Dstillery Audiences

DIVORCEES

Audience Size: 3.4 Million Devices

Explore the Divorcees Audience

Below you'll find more information about the Divorcees audience, broken down in different categories based on their digital and physical behaviors. These are 3.4 million unique devices whose actions qualify for the Divorcees audience.

Dstillery Crafted Audiences

INTERESTS

The Divorcees audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Divorcees audience is Online Daters.

Interest Composition Index
Online Daters 26.24% 21.14x
Retired Assisted Living Shoppers 22.81% 20.87x
Senior Caregivers 31.11% 20.33x
Medical Consultation Researchers 22.13% 19.71x
Budget Grocery Shoppers 21.26% 19.58x
Medical Science Researchers 19.22% 19.50x
COVID Symptoms Researchers 16.05% 19.43x
Online Legal Document Service Researchers 24.09% 19.34x
Retired Health Insurance Researchers 20.90% 19.32x
Doctors 21.60% 19.22x
Composition Percentage: The overlap percentage between the Divorcees audience and the Interest attribute.
Index: A comparison of the Divorcees audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Divorcees audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Divorcees audience is Old Navy.

Location Composition Index
Old Navy 0.02% 1.32x
Carhartt 0.11% 1.09x
Express 0.01% 1.06x
Maurices 0.01% 1.03x
The Childrens Place 0.01% 0.94x
Victoria's Secret 0.01% 0.86x
Composition Percentage: The overlap percentage between the Divorcees audience and the Location attribute.
Index: A comparison of the Divorcees audience to the internet population.
Dstillery Web Insights

WEBSITES

The Divorcees audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Divorcees audience is laws.com.

Website Composition Index
laws.com 1.10% 48.43x
wealthysinglemommy.com 1.57% 33.24x
legalzoom.com 1.64% 24.75x
meredith.com 1.14% 23.76x
peoples-law.org 1.27% 21.47x
wellness.com 1.03% 21.31x
radaris.com 1.69% 20.81x
rehold.com 1.15% 20.43x
findlaw.com 5.70% 20.42x
healthychildren.org 2.04% 20.36x
Composition Percentage: The overlap percentage between the Divorcees audience and the Web attribute.
Index: A comparison of the Divorcees audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Divorcees audience is Apartment & Community Real Estate Researchers.

Content Affinity Composition Index
Apartment & Community Real Estate Researchers 0.04% 19.92x
Assorted Topics (Business Support ToolsForm Templates) 0.06% 16.60x
Psychology & Social Work 0.23% 16.39x
Reproductive Health 0.20% 14.66x
Dermatology 0.24% 14.20x
Law School 2.39% 13.93x
Southern California Cluster 0.03% 13.58x
Higher-End Fashion Brands 0.04% 13.48x
Home Printing 0.02% 12.91x
Dating & Relationships 6.69% 12.60x
Composition Percentage: The overlap percentage between the Divorcees audience and the Content Affinity attribute.
Index: A comparison of the Divorcees audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Divorcees audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female