Explore the Discount Device Shoppers Audience
Below you'll find more information about the Discount Device Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 2.7 million unique devices whose actions qualify for the Discount Device Shoppers audience.
INTERESTS
The Discount Device Shoppers audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Discount Device Shoppers audience is Sale Seekers.
| Interest | Composition | Index |
| Sale Seekers | 40.65% | 28.59x |
| Discount Big Box Shoppers | 37.18% | 25.61x |
| Sporting Goods Shoppers | 39.08% | 25.59x |
| Apple Fans | 42.09% | 24.04x |
| Hardware Shoppers | 33.51% | 23.12x |
| Career Focused Individuals | 37.32% | 22.62x |
| Tax Filers | 34.76% | 22.61x |
| Men's Clothing Shoppers | 34.31% | 22.06x |
| Ink & Toner Shoppers | 39.95% | 22.05x |
| Home Buyers | 34.75% | 22.00x |
Composition Percentage:
The overlap percentage between the Discount Device Shoppers audience and the Interest attribute.
Index: A comparison of the Discount Device Shoppers audience to the internet population.
Curious about what else the Discount Device Shoppers audience is interested in?
Sign Up
APPAREL RETAILERS
The Discount Device Shoppers audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Discount Device Shoppers audience is Everlane.
| Location | Composition | Index |
| Everlane | 0.01% | 1.69x |
| Intermix | 0.02% | 1.62x |
| Club Monaco | 0.02% | 1.61x |
| Madewell | 0.03% | 1.54x |
| Levi Strauss | 0.02% | 1.54x |
| Uniqlo | 0.02% | 1.48x |
| Zara | 0.04% | 1.48x |
| Hugo Boss | 0.04% | 1.45x |
| Express Outlets | 0.01% | 1.45x |
| Patagonia | 0.03% | 1.43x |
Composition Percentage:
The overlap percentage between the Discount Device Shoppers audience and the Location attribute.
Index: A comparison of the Discount Device Shoppers audience to the internet population.
Want to find more of the Discount Device Shoppers audience in the real world?
Sign Up
WEBSITES
The Discount Device Shoppers audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Discount Device Shoppers audience is aeropostale.com.
| Website | Composition | Index |
| aeropostale.com | 1.04% | 62.24x |
| bestparking.com | 1.55% | 57.17x |
| mylocker.net | 1.10% | 56.91x |
| my.ebay.com | 1.51% | 51.96x |
| ebags.com | 1.40% | 51.96x |
| appleinsider.com | 2.70% | 48.96x |
| nissanusa.com | 1.87% | 46.90x |
| swappa.com | 2.75% | 45.83x |
| livecareer.com | 2.20% | 45.72x |
| capterra.com | 1.14% | 45.15x |
Composition Percentage:
The overlap percentage between the Discount Device Shoppers audience and the Web attribute.
Index: A comparison of the Discount Device Shoppers audience to the internet population.
Want to see more of the websites the Discount Device Shoppers audience visits?
Sign Up
CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Discount Device Shoppers audience is Assorted Topics (Insurance, Travel, Viral Media).
| Content Affinity | Composition | Index |
| Assorted Topics (Insurance, Travel, Viral Media) | 0.09% | 22.82x |
| Mobile Phone Networks | 6.04% | 18.95x |
| Parenting & Nutrition | 0.13% | 17.76x |
| Assorted Topics (Malta Travel, New Zeeland Online Shopping, Academic Sales) | 0.15% | 16.44x |
| Assorted Topics (Cooking, Games, Viral Media) | 0.26% | 15.95x |
| Assorted Topics (Retail Products, Food Service, Package Delivery) | 0.57% | 15.20x |
| Apple Blogs & Hacks | 30.65% | 14.77x |
| Washington D.C. Hotels | 0.03% | 14.76x |
| Content Streamers & Downloaders | 0.19% | 14.75x |
| Computer Printers | 0.99% | 13.64x |
Composition Percentage:
The overlap percentage between the Discount Device Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Discount Device Shoppers audience to the internet population.
Want to see more of the Content Affinities the Discount Device Shoppers audience visits?
Sign Up
DEMOGRAPHICS
The Discount Device Shoppers audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male
Interested in seeing other characteristics of the Discount Device Shoppers audience?
Sign Up