Dstillery Audiences

DISNEY FANS

Audience Size: 4.6 Million Devices

Explore the Disney Fans Audience

Below you'll find more information about the Disney Fans audience, broken down in different categories based on their digital and physical behaviors. These are 4.6 million unique devices whose actions qualify for the Disney Fans audience.

Dstillery Crafted Audiences

INTERESTS

The Disney Fans audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Disney Fans audience is Disney Vacation Planners.

Interest Composition Index
Disney Vacation Planners 49.31% 28.92x
Theme Park Researchers 47.36% 26.02x
Orlando Activities Researchers 32.31% 18.90x
TV Junkies 28.87% 17.94x
Entertainment Industry Decision Makers 26.21% 17.84x
TV Advertising Professionals 28.20% 17.79x
Junk Food Lovers 28.80% 17.66x
Nashville Activity Researchers 29.93% 17.15x
Entertainment & Tabloid Magazine Readers 25.96% 16.80x
Blockbuster Movie Fans 26.78% 16.77x
Composition Percentage: The overlap percentage between the Disney Fans audience and the Interest attribute.
Index: A comparison of the Disney Fans audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Disney Fans audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Disney Fans audience is Uniqlo.

Location Composition Index
Uniqlo 0.02% 1.52x
Tommy Bahama 0.01% 1.23x
Hollister 0.05% 1.21x
REI 0.01% 1.20x
Jos A. Bank Clothiers 0.04% 1.18x
Journeys 0.09% 1.15x
Ralph Lauren 0.01% 1.15x
Old Navy 0.07% 1.13x
White House Black Market 0.06% 1.13x
Victoria's Secret 0.11% 1.13x
Composition Percentage: The overlap percentage between the Disney Fans audience and the Location attribute.
Index: A comparison of the Disney Fans audience to the internet population.
Dstillery Web Insights

WEBSITES

The Disney Fans audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Disney Fans audience is disneydining.com.

Website Composition Index
disneydining.com 2.91% 49.51x
themouseforless.com 1.11% 49.46x
themeparktourist.com 5.80% 47.93x
mouseplanet.com 1.24% 47.27x
dadsguidetowdw.com 1.68% 43.94x
yourwdwstore.net 1.59% 43.56x
wdwmagic.com 5.40% 42.40x
disneyfanatic.com 2.33% 41.36x
allears.net 10.46% 41.20x
disneyaddicts.com 2.13% 40.87x
Composition Percentage: The overlap percentage between the Disney Fans audience and the Web attribute.
Index: A comparison of the Disney Fans audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Disney Fans audience is Theme Park Tourism.

Content Affinity Composition Index
Theme Park Tourism 15.51% 27.52x
Assorted Topics (Toys, T-Shirts, Volvos) 0.14% 12.42x
Southern California Cluster 0.49% 12.29x
Cheerleading 0.76% 11.75x
Toys Shopping 2.57% 11.65x
Costumes 0.35% 11.44x
Drawing & Animation 0.10% 11.24x
Assorted Topics (Clothing, Asian Food, Japanese Goods, Leggings) 0.54% 11.07x
Assorted Topics (Web Hosting, Fiction Storytelling, Research) 0.06% 10.32x
Custom Gifts 2.13% 10.30x
Composition Percentage: The overlap percentage between the Disney Fans audience and the Content Affinity attribute.
Index: A comparison of the Disney Fans audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Disney Fans audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female