Dstillery Audiences

DETROIT PISTONS FANS

Audience Size: 2.7 Million Devices

Explore the Detroit Pistons Fans Audience

Below you'll find more information about the Detroit Pistons Fans audience, broken down in different categories based on their digital and physical behaviors. These are 2.7 million unique devices whose actions qualify for the Detroit Pistons Fans audience.

Dstillery Crafted Audiences

INTERESTS

The Detroit Pistons Fans audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Detroit Pistons Fans audience is Michigan Wolverines Fans.

Interest Composition Index
Michigan Wolverines Fans 34.61% 28.71x
Atlanta Hawks Fans 41.88% 28.46x
Phoenix Suns Fans 43.32% 28.23x
Memphis Grizzlies Fans 42.86% 27.91x
Utah Jazz Fans 41.53% 27.37x
Los Angeles Clippers Fans 40.67% 27.02x
Denver Nuggets Fans 40.17% 26.46x
Philadelphia 76ers Fans 40.45% 26.45x
Portland Trail Blazers Fans 41.36% 26.43x
Milwaukee Bucks Fans 36.50% 25.79x
Composition Percentage: The overlap percentage between the Detroit Pistons Fans audience and the Interest attribute.
Index: A comparison of the Detroit Pistons Fans audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Detroit Pistons Fans audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Detroit Pistons Fans audience is Levi Strauss.

Location Composition Index
Levi Strauss 0.02% 1.47x
REI 0.02% 1.44x
Uniqlo 0.02% 1.44x
American Apparel 0.04% 1.36x
Saint Laurent Paris 0.01% 1.30x
J. Crew 0.04% 1.28x
Chicos 0.06% 1.23x
Urban Outfitters 0.05% 1.21x
Lorna Jane 0.01% 1.20x
Free People 0.02% 1.19x
Composition Percentage: The overlap percentage between the Detroit Pistons Fans audience and the Location attribute.
Index: A comparison of the Detroit Pistons Fans audience to the internet population.
Dstillery Web Insights

WEBSITES

The Detroit Pistons Fans audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Detroit Pistons Fans audience is silverscreenandroll.com.

Website Composition Index
silverscreenandroll.com 11.16% 56.36x
basketball-reference.com 21.19% 47.68x
detroit.cbslocal.com 10.77% 43.62x
nba.com 37.14% 37.76x
detroitnews.com 9.77% 37.73x
profootballtalk.nbcsports.com 13.37% 37.20x
rotoworld.com 8.15% 34.84x
scout.com 7.30% 34.46x
rivals.com 9.05% 34.39x
behindthesteelcurtain.com 6.13% 33.87x
Composition Percentage: The overlap percentage between the Detroit Pistons Fans audience and the Web attribute.
Index: A comparison of the Detroit Pistons Fans audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Detroit Pistons Fans audience is Detroit News.

Content Affinity Composition Index
Detroit News 16.93% 12.78x
General Interest 0.34% 11.12x
Illinois College Sports 0.29% 10.94x
Michigan Cluster 22.75% 10.24x
College Sports 1.82% 10.18x
Latest Sports News 57.44% 10.17x
Fantasy Sports 16.78% 9.97x
Alternative Streaming Services 0.54% 9.28x
Sports Fanatics 54.97% 8.55x
Florida College Athletics 3.61% 8.49x
Composition Percentage: The overlap percentage between the Detroit Pistons Fans audience and the Content Affinity attribute.
Index: A comparison of the Detroit Pistons Fans audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Detroit Pistons Fans audience resonates most for the following age and income brackets.
Age
55-64
Income
$100,000-$149,999