Dstillery Audiences

DISNEY VACATION PLANNERS

Audience Size: 1.4 Million Devices

Explore the Disney Vacation Planners Audience

Below you'll find more information about the Disney Vacation Planners audience, broken down in different categories based on their digital and physical behaviors. These are 1.4 million unique devices whose actions qualify for the Disney Vacation Planners audience.

Dstillery Crafted Audiences

INTERESTS

The Disney Vacation Planners audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Disney Vacation Planners audience is Theme Park Researchers.

Interest Composition Index
Theme Park Researchers 45.12% 50.66x
Orlando Activities Researchers 14.22% 47.58x
Disney Fans 51.14% 42.04x
TV Junkies 24.26% 37.93x
TV Advertising Professionals 24.96% 37.75x
Entertainment Industry Decision Makers 27.09% 36.58x
Streaming Video Fans 38.07% 35.57x
Doctor Who Fans 41.02% 35.47x
Blockbuster Movie Fans 42.69% 35.13x
Nashville Activity Researchers 14.19% 34.63x
Composition Percentage: The overlap percentage between the Disney Vacation Planners audience and the Interest attribute.
Index: A comparison of the Disney Vacation Planners audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Disney Vacation Planners audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Disney Vacation Planners audience is Zumiez.

Location Composition Index
Zumiez 0.02% 1.60x
Old Navy 0.04% 1.50x
Gymboree 0.02% 1.48x
American Eagle Outfitters 0.02% 1.46x
Hollister 0.01% 1.40x
Lane Bryant 0.02% 1.35x
Buckle 0.02% 1.35x
LOFT 0.02% 1.35x
Talbots 0.01% 1.34x
Express 0.02% 1.32x
Composition Percentage: The overlap percentage between the Disney Vacation Planners audience and the Location attribute.
Index: A comparison of the Disney Vacation Planners audience to the internet population.
Dstillery Web Insights

WEBSITES

The Disney Vacation Planners audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Disney Vacation Planners audience is wdwinfo.com.

Website Composition Index
wdwinfo.com 5.41% 74.32x
wdwmagic.com 10.45% 65.63x
micechat.com 4.47% 62.82x
kennythepirate.com 19.55% 58.99x
disneytouristblog.com 22.16% 55.63x
themeparktourist.com 5.69% 55.35x
blogmickey.com 14.09% 54.53x
wdwprepschool.com 5.77% 53.55x
wdwnt.com 44.35% 53.00x
disneyfoodblog.com 23.06% 51.81x
Composition Percentage: The overlap percentage between the Disney Vacation Planners audience and the Web attribute.
Index: A comparison of the Disney Vacation Planners audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Disney Vacation Planners audience is Theme Park Tourism.

Content Affinity Composition Index
Theme Park Tourism 21.08% 39.29x
Collectibles - Toys & Collectibles 15.85% 18.77x
Local & Travel England - East Midlands 0.06% 12.42x
Movie Reviews 10.77% 12.09x
Feminism 0.18% 11.67x
Broadway Information 2.98% 10.52x
Video Content Sites 0.26% 10.20x
Cruise Vacations 1.06% 10.09x
Studio & Franchise Video Game Players 2.26% 9.96x
Assorted Topics (Allergies, Chinese Goods, Trade Shows, Apparel, Product Reviews) 0.10% 9.83x
Composition Percentage: The overlap percentage between the Disney Vacation Planners audience and the Content Affinity attribute.
Index: A comparison of the Disney Vacation Planners audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Disney Vacation Planners audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Female