Dstillery Audiences

ELITE CYCLING GEAR SHOPPERS

Audience Size: 4 Million Devices

Explore the Elite Cycling Gear Shoppers Audience

Below you'll find more information about the Elite Cycling Gear Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 4 million unique devices whose actions qualify for the Elite Cycling Gear Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Elite Cycling Gear Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Elite Cycling Gear Shoppers audience is Competitive Sports Participants.

Interest Composition Index
Competitive Sports Participants 32.46% 23.77x
Cycling Enthusiasts 33.74% 23.52x
Fitness Activity Tracker Users 33.58% 22.10x
Rock Climbing Enthusiasts 31.02% 20.73x
Indoor Cycling & Spinning Enthusiasts 27.72% 20.31x
Mens Business Clothes Shoppers 27.49% 19.93x
Ski and Snowboard Apparel Shoppers 29.03% 19.75x
Western Canada Skiers and Snowboarders 24.14% 19.47x
Gym Equipment Owners 41.46% 18.10x
Commercial Contractors & Designers 27.43% 18.07x
Composition Percentage: The overlap percentage between the Elite Cycling Gear Shoppers audience and the Interest attribute.
Index: A comparison of the Elite Cycling Gear Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Elite Cycling Gear Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Elite Cycling Gear Shoppers audience is Everlane.

Location Composition Index
Everlane 0.02% 3.04x
Supreme 0.02% 2.69x
Bonobos 0.18% 2.54x
Patagonia 0.02% 2.37x
REI 0.03% 2.07x
Intermix 0.02% 2.03x
Topshop 0.03% 1.86x
The North Face 0.03% 1.78x
Club Monaco 0.02% 1.77x
Armani 0.04% 1.64x
Composition Percentage: The overlap percentage between the Elite Cycling Gear Shoppers audience and the Location attribute.
Index: A comparison of the Elite Cycling Gear Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Elite Cycling Gear Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Elite Cycling Gear Shoppers audience is velonews.com.

Website Composition Index
velonews.com 1.06% 57.92x
cannondale.com 1.60% 55.07x
cyclingnews.com 8.24% 53.43x
cxmagazine.com 1.70% 52.53x
bikenashbar.com 1.44% 49.08x
wiggle.com 1.41% 48.58x
performancebike.com 2.94% 46.98x
cyclingweekly.com 11.07% 46.22x
evanscycles.com 1.81% 45.69x
racycles.com 2.01% 45.48x
Composition Percentage: The overlap percentage between the Elite Cycling Gear Shoppers audience and the Web attribute.
Index: A comparison of the Elite Cycling Gear Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Elite Cycling Gear Shoppers audience is US Cycling.

Content Affinity Composition Index
US Cycling 22.07% 22.63x
Home Décor, Furniture, & Decorating 0.03% 19.23x
Sports - Skiing, Snowboarding 0.03% 19.17x
Winter Sports & Gear 2.99% 18.14x
Watches & Jewelry 0.02% 17.28x
Custom T-Shirts 0.05% 14.63x
Backpacking 6.99% 14.15x
Men's Dress Shirt Shopping 1.14% 13.36x
Motorcycle Racing Researchers 0.91% 13.17x
Bags & Luggage 2.24% 13.02x
Composition Percentage: The overlap percentage between the Elite Cycling Gear Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Elite Cycling Gear Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Elite Cycling Gear Shoppers audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male