Dstillery Audiences

ENGAGEMENT RING SHOPPERS

Audience Size: 3.9 Million Devices

Explore the Engagement Ring Shoppers Audience

Below you'll find more information about the Engagement Ring Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 3.9 million unique devices whose actions qualify for the Engagement Ring Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Engagement Ring Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Engagement Ring Shoppers audience is Jewelry & Watch Shoppers.

Interest Composition Index
Jewelry & Watch Shoppers 50.77% 30.31x
Big Box Shoppers 36.51% 23.53x
Budget Grocery Shoppers 32.30% 22.89x
Discount Big Box Shoppers 32.75% 22.56x
Bargain Shopping Researchers 26.87% 20.98x
Home Decor Shoppers 30.99% 20.84x
Patriotic Party Decoration Shoppers 33.29% 20.22x
Department Store Shoppers 30.39% 20.01x
Orlando Activities Researchers 24.80% 20.00x
Apartment Furniture Shoppers 27.39% 19.89x
Composition Percentage: The overlap percentage between the Engagement Ring Shoppers audience and the Interest attribute.
Index: A comparison of the Engagement Ring Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Engagement Ring Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Engagement Ring Shoppers audience is Lane Bryant.

Location Composition Index
Lane Bryant 0.01% 1.64x
Buckle 0.01% 1.56x
Maurices 0.01% 1.47x
The Childrens Place 0.01% 1.18x
Carhartt 0.14% 1.16x
Journeys 0.01% 1.16x
Victoria's Secret 0.01% 1.06x
Old Navy 0.01% 1.03x
Mens Wearhouse 0.01% 0.85x
Composition Percentage: The overlap percentage between the Engagement Ring Shoppers audience and the Location attribute.
Index: A comparison of the Engagement Ring Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Engagement Ring Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Engagement Ring Shoppers audience is helzberg.com.

Website Composition Index
helzberg.com 1.81% 49.84x
diamondnexus.com 2.86% 45.70x
pandora.net 2.85% 35.94x
quikorder.com 1.01% 32.26x
reecenichols.com 2.10% 31.38x
gordmans.com 1.02% 31.32x
journeys.com 3.27% 30.97x
rue21.com 1.61% 29.00x
gia.edu 2.62% 28.62x
kirklands.com 2.74% 27.93x
Composition Percentage: The overlap percentage between the Engagement Ring Shoppers audience and the Web attribute.
Index: A comparison of the Engagement Ring Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Engagement Ring Shoppers audience is Assorted Topics (Discount Stores, Sporting Goods, Viral Media).

Content Affinity Composition Index
Assorted Topics (Discount Stores, Sporting Goods, Viral Media) 0.15% 24.02x
Diamonds & Precious Metals 3.30% 23.99x
Assorted Topics (Apartment Rentals, Christian Dating, Ticket Sales) 0.11% 17.81x
Bridal Fashion 1.04% 16.98x
Custom Gifts 2.24% 16.44x
Apartment & Community Real Estate Researchers 0.19% 16.22x
Men's Fashion Shopping 0.13% 14.17x
Unique & Personalized Fashion 1.60% 13.87x
Party Suppliers 4.75% 13.83x
Assorted Topics (Discount Shopping, Price Comparison, Custom Stamps, Lamination, Arcade Games, Paper Shredding) 0.09% 13.81x
Composition Percentage: The overlap percentage between the Engagement Ring Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Engagement Ring Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Engagement Ring Shoppers audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female