Dstillery Audiences

DISNEY VACATION PLANNERS

Audience Size: 2.6 Million Devices

Explore the Disney Vacation Planners Audience

Below you'll find more information about the Disney Vacation Planners audience, broken down in different categories based on their digital and physical behaviors. These are 2.6 million unique devices whose actions qualify for the Disney Vacation Planners audience.

Dstillery Crafted Audiences

INTERESTS

The Disney Vacation Planners audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Disney Vacation Planners audience is Theme Park Researchers.

Interest Composition Index
Theme Park Researchers 52.04% 32.83x
Disney Fans 52.25% 30.36x
Orlando Activities Researchers 43.64% 28.98x
Nashville Activity Researchers 37.29% 25.53x
TV Junkies 37.61% 25.19x
TV Advertising Professionals 34.79% 25.17x
Streaming Video Fans 38.09% 24.98x
Entertainment Industry Decision Makers 34.46% 24.17x
Junk Food Lovers 35.24% 23.75x
Pet Boarding and Sitter Researchers 37.00% 23.70x
Composition Percentage: The overlap percentage between the Disney Vacation Planners audience and the Interest attribute.
Index: A comparison of the Disney Vacation Planners audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Disney Vacation Planners audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Disney Vacation Planners audience is Victoria's Secret.

Location Composition Index
Victoria's Secret 0.02% 1.62x
Lane Bryant 0.01% 1.46x
Journeys 0.02% 1.45x
Aeropostale 0.01% 1.42x
Buckle 0.01% 1.38x
Talbots 0.01% 1.36x
Old Navy 0.02% 1.33x
Gap 0.01% 1.32x
Express 0.01% 1.26x
Jos A. Bank Clothiers 0.01% 1.26x
Composition Percentage: The overlap percentage between the Disney Vacation Planners audience and the Location attribute.
Index: A comparison of the Disney Vacation Planners audience to the internet population.
Dstillery Web Insights

WEBSITES

The Disney Vacation Planners audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Disney Vacation Planners audience is undercovertourist.com.

Website Composition Index
undercovertourist.com 8.12% 51.13x
themeparktourist.com 5.36% 48.34x
wdwmagic.com 6.20% 43.76x
disneyaddicts.com 2.02% 42.10x
disneytouristblog.com 22.51% 41.56x
disneyfoodblog.com 24.00% 39.28x
wdwinfo.com 13.94% 38.90x
gonintendo.com 1.02% 36.08x
dreamsunlimitedtravel.com 1.13% 35.77x
wdwprepschool.com 6.97% 35.73x
Composition Percentage: The overlap percentage between the Disney Vacation Planners audience and the Web attribute.
Index: A comparison of the Disney Vacation Planners audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Disney Vacation Planners audience is Theme Park Tourism.

Content Affinity Composition Index
Theme Park Tourism 16.80% 26.84x
Assorted Topics (Discount Stores, Sporting Goods, Viral Media) 0.05% 23.41x
Assorted Topics (Clothing, Asian Food, Japanese Goods, Leggings) 0.46% 20.35x
Cheerleading 0.50% 20.09x
Southern California Cluster 0.14% 19.36x
Toys Shopping 1.94% 18.28x
Cub & Girl Scouts 0.57% 17.95x
Costumes 0.18% 17.72x
Teaching Abroad 0.07% 17.03x
Assorted Topics (Toys, T-Shirts, Volvos) 0.09% 16.71x
Composition Percentage: The overlap percentage between the Disney Vacation Planners audience and the Content Affinity attribute.
Index: A comparison of the Disney Vacation Planners audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Disney Vacation Planners audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Female