Dstillery Audiences

ELITE CYCLING GEAR SHOPPERS

Audience Size: 2.4 Million Devices

Explore the Elite Cycling Gear Shoppers Audience

Below you'll find more information about the Elite Cycling Gear Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 2.4 million unique devices whose actions qualify for the Elite Cycling Gear Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Elite Cycling Gear Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Elite Cycling Gear Shoppers audience is Cycling Enthusiasts.

Interest Composition Index
Cycling Enthusiasts 35.64% 42.34x
Competitive Sports Participants 32.69% 38.77x
Fitness Activity Tracker Users 33.74% 33.74x
Indoor Cycling & Spinning Enthusiasts 28.85% 33.07x
Rock Climbing Enthusiasts 27.89% 32.64x
Competitive Tri-Athletes 32.19% 29.98x
Ski and Snowboard Apparel Shoppers 27.46% 29.82x
Western Canada Skiers and Snowboarders 23.36% 28.65x
Mens Business Clothes Shoppers 26.20% 28.53x
Running Enthusiasts 22.94% 27.63x
Composition Percentage: The overlap percentage between the Elite Cycling Gear Shoppers audience and the Interest attribute.
Index: A comparison of the Elite Cycling Gear Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Elite Cycling Gear Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Elite Cycling Gear Shoppers audience is Everlane.

Location Composition Index
Everlane 0.02% 4.03x
Lorna Jane 0.01% 2.68x
Supreme 0.03% 2.64x
REI 0.04% 2.44x
Bonobos 0.14% 2.38x
Patagonia 0.03% 2.01x
The North Face 0.05% 2.00x
Ralph Lauren 0.03% 1.89x
American Apparel 0.08% 1.88x
Intermix 0.02% 1.80x
Composition Percentage: The overlap percentage between the Elite Cycling Gear Shoppers audience and the Location attribute.
Index: A comparison of the Elite Cycling Gear Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Elite Cycling Gear Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Elite Cycling Gear Shoppers audience is cyclingtips.com.

Website Composition Index
cyclingtips.com 1.16% 94.07x
velonews.com 2.29% 92.34x
planetcyclery.com 1.70% 85.27x
cxmagazine.com 2.73% 85.20x
cannondale.com 3.46% 84.45x
steephill.tv 1.17% 81.83x
trainerroad.com 1.27% 79.08x
cyclingnews.com 10.54% 75.79x
wiggle.com 2.28% 75.07x
racycles.com 3.17% 74.07x
Composition Percentage: The overlap percentage between the Elite Cycling Gear Shoppers audience and the Web attribute.
Index: A comparison of the Elite Cycling Gear Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Elite Cycling Gear Shoppers audience is US Cycling.

Content Affinity Composition Index
US Cycling 31.48% 34.64x
Home Décor, Furniture, & Decorating 0.07% 31.08x
Sports - Skiing, Snowboarding 0.05% 28.84x
Winter Sports & Gear 4.82% 26.16x
Watches & Jewelry 0.03% 23.86x
Backpacking 10.42% 20.54x
Bags & Luggage 3.41% 19.89x
Men's Dress Shirt Shopping 1.96% 18.71x
Custom T-Shirts 0.07% 18.30x
Motorcycle Racing Researchers 1.07% 17.67x
Composition Percentage: The overlap percentage between the Elite Cycling Gear Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Elite Cycling Gear Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Elite Cycling Gear Shoppers audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male