Dstillery Audiences

ENGAGEMENT RING SHOPPERS

Audience Size: 3.2 Million Devices

Explore the Engagement Ring Shoppers Audience

Below you'll find more information about the Engagement Ring Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 3.2 million unique devices whose actions qualify for the Engagement Ring Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Engagement Ring Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Engagement Ring Shoppers audience is Jewelry & Watch Shoppers.

Interest Composition Index
Jewelry & Watch Shoppers 55.47% 33.02x
Budget Grocery Shoppers 38.39% 24.31x
Orlando Activities Researchers 35.40% 23.51x
Bargain Shopping Researchers 30.96% 23.41x
Discount Big Box Shoppers 33.66% 23.18x
Texas Activity Researchers 30.13% 22.97x
Nashville Activity Researchers 33.28% 22.51x
Trendy Shoe Shoppers 34.25% 22.34x
Houston Activity Researchers 34.22% 22.25x
Shoe Shoppers 36.13% 21.97x
Composition Percentage: The overlap percentage between the Engagement Ring Shoppers audience and the Interest attribute.
Index: A comparison of the Engagement Ring Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Engagement Ring Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Engagement Ring Shoppers audience is Columbia.

Location Composition Index
Columbia 0.02% 1.45x
Chicos 0.06% 1.32x
Lane Bryant 0.07% 1.29x
Jos A. Bank Clothiers 0.20% 1.26x
Hollister 0.03% 1.24x
Madewell 0.02% 1.23x
Charlotte Russe 0.02% 1.22x
Dressbarn 0.06% 1.22x
Aeropostale 0.03% 1.17x
Zumiez 0.04% 1.17x
Composition Percentage: The overlap percentage between the Engagement Ring Shoppers audience and the Location attribute.
Index: A comparison of the Engagement Ring Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Engagement Ring Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Engagement Ring Shoppers audience is jamesavery.com.

Website Composition Index
jamesavery.com 1.14% 83.69x
coach.com 1.26% 73.81x
fossil.com 1.46% 69.40x
charlotterusse.com 4.32% 68.20x
gemvara.com 2.18% 67.52x
puppyfind.com 1.31% 65.24x
academy.com 2.36% 64.96x
francescas.com 1.05% 63.83x
belk.com 2.16% 63.43x
slumberland.com 1.54% 62.82x
Composition Percentage: The overlap percentage between the Engagement Ring Shoppers audience and the Web attribute.
Index: A comparison of the Engagement Ring Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Engagement Ring Shoppers audience is Diamonds & Precious Metals.

Content Affinity Composition Index
Diamonds & Precious Metals 7.68% 24.37x
Higher-End Fashion Brands 3.39% 20.66x
Custom Gifts 6.92% 19.34x
Assorted Topics (Retail Products, Food Service, Package Delivery) 0.69% 18.33x
Watches & Jewelry 0.03% 17.23x
Holiday Gifts 1.47% 17.17x
As Seen On TV Products 0.15% 17.00x
Bridal Fashion 3.46% 16.95x
Costumes 1.32% 16.93x
South Carolina Travel 0.53% 16.60x
Composition Percentage: The overlap percentage between the Engagement Ring Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Engagement Ring Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Engagement Ring Shoppers audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Female