Dstillery Audiences

EBAY SHOPPERS

Audience Size: 3.7 Million Devices

Explore the Ebay Shoppers Audience

Below you'll find more information about the Ebay Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 3.7 million unique devices whose actions qualify for the Ebay Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Ebay Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Ebay Shoppers audience is Product Manuals Researchers.

Interest Composition Index
Product Manuals Researchers 39.05% 26.16x
Discount Big Box Shoppers 36.34% 25.03x
Hardware Shoppers 32.52% 24.66x
Jeep Vehicle Shoppers 40.38% 24.26x
Auto Repair Researchers 38.34% 24.00x
Sale Seekers 33.76% 23.94x
Ford Mustang Enthusiasts 37.43% 23.79x
Home Exterior Design Enthusiasts 30.91% 23.54x
Car Buyers 35.58% 23.44x
Power Tools Shoppers 37.16% 23.38x
Composition Percentage: The overlap percentage between the Ebay Shoppers audience and the Interest attribute.
Index: A comparison of the Ebay Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Ebay Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Ebay Shoppers audience is Carhartt.

Location Composition Index
Carhartt 0.16% 1.41x
Old Navy 0.01% 1.06x
Victoria's Secret 0.01% 0.88x
Composition Percentage: The overlap percentage between the Ebay Shoppers audience and the Location attribute.
Index: A comparison of the Ebay Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Ebay Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Ebay Shoppers audience is my.ebay.com.

Website Composition Index
my.ebay.com 14.60% 38.25x
monstertransmission.com 1.12% 35.31x
dbelectrical.com 1.12% 34.86x
icollector.com 2.35% 34.65x
agkits.com 1.21% 33.97x
holidays.net 1.29% 33.80x
dieselpowerproducts.com 1.59% 33.04x
ebayadvertising.com 2.80% 32.98x
tooltopia.com 1.79% 32.71x
ktperformance.net 1.08% 32.59x
Composition Percentage: The overlap percentage between the Ebay Shoppers audience and the Web attribute.
Index: A comparison of the Ebay Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Ebay Shoppers audience is Discount Shopping.

Content Affinity Composition Index
Discount Shopping 1.03% 26.87x
Auto Body Upkeep & Repair Researchers 3.79% 23.12x
Gadgets 0.31% 22.54x
Antiques & Auctions 12.03% 22.14x
Texas Off-Roading 0.11% 21.93x
Assorted Topics (Allergies, Chinese Goods, Trade Shows, Apparel, Product Reviews) 8.15% 21.58x
Home Improvement Contractor 0.17% 21.56x
Rural Living 0.04% 21.07x
Auctions & Repossessions 1.08% 20.78x
Power Tools 4.48% 19.85x
Composition Percentage: The overlap percentage between the Ebay Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Ebay Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Ebay Shoppers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male