizona Cardinals Fans 37.14% 26.28x
San Francisco 49ers Fans 32.43% 24.63x
Tampa Bay Buccaneers Fans 34.07% 24.43x
Cincinnati Bengals Fans 32.44% 24.11x
NFL Fans 31.90% 24.04x
Buffalo Bills Fans 42.83% 23.76x
Tennessee Titans Fans 33.61% 23.59x
Detroit Tigers Fans 36.92% 23.33x
Detroit Red Wings Fans 26.99% 22.64x
Los Angeles Rams Fans 28.29% 21.68x
Composition Percentage: The overlap percentage between the Detroit Lions Fans audience and the Interest attribute.
Index: A comparison of the Detroit Lions Fans audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Detroit Lions Fans audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Detroit Lions Fans audience is Urban Outfitters.

Location Composition Index
Urban Outfitters 0.06% 1.45x
Free People 0.02% 1.36x
Chicos 0.06% 1.36x
Eddie Bauer 0.02% 1.35x
Talbots 0.05% 1.34x
American Apparel 0.03% 1.25x
Abercrombie & Fitch 0.02% 1.22x
Levi Strauss 0.01% 1.19x
J. Crew 0.03% 1.19x
Club Monaco 0.01% 1.18x
Composition Percentage: The overlap percentage between the Detroit Lions Fans audience and the Location attribute.
Index: A comparison of the Detroit Lions Fans audience to the internet population.
Dstillery Web Insights

WEBSITES

The Detroit Lions Fans audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Detroit Lions Fans audience is detroitjockcity.com.

Website Composition Index
detroitjockcity.com 1.04% 141.15x
detroitbadboys.com 1.23% 121.77x
itzgeek.com 0.26% 120.69x
pistonpowered.com 1.26% 111.65x
typingstudy.com 0.56% 109.46x
prideofdetroit.com 5.21% 105.36x
wingingitinmotown.com 1.82% 103.68x
sidelionreport.com 2.60% 102.14x
mgoblog.com 0.42% 94.18x
hookandbullet.com 0.34% 92.34x
Composition Percentage: The overlap percentage between the Detroit Lions Fans audience and the Web attribute.
Index: A comparison of the Detroit Lions Fans audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Detroit Lions Fans audience is Fantasy Sports.

Content Affinity Composition Index
Fantasy Sports 23.25% 13.71x
Detroit News 14.50% 10.92x
College Sports 1.76% 9.98x
Michigan Cluster 21.91% 9.86x
Latest Sports News 51.57% 9.13x
News Cluster 19.37% 9.09x
Illinois College Sports 0.24% 8.70x
Tennis, Golf & Boxing 6.51% 8.41x
General Interest 0.26% 8.35x
Sports Fanatics 51.43% 8.09x
Composition Percentage: The overlap percentage between the Detroit Lions Fans audience and the Content Affinity attribute.
Index: A comparison of the Detroit Lions Fans audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Detroit Lions Fans audience resonates most for the following age and income brackets.
Age
45-54
Income
$150,000-$249,999