Dstillery Audiences

ELITE CYCLING GEAR SHOPPERS

Audience Size: 5.3 Million Devices

Explore the Elite Cycling Gear Shoppers Audience

Below you'll find more information about the Elite Cycling Gear Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 5.3 million unique devices whose actions qualify for the Elite Cycling Gear Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Elite Cycling Gear Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Elite Cycling Gear Shoppers audience is Cycling Enthusiasts.

Interest Composition Index
Cycling Enthusiasts 30.44% 15.62x
Competitive Sports Participants 29.64% 15.48x
Rock Climbing Enthusiasts 31.35% 15.14x
Fitness Activity Tracker Users 33.94% 15.09x
Ski and Snowboard Apparel Shoppers 26.64% 14.58x
Western Canada Skiers and Snowboarders 20.27% 14.57x
E-cycling Enthusiasts 35.78% 14.22x
Mens Business Clothes Shoppers 27.70% 13.69x
Indoor Cycling & Spinning Enthusiasts 24.22% 13.43x
Commercial Contractors & Designers 23.60% 12.82x
Composition Percentage: The overlap percentage between the Elite Cycling Gear Shoppers audience and the Interest attribute.
Index: A comparison of the Elite Cycling Gear Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Elite Cycling Gear Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Elite Cycling Gear Shoppers audience is Patagonia.

Location Composition Index
Patagonia 0.02% 2.57x
Bonobos 0.02% 2.46x
REI 0.02% 2.16x
American Apparel 0.04% 2.11x
Armani 0.03% 2.03x
Lululemon 0.05% 1.93x
The North Face 0.02% 1.91x
Madewell 0.03% 1.86x
Urban Outfitters 0.05% 1.83x
Uniqlo 0.02% 1.80x
Composition Percentage: The overlap percentage between the Elite Cycling Gear Shoppers audience and the Location attribute.
Index: A comparison of the Elite Cycling Gear Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Elite Cycling Gear Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Elite Cycling Gear Shoppers audience is cyclingnews.com.

Website Composition Index
cyclingnews.com 5.44% 37.47x
cannondale.com 1.23% 37.46x
racycles.com 1.04% 35.43x
vitalmtb.com 1.04% 35.31x
cxmagazine.com 1.22% 35.23x
performancebike.com 1.08% 34.68x
bikereg.com 1.78% 33.72x
bikepacking.com 1.42% 32.98x
cyclingweekly.com 7.41% 32.31x
bicycleretailer.com 1.13% 31.49x
Composition Percentage: The overlap percentage between the Elite Cycling Gear Shoppers audience and the Web attribute.
Index: A comparison of the Elite Cycling Gear Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Elite Cycling Gear Shoppers audience is US Cycling.

Content Affinity Composition Index
US Cycling 15.03% 20.38x
Sports - Skiing, Snowboarding 0.02% 18.68x
Watches & Jewelry 0.01% 17.08x
Home Décor, Furniture, & Decorating 0.01% 15.07x
Winter Sports & Gear 2.17% 14.52x
Custom T-Shirts 0.03% 13.58x
Backpacking 4.95% 12.55x
Men's Dress Shirt Shopping 0.65% 12.08x
Motorcycle Racing Researchers 0.79% 11.96x
Marketing Professionals 2.42% 11.43x
Composition Percentage: The overlap percentage between the Elite Cycling Gear Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Elite Cycling Gear Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Elite Cycling Gear Shoppers audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male