DUKE BLUE DEVILS FANS

Audience Size: 4.5 Million Devices

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Explore the Duke Blue Devils Fans Audience

Below you'll find more information about the Duke Blue Devils Fans audience, broken down in different categories based on their digital and physical behaviors. These are 4.5 million unique devices whose actions qualify for the Duke Blue Devils Fans audience.

INTERESTS

The Duke Blue Devils Fans audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Duke Blue Devils Fans audience is UNC Tar Heels Fans.

Interest	Composition	Index
UNC Tar Heels Fans	58.45%	34.96x
ACC Fans	57.33%	34.62x
Kentucky Wildcats Fans	51.05%	30.99x
Clemson Tigers Fans	54.24%	30.20x
NCAA Football Fans	54.68%	28.63x
Syracuse Orange Fans	46.87%	27.79x
College Football Fans	50.52%	27.58x
ESPN Enthusiasts	47.91%	27.41x
NCAA Fans	52.45%	27.34x
March Madness Enthusiasts	51.74%	27.28x

Composition Percentage: The overlap percentage between the Duke Blue Devils Fans audience and the Interest attribute.

Index: A comparison of the Duke Blue Devils Fans audience to the internet population.

APPAREL RETAILERS

The Duke Blue Devils Fans audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Duke Blue Devils Fans audience is Belk.

Location	Composition	Index
Belk	0.02%	2.35x
Jos A. Bank Clothiers	0.05%	1.49x
Talbots	0.03%	1.35x
Chicos	0.05%	1.27x
Club Monaco	0.01%	1.25x
Tommy Bahama	0.01%	1.21x
Ralph Lauren	0.01%	1.20x
Ann Taylor	0.01%	1.19x
Bonobos	0.01%	1.17x
Urban Outfitters	0.03%	1.12x

Composition Percentage: The overlap percentage between the Duke Blue Devils Fans audience and the Location attribute.

Index: A comparison of the Duke Blue Devils Fans audience to the internet population.

WEBSITES

The Duke Blue Devils Fans audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Duke Blue Devils Fans audience is goduke.com.

Website	Composition	Index
goduke.com	2.66%	57.50x
goheels.com	1.45%	56.61x
tarheelblog.com	4.27%	55.55x
aseaofblue.com	12.58%	55.14x
dukebasketballreport.com	5.20%	52.45x
streakingthelawn.com	2.88%	51.53x
cardiachill.com	1.46%	49.07x
zagsblog.com	1.71%	46.52x
diehards.com	1.43%	45.87x
verbalcommits.com	2.75%	45.81x

Composition Percentage: The overlap percentage between the Duke Blue Devils Fans audience and the Web attribute.

Index: A comparison of the Duke Blue Devils Fans audience to the internet population.

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Duke Blue Devils Fans audience is Southeast College Athletics.

Content Affinity	Composition	Index
Southeast College Athletics	2.82%	28.07x
Illinois College Sports	0.64%	27.87x
Virginia Athletics	0.84%	26.44x
Florida College Athletics	6.88%	23.70x
Lacrosse College Athletics	1.59%	21.39x
Upstate New York State Athletics	0.30%	21.36x
Pac 12 Sports	1.76%	20.05x
College Sports	2.05%	18.83x
New England & Ivy League Sports	3.77%	18.26x
Sports News & Apparel	15.25%	14.13x

Composition Percentage: The overlap percentage between the Duke Blue Devils Fans audience and the Content Affinity attribute.

Index: A comparison of the Duke Blue Devils Fans audience to the internet population.

DEMOGRAPHICS

The Duke Blue Devils Fans audience resonates most for the following age bracket and gender.

Age

35-44

Gender

Male