DUKE BLUE DEVILS FANS

Audience Size: 1.9 Million Devices

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Explore the Duke Blue Devils Fans Audience

Below you'll find more information about the Duke Blue Devils Fans audience, broken down in different categories based on their digital and physical behaviors. These are 1.9 million unique devices whose actions qualify for the Duke Blue Devils Fans audience.

INTERESTS

The Duke Blue Devils Fans audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Duke Blue Devils Fans audience is ACC Fans.

Interest	Composition	Index
ACC Fans	51.83%	49.28x
UNC Tar Heels Fans	61.17%	45.29x
NCAA Fans	46.06%	43.16x
Kentucky Wildcats Fans	54.21%	41.97x
College Football Fans	47.35%	41.89x
NCAA Football Fans	45.90%	41.01x
College Athletic Scholarships Researchers	41.80%	40.33x
ESPN Enthusiasts	36.91%	38.84x
March Madness Enthusiasts	42.78%	37.37x
Syracuse Orange Fans	44.26%	36.65x

Composition Percentage: The overlap percentage between the Duke Blue Devils Fans audience and the Interest attribute.

Index: A comparison of the Duke Blue Devils Fans audience to the internet population.

APPAREL RETAILERS

The Duke Blue Devils Fans audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Duke Blue Devils Fans audience is Old Navy.

Location	Composition	Index
Old Navy	0.03%	1.56x
Chicos	0.02%	1.36x
Victoria's Secret	0.02%	1.24x
Aeropostale	0.02%	1.22x
American Eagle Outfitters	0.02%	1.18x
Mens Wearhouse	0.01%	1.13x
Journeys	0.03%	1.12x
Lululemon	0.01%	1.10x
White House Black Market	0.02%	1.09x
Express	0.02%	1.08x

Composition Percentage: The overlap percentage between the Duke Blue Devils Fans audience and the Location attribute.

Index: A comparison of the Duke Blue Devils Fans audience to the internet population.

WEBSITES

The Duke Blue Devils Fans audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Duke Blue Devils Fans audience is aseaofblue.com.

Website	Composition	Index
aseaofblue.com	11.08%	69.37x
dukebasketballreport.com	6.76%	64.59x
streakingthelawn.com	1.74%	64.18x
backingthepack.com	1.92%	63.43x
gamecocksonline.com	2.68%	59.19x
atthehive.com	1.46%	56.74x
cardchronicle.com	2.40%	56.43x
slcdunk.com	2.32%	55.29x
balldurham.com	4.65%	55.11x
goduke.com	4.94%	54.90x

Composition Percentage: The overlap percentage between the Duke Blue Devils Fans audience and the Web attribute.

Index: A comparison of the Duke Blue Devils Fans audience to the internet population.

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Duke Blue Devils Fans audience is Virginia Athletics.

Content Affinity	Composition	Index
Virginia Athletics	0.27%	33.68x
Southeast College Athletics	3.30%	33.05x
Upstate New York State Athletics	0.11%	32.44x
College Sports	0.44%	28.69x
New England & Ivy League Sports	1.31%	27.65x
Illinois College Sports	0.93%	27.18x
Florida College Athletics	1.53%	25.76x
Pac 12 Sports	2.15%	21.56x
US Soccer	0.28%	16.81x
Lacrosse College Athletics	0.16%	15.96x

Composition Percentage: The overlap percentage between the Duke Blue Devils Fans audience and the Content Affinity attribute.

Index: A comparison of the Duke Blue Devils Fans audience to the internet population.

DEMOGRAPHICS

The Duke Blue Devils Fans audience resonates most for the following age bracket and gender.

Age

35-44

Gender

Male