Dstillery Audiences

DOCTORS

Audience Size: 3.2 Million Devices

Explore the Doctors Audience

Below you'll find more information about the Doctors audience, broken down in different categories based on their digital and physical behaviors. These are 3.2 million unique devices whose actions qualify for the Doctors audience.

Dstillery Crafted Audiences

INTERESTS

The Doctors audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Doctors audience is Primary Care Doctor Researchers.

Interest Composition Index
Primary Care Doctor Researchers 57.59% 39.36x
Medical Science Researchers 47.04% 39.35x
Professional Medical Journal Readers 47.63% 37.69x
Pharmacy Shoppers 43.72% 36.30x
Medical Consultation Researchers 48.21% 36.17x
Headache and Migraine Sufferers 40.47% 35.11x
Heart Surgery Researchers 39.67% 34.79x
Foot Pain Sufferers 37.97% 33.24x
Gastrointestinal Researchers 41.76% 33.02x
Medical Advice Researchers 33.49% 32.46x
Composition Percentage: The overlap percentage between the Doctors audience and the Interest attribute.
Index: A comparison of the Doctors audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Doctors audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Doctors audience is Forever 21.

Location Composition Index
Forever 21 0.01% 1.45x
Gap 0.01% 1.23x
LOFT 0.01% 1.22x
Gymboree 0.01% 1.18x
White House Black Market 0.02% 1.18x
Chicos 0.02% 1.17x
Dressbarn 0.01% 1.13x
Mens Wearhouse 0.02% 1.11x
American Eagle Outfitters 0.01% 1.05x
Carhartt 0.15% 1.04x
Composition Percentage: The overlap percentage between the Doctors audience and the Location attribute.
Index: A comparison of the Doctors audience to the internet population.
Dstillery Web Insights

WEBSITES

The Doctors audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Doctors audience is aafp.org.

Website Composition Index
aafp.org 2.32% 69.59x
labtestsonline.org 1.54% 61.70x
jamanetwork.com 1.65% 60.61x
rarediseases.org 1.06% 59.00x
healthlinkbc.ca 1.29% 50.49x
healthychildren.org 1.69% 48.62x
aao.org 1.16% 48.31x
kidshealth.org 3.70% 47.42x
cancer.org 1.53% 46.92x
onlinelibrary.wiley.com 2.60% 44.41x
Composition Percentage: The overlap percentage between the Doctors audience and the Web attribute.
Index: A comparison of the Doctors audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Doctors audience is Arthritis & Bones.

Content Affinity Composition Index
Arthritis & Bones 1.09% 35.82x
Medical & Pharmaceutical Scholarship 4.04% 33.57x
Cardiac & Other Health Research 0.30% 33.10x
Reproductive Health 0.28% 31.27x
Healthcare - Doctors & Diagnosis 3.33% 29.53x
Healthcare - Dermatology & Aging 12.54% 25.93x
Psychology & Social Work 0.13% 25.63x
Pharmacy 0.93% 25.57x
Natural Diet & Supplement Researchers 0.77% 25.49x
Diabetes Research 0.37% 24.71x
Composition Percentage: The overlap percentage between the Doctors audience and the Content Affinity attribute.
Index: A comparison of the Doctors audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Doctors audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Female