Dstillery Audiences

ENGAGEMENT RING SHOPPERS

Audience Size: 3 Million Devices

Explore the Engagement Ring Shoppers Audience

Below you'll find more information about the Engagement Ring Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 3 million unique devices whose actions qualify for the Engagement Ring Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Engagement Ring Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Engagement Ring Shoppers audience is Jewelry & Watch Shoppers.

Interest Composition Index
Jewelry & Watch Shoppers 38.90% 25.37x
Big Box Shoppers 21.93% 17.99x
Retirement Financial Account Researchers 23.50% 17.69x
Retired Wealthy Assisted Living Researchers 23.20% 17.65x
Discount Big Box Shoppers 19.02% 17.47x
Budget Grocery Shoppers 19.24% 17.41x
Wedding Content Readers 17.89% 17.39x
Home Rug Shoppers 20.24% 16.41x
Home Goods Supercenter Shoppers 20.23% 16.41x
Realtors & Real Estate Researchers 15.71% 16.28x
Composition Percentage: The overlap percentage between the Engagement Ring Shoppers audience and the Interest attribute.
Index: A comparison of the Engagement Ring Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Engagement Ring Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Engagement Ring Shoppers audience is Buckle.

Location Composition Index
Buckle 0.05% 1.55x
Maurices 0.07% 1.51x
Express 0.04% 1.33x
Eddie Bauer 0.02% 1.30x
Dressbarn 0.03% 1.29x
Victoria's Secret 0.05% 1.28x
Gap 0.03% 1.27x
American Eagle Outfitters 0.03% 1.26x
Mens Wearhouse 0.04% 1.25x
Carhartt 0.33% 1.20x
Composition Percentage: The overlap percentage between the Engagement Ring Shoppers audience and the Location attribute.
Index: A comparison of the Engagement Ring Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Engagement Ring Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Engagement Ring Shoppers audience is whotv.com.

Website Composition Index
whotv.com 1.33% 29.65x
weddingwire.com 7.78% 25.99x
thepitchkc.com 1.35% 21.48x
kansascitymag.com 1.48% 21.27x
jocogov.org 1.57% 20.81x
cbs2iowa.com 2.16% 19.71x
ktiv.com 2.73% 19.24x
feastmagazine.com 1.45% 19.13x
kshb.com 8.87% 19.09x
hotwire.com 1.48% 19.07x
Composition Percentage: The overlap percentage between the Engagement Ring Shoppers audience and the Web attribute.
Index: A comparison of the Engagement Ring Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Engagement Ring Shoppers audience is Diamonds & Precious Metals.

Content Affinity Composition Index
Diamonds & Precious Metals 0.09% 17.52x
Networking Marketing 0.04% 16.57x
Women Shoppers 0.55% 14.80x
Fashion & Retail 0.26% 14.51x
Custom Gifts 0.07% 14.42x
Flower Shopping 0.07% 14.28x
Party Suppliers 0.10% 13.80x
Assorted Topics (Apartment Rentals, Christian Dating, Ticket Sales) 0.12% 13.49x
Beach & Intimate Wear 0.03% 13.39x
Construction Apparel 0.03% 13.39x
Composition Percentage: The overlap percentage between the Engagement Ring Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Engagement Ring Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Engagement Ring Shoppers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female