Dstillery Audiences

ELECTRONICS SHOPPERS

Audience Size: 2.9 Million Devices

Explore the Electronics Shoppers Audience

Below you'll find more information about the Electronics Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 2.9 million unique devices whose actions qualify for the Electronics Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Electronics Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Electronics Shoppers audience is Camera Shoppers.

Interest Composition Index
Camera Shoppers 45.73% 23.37x
Product Manuals Researchers 36.63% 23.13x
Sony Fans 41.31% 22.34x
Ink & Toner Shoppers 40.69% 22.30x
Budget Mobile Phone Researchers 35.76% 22.00x
High-End Camera Shoppers 36.55% 21.62x
Light Bulb Shoppers 33.47% 21.24x
Voice Over Internet Protocol (VoIP) Users 34.33% 21.09x
Laptop Researchers 32.30% 20.07x
Blender Shoppers 32.81% 19.82x
Composition Percentage: The overlap percentage between the Electronics Shoppers audience and the Interest attribute.
Index: A comparison of the Electronics Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Electronics Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Electronics Shoppers audience is Jos A. Bank Clothiers.

Location Composition Index
Jos A. Bank Clothiers 0.24% 1.17x
Mens Wearhouse 0.38% 1.16x
Composition Percentage: The overlap percentage between the Electronics Shoppers audience and the Location attribute.
Index: A comparison of the Electronics Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Electronics Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Electronics Shoppers audience is bhphotovideo.com.

Website Composition Index
bhphotovideo.com 1.08% 95.80x
radioshack.com 1.27% 94.10x
crutchfield.com 4.22% 69.53x
sigmaphoto.com 1.96% 64.54x
academy.com 2.43% 64.28x
fredmiranda.com 1.51% 63.63x
the-digital-picture.com 3.59% 62.48x
42photo.com 1.52% 62.01x
canonrumors.com 1.26% 60.70x
mirrorlesscomparison.com 1.48% 58.63x
Composition Percentage: The overlap percentage between the Electronics Shoppers audience and the Web attribute.
Index: A comparison of the Electronics Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Electronics Shoppers audience is Home Improvement Contractor.

Content Affinity Composition Index
Home Improvement Contractor 3.92% 27.63x
Electronic Cabling 2.54% 19.79x
Robotics 2.55% 18.39x
Discount Shopping 7.11% 18.29x
Telescopes 1.87% 18.28x
High-End Audio 9.17% 17.25x
Photography 20.15% 17.20x
Amateur Radios 5.37% 16.52x
Film Production 2.91% 15.15x
Low Budget Shoppers 2.55% 14.77x
Composition Percentage: The overlap percentage between the Electronics Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Electronics Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Electronics Shoppers audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male