Dstillery Audiences

DINER AND ICE CREAM LOVERS

Audience Size: 2.6 Million Devices

Explore the Diner and Ice Cream Lovers Audience

Below you'll find more information about the Diner and Ice Cream Lovers audience, broken down in different categories based on their digital and physical behaviors. These are 2.6 million unique devices whose actions qualify for the Diner and Ice Cream Lovers audience.

Dstillery Crafted Audiences

INTERESTS

The Diner and Ice Cream Lovers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Diner and Ice Cream Lovers audience is Bargain Shopping Researchers.

Interest Composition Index
Bargain Shopping Researchers 24.05% 24.90x
Orlando Activities Researchers 21.16% 23.98x
Weight Loss Researchers 24.24% 23.55x
Coupon Researchers 25.26% 22.86x
Price Conscious Grocery Shoppers 26.48% 22.41x
Budget Grocery Shoppers 27.00% 22.13x
Misc-Deal Seekers or Coupon Shoppers 22.76% 21.77x
Pharmacy Shoppers 24.00% 21.73x
Gourmet Food & Wine Researchers 22.19% 21.64x
Nashville Activity Researchers 19.92% 21.37x
Composition Percentage: The overlap percentage between the Diner and Ice Cream Lovers audience and the Interest attribute.
Index: A comparison of the Diner and Ice Cream Lovers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Diner and Ice Cream Lovers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Diner and Ice Cream Lovers audience is Carhartt.

Location Composition Index
Carhartt 0.06% 1.10x
Composition Percentage: The overlap percentage between the Diner and Ice Cream Lovers audience and the Location attribute.
Index: A comparison of the Diner and Ice Cream Lovers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Diner and Ice Cream Lovers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Diner and Ice Cream Lovers audience is culvers.com.

Website Composition Index
culvers.com 1.41% 39.53x
bk.com 2.10% 33.32x
geniuskitchen.com 1.04% 27.60x
crackerbarrel.com 1.62% 27.51x
dollartree.com 2.40% 23.10x
petmd.com 3.88% 22.97x
greatclips.com 1.69% 22.95x
barnesandnoble.com 7.00% 22.20x
kidshealth.org 2.14% 22.16x
steinmart.com 1.04% 21.86x
Composition Percentage: The overlap percentage between the Diner and Ice Cream Lovers audience and the Web attribute.
Index: A comparison of the Diner and Ice Cream Lovers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Diner and Ice Cream Lovers audience is Illinois.

Content Affinity Composition Index
Illinois 0.22% 19.41x
Cub & Girl Scouts 0.09% 17.25x
Party Suppliers 0.30% 16.30x
Minnesota Community Business Cluster 1.27% 16.18x
Custom Gifts 0.15% 15.54x
Disease Cluster 0.11% 15.49x
Addiction & Recovery Reference 0.06% 15.17x
Holiday Gifts 0.03% 14.64x
Networking Marketing 0.07% 14.20x
Assorted Topics (Games, Calendars, Journals, Pillows, Fitness) 0.07% 13.97x
Composition Percentage: The overlap percentage between the Diner and Ice Cream Lovers audience and the Content Affinity attribute.
Index: A comparison of the Diner and Ice Cream Lovers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Diner and Ice Cream Lovers audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female