Explore the Drug Store Shoppers Audience
Below you'll find more information about the Drug Store Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 1.4 million unique devices whose actions qualify for the Drug Store Shoppers audience.
INTERESTS
The Drug Store Shoppers audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Drug Store Shoppers audience is Home Custom Bedroom Decorators.
| Interest | Composition | Index |
| Home Custom Bedroom Decorators | 9.73% | 32.15x |
| Custom Home Lighting Shoppers | 9.73% | 32.15x |
| Flower Delivery Shoppers | 21.26% | 31.84x |
| Online Home Decor Shoppers | 13.08% | 31.67x |
| Online Health Researchers | 14.42% | 29.92x |
| Mailing & Shipping Shoppers | 20.18% | 29.92x |
| Retirees | 23.84% | 29.81x |
| Auto Insurance Shoppers | 22.67% | 29.10x |
| Home-Made Face Mask Researchers | 15.07% | 28.96x |
| Orlando Activities Researchers | 8.51% | 28.73x |
Composition Percentage:
The overlap percentage between the Drug Store Shoppers audience and the Interest attribute.
Index: A comparison of the Drug Store Shoppers audience to the internet population.
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APPAREL RETAILERS
The Drug Store Shoppers audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Drug Store Shoppers audience is H&M.
| Location | Composition | Index |
| H&M | 0.01% | 1.68x |
| Zumiez | 0.01% | 1.51x |
| Dressbarn | 0.01% | 1.40x |
| Gymboree | 0.01% | 1.37x |
| Old Navy | 0.03% | 1.36x |
| American Eagle Outfitters | 0.02% | 1.36x |
| Lane Bryant | 0.01% | 1.22x |
| Jos A. Bank Clothiers | 0.01% | 1.21x |
| Gap | 0.01% | 1.21x |
| LOFT | 0.01% | 1.17x |
Composition Percentage:
The overlap percentage between the Drug Store Shoppers audience and the Location attribute.
Index: A comparison of the Drug Store Shoppers audience to the internet population.
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WEBSITES
The Drug Store Shoppers audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Drug Store Shoppers audience is findsimilar.com.
| Website | Composition | Index |
| findsimilar.com | 1.35% | 26.52x |
| frequent-ads.com | 1.14% | 24.97x |
| partycity.com | 2.91% | 23.93x |
| cruxnow.com | 1.01% | 23.74x |
| wbrz.com | 1.24% | 22.60x |
| newstrackerdaily.com | 3.32% | 21.84x |
| myfoodandfamily.com | 2.76% | 21.53x |
| yourvalley.net | 1.29% | 21.47x |
| jiosaavn.com | 1.63% | 21.40x |
| unpuzzlefinance.com | 5.97% | 21.36x |
Composition Percentage:
The overlap percentage between the Drug Store Shoppers audience and the Web attribute.
Index: A comparison of the Drug Store Shoppers audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Drug Store Shoppers audience is Homemade Jewelry & Crafts.
| Content Affinity | Composition | Index |
| Homemade Jewelry & Crafts | 0.11% | 16.84x |
| Nutrition & Diabetic Living | 0.09% | 16.48x |
| Women Shoppers | 0.09% | 14.32x |
| Crossfit & Obstacle Race Enthusiasts | 0.04% | 13.65x |
| Social & Demographic Trends | 0.04% | 13.64x |
| Assorted Topics (Self Improvement, Scientific Improvement, Gulf Coast News, Somerset Pennsylvania) | 0.81% | 13.04x |
| Assorted Topics (Pharmacies, Telemarketing Jobs, Women's Clothing) | 0.08% | 12.11x |
| Assorted Topics (Horoscopes, Online Arcade Games, Quizzes) | 6.81% | 11.87x |
| Central California Cluster | 1.81% | 11.83x |
| Shopping Catalogs | 0.12% | 10.80x |
Composition Percentage:
The overlap percentage between the Drug Store Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Drug Store Shoppers audience to the internet population.
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DEMOGRAPHICS
The Drug Store Shoppers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female
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