Dstillery Audiences

DISNEY VACATION PLANNERS

Audience Size: 2.6 Million Devices

Explore the Disney Vacation Planners Audience

Below you'll find more information about the Disney Vacation Planners audience, broken down in different categories based on their digital and physical behaviors. These are 2.6 million unique devices whose actions qualify for the Disney Vacation Planners audience.

Dstillery Crafted Audiences

INTERESTS

The Disney Vacation Planners audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Disney Vacation Planners audience is Theme Park Researchers.

Interest Composition Index
Theme Park Researchers 53.52% 36.38x
Orlando Activities Researchers 43.30% 34.03x
Disney Fans 52.82% 32.97x
Nashville Activity Researchers 38.98% 30.67x
Trendy Shoe Shoppers 37.84% 27.96x
Womens Subscription Box Shoppers 37.99% 26.26x
Texas Activity Researchers 31.47% 25.35x
Home Custom Bedroom Decorators 31.52% 24.92x
Custom Home Lighting Shoppers 31.62% 24.69x
Bargain Shopping Researchers 32.81% 24.62x
Composition Percentage: The overlap percentage between the Disney Vacation Planners audience and the Interest attribute.
Index: A comparison of the Disney Vacation Planners audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Disney Vacation Planners audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Disney Vacation Planners audience is Tommy Bahama.

Location Composition Index
Tommy Bahama 0.06% 1.65x
Columbia 0.03% 1.53x
Johnston and Murphy 0.23% 1.48x
Jos A. Bank Clothiers 0.46% 1.38x
Free People 0.05% 1.38x
Ann Taylor 0.04% 1.35x
Mens Wearhouse 0.73% 1.33x
Supreme 0.02% 1.30x
White House Black Market 0.31% 1.28x
Zara 0.04% 1.26x
Composition Percentage: The overlap percentage between the Disney Vacation Planners audience and the Location attribute.
Index: A comparison of the Disney Vacation Planners audience to the internet population.
Dstillery Web Insights

WEBSITES

The Disney Vacation Planners audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Disney Vacation Planners audience is mouseplanet.com.

Website Composition Index
mouseplanet.com 3.55% 57.94x
yourwdwstore.net 2.96% 54.35x
dadsguidetowdw.com 4.46% 50.71x
themouseforless.com 4.77% 50.25x
yourfirstvisit.net 2.13% 45.70x
disneyaddicts.com 3.00% 44.65x
blogmickey.com 5.99% 42.16x
wdwmagic.com 8.42% 42.09x
dreamsunlimitedtravel.com 1.25% 41.96x
wdwvacationtips.com 1.28% 41.81x
Composition Percentage: The overlap percentage between the Disney Vacation Planners audience and the Web attribute.
Index: A comparison of the Disney Vacation Planners audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Disney Vacation Planners audience is Theme Park Tourism.

Content Affinity Composition Index
Theme Park Tourism 26.36% 30.78x
Costumes 1.25% 19.48x
Toys Shopping 7.82% 18.39x
Assorted Topics (Toys, T-Shirts, Volvos) 0.42% 17.95x
Washington D.C. Hotels 0.02% 17.82x
Cheerleading 2.12% 17.40x
Southern California Cluster 2.13% 16.90x
Tattoos & Costumes 0.40% 16.46x
Higher-End Fashion Brands 1.89% 15.79x
Custom Gifts 5.54% 15.54x
Composition Percentage: The overlap percentage between the Disney Vacation Planners audience and the Content Affinity attribute.
Index: A comparison of the Disney Vacation Planners audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Disney Vacation Planners audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female