ELITE CYCLING GEAR SHOPPERS

Audience Size: 3.5 Million Devices

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Explore the Elite Cycling Gear Shoppers Audience

Below you'll find more information about the Elite Cycling Gear Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 3.5 million unique devices whose actions qualify for the Elite Cycling Gear Shoppers audience.

INTERESTS

The Elite Cycling Gear Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Elite Cycling Gear Shoppers audience is Cycling Enthusiasts.

Interest	Composition	Index
Cycling Enthusiasts	30.72%	17.45x
E-cycling Enthusiasts	38.64%	16.84x
Competitive Sports Participants	23.06%	15.72x
Ski and Snowboard Apparel Shoppers	21.64%	15.08x
Rock Climbing Enthusiasts	29.84%	14.59x
Western Canada Skiers and Snowboarders	16.67%	13.63x
Indoor Cycling & Spinning Enthusiasts	20.38%	13.58x
Luxury Watch Shoppers	18.08%	13.49x
Mens Business Clothes Shoppers	19.32%	13.01x
Ski House Second Home Owners	20.22%	12.90x

Composition Percentage: The overlap percentage between the Elite Cycling Gear Shoppers audience and the Interest attribute.

Index: A comparison of the Elite Cycling Gear Shoppers audience to the internet population.

APPAREL RETAILERS

The Elite Cycling Gear Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Elite Cycling Gear Shoppers audience is LOFT.

Location	Composition	Index
LOFT	0.01%	1.57x
Chicos	0.01%	1.56x
White House Black Market	0.01%	1.42x
Express	0.01%	1.17x
Mens Wearhouse	0.01%	1.15x
Old Navy	0.01%	1.04x
The Childrens Place	0.01%	1.03x
Victoria's Secret	0.01%	0.98x
Maurices	0.01%	0.97x
Journeys	0.01%	0.93x

Composition Percentage: The overlap percentage between the Elite Cycling Gear Shoppers audience and the Location attribute.

Index: A comparison of the Elite Cycling Gear Shoppers audience to the internet population.

WEBSITES

The Elite Cycling Gear Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Elite Cycling Gear Shoppers audience is cyclingnews.com.

Website	Composition	Index
cyclingnews.com	13.26%	41.51x
cxmagazine.com	1.33%	40.62x
velonews.com	5.55%	38.90x
zwiftinsider.com	1.37%	37.09x
bikeperfect.com	1.19%	37.04x
cyclingweekly.com	13.46%	33.91x
bikeradar.com	13.06%	31.75x
roadbikerider.com	2.97%	30.43x
roadbikereview.com	4.72%	29.89x
bikemag.com	3.28%	29.82x

Composition Percentage: The overlap percentage between the Elite Cycling Gear Shoppers audience and the Web attribute.

Index: A comparison of the Elite Cycling Gear Shoppers audience to the internet population.

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Elite Cycling Gear Shoppers audience is US Cycling.

Content Affinity	Composition	Index
US Cycling	20.96%	19.57x
Winter Sports & Gear	1.22%	15.12x
London Tourism	0.02%	12.20x
Bags & Luggage	1.32%	11.49x
Drawing & Animation	0.03%	11.27x
Motorcycle Racing Researchers	0.93%	11.12x
Action Sports	0.65%	10.94x
Quebec Job Seeker Cluster	0.31%	10.93x
Quebec Hunting & Outdoors Cluster	0.32%	10.70x
Marketing Professionals	0.99%	10.54x

Composition Percentage: The overlap percentage between the Elite Cycling Gear Shoppers audience and the Content Affinity attribute.

Index: A comparison of the Elite Cycling Gear Shoppers audience to the internet population.

DEMOGRAPHICS

The Elite Cycling Gear Shoppers audience resonates most for the following age bracket and gender.

Age

25-34

Gender

Male