Dstillery Audiences

DRUG STORE SHOPPERS

Audience Size: 667.1 Thousand Devices

Explore the Drug Store Shoppers Audience

Below you'll find more information about the Drug Store Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 667.1 thousand unique devices whose actions qualify for the Drug Store Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Drug Store Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Drug Store Shoppers audience is Online Health Researchers.

Interest Composition Index
Online Health Researchers 58.56% 124.33x
Heart Health Researchers 78.43% 124.16x
Medical Advice Researchers 34.66% 116.27x
Primary Care Doctor Researchers 60.25% 114.14x
COVID Symptoms Researchers 20.40% 113.52x
Wellness Enthusiasts 19.55% 106.24x
Healthcare Provider Education Researchers 58.97% 100.56x
Pharmacy Shoppers 67.11% 92.29x
Orthopedic Health Researchers 59.42% 80.64x
Orthodontics Researchers 31.65% 79.42x
Composition Percentage: The overlap percentage between the Drug Store Shoppers audience and the Interest attribute.
Index: A comparison of the Drug Store Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Drug Store Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Drug Store Shoppers audience is Maurices.

Location Composition Index
Maurices 0.02% 1.51x
Composition Percentage: The overlap percentage between the Drug Store Shoppers audience and the Location attribute.
Index: A comparison of the Drug Store Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Drug Store Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Drug Store Shoppers audience is retailmenot.ca.

Website Composition Index
retailmenot.ca 2.11% 80.61x
remembering.ca 1.87% 68.03x
kamloopsthisweek.com 1.16% 67.76x
allclassifieds.ca 1.23% 65.15x
thechronicleherald.ca 1.23% 61.38x
insidehalton.com 3.66% 59.32x
tripadvisor.ca 10.40% 59.17x
onhealth.com 4.35% 59.02x
medscape.com 7.17% 58.05x
chowhound.com 2.91% 57.85x
Composition Percentage: The overlap percentage between the Drug Store Shoppers audience and the Web attribute.
Index: A comparison of the Drug Store Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Drug Store Shoppers audience is Parenting & Children's Activities.

Content Affinity Composition Index
Parenting & Children's Activities 0.32% 47.62x
Healthcare - Dermatology & Aging 7.34% 44.98x
Dental Health 0.29% 42.86x
Natural Diet & Supplement Researchers 0.24% 41.34x
Paleo & Keto Diet Enthusiasts 0.48% 39.84x
Back & Spine 2.26% 33.38x
Canada Consumer Product Cluster 1.31% 32.28x
Canadian Universities 0.19% 31.87x
Assorted Topics (Television, Origami, Men's Health) 0.67% 28.54x
Numerology & Astrology 0.19% 25.89x
Composition Percentage: The overlap percentage between the Drug Store Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Drug Store Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Drug Store Shoppers audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female