Dstillery Audiences

ENGAGEMENT RING SHOPPERS

Audience Size: 2.8 Million Devices

Explore the Engagement Ring Shoppers Audience

Below you'll find more information about the Engagement Ring Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 2.8 million unique devices whose actions qualify for the Engagement Ring Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Engagement Ring Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Engagement Ring Shoppers audience is Jewelry & Watch Shoppers.

Interest Composition Index
Jewelry & Watch Shoppers 39.31% 24.51x
Big Box Shoppers 23.93% 18.25x
Discount Big Box Shoppers 20.30% 17.55x
Budget Grocery Shoppers 21.34% 17.49x
Retired Wealthy Assisted Living Researchers 25.66% 16.67x
Wedding Content Readers 18.88% 16.60x
Retirement Financial Account Researchers 25.45% 16.59x
Bargain Shopping Researchers 15.88% 16.44x
Realtors & Real Estate Researchers 17.42% 16.42x
Texas Activity Researchers 16.31% 16.35x
Composition Percentage: The overlap percentage between the Engagement Ring Shoppers audience and the Interest attribute.
Index: A comparison of the Engagement Ring Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Engagement Ring Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Engagement Ring Shoppers audience is Carhartt.

Location Composition Index
Carhartt 0.07% 1.12x
Composition Percentage: The overlap percentage between the Engagement Ring Shoppers audience and the Location attribute.
Index: A comparison of the Engagement Ring Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Engagement Ring Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Engagement Ring Shoppers audience is traveliowa.com.

Website Composition Index
traveliowa.com 1.05% 29.74x
nyandcompany.com 1.03% 29.23x
whotv.com 2.09% 27.90x
weddingwire.com 6.16% 27.28x
steinmart.com 1.04% 21.82x
kansascitymag.com 1.37% 21.51x
thepitchkc.com 1.41% 20.55x
overstock.com 1.76% 20.37x
cbs2iowa.com 1.95% 20.20x
weathertech.com 1.85% 20.18x
Composition Percentage: The overlap percentage between the Engagement Ring Shoppers audience and the Web attribute.
Index: A comparison of the Engagement Ring Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Engagement Ring Shoppers audience is Diamonds & Precious Metals.

Content Affinity Composition Index
Diamonds & Precious Metals 0.28% 23.55x
Beach & Intimate Wear 0.06% 16.72x
Networking Marketing 0.08% 16.35x
Custom Gifts 0.16% 16.10x
Women Shoppers 1.05% 15.75x
Holiday Gifts 0.04% 15.35x
Illinois 0.17% 14.90x
Bridal Fashion 0.22% 14.59x
Party Suppliers 0.26% 14.55x
Assorted Topics (Games, Calendars, Journals, Pillows, Fitness) 0.07% 13.84x
Composition Percentage: The overlap percentage between the Engagement Ring Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Engagement Ring Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Engagement Ring Shoppers audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Female