Explore the Divorcees Audience
Below you'll find more information about the Divorcees audience, broken down in different categories based on their digital and physical behaviors. These are 3.3 million unique devices whose actions qualify for the Divorcees audience.
INTERESTS
The Divorcees audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Divorcees audience is Foot Pain Sufferers.
| Interest | Composition | Index |
| Foot Pain Sufferers | 30.77% | 22.16x |
| Heart Surgery Researchers | 28.39% | 21.89x |
| Legal Advice Researchers | 31.73% | 21.24x |
| Gastrointestinal Researchers | 31.90% | 21.14x |
| Sleep Researchers | 35.11% | 21.05x |
| Legal Help Seekers | 39.31% | 21.00x |
| Senior Caregivers | 42.78% | 20.90x |
| Orlando Activities Researchers | 31.14% | 20.67x |
| Sinus Researchers | 28.13% | 20.36x |
| Adult Acne Sufferers | 33.34% | 20.32x |
Composition Percentage:
The overlap percentage between the Divorcees audience and the Interest attribute.
Index: A comparison of the Divorcees audience to the internet population.
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APPAREL RETAILERS
The Divorcees audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Divorcees audience is Express Outlets.
| Location | Composition | Index |
| Express Outlets | 0.01% | 1.30x |
| Jos A. Bank Clothiers | 0.19% | 1.27x |
| Chicos | 0.05% | 1.24x |
| Gymboree | 0.03% | 1.23x |
| Lane Bryant | 0.06% | 1.23x |
| LL Bean | 0.01% | 1.21x |
| Madewell | 0.02% | 1.19x |
| Kate Spade | 0.02% | 1.19x |
| Tommy Bahama | 0.03% | 1.19x |
| Brooks Brothers | 0.04% | 1.17x |
Composition Percentage:
The overlap percentage between the Divorcees audience and the Location attribute.
Index: A comparison of the Divorcees audience to the internet population.
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WEBSITES
The Divorcees audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Divorcees audience is divorcecare.org.
| Website | Composition | Index |
| divorcecare.org | 1.12% | 78.08x |
| empoweringparents.com | 1.19% | 68.83x |
| expertbeacon.com | 1.09% | 63.39x |
| divorcemag.com | 3.06% | 58.29x |
| wealthysinglemommy.com | 1.14% | 57.17x |
| drpsychmom.com | 1.26% | 56.40x |
| laws.com | 11.59% | 56.00x |
| divorcedmoms.com | 1.63% | 52.19x |
| familylawselfhelpcenter.org | 1.86% | 50.23x |
| legalmatch.com | 3.92% | 47.81x |
Composition Percentage:
The overlap percentage between the Divorcees audience and the Web attribute.
Index: A comparison of the Divorcees audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Divorcees audience is Law School.
| Content Affinity | Composition | Index |
| Law School | 20.73% | 17.43x |
| Reproductive Health | 7.91% | 17.31x |
| Assorted Topics (Web Hosting, Fiction Storytelling, Research) | 0.33% | 16.60x |
| Dermatology | 8.62% | 15.45x |
| Dating & Relationships | 21.34% | 15.10x |
| Beach & Intimate Wear | 1.61% | 13.75x |
| As Seen On TV Products | 0.12% | 13.59x |
| Psychology & Social Work | 2.61% | 13.44x |
| Nutrition & Diabetic Living | 1.11% | 13.42x |
| Texas Sporting & Outdoors Cluster | 0.53% | 13.38x |
Composition Percentage:
The overlap percentage between the Divorcees audience and the Content Affinity attribute.
Index: A comparison of the Divorcees audience to the internet population.
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DEMOGRAPHICS
The Divorcees audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Female
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