Explore the Electronics Shoppers Audience
Below you'll find more information about the Electronics Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 3 million unique devices whose actions qualify for the Electronics Shoppers audience.
INTERESTS
The Electronics Shoppers audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Electronics Shoppers audience is Laptop Researchers.
| Interest | Composition | Index |
| Laptop Researchers | 31.76% | 25.90x |
| Computer Processor and Data Center Decision Makers | 37.61% | 22.25x |
| High End TV Shoppers | 26.70% | 21.89x |
| Deal and Discount Aggregator Researchers | 21.70% | 21.10x |
| IT Decision Makers | 23.30% | 21.04x |
| Virtual Reality Enthusiasts | 32.36% | 20.82x |
| Camera Shoppers | 30.38% | 20.65x |
| Mac Users | 20.63% | 20.57x |
| iPhone Users | 24.56% | 20.39x |
| Ergonomic Office Supplies Shoppers | 29.30% | 20.05x |
Composition Percentage:
The overlap percentage between the Electronics Shoppers audience and the Interest attribute.
Index: A comparison of the Electronics Shoppers audience to the internet population.
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APPAREL RETAILERS
The Electronics Shoppers audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Electronics Shoppers audience is Gap.
| Location | Composition | Index |
| Gap | 0.03% | 1.68x |
| LOFT | 0.03% | 1.61x |
| Eddie Bauer | 0.01% | 1.49x |
| Michael Kors | 0.01% | 1.47x |
| Lululemon | 0.01% | 1.45x |
| Express | 0.02% | 1.43x |
| White House Black Market | 0.02% | 1.40x |
| Talbots | 0.01% | 1.33x |
| Aeropostale | 0.02% | 1.27x |
| Banana Republic | 0.02% | 1.27x |
Composition Percentage:
The overlap percentage between the Electronics Shoppers audience and the Location attribute.
Index: A comparison of the Electronics Shoppers audience to the internet population.
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WEBSITES
The Electronics Shoppers audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Electronics Shoppers audience is letsbld.com.
| Website | Composition | Index |
| letsbld.com | 1.07% | 38.97x |
| whattomine.com | 1.61% | 36.21x |
| cpubenchmark.net | 5.28% | 35.70x |
| cpu-monkey.com | 1.11% | 33.01x |
| premiumbuilds.com | 1.35% | 31.16x |
| overclock.net | 2.19% | 30.97x |
| the-digital-picture.com | 1.36% | 30.87x |
| videocardbenchmark.net | 1.38% | 30.76x |
| thefpsreview.com | 1.19% | 29.60x |
| gpucheck.com | 1.77% | 26.38x |
Composition Percentage:
The overlap percentage between the Electronics Shoppers audience and the Web attribute.
Index: A comparison of the Electronics Shoppers audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Electronics Shoppers audience is Professional Audio Visual.
| Content Affinity | Composition | Index |
| Professional Audio Visual | 0.05% | 29.05x |
| Amateur Radios | 0.07% | 20.34x |
| Robotics | 0.03% | 19.37x |
| Mobile Phone Networks | 0.08% | 14.85x |
| Electronic Accessories | 2.86% | 14.00x |
| Machines & Industrial Supplies | 0.16% | 13.48x |
| Audio Clips & Sound Effects | 0.04% | 13.33x |
| Bathrooms & Plumbing | 0.05% | 13.07x |
| Hobby Vehicles | 0.26% | 12.27x |
| Photography | 6.07% | 11.82x |
Composition Percentage:
The overlap percentage between the Electronics Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Electronics Shoppers audience to the internet population.
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DEMOGRAPHICS
The Electronics Shoppers audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male
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