Dstillery Audiences

ELECTRONICS SHOPPERS

Audience Size: 3 Million Devices

Explore the Electronics Shoppers Audience

Below you'll find more information about the Electronics Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 3 million unique devices whose actions qualify for the Electronics Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Electronics Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Electronics Shoppers audience is Laptop Researchers.

Interest Composition Index
Laptop Researchers 33.04% 24.00x
Computer Processor and Data Center Decision Makers 37.53% 20.60x
Camera Shoppers 31.90% 19.34x
High End TV Shoppers 27.03% 19.34x
Virtual Reality Enthusiasts 31.65% 19.22x
IT Decision Makers 24.92% 19.04x
Ergonomic Office Supplies Shoppers 30.76% 18.93x
iPhone Users 25.63% 18.48x
Ink & Toner Shoppers 27.70% 17.29x
Web Conferences and Remote Workers 30.14% 17.11x
Composition Percentage: The overlap percentage between the Electronics Shoppers audience and the Interest attribute.
Index: A comparison of the Electronics Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Electronics Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Electronics Shoppers audience is Talbots.

Location Composition Index
Talbots 0.01% 1.38x
American Eagle Outfitters 0.02% 1.35x
Forever 21 0.01% 1.35x
Chicos 0.02% 1.21x
Journeys 0.03% 1.20x
Victoria's Secret 0.03% 1.19x
Dressbarn 0.01% 1.18x
Gymboree 0.01% 1.15x
Mens Wearhouse 0.02% 1.14x
White House Black Market 0.02% 1.14x
Composition Percentage: The overlap percentage between the Electronics Shoppers audience and the Location attribute.
Index: A comparison of the Electronics Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Electronics Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Electronics Shoppers audience is whattomine.com.

Website Composition Index
whattomine.com 1.52% 35.41x
letsbld.com 1.87% 33.37x
cpubenchmark.net 5.27% 32.30x
overclock.net 2.37% 30.35x
cpu-monkey.com 1.31% 29.84x
the-digital-picture.com 1.39% 29.63x
thefpsreview.com 1.52% 28.89x
videocardbenchmark.net 1.50% 28.46x
premiumbuilds.com 1.88% 27.18x
gpucheck.com 2.01% 26.06x
Composition Percentage: The overlap percentage between the Electronics Shoppers audience and the Web attribute.
Index: A comparison of the Electronics Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Electronics Shoppers audience is Professional Audio Visual.

Content Affinity Composition Index
Professional Audio Visual 0.07% 26.71x
Electronic Cabling 0.06% 24.90x
Robotics 0.09% 19.17x
Amateur Radios 0.23% 17.72x
Assorted Topics (Malta Travel, New Zeeland Online Shopping, Academic Sales) 0.03% 15.82x
Online Media Converters 0.09% 15.34x
Mobile Phone Networks 0.17% 15.02x
Auctions & Repossessions 0.07% 13.46x
Airsoft & Paintball Equipment 0.08% 13.42x
Holiday Gifts 0.03% 13.39x
Composition Percentage: The overlap percentage between the Electronics Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Electronics Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Electronics Shoppers audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male