Dstillery Audiences

DIESEL VEHICLE SHOPPERS

Audience Size: 3.4 Million Devices

Explore the Diesel Vehicle Shoppers Audience

Below you'll find more information about the Diesel Vehicle Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 3.4 million unique devices whose actions qualify for the Diesel Vehicle Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Diesel Vehicle Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Diesel Vehicle Shoppers audience is Truck Shoppers.

Interest Composition Index
Truck Shoppers 63.62% 32.19x
Jeep Vehicle Shoppers 52.73% 28.17x
Product Manuals Researchers 31.91% 27.36x
Dodge Vehicle Shoppers 55.87% 27.32x
Xtreme Sports Fans 39.48% 25.35x
Corvette Enthusiasts 48.28% 25.00x
Power Tools Shoppers 32.97% 24.47x
Automotive Service Professionals 39.05% 24.15x
Ford Mustang Enthusiasts 43.85% 24.04x
Quads and ATV Enthusiasts 50.20% 23.98x
Composition Percentage: The overlap percentage between the Diesel Vehicle Shoppers audience and the Interest attribute.
Index: A comparison of the Diesel Vehicle Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Diesel Vehicle Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Diesel Vehicle Shoppers audience is Carhartt.

Location Composition Index
Carhartt 0.25% 1.42x
Maurices 0.03% 1.18x
Buckle 0.01% 1.07x
Old Navy 0.02% 1.00x
Journeys 0.02% 1.00x
Banana Republic 0.01% 0.96x
Lane Bryant 0.01% 0.96x
Mens Wearhouse 0.01% 0.91x
Chicos 0.01% 0.91x
Express 0.01% 0.89x
Composition Percentage: The overlap percentage between the Diesel Vehicle Shoppers audience and the Location attribute.
Index: A comparison of the Diesel Vehicle Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Diesel Vehicle Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Diesel Vehicle Shoppers audience is powerstrokenation.com.

Website Composition Index
powerstrokenation.com 3.48% 45.57x
thoroughbreddiesel.com 1.23% 45.23x
dieselbombers.com 1.91% 45.10x
powerstroke.org 6.83% 45.07x
dieselpowerproducts.com 1.41% 44.12x
duramaxhub.com 1.60% 43.14x
duramaxforum.com 5.79% 43.11x
cumminsforum.com 8.36% 42.31x
thedieselgarage.com 1.76% 42.22x
dieselhub.com 1.42% 41.68x
Composition Percentage: The overlap percentage between the Diesel Vehicle Shoppers audience and the Web attribute.
Index: A comparison of the Diesel Vehicle Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Diesel Vehicle Shoppers audience is Texas Off-Roading.

Content Affinity Composition Index
Texas Off-Roading 0.05% 22.78x
Trucking 7.96% 20.40x
Auto Body Upkeep & Repair Researchers 2.02% 19.83x
Car Keys, Locks & Remotes 2.78% 19.22x
Trucks 1.81% 17.99x
Auctions & Repossessions 0.45% 17.81x
Garden Power Equipment 5.52% 17.03x
Rural Living 0.03% 16.87x
Auto Enthusiast Information Researchers 8.41% 16.81x
Hobby Drones & Remote-Controlled Cars 0.43% 16.69x
Composition Percentage: The overlap percentage between the Diesel Vehicle Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Diesel Vehicle Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Diesel Vehicle Shoppers audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male