Explore the Eco-Conscious Consumers Audience
Below you'll find more information about the Eco-Conscious Consumers audience, broken down in different categories based on their digital and physical behaviors. These are 2.6 million unique devices whose actions qualify for the Eco-Conscious Consumers audience.
INTERESTS
The Eco-Conscious Consumers audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Eco-Conscious Consumers audience is Cholesterol Researchers.
| Interest | Composition | Index |
| Cholesterol Researchers | 50.18% | 37.83x |
| Liberal News Readers | 40.32% | 34.41x |
| Home Design Enthusiasts | 53.19% | 33.28x |
| Social Liberals | 46.05% | 30.90x |
| Mens Fitness Publication Readers | 39.78% | 30.78x |
| Breast Cancer Fund Raisers | 41.97% | 29.28x |
| Financial News Readers | 35.60% | 29.23x |
| Telecom Industry | 43.10% | 29.03x |
| Luxury Second Home Owners | 38.57% | 28.92x |
| Beach House Second Home Owners | 40.06% | 28.64x |
Composition Percentage:
The overlap percentage between the Eco-Conscious Consumers audience and the Interest attribute.
Index: A comparison of the Eco-Conscious Consumers audience to the internet population.
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APPAREL RETAILERS
The Eco-Conscious Consumers audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Eco-Conscious Consumers audience is Lorna Jane.
| Location | Composition | Index |
| Lorna Jane | 0.00% | 1.55x |
| Club Monaco | 0.01% | 1.25x |
| Kate Spade | 0.02% | 1.24x |
| Columbia | 0.01% | 1.23x |
| American Apparel | 0.02% | 1.18x |
| Urban Outfitters | 0.03% | 1.17x |
| Madewell | 0.01% | 1.08x |
| Zara | 0.02% | 1.06x |
| Chicos | 0.03% | 1.03x |
| Levi Strauss | 0.01% | 1.02x |
Composition Percentage:
The overlap percentage between the Eco-Conscious Consumers audience and the Location attribute.
Index: A comparison of the Eco-Conscious Consumers audience to the internet population.
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WEBSITES
The Eco-Conscious Consumers audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Eco-Conscious Consumers audience is seedsofchange.com.
| Website | Composition | Index |
| seedsofchange.com | 0.26% | 86.27x |
| harvesttotable.com | 1.23% | 79.70x |
| ecolandscaping.org | 0.23% | 79.02x |
| grist.org | 2.48% | 77.45x |
| earthjustice.org | 1.08% | 75.81x |
| organicconsumers.org | 0.51% | 72.02x |
| victoryseeds.com | 0.37% | 70.07x |
| elizabethwarren.com | 1.01% | 69.44x |
| babwnews.com | 0.41% | 69.44x |
| civileats.com | 0.16% | 67.59x |
Composition Percentage:
The overlap percentage between the Eco-Conscious Consumers audience and the Web attribute.
Index: A comparison of the Eco-Conscious Consumers audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Eco-Conscious Consumers audience is Environmental Conservation.
| Content Affinity | Composition | Index |
| Environmental Conservation | 0.13% | 23.59x |
| Survival Guides | 1.06% | 22.51x |
| Assorted Topics #11406 (Animals, Clothing, Events, Education) | 0.12% | 21.74x |
| Liberal Views on Government, Finance, and Economy | 6.99% | 21.44x |
| Feminism | 2.42% | 21.34x |
| Liberal Media - Political Activism | 10.34% | 20.97x |
| Bird Watching | 3.13% | 20.87x |
| Home Décor, Furniture, & Decorating | 0.13% | 20.05x |
| Organic Beauty & Skincare Products | 5.14% | 18.57x |
| Australia & New Zealand Media | 8.25% | 18.52x |
Composition Percentage:
The overlap percentage between the Eco-Conscious Consumers audience and the Content Affinity attribute.
Index: A comparison of the Eco-Conscious Consumers audience to the internet population.
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DEMOGRAPHICS
The Eco-Conscious Consumers audience resonates most for the following age and income brackets.
Age
65+
Income
$150,000-$249,999
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