Explore the Detroit Red Wings Fans Audience
Below you'll find more information about the Detroit Red Wings Fans audience, broken down in different categories based on their digital and physical behaviors. These are 2.1 million unique devices whose actions qualify for the Detroit Red Wings Fans audience.
INTERESTS
The Detroit Red Wings Fans audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Detroit Red Wings Fans audience is Chicago Blackhawks Fans.
| Interest | Composition | Index |
| Chicago Blackhawks Fans | 33.21% | 27.55x |
| Michigan Wolverines Fans | 33.37% | 26.13x |
| New York Rangers Fans | 30.34% | 25.21x |
| Pittsburgh Penguins Fans | 31.37% | 25.06x |
| Los Angeles Rams Fans | 27.61% | 24.71x |
| MLB Fans | 29.62% | 24.54x |
| Detroit Lions Fans | 31.37% | 23.75x |
| Notre Dame Fighting Irish Fans | 29.23% | 23.71x |
| ESPN Enthusiasts | 27.48% | 23.43x |
| Chicago Bears Fans | 27.36% | 22.84x |
Composition Percentage:
The overlap percentage between the Detroit Red Wings Fans audience and the Interest attribute.
Index: A comparison of the Detroit Red Wings Fans audience to the internet population.
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APPAREL RETAILERS
The Detroit Red Wings Fans audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Detroit Red Wings Fans audience is Express Outlets.
| Location | Composition | Index |
| Express Outlets | 0.01% | 1.91x |
| Saint Laurent Paris | 0.01% | 1.32x |
| Columbia | 0.01% | 1.30x |
| Hugo Boss | 0.04% | 1.28x |
| The North Face | 0.03% | 1.28x |
| Madewell | 0.03% | 1.26x |
| H&M | 0.07% | 1.25x |
| Chicos | 0.05% | 1.23x |
| Levi Strauss | 0.01% | 1.22x |
| Brooks Brothers | 0.04% | 1.22x |
Composition Percentage:
The overlap percentage between the Detroit Red Wings Fans audience and the Location attribute.
Index: A comparison of the Detroit Red Wings Fans audience to the internet population.
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WEBSITES
The Detroit Red Wings Fans audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Detroit Red Wings Fans audience is wingingitinmotown.com.
| Website | Composition | Index |
| wingingitinmotown.com | 2.03% | 101.23x |
| puckprose.com | 2.71% | 96.13x |
| prideofdetroit.com | 4.67% | 87.83x |
| rawcharge.com | 1.28% | 84.91x |
| blessyouboys.com | 4.16% | 84.47x |
| canescountry.com | 1.00% | 84.25x |
| sidelionreport.com | 2.63% | 79.93x |
| pistonpowered.com | 1.14% | 78.91x |
| prohockeyrumors.com | 1.03% | 78.49x |
| mynhltraderumors.com | 5.47% | 77.29x |
Composition Percentage:
The overlap percentage between the Detroit Red Wings Fans audience and the Web attribute.
Index: A comparison of the Detroit Red Wings Fans audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Detroit Red Wings Fans audience is Hockey.
| Content Affinity | Composition | Index |
| Hockey | 15.49% | 16.66x |
| General Interest | 0.37% | 14.73x |
| Detroit News | 18.13% | 13.05x |
| Sports Apparel | 0.87% | 12.88x |
| Fantasy Sports | 17.55% | 12.75x |
| College Sports | 2.11% | 11.83x |
| Local & Travel England - Northern England | 0.09% | 11.19x |
| Michigan Cluster | 26.64% | 11.19x |
| Assorted Topics (Auto, Hobbies, Viral Media) | 12.41% | 10.06x |
| Latest Sports News | 49.22% | 9.42x |
Composition Percentage:
The overlap percentage between the Detroit Red Wings Fans audience and the Content Affinity attribute.
Index: A comparison of the Detroit Red Wings Fans audience to the internet population.
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DEMOGRAPHICS
The Detroit Red Wings Fans audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male
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