Dstillery Audiences

ENGAGEMENT RING SHOPPERS

Audience Size: 3 Million Devices

Explore the Engagement Ring Shoppers Audience

Below you'll find more information about the Engagement Ring Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 3 million unique devices whose actions qualify for the Engagement Ring Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Engagement Ring Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Engagement Ring Shoppers audience is Jewelry & Watch Shoppers.

Interest Composition Index
Jewelry & Watch Shoppers 47.41% 23.55x
Big Box Shoppers 33.97% 18.73x
Discount Big Box Shoppers 29.67% 18.02x
Budget Grocery Shoppers 30.45% 17.83x
Bargain Shopping Researchers 25.44% 16.21x
Retirement Financial Account Researchers 31.70% 16.03x
Gift Givers 27.62% 16.03x
Home Decor Shoppers 28.49% 16.02x
Wedding Content Readers 26.98% 16.01x
Retired Wealthy Assisted Living Researchers 32.02% 16.01x
Composition Percentage: The overlap percentage between the Engagement Ring Shoppers audience and the Interest attribute.
Index: A comparison of the Engagement Ring Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Engagement Ring Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Engagement Ring Shoppers audience is Buckle.

Location Composition Index
Buckle 0.02% 1.88x
Maurices 0.03% 1.63x
Gap 0.01% 1.59x
Aeropostale 0.01% 1.51x
Victoria's Secret 0.02% 1.50x
Dressbarn 0.01% 1.47x
Zumiez 0.01% 1.47x
Old Navy 0.02% 1.36x
Banana Republic 0.01% 1.27x
Mens Wearhouse 0.02% 1.25x
Composition Percentage: The overlap percentage between the Engagement Ring Shoppers audience and the Location attribute.
Index: A comparison of the Engagement Ring Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Engagement Ring Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Engagement Ring Shoppers audience is diamondnexus.com.

Website Composition Index
diamondnexus.com 1.49% 42.22x
reecenichols.com 1.39% 35.41x
pandora.net 1.10% 32.06x
journeys.com 1.39% 29.12x
hy-vee.com 3.17% 28.92x
gia.edu 1.46% 28.48x
silverdollarcity.com 1.45% 28.28x
jeulia.com 1.92% 28.05x
movado.com 1.36% 23.65x
furniturerow.com 1.85% 23.61x
Composition Percentage: The overlap percentage between the Engagement Ring Shoppers audience and the Web attribute.
Index: A comparison of the Engagement Ring Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Engagement Ring Shoppers audience is Diamonds & Precious Metals.

Content Affinity Composition Index
Diamonds & Precious Metals 1.84% 19.94x
Assorted Topics (Discount Shopping, Price Comparison, Custom Stamps, Lamination, Arcade Games, Paper Shredding) 0.05% 16.62x
Assorted Topics (Discount Stores, Sporting Goods, Viral Media) 0.03% 15.85x
Apartment & Community Real Estate Researchers 0.08% 15.75x
Assorted Topics (Apartment Rentals, Christian Dating, Ticket Sales) 0.10% 15.56x
Custom Gifts 1.33% 14.76x
Bridal Fashion 0.63% 13.71x
Texas Sporting & Outdoors Cluster 0.10% 13.44x
Assorted Topics (Comics, Architecture, Fine Spirits, Sports) 0.22% 12.94x
Women Shoppers 5.05% 12.56x
Composition Percentage: The overlap percentage between the Engagement Ring Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Engagement Ring Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Engagement Ring Shoppers audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female