Explore the E-cycling Enthusiasts Audience
Below you'll find more information about the E-cycling Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 1.2 million unique devices whose actions qualify for the E-cycling Enthusiasts audience.
INTERESTS
The E-cycling Enthusiasts audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the E-cycling Enthusiasts audience is Elite Cycling Gear Shoppers.
| Interest | Composition | Index |
| Elite Cycling Gear Shoppers | 28.82% | 18.33x |
| Cycling Enthusiasts | 17.67% | 13.80x |
| Mountain Biking Enthusiasts | 16.66% | 13.61x |
| Fitness Activity Tracker Users | 33.13% | 13.34x |
| Gym Equipment Owners | 25.25% | 11.00x |
| Bodybuilding Enthusiasts | 15.70% | 10.38x |
| Competitive Tri-Athletes | 19.78% | 10.08x |
| Rock Climbing Enthusiasts | 15.01% | 9.81x |
| Ski and Snowboard Apparel Shoppers | 13.11% | 9.63x |
| Competitive Sports Participants | 9.15% | 9.37x |
Composition Percentage:
The overlap percentage between the E-cycling Enthusiasts audience and the Interest attribute.
Index: A comparison of the E-cycling Enthusiasts audience to the internet population.
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APPAREL RETAILERS
The E-cycling Enthusiasts audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the E-cycling Enthusiasts audience is Carhartt.
| Location | Composition | Index |
| Carhartt | 0.02% | 0.80x |
Composition Percentage:
The overlap percentage between the E-cycling Enthusiasts audience and the Location attribute.
Index: A comparison of the E-cycling Enthusiasts audience to the internet population.
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WEBSITES
The E-cycling Enthusiasts audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the E-cycling Enthusiasts audience is zwiftinsider.com.
| Website | Composition | Index |
| zwiftinsider.com | 1.48% | 35.87x |
| cyclingweekly.com | 9.93% | 35.11x |
| cyclingnews.com | 9.42% | 34.28x |
| bikeperfect.com | 1.75% | 31.75x |
| bikeradar.com | 9.40% | 31.09x |
| roadbikereview.com | 3.53% | 30.49x |
| roadbikerider.com | 2.26% | 29.85x |
| bikerumor.com | 3.77% | 29.37x |
| velonews.com | 3.37% | 28.48x |
| theproscloset.com | 1.28% | 27.61x |
Composition Percentage:
The overlap percentage between the E-cycling Enthusiasts audience and the Web attribute.
Index: A comparison of the E-cycling Enthusiasts audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the E-cycling Enthusiasts audience is US Cycling.
| Content Affinity | Composition | Index |
| US Cycling | 14.66% | 21.07x |
| Running & Marathons | 8.06% | 11.71x |
| Institutional Investing | 0.08% | 11.15x |
| Winter Sports & Gear | 0.44% | 11.07x |
| Crossfit & Obstacle Race Enthusiasts | 0.28% | 9.88x |
| Real Estate Cluster | 0.22% | 9.40x |
| Quebec Vacation Research Cluster | 0.11% | 8.61x |
| Higher-End Fashion Brands | 0.01% | 8.37x |
| Canada Job Seekers Cluster | 0.07% | 7.70x |
| Action Sports | 0.25% | 7.49x |
Composition Percentage:
The overlap percentage between the E-cycling Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the E-cycling Enthusiasts audience to the internet population.
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DEMOGRAPHICS
The E-cycling Enthusiasts audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male
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