Dstillery Audiences

DINER AND ICE CREAM LOVERS

Audience Size: 3.7 Million Devices

Explore the Diner and Ice Cream Lovers Audience

Below you'll find more information about the Diner and Ice Cream Lovers audience, broken down in different categories based on their digital and physical behaviors. These are 3.7 million unique devices whose actions qualify for the Diner and Ice Cream Lovers audience.

Dstillery Crafted Audiences

INTERESTS

The Diner and Ice Cream Lovers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Diner and Ice Cream Lovers audience is Orlando Activities Researchers.

Interest Composition Index
Orlando Activities Researchers 40.94% 34.59x
Bargain Shopping Researchers 39.49% 32.69x
Nashville Activity Researchers 37.39% 31.59x
Weight Loss Researchers 40.80% 30.65x
Coffee Lovers 40.12% 30.50x
Ice Cream Shoppers 40.45% 30.04x
Supermarket Shoppers 43.66% 30.01x
Trendy Shoe Shoppers 37.53% 29.69x
Foot Pain Sufferers 37.52% 29.55x
Budget Grocery Shoppers 36.65% 29.50x
Composition Percentage: The overlap percentage between the Diner and Ice Cream Lovers audience and the Interest attribute.
Index: A comparison of the Diner and Ice Cream Lovers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Diner and Ice Cream Lovers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Diner and Ice Cream Lovers audience is Buckle.

Location Composition Index
Buckle 0.40% 1.56x
White House Black Market 0.45% 1.39x
Mens Wearhouse 0.58% 1.37x
Jos A. Bank Clothiers 0.34% 1.37x
Johnston and Murphy 0.59% 1.17x
Bonobos 0.09% 1.16x
REI 0.02% 1.10x
Lane Bryant 0.05% 1.04x
Topshop 0.02% 1.03x
Chicos 0.06% 1.01x
Composition Percentage: The overlap percentage between the Diner and Ice Cream Lovers audience and the Location attribute.
Index: A comparison of the Diner and Ice Cream Lovers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Diner and Ice Cream Lovers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Diner and Ice Cream Lovers audience is charlotterusse.com.

Website Composition Index
charlotterusse.com 1.06% 45.45x
spencersonline.com 1.57% 40.54x
spirithalloween.com 2.32% 39.67x
olivegarden.com 1.07% 39.58x
yankeecandle.com 1.18% 38.49x
familydoctor.org 1.55% 37.20x
katespade.com 1.50% 35.81x
regmovies.com 1.99% 35.35x
freshthyme.com 1.43% 34.70x
baskinrobbins.com 2.58% 34.57x
Composition Percentage: The overlap percentage between the Diner and Ice Cream Lovers audience and the Web attribute.
Index: A comparison of the Diner and Ice Cream Lovers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Diner and Ice Cream Lovers audience is Assorted Topics (Retail Products, Food Service, Package Delivery).

Content Affinity Composition Index
Assorted Topics (Retail Products, Food Service, Package Delivery) 0.33% 20.05x
As Seen On TV Products 0.08% 18.08x
Food Cluster 3.32% 17.60x
Assorted Topics (Discount Stores, Sporting Goods, Viral Media) 0.27% 16.65x
Reproductive Health 2.77% 16.59x
Toys Shopping 3.96% 16.43x
Southern California Cluster 0.93% 16.28x
Assorted Topics (Promotions, Prizes, Pharmaceuticals, Feminine Hygiene, Travel) 0.82% 15.14x
Low Budget Shoppers 1.19% 15.13x
Dermatology 3.42% 15.11x
Composition Percentage: The overlap percentage between the Diner and Ice Cream Lovers audience and the Content Affinity attribute.
Index: A comparison of the Diner and Ice Cream Lovers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Diner and Ice Cream Lovers audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female