Dstillery Audiences

DIESEL VEHICLE SHOPPERS

Audience Size: 2.3 Million Devices

Explore the Diesel Vehicle Shoppers Audience

Below you'll find more information about the Diesel Vehicle Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 2.3 million unique devices whose actions qualify for the Diesel Vehicle Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Diesel Vehicle Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Diesel Vehicle Shoppers audience is Truck Drivers.

Interest Composition Index
Truck Drivers 66.00% 40.37x
Dodge Vehicle Shoppers 55.15% 37.91x
Truck Shoppers 57.87% 37.64x
Auto Repair Researchers 42.55% 35.67x
Volkswagen Vehicle Shopper 30.20% 32.81x
Jeep Vehicle Shoppers 40.52% 32.19x
Contractors & Construction Professionals 34.29% 30.94x
Kia Vehicle Shoppers 31.02% 29.39x
Aftermarket Accessories Shoppers 37.36% 29.29x
Online Auto Shoppers 34.94% 28.92x
Composition Percentage: The overlap percentage between the Diesel Vehicle Shoppers audience and the Interest attribute.
Index: A comparison of the Diesel Vehicle Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Diesel Vehicle Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Diesel Vehicle Shoppers audience is Maurices.

Location Composition Index
Maurices 0.04% 1.35x
Michael Kors 0.01% 1.34x
Lane Bryant 0.01% 1.23x
Aeropostale 0.02% 1.19x
Lululemon 0.01% 1.15x
Buckle 0.02% 1.14x
Old Navy 0.02% 1.03x
Gymboree 0.02% 1.02x
LOFT 0.01% 1.00x
Mens Wearhouse 0.01% 0.95x
Composition Percentage: The overlap percentage between the Diesel Vehicle Shoppers audience and the Location attribute.
Index: A comparison of the Diesel Vehicle Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Diesel Vehicle Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Diesel Vehicle Shoppers audience is gmfullsize.com.

Website Composition Index
gmfullsize.com 5.06% 61.36x
gmtruckclub.com 6.39% 60.40x
dieselplace.com 6.45% 56.44x
gm-trucks.com 29.25% 55.42x
chevytrucks.org 3.44% 55.23x
thedieselgarage.com 2.28% 54.81x
silveradosierra.com 12.97% 54.79x
gmt400.com 2.65% 54.66x
dieselbombers.com 2.55% 54.11x
duramaxforum.com 8.60% 54.04x
Composition Percentage: The overlap percentage between the Diesel Vehicle Shoppers audience and the Web attribute.
Index: A comparison of the Diesel Vehicle Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Diesel Vehicle Shoppers audience is Car Keys, Locks & Remotes.

Content Affinity Composition Index
Car Keys, Locks & Remotes 0.09% 27.02x
Trucking 1.91% 25.00x
Auto Body Upkeep & Repair Researchers 0.13% 22.81x
Garden Power Equipment 4.18% 21.88x
Auto Enthusiast Information Researchers 7.77% 21.85x
Power Tools 1.05% 20.48x
All-Terrain Vehicles 9.73% 20.35x
Classic Car Enthusiasts 21.77% 20.28x
Recreational Motor Sport Enthusiasts 1.99% 18.27x
Motorsport Equipment 2.27% 17.93x
Composition Percentage: The overlap percentage between the Diesel Vehicle Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Diesel Vehicle Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Diesel Vehicle Shoppers audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male