Dstillery Audiences

ELITE CYCLING GEAR SHOPPERS

Audience Size: 1.7 Million Devices

Explore the Elite Cycling Gear Shoppers Audience

Below you'll find more information about the Elite Cycling Gear Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 1.7 million unique devices whose actions qualify for the Elite Cycling Gear Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Elite Cycling Gear Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Elite Cycling Gear Shoppers audience is Indoor Cycling & Spinning Enthusiasts.

Interest Composition Index
Indoor Cycling & Spinning Enthusiasts 35.57% 41.94x
Cycling Enthusiasts 35.70% 30.00x
Mountain Biking Enthusiasts 21.05% 29.98x
Winter Sports Destination Seekers 11.19% 25.10x
Mens Business Clothes Shoppers 7.17% 22.60x
Rock Climbing Enthusiasts 21.29% 22.08x
Competitive Sports Participants 13.92% 21.89x
Competitive Tri-Athletes 13.89% 21.20x
Ski and Snowboard Enthusiasts 16.15% 20.37x
Market Intelligence Researchers 9.95% 18.85x
Composition Percentage: The overlap percentage between the Elite Cycling Gear Shoppers audience and the Interest attribute.
Index: A comparison of the Elite Cycling Gear Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Elite Cycling Gear Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Elite Cycling Gear Shoppers audience is Lululemon.

Location Composition Index
Lululemon 0.01% 1.55x
Zumiez 0.02% 1.31x
Patagonia 0.01% 1.30x
Old Navy 0.02% 1.29x
Mens Wearhouse 0.01% 1.25x
Aeropostale 0.01% 1.18x
Urban Outfitters 0.01% 1.07x
Buckle 0.01% 1.02x
Express 0.01% 0.98x
Maurices 0.02% 0.97x
Composition Percentage: The overlap percentage between the Elite Cycling Gear Shoppers audience and the Location attribute.
Index: A comparison of the Elite Cycling Gear Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Elite Cycling Gear Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Elite Cycling Gear Shoppers audience is cxmagazine.com.

Website Composition Index
cxmagazine.com 1.09% 62.05x
cyclingnews.com 28.68% 61.24x
zwiftinsider.com 1.04% 59.71x
velonews.com 6.96% 53.21x
bikerumor.com 4.77% 50.27x
roadbikereview.com 2.32% 49.72x
bicycling.com 20.81% 47.74x
bikeradar.com 9.85% 47.63x
cyclingweekly.com 15.17% 46.96x
roadbikerider.com 1.98% 45.89x
Composition Percentage: The overlap percentage between the Elite Cycling Gear Shoppers audience and the Web attribute.
Index: A comparison of the Elite Cycling Gear Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Elite Cycling Gear Shoppers audience is US Cycling.

Content Affinity Composition Index
US Cycling 18.70% 36.55x
Winter Sports & Gear 0.14% 18.21x
Backpacking 2.09% 15.70x
Watches Retail 0.49% 14.13x
Action Sports 0.11% 13.86x
Motorcycle Racing Researchers 1.47% 13.41x
Bags & Luggage 0.63% 13.30x
Assorted Topics (Knives, Leather, Customized Gifts, Victorian Clothing) 0.52% 12.23x
Assorted Topics (Photography Resources, Stock Photos, Motorcycles) 0.48% 11.88x
Central & South American News 0.57% 10.41x
Composition Percentage: The overlap percentage between the Elite Cycling Gear Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Elite Cycling Gear Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Elite Cycling Gear Shoppers audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male