Dstillery Audiences

ENGAGEMENT RING SHOPPERS

Audience Size: 3.7 Million Devices

Explore the Engagement Ring Shoppers Audience

Below you'll find more information about the Engagement Ring Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 3.7 million unique devices whose actions qualify for the Engagement Ring Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Engagement Ring Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Engagement Ring Shoppers audience is Jewelry & Watch Shoppers.

Interest Composition Index
Jewelry & Watch Shoppers 48.11% 29.64x
Big Box Shoppers 34.02% 23.07x
Budget Grocery Shoppers 29.18% 22.34x
Discount Big Box Shoppers 30.01% 22.08x
Bargain Shopping Researchers 24.15% 20.26x
Home Decor Shoppers 28.61% 19.92x
Orlando Activities Researchers 23.01% 19.53x
Patriotic Party Decoration Shoppers 30.37% 19.52x
Retirement Financial Account Researchers 29.80% 19.33x
Retired Wealthy Assisted Living Researchers 29.87% 19.19x
Composition Percentage: The overlap percentage between the Engagement Ring Shoppers audience and the Interest attribute.
Index: A comparison of the Engagement Ring Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Engagement Ring Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Engagement Ring Shoppers audience is Old Navy.

Location Composition Index
Old Navy 0.02% 1.59x
Maurices 0.02% 1.50x
Buckle 0.01% 1.40x
Mens Wearhouse 0.02% 1.27x
Victoria's Secret 0.01% 1.26x
Lane Bryant 0.01% 1.20x
Carhartt 0.18% 1.15x
Journeys 0.01% 1.11x
The Childrens Place 0.01% 0.97x
Composition Percentage: The overlap percentage between the Engagement Ring Shoppers audience and the Location attribute.
Index: A comparison of the Engagement Ring Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Engagement Ring Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Engagement Ring Shoppers audience is helzberg.com.

Website Composition Index
helzberg.com 1.28% 51.52x
diamondnexus.com 2.05% 47.99x
reecenichols.com 1.77% 37.38x
pandora.net 1.76% 36.46x
journeys.com 2.15% 32.11x
gia.edu 1.90% 31.00x
hy-vee.com 4.05% 30.49x
bbtheatres.com 1.14% 30.40x
jeulia.com 2.54% 29.65x
silverdollarcity.com 1.88% 29.38x
Composition Percentage: The overlap percentage between the Engagement Ring Shoppers audience and the Web attribute.
Index: A comparison of the Engagement Ring Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Engagement Ring Shoppers audience is Diamonds & Precious Metals.

Content Affinity Composition Index
Diamonds & Precious Metals 2.40% 23.91x
Assorted Topics (Discount Stores, Sporting Goods, Viral Media) 0.08% 21.63x
Assorted Topics (Apartment Rentals, Christian Dating, Ticket Sales) 0.10% 19.49x
Apartment & Community Real Estate Researchers 0.13% 19.36x
Assorted Topics (Discount Shopping, Price Comparison, Custom Stamps, Lamination, Arcade Games, Paper Shredding) 0.06% 17.99x
Custom Gifts 1.77% 16.87x
Bridal Fashion 0.77% 16.08x
Party Suppliers 3.45% 14.22x
Women Shoppers 6.33% 14.08x
Rural Living 0.02% 14.06x
Composition Percentage: The overlap percentage between the Engagement Ring Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Engagement Ring Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Engagement Ring Shoppers audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female