Dstillery Audiences

DISCOUNT FLIGHT SEARCHERS

Audience Size: 3 Million Devices

Explore the Discount Flight Searchers Audience

Below you'll find more information about the Discount Flight Searchers audience, broken down in different categories based on their digital and physical behaviors. These are 3 million unique devices whose actions qualify for the Discount Flight Searchers audience.

Dstillery Crafted Audiences

INTERESTS

The Discount Flight Searchers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Discount Flight Searchers audience is Travel Reward Points Enthusiasts.

Interest Composition Index
Travel Reward Points Enthusiasts 37.20% 22.66x
Travel Book Readers 39.40% 22.44x
Private Jet Traveler 34.86% 22.30x
Train Travelers 37.57% 22.13x
Retired Assisted Living Shoppers 33.24% 22.10x
Retired Health Insurance Researchers 33.81% 21.94x
Retired Budget Healthcare Shoppers 33.93% 20.83x
Sightseeing Travelers 42.31% 20.59x
Credit Card Researchers 36.56% 20.18x
Vacation Rental Accommodation Researchers 31.52% 20.09x
Composition Percentage: The overlap percentage between the Discount Flight Searchers audience and the Interest attribute.
Index: A comparison of the Discount Flight Searchers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Discount Flight Searchers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Discount Flight Searchers audience is Saint Laurent Paris.

Location Composition Index
Saint Laurent Paris 0.01% 1.64x
Joe's Jeans 0.01% 1.50x
Tommy Bahama 0.03% 1.43x
Armani 0.03% 1.42x
Brooks Brothers 0.04% 1.37x
Zara 0.03% 1.34x
Uniqlo 0.02% 1.33x
LL Bean 0.01% 1.32x
Ann Taylor 0.21% 1.30x
Supreme 0.01% 1.28x
Composition Percentage: The overlap percentage between the Discount Flight Searchers audience and the Location attribute.
Index: A comparison of the Discount Flight Searchers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Discount Flight Searchers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Discount Flight Searchers audience is hyatt.com.

Website Composition Index
hyatt.com 17.03% 40.47x
enterprise.com 15.95% 36.38x
fodors.com 23.25% 32.14x
travelmath.com 24.61% 29.95x
bestplaces.net 10.92% 26.23x
forsalebyowner.com 10.77% 26.18x
skyscanner.com 14.82% 25.83x
radaris.com 17.90% 25.17x
smartertravel.com 16.46% 23.65x
rehold.com 9.58% 22.43x
Composition Percentage: The overlap percentage between the Discount Flight Searchers audience and the Web attribute.
Index: A comparison of the Discount Flight Searchers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Discount Flight Searchers audience is Washington D.C. Hotels.

Content Affinity Composition Index
Washington D.C. Hotels 0.06% 23.00x
South Carolina Travel 0.71% 17.36x
Caribbean Vacation 4.80% 17.01x
European Museums, Restaurants & Events 5.54% 16.88x
Smart Travel 12.22% 16.81x
Mexico Travel 1.46% 16.57x
Weather Information 2.91% 16.44x
Travel Adventure 23.28% 15.18x
London Tourism 0.69% 14.56x
London Tourism & Events 0.48% 14.14x
Composition Percentage: The overlap percentage between the Discount Flight Searchers audience and the Content Affinity attribute.
Index: A comparison of the Discount Flight Searchers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Discount Flight Searchers audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Female