Dstillery Audiences

ENGAGEMENT RING SHOPPERS

Audience Size: 1.6 Million Devices

Explore the Engagement Ring Shoppers Audience

Below you'll find more information about the Engagement Ring Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 1.6 million unique devices whose actions qualify for the Engagement Ring Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Engagement Ring Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Engagement Ring Shoppers audience is Jewelry & Watch Shoppers.

Interest Composition Index
Jewelry & Watch Shoppers 44.38% 28.72x
Big Box Shoppers 29.03% 22.80x
Discount Big Box Shoppers 24.69% 21.75x
Budget Grocery Shoppers 25.70% 21.72x
Retired Wealthy Assisted Living Researchers 29.56% 20.68x
Retirement Financial Account Researchers 29.52% 20.58x
Wedding Content Readers 22.62% 20.17x
Bargain Shopping Researchers 20.16% 20.12x
Realtors & Real Estate Researchers 20.61% 19.93x
Houston Activity Researchers 21.72% 19.71x
Composition Percentage: The overlap percentage between the Engagement Ring Shoppers audience and the Interest attribute.
Index: A comparison of the Engagement Ring Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Engagement Ring Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Engagement Ring Shoppers audience is Carhartt.

Location Composition Index
Carhartt 0.08% 1.22x
Composition Percentage: The overlap percentage between the Engagement Ring Shoppers audience and the Location attribute.
Index: A comparison of the Engagement Ring Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Engagement Ring Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Engagement Ring Shoppers audience is hy-vee.com.

Website Composition Index
hy-vee.com 1.17% 34.67x
weddingwire.com 4.86% 26.34x
nyandcompany.com 1.73% 26.31x
whotv.com 3.16% 25.66x
traveliowa.com 1.47% 24.71x
overstock.com 3.58% 23.18x
choicehotels.com 1.16% 21.96x
tbdress.com 1.11% 21.74x
cbs2iowa.com 1.99% 21.54x
applitrack.com 1.39% 21.53x
Composition Percentage: The overlap percentage between the Engagement Ring Shoppers audience and the Web attribute.
Index: A comparison of the Engagement Ring Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Engagement Ring Shoppers audience is Texas Sporting & Outdoors Cluster.

Content Affinity Composition Index
Texas Sporting & Outdoors Cluster 0.05% 26.97x
Diamonds & Precious Metals 0.56% 23.36x
Custom Gifts 0.37% 19.35x
Assorted Topics (Comics, Architecture, Fine Spirits, Sports) 0.10% 18.91x
Women Shoppers 2.07% 17.63x
Costumes 0.03% 17.33x
Illinois 0.40% 16.11x
Holiday Gifts 0.07% 15.76x
Bridal Fashion 0.32% 15.62x
Party Suppliers 0.64% 15.60x
Composition Percentage: The overlap percentage between the Engagement Ring Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Engagement Ring Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Engagement Ring Shoppers audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female