Dstillery Audiences

DINER AND ICE CREAM LOVERS

Audience Size: 6.1 Million Devices

Explore the Diner and Ice Cream Lovers Audience

Below you'll find more information about the Diner and Ice Cream Lovers audience, broken down in different categories based on their digital and physical behaviors. These are 6.1 million unique devices whose actions qualify for the Diner and Ice Cream Lovers audience.

Dstillery Crafted Audiences

INTERESTS

The Diner and Ice Cream Lovers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Diner and Ice Cream Lovers audience is Orlando Activities Researchers.

Interest Composition Index
Orlando Activities Researchers 26.90% 18.67x
Coffee Lovers 30.59% 17.72x
Ice Cream Shoppers 29.93% 17.38x
Disney Vacation Planners 27.28% 17.01x
Nashville Activity Researchers 25.66% 16.96x
Bargain Shopping Researchers 24.42% 16.81x
Trendy Shoe Shoppers 26.70% 16.59x
Junk Food Lovers 25.64% 16.49x
Cookie Eaters 30.48% 16.43x
Joint Pain Health Care Professionals 27.85% 16.19x
Composition Percentage: The overlap percentage between the Diner and Ice Cream Lovers audience and the Interest attribute.
Index: A comparison of the Diner and Ice Cream Lovers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Diner and Ice Cream Lovers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Diner and Ice Cream Lovers audience is Dressbarn.

Location Composition Index
Dressbarn 0.05% 1.31x
Lane Bryant 0.05% 1.25x
Eddie Bauer 0.02% 1.21x
Chicos 0.06% 1.17x
Jos A. Bank Clothiers 0.09% 1.12x
Mens Wearhouse 0.13% 1.12x
Belk 0.02% 1.10x
Zumiez 0.03% 1.08x
The North Face 0.02% 1.06x
Victoria's Secret 0.08% 1.05x
Composition Percentage: The overlap percentage between the Diner and Ice Cream Lovers audience and the Location attribute.
Index: A comparison of the Diner and Ice Cream Lovers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Diner and Ice Cream Lovers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Diner and Ice Cream Lovers audience is secretmenus.com.

Website Composition Index
secretmenus.com 1.52% 41.03x
charlotterusse.com 2.80% 39.42x
elfcosmetics.com 1.19% 38.34x
plannedparenthood.org 1.71% 37.64x
mommypoppins.com 1.33% 36.10x
gnc.com 1.69% 35.99x
olivegarden.com 1.80% 35.80x
coldstonecreamery.com 2.19% 34.93x
animalhumanesociety.org 1.07% 34.92x
breyers.com 1.57% 34.85x
Composition Percentage: The overlap percentage between the Diner and Ice Cream Lovers audience and the Web attribute.
Index: A comparison of the Diner and Ice Cream Lovers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Diner and Ice Cream Lovers audience is Assorted Topics #11368 (Retail Products, Food Service, Package Delivery).

Content Affinity Composition Index
Assorted Topics #11368 (Retail Products, Food Service, Package Delivery) 0.59% 14.12x
As Seen On TV Products 0.11% 11.64x
Food Cluster 4.17% 11.58x
Higher-End Fashion Brands 1.99% 10.97x
Toys Shopping 5.69% 10.83x
Costumes 0.91% 10.42x
Reproductive Health 5.02% 10.25x
Nutrition & Diabetic Living 0.86% 10.24x
Dermatology 6.22% 10.18x
Southern California Cluster 1.47% 10.18x
Composition Percentage: The overlap percentage between the Diner and Ice Cream Lovers audience and the Content Affinity attribute.
Index: A comparison of the Diner and Ice Cream Lovers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Diner and Ice Cream Lovers audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Female