ELITE CYCLING GEAR SHOPPERS

Audience Size: 5.3 Million Devices

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Explore the Elite Cycling Gear Shoppers Audience

Below you'll find more information about the Elite Cycling Gear Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 5.3 million unique devices whose actions qualify for the Elite Cycling Gear Shoppers audience.

INTERESTS

The Elite Cycling Gear Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Elite Cycling Gear Shoppers audience is Cycling Enthusiasts.

Interest	Composition	Index
Cycling Enthusiasts	30.44%	15.62x
Competitive Sports Participants	29.64%	15.48x
Rock Climbing Enthusiasts	31.35%	15.14x
Fitness Activity Tracker Users	33.94%	15.09x
Ski and Snowboard Apparel Shoppers	26.64%	14.58x
Western Canada Skiers and Snowboarders	20.27%	14.57x
E-cycling Enthusiasts	35.78%	14.22x
Mens Business Clothes Shoppers	27.70%	13.69x
Indoor Cycling & Spinning Enthusiasts	24.22%	13.43x
Commercial Contractors & Designers	23.60%	12.82x

Composition Percentage: The overlap percentage between the Elite Cycling Gear Shoppers audience and the Interest attribute.

Index: A comparison of the Elite Cycling Gear Shoppers audience to the internet population.

APPAREL RETAILERS

The Elite Cycling Gear Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Elite Cycling Gear Shoppers audience is Patagonia.

Location	Composition	Index
Patagonia	0.02%	2.57x
Bonobos	0.02%	2.46x
REI	0.02%	2.16x
American Apparel	0.04%	2.11x
Armani	0.03%	2.03x
Lululemon	0.05%	1.93x
The North Face	0.02%	1.91x
Madewell	0.03%	1.86x
Urban Outfitters	0.05%	1.83x
Uniqlo	0.02%	1.80x

Composition Percentage: The overlap percentage between the Elite Cycling Gear Shoppers audience and the Location attribute.

Index: A comparison of the Elite Cycling Gear Shoppers audience to the internet population.

WEBSITES

The Elite Cycling Gear Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Elite Cycling Gear Shoppers audience is cyclingnews.com.

Website	Composition	Index
cyclingnews.com	5.44%	37.47x
cannondale.com	1.23%	37.46x
racycles.com	1.04%	35.43x
vitalmtb.com	1.04%	35.31x
cxmagazine.com	1.22%	35.23x
performancebike.com	1.08%	34.68x
bikereg.com	1.78%	33.72x
bikepacking.com	1.42%	32.98x
cyclingweekly.com	7.41%	32.31x
bicycleretailer.com	1.13%	31.49x

Composition Percentage: The overlap percentage between the Elite Cycling Gear Shoppers audience and the Web attribute.

Index: A comparison of the Elite Cycling Gear Shoppers audience to the internet population.

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Elite Cycling Gear Shoppers audience is US Cycling.

Content Affinity	Composition	Index
US Cycling	15.03%	20.38x
Sports - Skiing, Snowboarding	0.02%	18.68x
Watches & Jewelry	0.01%	17.08x
Home Décor, Furniture, & Decorating	0.01%	15.07x
Winter Sports & Gear	2.17%	14.52x
Custom T-Shirts	0.03%	13.58x
Backpacking	4.95%	12.55x
Men's Dress Shirt Shopping	0.65%	12.08x
Motorcycle Racing Researchers	0.79%	11.96x
Marketing Professionals	2.42%	11.43x

Composition Percentage: The overlap percentage between the Elite Cycling Gear Shoppers audience and the Content Affinity attribute.

Index: A comparison of the Elite Cycling Gear Shoppers audience to the internet population.

DEMOGRAPHICS

The Elite Cycling Gear Shoppers audience resonates most for the following age bracket and gender.

Age

25-34

Gender

Male