Dstillery Audiences

DIESEL VEHICLE SHOPPERS

Audience Size: 2.6 Million Devices

Explore the Diesel Vehicle Shoppers Audience

Below you'll find more information about the Diesel Vehicle Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 2.6 million unique devices whose actions qualify for the Diesel Vehicle Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Diesel Vehicle Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Diesel Vehicle Shoppers audience is Truck Shoppers.

Interest Composition Index
Truck Shoppers 73.39% 46.10x
Dodge Vehicle Shoppers 62.24% 38.87x
Jeep Vehicle Shoppers 57.94% 37.61x
Quads and ATV Enthusiasts 58.71% 36.91x
Truck Drivers 52.06% 35.23x
Corvette Enthusiasts 53.46% 33.19x
Tractor Shoppers 51.59% 32.47x
Ford Mustang Enthusiasts 49.14% 31.95x
Camaro Enthusiasts 50.41% 31.60x
Automotive Service Professionals 42.29% 31.47x
Composition Percentage: The overlap percentage between the Diesel Vehicle Shoppers audience and the Interest attribute.
Index: A comparison of the Diesel Vehicle Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Diesel Vehicle Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Diesel Vehicle Shoppers audience is Belk.

Location Composition Index
Belk 0.01% 1.17x
Buckle 0.18% 1.16x
Mens Wearhouse 0.50% 1.15x
Eddie Bauer 0.03% 1.08x
Jos A. Bank Clothiers 0.26% 0.99x
Chicos 0.06% 0.97x
Lane Bryant 0.04% 0.96x
REI 0.01% 0.84x
Dressbarn 0.04% 0.82x
American Eagle Outfitters 0.08% 0.82x
Composition Percentage: The overlap percentage between the Diesel Vehicle Shoppers audience and the Location attribute.
Index: A comparison of the Diesel Vehicle Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Diesel Vehicle Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Diesel Vehicle Shoppers audience is dieselbombers.com.

Website Composition Index
dieselbombers.com 4.03% 101.67x
powerstrokenation.com 5.44% 100.81x
powerstroke.org 9.59% 97.64x
thedieselgarage.com 2.48% 95.18x
riffraffdiesel.com 1.58% 90.89x
thedieselstop.com 9.67% 89.75x
duramaxforum.com 8.13% 89.54x
cumminsforum.com 12.01% 89.36x
dieselhub.com 1.17% 86.98x
dieselplace.com 7.52% 86.66x
Composition Percentage: The overlap percentage between the Diesel Vehicle Shoppers audience and the Web attribute.
Index: A comparison of the Diesel Vehicle Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Diesel Vehicle Shoppers audience is Trucking.

Content Affinity Composition Index
Trucking 25.38% 30.40x
Rural Living 0.33% 26.64x
Auto Body Upkeep & Repair Researchers 9.10% 25.35x
Motorcycles & Snowmobiles 13.29% 24.87x
Trucks 8.79% 24.20x
Power Tools 8.12% 22.72x
Car Keys, Locks & Remotes 15.42% 22.35x
Texas Off-Roading 0.24% 21.16x
Auto Tires & Parts Repair Researchers 5.99% 21.02x
Recreational Motor Sport Enthusiasts 6.27% 20.80x
Composition Percentage: The overlap percentage between the Diesel Vehicle Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Diesel Vehicle Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Diesel Vehicle Shoppers audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male