Dstillery Audiences

E-CYCLING ENTHUSIASTS

Audience Size: 4 Million Devices

Explore the E-cycling Enthusiasts Audience

Below you'll find more information about the E-cycling Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 4 million unique devices whose actions qualify for the E-cycling Enthusiasts audience.

Dstillery Crafted Audiences

INTERESTS

The E-cycling Enthusiasts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the E-cycling Enthusiasts audience is Elite Cycling Gear Shoppers.

Interest Composition Index
Elite Cycling Gear Shoppers 33.20% 16.25x
Cycling Enthusiasts 20.22% 11.38x
Fitness Activity Tracker Users 34.11% 11.32x
Gym Equipment Owners 28.37% 9.94x
Ski and Snowboard Apparel Shoppers 13.53% 9.37x
Rock Climbing Enthusiasts 18.78% 9.27x
Bodybuilding Enthusiasts 16.98% 9.03x
Competitive Tri-Athletes 21.42% 8.96x
Western Canada Skiers and Snowboarders 10.83% 8.61x
Colorado Skiers and Snowboarders 14.42% 8.50x
Composition Percentage: The overlap percentage between the E-cycling Enthusiasts audience and the Interest attribute.
Index: A comparison of the E-cycling Enthusiasts audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The E-cycling Enthusiasts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the E-cycling Enthusiasts audience is Gap.

Location Composition Index
Gap 0.01% 1.96x
LOFT 0.01% 1.78x
White House Black Market 0.01% 1.73x
Banana Republic 0.01% 1.67x
Chicos 0.01% 1.64x
Express 0.01% 1.47x
Victoria's Secret 0.01% 1.31x
Mens Wearhouse 0.01% 1.21x
Old Navy 0.01% 1.18x
Journeys 0.01% 1.17x
Composition Percentage: The overlap percentage between the E-cycling Enthusiasts audience and the Location attribute.
Index: A comparison of the E-cycling Enthusiasts audience to the internet population.
Dstillery Web Insights

WEBSITES

The E-cycling Enthusiasts audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the E-cycling Enthusiasts audience is cxmagazine.com.

Website Composition Index
cxmagazine.com 1.13% 35.88x
zwiftinsider.com 1.25% 34.19x
bikeperfect.com 1.03% 32.61x
cyclingweekly.com 12.22% 31.90x
cyclingnews.com 9.30% 30.09x
velonews.com 4.03% 28.86x
bikeradar.com 11.44% 28.78x
roadbikereview.com 4.37% 28.64x
roadbikerider.com 2.70% 28.57x
theproscloset.com 4.55% 25.18x
Composition Percentage: The overlap percentage between the E-cycling Enthusiasts audience and the Web attribute.
Index: A comparison of the E-cycling Enthusiasts audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the E-cycling Enthusiasts audience is US Cycling.

Content Affinity Composition Index
US Cycling 15.81% 15.08x
Winter Sports & Gear 0.69% 8.84x
Running & Marathons 10.16% 8.70x
Institutional Investing 0.30% 8.61x
Higher-End Fashion Brands 0.08% 8.32x
Real Estate Cluster 0.37% 8.16x
Crossfit & Obstacle Race Enthusiasts 0.80% 8.13x
Quebec Hunting & Outdoors Cluster 0.23% 7.81x
Quebec Real Estate 0.29% 7.42x
Canadian Construction & Renovation Research Cluster 0.06% 7.22x
Composition Percentage: The overlap percentage between the E-cycling Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the E-cycling Enthusiasts audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The E-cycling Enthusiasts audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male