Dstillery Audiences

DISNEY VACATION PLANNERS

Audience Size: 2.8 Million Devices

Explore the Disney Vacation Planners Audience

Below you'll find more information about the Disney Vacation Planners audience, broken down in different categories based on their digital and physical behaviors. These are 2.8 million unique devices whose actions qualify for the Disney Vacation Planners audience.

Dstillery Crafted Audiences

INTERESTS

The Disney Vacation Planners audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Disney Vacation Planners audience is Theme Park Researchers.

Interest Composition Index
Theme Park Researchers 49.70% 39.00x
Orlando Activities Researchers 33.93% 35.89x
Disney Fans 54.04% 35.13x
TV Advertising Professionals 34.46% 32.15x
TV Junkies 36.84% 31.80x
Entertainment Industry Decision Makers 34.80% 31.15x
Nashville Activity Researchers 30.64% 30.97x
Streaming Video Fans 42.49% 29.78x
Moviegoers 36.38% 29.16x
Junk Food Lovers 32.03% 28.96x
Composition Percentage: The overlap percentage between the Disney Vacation Planners audience and the Interest attribute.
Index: A comparison of the Disney Vacation Planners audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Disney Vacation Planners audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Disney Vacation Planners audience is Lululemon.

Location Composition Index
Lululemon 0.01% 1.71x
Michael Kors 0.02% 1.49x
Banana Republic 0.03% 1.48x
White House Black Market 0.03% 1.48x
LOFT 0.02% 1.44x
Dressbarn 0.02% 1.40x
Victoria's Secret 0.04% 1.40x
Gymboree 0.02% 1.39x
Old Navy 0.04% 1.37x
Hollister 0.02% 1.22x
Composition Percentage: The overlap percentage between the Disney Vacation Planners audience and the Location attribute.
Index: A comparison of the Disney Vacation Planners audience to the internet population.
Dstillery Web Insights

WEBSITES

The Disney Vacation Planners audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Disney Vacation Planners audience is undercovertourist.com.

Website Composition Index
undercovertourist.com 1.16% 70.68x
wdwinfo.com 12.18% 57.60x
wdwmagic.com 6.70% 50.89x
blogmickey.com 13.29% 50.52x
wdwprepschool.com 4.56% 48.32x
thekingdominsider.com 1.44% 47.50x
micechat.com 8.32% 47.44x
kennythepirate.com 12.15% 47.42x
disneytouristblog.com 18.29% 47.37x
disneyfoodblog.com 19.35% 46.93x
Composition Percentage: The overlap percentage between the Disney Vacation Planners audience and the Web attribute.
Index: A comparison of the Disney Vacation Planners audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Disney Vacation Planners audience is Theme Park Tourism.

Content Affinity Composition Index
Theme Park Tourism 14.33% 33.02x
Cub & Girl Scouts 0.12% 30.85x
Custom Gifts 0.23% 26.73x
Assorted Topics (Clothing, Asian Food, Japanese Goods, Leggings) 0.10% 24.68x
Party Suppliers 0.29% 19.76x
Toys Shopping 0.58% 18.69x
Collectibles - Toys & Collectibles 16.57% 18.08x
Assorted Topics (Games, Calendars, Journals, Pillows, Fitness) 0.09% 17.71x
Roleplay & Fantasy Games 0.14% 17.56x
Networking Marketing 0.08% 16.99x
Composition Percentage: The overlap percentage between the Disney Vacation Planners audience and the Content Affinity attribute.
Index: A comparison of the Disney Vacation Planners audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Disney Vacation Planners audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Female