Dstillery Audiences

DISCOUNT FLIGHT SEARCHERS

Audience Size: 2.2 Million Devices

Explore the Discount Flight Searchers Audience

Below you'll find more information about the Discount Flight Searchers audience, broken down in different categories based on their digital and physical behaviors. These are 2.2 million unique devices whose actions qualify for the Discount Flight Searchers audience.

Dstillery Crafted Audiences

INTERESTS

The Discount Flight Searchers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Discount Flight Searchers audience is Travel Researchers.

Interest Composition Index
Travel Researchers 49.64% 51.07x
Orlando Activities Researchers 39.97% 50.48x
Texas Activity Researchers 34.70% 47.99x
Nashville Activity Researchers 37.67% 47.17x
Train Travelers 38.54% 44.97x
Flight and Hotel Shoppers 46.15% 44.37x
Home Custom Bedroom Decorators 34.35% 44.12x
Custom Home Lighting Shoppers 34.45% 43.89x
Travel Book Readers 37.06% 43.88x
Retired Health Insurance Researchers 32.38% 43.62x
Composition Percentage: The overlap percentage between the Discount Flight Searchers audience and the Interest attribute.
Index: A comparison of the Discount Flight Searchers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Discount Flight Searchers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Discount Flight Searchers audience is Everlane.

Location Composition Index
Everlane 0.01% 2.25x
Uniqlo 0.03% 1.82x
Johnston and Murphy 0.24% 1.69x
Jos A. Bank Clothiers 0.50% 1.67x
Bonobos 0.10% 1.65x
Intermix 0.02% 1.64x
Topshop 0.02% 1.63x
Club Monaco 0.03% 1.58x
Supreme 0.02% 1.52x
Ralph Lauren 0.03% 1.46x
Composition Percentage: The overlap percentage between the Discount Flight Searchers audience and the Location attribute.
Index: A comparison of the Discount Flight Searchers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Discount Flight Searchers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Discount Flight Searchers audience is travelweekly.com.

Website Composition Index
travelweekly.com 2.14% 51.94x
flights.com 13.95% 49.31x
thepointsguy.com 1.39% 46.85x
uber-fare-estimator.com 2.28% 46.15x
flyfrontier.com 5.22% 40.70x
zicasso.com 1.17% 39.15x
aa.com 1.17% 39.00x
emirates.com 1.23% 38.60x
tauck.com 1.24% 38.26x
mommypoppins.com 1.17% 38.07x
Composition Percentage: The overlap percentage between the Discount Flight Searchers audience and the Web attribute.
Index: A comparison of the Discount Flight Searchers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Discount Flight Searchers audience is Washington D.C. Hotels.

Content Affinity Composition Index
Washington D.C. Hotels 0.04% 32.49x
South Carolina Travel 0.53% 25.43x
Mexico Travel 1.22% 23.72x
European Museums, Restaurants & Events 5.15% 22.36x
London Tourism 0.52% 21.98x
Smart Travel 11.64% 21.61x
Weather Information 3.17% 21.30x
Caribbean Vacation 5.55% 21.22x
Assorted Topics (Elderly, Europe, Viral Media) 0.05% 19.24x
Assorted Topics (Web Hosting, Fiction Storytelling, Research) 0.29% 19.23x
Composition Percentage: The overlap percentage between the Discount Flight Searchers audience and the Content Affinity attribute.
Index: A comparison of the Discount Flight Searchers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Discount Flight Searchers audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female