Dstillery Audiences

E-CYCLING ENTHUSIASTS

Audience Size: 4.4 Million Devices

Explore the E-cycling Enthusiasts Audience

Below you'll find more information about the E-cycling Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 4.4 million unique devices whose actions qualify for the E-cycling Enthusiasts audience.

Dstillery Crafted Audiences

INTERESTS

The E-cycling Enthusiasts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the E-cycling Enthusiasts audience is Elite Cycling Gear Shoppers.

Interest Composition Index
Elite Cycling Gear Shoppers 35.05% 19.93x
Fitness Activity Tracker Users 39.56% 16.23x
Cycling Enthusiasts 21.24% 14.10x
Competitive Tri-Athletes 22.70% 12.10x
Gym Equipment Owners 28.24% 12.04x
Rock Climbing Enthusiasts 18.88% 10.88x
Ski and Snowboard Apparel Shoppers 15.40% 10.16x
Bodybuilding Enthusiasts 16.34% 9.98x
Competitive Sports Participants 12.64% 9.92x
Western Canada Skiers and Snowboarders 12.66% 9.67x
Composition Percentage: The overlap percentage between the E-cycling Enthusiasts audience and the Interest attribute.
Index: A comparison of the E-cycling Enthusiasts audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The E-cycling Enthusiasts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the E-cycling Enthusiasts audience is Carhartt.

Location Composition Index
Carhartt 0.06% 0.72x
Composition Percentage: The overlap percentage between the E-cycling Enthusiasts audience and the Location attribute.
Index: A comparison of the E-cycling Enthusiasts audience to the internet population.
Dstillery Web Insights

WEBSITES

The E-cycling Enthusiasts audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the E-cycling Enthusiasts audience is bikereg.com.

Website Composition Index
bikereg.com 1.24% 42.62x
connect.garmin.com 1.63% 41.31x
cxmagazine.com 1.55% 39.27x
zwiftinsider.com 1.49% 37.81x
cyclingweekly.com 13.77% 36.48x
220triathlon.com 1.22% 35.51x
slowtwitch.com 1.60% 34.98x
velonews.com 2.89% 32.85x
cyclingnews.com 7.79% 32.54x
bikeradar.com 12.97% 32.00x
Composition Percentage: The overlap percentage between the E-cycling Enthusiasts audience and the Web attribute.
Index: A comparison of the E-cycling Enthusiasts audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the E-cycling Enthusiasts audience is US Cycling.

Content Affinity Composition Index
US Cycling 18.74% 20.74x
Higher-End Fashion Brands 0.17% 11.92x
Running & Marathons 14.00% 11.69x
Institutional Investing 0.61% 11.47x
Crossfit & Obstacle Race Enthusiasts 1.51% 11.36x
Canadian Construction & Renovation Research Cluster 0.15% 11.32x
Winter Sports & Gear 1.06% 11.04x
Custom T-Shirts 0.02% 9.45x
Quebec Real Estate 0.60% 9.30x
Work Productivity 0.70% 9.08x
Composition Percentage: The overlap percentage between the E-cycling Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the E-cycling Enthusiasts audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The E-cycling Enthusiasts audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male