Dstillery Audiences

DRUG STORE SHOPPERS

Audience Size: 847.6 Thousand Devices

Explore the Drug Store Shoppers Audience

Below you'll find more information about the Drug Store Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 847.6 thousand unique devices whose actions qualify for the Drug Store Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Drug Store Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Drug Store Shoppers audience is Online Health Researchers.

Interest Composition Index
Online Health Researchers 52.85% 112.52x
Pharmacy Shoppers 63.88% 86.05x
COVID Symptoms Researchers 31.51% 85.65x
Medical Advice Researchers 52.52% 77.44x
Wellness Enthusiasts 28.55% 76.77x
Headache and Migraine Sufferers 37.00% 73.38x
Medical Science Researchers 30.87% 71.22x
Orthopedic Health Researchers 50.39% 69.54x
Heart Surgery Researchers 31.95% 68.24x
Foot Pain Sufferers 26.93% 65.29x
Composition Percentage: The overlap percentage between the Drug Store Shoppers audience and the Interest attribute.
Index: A comparison of the Drug Store Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Drug Store Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Drug Store Shoppers audience is White House Black Market.

Location Composition Index
White House Black Market 0.02% 1.55x
American Eagle Outfitters 0.02% 1.26x
Chicos 0.01% 1.23x
Maurices 0.03% 1.22x
Victoria's Secret 0.01% 1.18x
Talbots 0.01% 1.18x
Lululemon 0.01% 1.16x
Old Navy 0.02% 1.10x
Buckle 0.01% 1.05x
Aeropostale 0.01% 1.04x
Composition Percentage: The overlap percentage between the Drug Store Shoppers audience and the Location attribute.
Index: A comparison of the Drug Store Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Drug Store Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Drug Store Shoppers audience is selfhacked.com.

Website Composition Index
selfhacked.com 1.52% 59.68x
arthritis-health.com 1.23% 57.60x
endocrineweb.com 2.07% 56.04x
practicalpainmanagement.com 1.97% 54.93x
ratehub.ca 1.09% 53.99x
retailmenot.ca 2.35% 48.80x
healthboards.com 1.24% 47.83x
canadapost.ca 1.20% 47.54x
patient.info 25.21% 47.22x
scarysymptoms.com 6.33% 46.90x
Composition Percentage: The overlap percentage between the Drug Store Shoppers audience and the Web attribute.
Index: A comparison of the Drug Store Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Drug Store Shoppers audience is Natural Diet & Supplement Researchers.

Content Affinity Composition Index
Natural Diet & Supplement Researchers 0.30% 41.48x
Healthcare - Dermatology & Aging 10.38% 40.80x
Paleo & Keto Diet Enthusiasts 0.81% 40.67x
Back & Spine 3.75% 32.55x
Vegans & Animal Welfare 0.23% 31.90x
New Parents 1.55% 30.94x
Parenting & Children's Activities 0.37% 30.85x
Dental Health 0.36% 30.56x
Canada Shopping - Kitchenware 0.33% 29.93x
Canada Consumer Product Cluster 1.30% 26.02x
Composition Percentage: The overlap percentage between the Drug Store Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Drug Store Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Drug Store Shoppers audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female