Dstillery Audiences

DINER AND ICE CREAM LOVERS

Audience Size: 4.1 Million Devices

Explore the Diner and Ice Cream Lovers Audience

Below you'll find more information about the Diner and Ice Cream Lovers audience, broken down in different categories based on their digital and physical behaviors. These are 4.1 million unique devices whose actions qualify for the Diner and Ice Cream Lovers audience.

Dstillery Crafted Audiences

INTERESTS

The Diner and Ice Cream Lovers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Diner and Ice Cream Lovers audience is Orlando Activities Researchers.

Interest Composition Index
Orlando Activities Researchers 39.95% 31.82x
Bargain Shopping Researchers 38.50% 30.37x
Nashville Activity Researchers 37.16% 29.14x
Weight Loss Researchers 39.78% 28.46x
Coffee Lovers 39.90% 27.79x
Ice Cream Shoppers 39.21% 27.76x
Supermarket Shoppers 42.33% 27.75x
Budget Grocery Shoppers 35.97% 27.50x
Gift Card Researchers 38.15% 27.49x
Foot Pain Sufferers 36.49% 27.42x
Composition Percentage: The overlap percentage between the Diner and Ice Cream Lovers audience and the Interest attribute.
Index: A comparison of the Diner and Ice Cream Lovers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Diner and Ice Cream Lovers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Diner and Ice Cream Lovers audience is Eddie Bauer.

Location Composition Index
Eddie Bauer 0.03% 1.46x
Dressbarn 0.04% 1.27x
Carhartt 0.20% 1.24x
Zumiez 0.07% 1.21x
Chicos 0.05% 1.21x
Lane Bryant 0.04% 1.20x
Charlotte Russe 0.03% 1.20x
The Childrens Place 0.08% 1.18x
Gymboree 0.05% 1.18x
Buckle 0.05% 1.16x
Composition Percentage: The overlap percentage between the Diner and Ice Cream Lovers audience and the Location attribute.
Index: A comparison of the Diner and Ice Cream Lovers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Diner and Ice Cream Lovers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Diner and Ice Cream Lovers audience is spencersonline.com.

Website Composition Index
spencersonline.com 1.33% 41.34x
spirithalloween.com 1.92% 40.19x
familydoctor.org 1.26% 37.26x
baskinrobbins.com 2.32% 36.95x
regmovies.com 1.66% 36.00x
freshthyme.com 1.22% 35.96x
katespade.com 1.19% 35.71x
toysrus.com 3.61% 34.71x
ricekrispies.com 1.35% 34.58x
grandparents.com 1.02% 33.71x
Composition Percentage: The overlap percentage between the Diner and Ice Cream Lovers audience and the Web attribute.
Index: A comparison of the Diner and Ice Cream Lovers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Diner and Ice Cream Lovers audience is Assorted Topics (Retail Products, Food Service, Package Delivery).

Content Affinity Composition Index
Assorted Topics (Retail Products, Food Service, Package Delivery) 0.28% 19.01x
Food Cluster 2.96% 17.37x
As Seen On TV Products 0.07% 17.33x
Assorted Topics (Discount Stores, Sporting Goods, Viral Media) 0.23% 16.89x
Southern California Cluster 0.82% 16.21x
Reproductive Health 2.40% 16.00x
Toys Shopping 3.64% 15.73x
Dermatology 2.95% 14.66x
Assorted Topics (Promotions, Prizes, Pharmaceuticals, Feminine Hygiene, Travel) 0.78% 14.65x
Assorted Topics (Web Hosting, Fiction Storytelling, Research) 0.12% 14.64x
Composition Percentage: The overlap percentage between the Diner and Ice Cream Lovers audience and the Content Affinity attribute.
Index: A comparison of the Diner and Ice Cream Lovers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Diner and Ice Cream Lovers audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female