Dstillery Audiences

ELECTRONICS SHOPPERS

Audience Size: 2.8 Million Devices

Explore the Electronics Shoppers Audience

Below you'll find more information about the Electronics Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 2.8 million unique devices whose actions qualify for the Electronics Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Electronics Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Electronics Shoppers audience is Laptop Researchers.

Interest Composition Index
Laptop Researchers 33.84% 27.41x
Computer Processor and Data Center Decision Makers 39.82% 22.68x
High End TV Shoppers 27.94% 22.59x
Camera Shoppers 32.19% 22.32x
IT Decision Makers 25.57% 22.31x
Virtual Reality Enthusiasts 33.27% 21.70x
Ergonomic Office Supplies Shoppers 32.03% 21.65x
iPhone Users 26.90% 21.19x
Web Conferences and Remote Workers 28.51% 21.08x
Ink & Toner Shoppers 28.71% 20.21x
Composition Percentage: The overlap percentage between the Electronics Shoppers audience and the Interest attribute.
Index: A comparison of the Electronics Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Electronics Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Electronics Shoppers audience is Carhartt.

Location Composition Index
Carhartt 0.05% 1.03x
Composition Percentage: The overlap percentage between the Electronics Shoppers audience and the Location attribute.
Index: A comparison of the Electronics Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Electronics Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Electronics Shoppers audience is whattomine.com.

Website Composition Index
whattomine.com 1.06% 32.90x
cpubenchmark.net 5.24% 31.07x
usa.canon.com 1.72% 28.13x
overclock.net 2.59% 27.70x
the-digital-picture.com 1.26% 27.43x
cpu-monkey.com 1.30% 27.20x
videocardbenchmark.net 1.61% 25.68x
thefpsreview.com 1.97% 25.12x
letsbld.com 2.74% 24.15x
nzxt.com 1.25% 23.96x
Composition Percentage: The overlap percentage between the Electronics Shoppers audience and the Web attribute.
Index: A comparison of the Electronics Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Electronics Shoppers audience is Professional Audio Visual.

Content Affinity Composition Index
Professional Audio Visual 0.09% 29.17x
Electronic Cabling 0.11% 25.67x
Robotics 0.14% 22.26x
Assorted Topics (Malta Travel, New Zeeland Online Shopping, Academic Sales) 0.06% 20.54x
Concert Posters 0.04% 18.34x
Online Media Converters 0.19% 17.63x
Amateur Radios 0.36% 17.49x
Mobile Phone Networks 0.29% 17.14x
Phone & Computer Game Downloaders 0.14% 16.50x
Holiday Gifts 0.05% 15.93x
Composition Percentage: The overlap percentage between the Electronics Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Electronics Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Electronics Shoppers audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male