Dstillery Audiences

DIVORCEES

Audience Size: 2.4 Million Devices

Explore the Divorcees Audience

Below you'll find more information about the Divorcees audience, broken down in different categories based on their digital and physical behaviors. These are 2.4 million unique devices whose actions qualify for the Divorcees audience.

Dstillery Crafted Audiences

INTERESTS

The Divorcees audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Divorcees audience is Online Daters.

Interest Composition Index
Online Daters 29.31% 16.28x
Senior Caregivers 34.86% 16.17x
Medical Consultation Researchers 25.47% 15.65x
Retired Assisted Living Shoppers 25.75% 15.51x
Online Legal Document Service Researchers 28.63% 15.45x
Legal Help Seekers 26.21% 14.93x
Non-Profit Volunteers 31.02% 14.83x
Doctors 25.62% 14.79x
Medical Science Researchers 23.28% 14.78x
Retired Health Insurance Researchers 24.11% 14.72x
Composition Percentage: The overlap percentage between the Divorcees audience and the Interest attribute.
Index: A comparison of the Divorcees audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Divorcees audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Divorcees audience is American Eagle Outfitters.

Location Composition Index
American Eagle Outfitters 0.01% 1.50x
Victoria's Secret 0.02% 1.38x
Chicos 0.01% 1.28x
Journeys 0.01% 1.21x
Mens Wearhouse 0.01% 1.16x
Carhartt 0.15% 1.14x
Maurices 0.01% 1.08x
The Childrens Place 0.01% 0.98x
Old Navy 0.01% 0.97x
Composition Percentage: The overlap percentage between the Divorcees audience and the Location attribute.
Index: A comparison of the Divorcees audience to the internet population.
Dstillery Web Insights

WEBSITES

The Divorcees audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Divorcees audience is laws.com.

Website Composition Index
laws.com 2.16% 34.90x
familylife.com 1.22% 22.83x
wealthysinglemommy.com 2.52% 21.41x
legalzoom.com 4.05% 17.95x
drpsychmom.com 1.19% 17.11x
plasticsurgery.org 1.37% 17.02x
childmind.org 1.95% 16.89x
lawhelp.org 1.13% 16.65x
psychalive.org 1.07% 16.58x
anxietycentre.com 1.20% 16.57x
Composition Percentage: The overlap percentage between the Divorcees audience and the Web attribute.
Index: A comparison of the Divorcees audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Divorcees audience is Apartment & Community Real Estate Researchers.

Content Affinity Composition Index
Apartment & Community Real Estate Researchers 0.07% 14.45x
Reproductive Health 0.64% 13.43x
Psychology & Social Work 0.61% 12.73x
Law School 5.20% 11.98x
Online Learning 0.06% 11.57x
Assorted Topics (Business Support ToolsForm Templates) 0.13% 10.85x
Dermatology 0.60% 10.76x
Beach & Intimate Wear 0.17% 10.36x
Addiction & Recovery Reference 0.67% 10.34x
Cheerleading 0.26% 10.32x
Composition Percentage: The overlap percentage between the Divorcees audience and the Content Affinity attribute.
Index: A comparison of the Divorcees audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Divorcees audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female