Dstillery Audiences

DETROIT LIONS FANS

Audience Size: 4.1 Million Devices

Explore the Detroit Lions Fans Audience

Below you'll find more information about the Detroit Lions Fans audience, broken down in different categories based on their digital and physical behaviors. These are 4.1 million unique devices whose actions qualify for the Detroit Lions Fans audience.

Dstillery Crafted Audiences

INTERESTS

The Detroit Lions Fans audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Detroit Lions Fans audience is Buffalo Bills Fans.

Interest Composition Index
Buffalo Bills Fans 41.63% 24.32x
Detroit Tigers Fans 38.31% 23.01x
Tampa Bay Buccaneers Fans 33.96% 22.37x
Arizona Cardinals Fans 34.53% 22.23x
NFL Fans 31.15% 21.95x
Tennessee Titans Fans 34.74% 21.74x
Michigan Wolverines Fans 31.14% 21.50x
San Francisco 49ers Fans 32.62% 21.34x
New York Jets Fans 31.14% 20.89x
Cincinnati Bengals Fans 28.70% 20.28x
Composition Percentage: The overlap percentage between the Detroit Lions Fans audience and the Interest attribute.
Index: A comparison of the Detroit Lions Fans audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Detroit Lions Fans audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Detroit Lions Fans audience is Maurices.

Location Composition Index
Maurices 0.01% 1.60x
Carhartt 0.19% 1.59x
Old Navy 0.02% 1.29x
Victoria's Secret 0.01% 0.93x
Mens Wearhouse 0.01% 0.76x
Composition Percentage: The overlap percentage between the Detroit Lions Fans audience and the Location attribute.
Index: A comparison of the Detroit Lions Fans audience to the internet population.
Dstillery Web Insights

WEBSITES

The Detroit Lions Fans audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Detroit Lions Fans audience is detroitjockcity.com.

Website Composition Index
detroitjockcity.com 1.93% 47.61x
sidelionreport.com 4.25% 43.52x
prideofdetroit.com 6.10% 39.82x
drafttek.com 2.39% 36.55x
spartanavenue.com 1.56% 36.18x
blessyouboys.com 2.82% 36.02x
wingingitinmotown.com 1.67% 33.90x
maizenbrew.com 4.94% 33.49x
fanspeak.com 1.04% 33.41x
revengeofthebirds.com 2.70% 32.84x
Composition Percentage: The overlap percentage between the Detroit Lions Fans audience and the Web attribute.
Index: A comparison of the Detroit Lions Fans audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Detroit Lions Fans audience is College Sports.

Content Affinity Composition Index
College Sports 1.01% 11.99x
Fantasy Sports 21.12% 11.54x
Detroit News 18.33% 9.86x
Illinois College Sports 0.16% 8.88x
General Interest 0.07% 8.33x
Florida College Athletics 1.69% 7.71x
Michigan Cluster 29.11% 7.71x
Gossip & Rumors 16.45% 7.62x
Pac 12 Sports 0.40% 7.56x
Latest Sports News 52.03% 7.32x
Composition Percentage: The overlap percentage between the Detroit Lions Fans audience and the Content Affinity attribute.
Index: A comparison of the Detroit Lions Fans audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Detroit Lions Fans audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male