DETROIT RED WINGS FANS

Audience Size: 2.6 Million Devices

View All Audiences

Explore the Detroit Red Wings Fans Audience

Below you'll find more information about the Detroit Red Wings Fans audience, broken down in different categories based on their digital and physical behaviors. These are 2.6 million unique devices whose actions qualify for the Detroit Red Wings Fans audience.

INTERESTS

The Detroit Red Wings Fans audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Detroit Red Wings Fans audience is Michigan Wolverines Fans.

Interest	Composition	Index
Michigan Wolverines Fans	37.20%	29.54x
MLB Fans	31.77%	28.53x
Los Angeles Rams Fans	31.92%	26.65x
Beer Aficionados	26.21%	26.38x
Craft Spirits Enthusiasts	27.70%	26.23x
Olympic Sports Enthusiasts	35.43%	25.69x
Detroit Pistons Fans	35.65%	25.48x
Detroit Trip Planners	33.99%	25.42x
ESPN Enthusiasts	31.08%	25.20x
NFL Fans	29.32%	24.96x

Composition Percentage: The overlap percentage between the Detroit Red Wings Fans audience and the Interest attribute.

Index: A comparison of the Detroit Red Wings Fans audience to the internet population.

APPAREL RETAILERS

The Detroit Red Wings Fans audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Detroit Red Wings Fans audience is Jos A. Bank Clothiers.

Location	Composition	Index
Jos A. Bank Clothiers	0.01%	1.69x
Carhartt	0.18%	1.46x
Chicos	0.01%	1.29x
Maurices	0.02%	1.17x
Buckle	0.01%	1.13x
Old Navy	0.02%	1.00x
Mens Wearhouse	0.01%	0.96x
Journeys	0.02%	0.82x
Victoria's Secret	0.01%	0.76x
The Childrens Place	0.01%	0.66x

Composition Percentage: The overlap percentage between the Detroit Red Wings Fans audience and the Location attribute.

Index: A comparison of the Detroit Red Wings Fans audience to the internet population.

WEBSITES

The Detroit Red Wings Fans audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Detroit Red Wings Fans audience is detroitjockcity.com.

Website	Composition	Index
detroitjockcity.com	1.95%	55.92x
sidelionreport.com	3.80%	54.92x
blessyouboys.com	2.70%	53.06x
motorcitybengals.com	1.56%	52.56x
mynhltraderumors.com	2.63%	52.45x
wingingitinmotown.com	2.08%	51.93x
prohockeyrumors.com	2.93%	50.56x
puckprose.com	3.47%	48.67x
canescountry.com	1.15%	47.10x
spartanavenue.com	1.44%	46.99x

Composition Percentage: The overlap percentage between the Detroit Red Wings Fans audience and the Web attribute.

Index: A comparison of the Detroit Red Wings Fans audience to the internet population.

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Detroit Red Wings Fans audience is General Interest.

Content Affinity	Composition	Index
General Interest	0.04%	18.48x
College Sports	0.53%	18.47x
Sports - Golf, Hunting, Fishing	0.10%	16.61x
Hockey	15.17%	16.04x
Assorted Topics (Power Trains, Drones, Web Design)	0.81%	15.76x
Detroit News	22.75%	13.95x
Hobby Drones & Remote-Controlled Cars	0.15%	12.26x
Public Policy Media	1.73%	12.26x
Motorsports	0.70%	12.25x
Grilling	0.59%	12.24x

Composition Percentage: The overlap percentage between the Detroit Red Wings Fans audience and the Content Affinity attribute.

Index: A comparison of the Detroit Red Wings Fans audience to the internet population.

DEMOGRAPHICS

The Detroit Red Wings Fans audience resonates most for the following age bracket and gender.

Age

35-44

Gender

Male