Dstillery Audiences

EMBROIDERY ENTHUSIASTS

Audience Size: 3.4 Million Devices

Explore the Embroidery Enthusiasts Audience

Below you'll find more information about the Embroidery Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 3.4 million unique devices whose actions qualify for the Embroidery Enthusiasts audience.

Dstillery Crafted Audiences

INTERESTS

The Embroidery Enthusiasts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Embroidery Enthusiasts audience is Home Rug Shoppers.

Interest Composition Index
Home Rug Shoppers 22.77% 16.92x
Home Goods Supercenter Shoppers 22.77% 16.92x
Quilting Enthusiasts 24.74% 16.27x
Chandelier and Lamp Shoppers 26.62% 15.35x
Home Decor Shoppers 18.26% 14.83x
Budget Grocery Shoppers 15.30% 14.09x
Solitaire Players 21.44% 13.75x
Kids Clothing Shoppers 25.56% 13.52x
Crochet Enthusiasts 18.66% 13.14x
Homemade Gifts Crafters 17.49% 13.01x
Composition Percentage: The overlap percentage between the Embroidery Enthusiasts audience and the Interest attribute.
Index: A comparison of the Embroidery Enthusiasts audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Embroidery Enthusiasts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Embroidery Enthusiasts audience is Maurices.

Location Composition Index
Maurices 0.02% 1.33x
White House Black Market 0.01% 1.20x
Mens Wearhouse 0.01% 1.14x
Carhartt 0.11% 1.06x
Old Navy 0.01% 1.02x
Buckle 0.01% 0.97x
Express 0.01% 0.96x
The Childrens Place 0.01% 0.92x
Journeys 0.01% 0.91x
Victoria's Secret 0.01% 0.86x
Composition Percentage: The overlap percentage between the Embroidery Enthusiasts audience and the Location attribute.
Index: A comparison of the Embroidery Enthusiasts audience to the internet population.
Dstillery Web Insights

WEBSITES

The Embroidery Enthusiasts audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Embroidery Enthusiasts audience is janome.com.

Website Composition Index
janome.com 1.44% 41.66x
shopping.net 3.35% 33.47x
rotita.com 1.08% 31.46x
t-shirtforums.com 1.65% 30.51x
theweb.com 1.55% 30.14x
blair.com 2.27% 29.77x
answersite.com 1.49% 29.73x
allpeoplequilt.com 1.76% 28.65x
meredith.com 1.38% 27.86x
allfreesewing.com 3.82% 25.53x
Composition Percentage: The overlap percentage between the Embroidery Enthusiasts audience and the Web attribute.
Index: A comparison of the Embroidery Enthusiasts audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Embroidery Enthusiasts audience is Sewing, Embroidery & Quilting.

Content Affinity Composition Index
Sewing, Embroidery & Quilting 1.82% 18.24x
Custom Printing 0.79% 17.00x
Electronic Document Assembly 0.03% 14.53x
Sewing, Embroidery & Fabrics 3.96% 13.17x
Home Printing 0.02% 12.92x
Consumer Rewards 0.03% 11.63x
Arts & Crafts 0.11% 11.58x
Home Decoration - Crafts & Kids 0.12% 11.14x
Graphic Design 5.88% 11.01x
Rural Living 0.02% 10.90x
Composition Percentage: The overlap percentage between the Embroidery Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the Embroidery Enthusiasts audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Embroidery Enthusiasts audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female