Dstillery Audiences

DETROIT RED WINGS FANS

Audience Size: 3.2 Million Devices

Explore the Detroit Red Wings Fans Audience

Below you'll find more information about the Detroit Red Wings Fans audience, broken down in different categories based on their digital and physical behaviors. These are 3.2 million unique devices whose actions qualify for the Detroit Red Wings Fans audience.

Dstillery Crafted Audiences

INTERESTS

The Detroit Red Wings Fans audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Detroit Red Wings Fans audience is Michigan Wolverines Fans.

Interest Composition Index
Michigan Wolverines Fans 34.56% 24.48x
MLB Fans 31.41% 23.44x
Los Angeles Rams Fans 31.33% 21.72x
Craft Spirits Enthusiasts 27.77% 21.08x
Beer Aficionados 27.47% 20.82x
Chicago Blackhawks Fans 29.79% 20.70x
Chicago Bears Fans 30.67% 20.69x
Olympic Sports Enthusiasts 34.60% 20.68x
ESPN Enthusiasts 30.33% 20.66x
Detroit Trip Planners 31.83% 20.58x
Composition Percentage: The overlap percentage between the Detroit Red Wings Fans audience and the Interest attribute.
Index: A comparison of the Detroit Red Wings Fans audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Detroit Red Wings Fans audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Detroit Red Wings Fans audience is Jos A. Bank Clothiers.

Location Composition Index
Jos A. Bank Clothiers 0.01% 1.50x
LOFT 0.01% 1.46x
Victoria's Secret 0.02% 1.41x
Carhartt 0.24% 1.40x
Maurices 0.02% 1.29x
Chicos 0.01% 1.27x
Mens Wearhouse 0.02% 1.25x
White House Black Market 0.01% 1.21x
Dressbarn 0.01% 1.16x
Old Navy 0.02% 1.00x
Composition Percentage: The overlap percentage between the Detroit Red Wings Fans audience and the Location attribute.
Index: A comparison of the Detroit Red Wings Fans audience to the internet population.
Dstillery Web Insights

WEBSITES

The Detroit Red Wings Fans audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Detroit Red Wings Fans audience is wingingitinmotown.com.

Website Composition Index
wingingitinmotown.com 1.90% 51.61x
detroitjockcity.com 1.72% 49.71x
puckprose.com 4.14% 46.91x
sidelionreport.com 4.67% 46.59x
blessyouboys.com 2.88% 46.14x
rawcharge.com 1.19% 45.36x
prideofdetroit.com 6.78% 43.34x
mynhltraderumors.com 6.49% 43.26x
canescountry.com 1.21% 42.38x
fearthefin.com 1.02% 42.10x
Composition Percentage: The overlap percentage between the Detroit Red Wings Fans audience and the Web attribute.
Index: A comparison of the Detroit Red Wings Fans audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Detroit Red Wings Fans audience is College Sports.

Content Affinity Composition Index
College Sports 1.08% 16.16x
Local & Travel England - East Midlands 0.32% 14.13x
General Interest 0.08% 13.69x
Detroit News 23.62% 11.34x
Fantasy Sports 18.23% 11.30x
Assorted Topics (Power Trains, Drones, Web Design) 1.22% 11.23x
Sports - Golf, Hunting, Fishing 0.13% 11.07x
Men's Dress Shirt Shopping 0.32% 10.70x
Hockey 14.85% 10.47x
Grilling 0.92% 10.23x
Composition Percentage: The overlap percentage between the Detroit Red Wings Fans audience and the Content Affinity attribute.
Index: A comparison of the Detroit Red Wings Fans audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Detroit Red Wings Fans audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male