Dstillery Audiences

DIVORCEES

Audience Size: 3.1 Million Devices

Explore the Divorcees Audience

Below you'll find more information about the Divorcees audience, broken down in different categories based on their digital and physical behaviors. These are 3.1 million unique devices whose actions qualify for the Divorcees audience.

Dstillery Crafted Audiences

INTERESTS

The Divorcees audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Divorcees audience is Orlando Activities Researchers.

Interest Composition Index
Orlando Activities Researchers 28.18% 38.32x
Heart Surgery Researchers 27.64% 38.24x
Foot Pain Sufferers 30.39% 38.15x
Legal Advice Researchers 29.30% 37.85x
Legal Help Seekers 36.06% 37.80x
Senior Caregivers 42.25% 36.44x
Online Legal Document Service Researchers 32.96% 35.97x
Retired Assisted Living Shoppers 26.99% 35.93x
Gastrointestinal Researchers 32.20% 35.67x
Sinus Researchers 28.50% 35.63x
Composition Percentage: The overlap percentage between the Divorcees audience and the Interest attribute.
Index: A comparison of the Divorcees audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Divorcees audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Divorcees audience is Jos A. Bank Clothiers.

Location Composition Index
Jos A. Bank Clothiers 0.31% 1.38x
Mens Wearhouse 0.46% 1.26x
Buckle 0.10% 1.19x
Dressbarn 0.04% 1.19x
Michael Kors 0.02% 1.16x
Lane Bryant 0.05% 1.16x
White House Black Market 0.08% 1.11x
Eddie Bauer 0.01% 1.02x
Kate Spade 0.01% 1.00x
Chicos 0.03% 0.99x
Composition Percentage: The overlap percentage between the Divorcees audience and the Location attribute.
Index: A comparison of the Divorcees audience to the internet population.
Dstillery Web Insights

WEBSITES

The Divorcees audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Divorcees audience is divorcecare.org.

Website Composition Index
divorcecare.org 1.14% 63.96x
empoweringparents.com 1.01% 56.80x
wealthysinglemommy.com 1.31% 51.39x
divorcemag.com 3.07% 49.96x
laws.com 11.57% 45.58x
divorcedmoms.com 1.67% 44.64x
drpsychmom.com 1.37% 43.23x
lawhelp.org 1.69% 41.81x
legalmatch.com 3.34% 40.19x
familylawselfhelpcenter.org 2.03% 40.16x
Composition Percentage: The overlap percentage between the Divorcees audience and the Web attribute.
Index: A comparison of the Divorcees audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Divorcees audience is Reproductive Health.

Content Affinity Composition Index
Reproductive Health 6.74% 21.43x
Law School 19.42% 19.96x
Assorted Topics (Web Hosting, Fiction Storytelling, Research) 0.28% 18.56x
Dermatology 7.59% 18.09x
Dating & Relationships 20.65% 16.89x
Beach & Intimate Wear 1.34% 16.33x
As Seen On TV Products 0.10% 15.83x
Psychology & Social Work 2.44% 15.70x
Texas Sporting & Outdoors Cluster 0.48% 15.56x
Pet Forums 3.24% 14.88x
Composition Percentage: The overlap percentage between the Divorcees audience and the Content Affinity attribute.
Index: A comparison of the Divorcees audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Divorcees audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female