Dstillery Audiences

DIESEL VEHICLE SHOPPERS

Audience Size: 4.7 Million Devices

Explore the Diesel Vehicle Shoppers Audience

Below you'll find more information about the Diesel Vehicle Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 4.7 million unique devices whose actions qualify for the Diesel Vehicle Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Diesel Vehicle Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Diesel Vehicle Shoppers audience is Truck Shoppers.

Interest Composition Index
Truck Shoppers 67.38% 44.83x
Jeep Vehicle Shoppers 53.82% 38.37x
Dodge Vehicle Shoppers 59.49% 38.14x
Quads and ATV Enthusiasts 55.30% 34.78x
Corvette Enthusiasts 50.13% 34.52x
Ford Mustang Enthusiasts 45.79% 32.75x
Tractor Shoppers 51.08% 32.67x
Automotive Service Professionals 44.69% 32.63x
Camaro Enthusiasts 48.42% 32.39x
Honda Vehicle Shoppers 47.48% 32.08x
Composition Percentage: The overlap percentage between the Diesel Vehicle Shoppers audience and the Interest attribute.
Index: A comparison of the Diesel Vehicle Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Diesel Vehicle Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Diesel Vehicle Shoppers audience is Carhartt.

Location Composition Index
Carhartt 0.40% 1.68x
Buckle 0.04% 1.10x
Talbots 0.02% 1.01x
Dressbarn 0.02% 0.94x
Old Navy 0.05% 0.93x
Lane Bryant 0.02% 0.92x
Eddie Bauer 0.01% 0.91x
Mens Wearhouse 0.04% 0.87x
Chicos 0.03% 0.83x
The Childrens Place 0.05% 0.83x
Composition Percentage: The overlap percentage between the Diesel Vehicle Shoppers audience and the Location attribute.
Index: A comparison of the Diesel Vehicle Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Diesel Vehicle Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Diesel Vehicle Shoppers audience is powerstrokenation.com.

Website Composition Index
powerstrokenation.com 3.64% 60.80x
dieselbombers.com 2.49% 60.22x
dieselpowerproducts.com 3.47% 59.86x
powerstroke.org 7.26% 58.80x
riffraffdiesel.com 1.07% 57.42x
thedieselgarage.com 1.96% 56.21x
duramaxforum.com 6.14% 55.60x
thedieselstop.com 6.80% 55.42x
cumminsforum.com 9.02% 54.55x
oilburners.net 1.03% 53.38x
Composition Percentage: The overlap percentage between the Diesel Vehicle Shoppers audience and the Web attribute.
Index: A comparison of the Diesel Vehicle Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Diesel Vehicle Shoppers audience is Trucking.

Content Affinity Composition Index
Trucking 14.11% 26.50x
Rural Living 0.14% 25.72x
Auto Body Upkeep & Repair Researchers 5.05% 22.93x
Car Keys, Locks & Remotes 9.47% 22.04x
Texas Off-Roading 0.15% 21.64x
Trucks 5.81% 21.36x
Auto Enthusiast Information Researchers 13.03% 21.27x
Motorcycles & Snowmobiles 10.73% 21.01x
Home Improvement Contractor 0.99% 20.84x
Recreational Motor Sport Enthusiasts 3.59% 20.51x
Composition Percentage: The overlap percentage between the Diesel Vehicle Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Diesel Vehicle Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Diesel Vehicle Shoppers audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male