Dstillery Audiences

DIGITAL ANTENNA USERS

Audience Size: 2.6 Million Devices

Explore the Digital Antenna Users Audience

Below you'll find more information about the Digital Antenna Users audience, broken down in different categories based on their digital and physical behaviors. These are 2.6 million unique devices whose actions qualify for the Digital Antenna Users audience.

Dstillery Crafted Audiences

INTERESTS

The Digital Antenna Users audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Digital Antenna Users audience is Remdesivir Information Researchers.

Interest Composition Index
Remdesivir Information Researchers 8.46% 14.67x
Camera Review Readers 11.68% 14.53x
Cord Cutters 12.32% 14.19x
Android Fans 12.89% 13.88x
IT Decision Makers 12.65% 13.81x
Tech News Enthusiasts 11.34% 13.76x
Mobile Phone Comparison Shoppers 14.15% 13.75x
Apple Fans 14.37% 13.34x
Home Theater Enthusiasts 11.38% 13.33x
HDTV Researchers 14.30% 13.27x
Composition Percentage: The overlap percentage between the Digital Antenna Users audience and the Interest attribute.
Index: A comparison of the Digital Antenna Users audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Digital Antenna Users audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Digital Antenna Users audience is J. Crew.

Location Composition Index
J. Crew 0.01% 1.52x
Banana Republic 0.01% 1.19x
Lane Bryant 0.01% 1.13x
Chicos 0.01% 1.11x
Mens Wearhouse 0.02% 1.04x
White House Black Market 0.01% 1.03x
Express 0.01% 1.03x
Gymboree 0.01% 1.02x
Old Navy 0.02% 1.02x
LOFT 0.01% 1.02x
Composition Percentage: The overlap percentage between the Digital Antenna Users audience and the Location attribute.
Index: A comparison of the Digital Antenna Users audience to the internet population.
Dstillery Web Insights

WEBSITES

The Digital Antenna Users audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Digital Antenna Users audience is cordcuttersnews.com.

Website Composition Index
cordcuttersnews.com 1.41% 27.71x
rokuguide.com 2.24% 19.40x
techhive.com 4.37% 15.33x
thurrott.com 1.47% 13.45x
sammobile.com 2.83% 12.62x
spacenews.com 5.34% 12.56x
ontvtonight.com 9.62% 12.27x
manualslib.com 1.76% 11.43x
droid-life.com 6.55% 11.33x
avforums.com 1.91% 11.28x
Composition Percentage: The overlap percentage between the Digital Antenna Users audience and the Web attribute.
Index: A comparison of the Digital Antenna Users audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Digital Antenna Users audience is Telescopes.

Content Affinity Composition Index
Telescopes 0.07% 13.90x
Mobile Industry Information 0.18% 10.71x
Clean Energy 0.08% 10.26x
Assorted Topics (Tv Networks, Birthday Cards, Diets, Recipes, Humor, Gambling) 1.84% 8.49x
Paper & Packaging 0.02% 8.34x
Data Centers 0.33% 8.27x
Assorted Topics (Photography Resources, Stock Photos, Motorcycles) 0.44% 7.15x
Technology News 10.25% 6.90x
Airsoft & Paintball Equipment 0.01% 6.89x
Assorted Topics (Email Hosting, Bitcoin, Online Texting, Online Calling) 0.03% 6.84x
Composition Percentage: The overlap percentage between the Digital Antenna Users audience and the Content Affinity attribute.
Index: A comparison of the Digital Antenna Users audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Digital Antenna Users audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male