Dstillery Audiences

ENTREPRENEURS

Audience Size: 3.8 Million Devices

Explore the Entrepreneurs Audience

Below you'll find more information about the Entrepreneurs audience, broken down in different categories based on their digital and physical behaviors. These are 3.8 million unique devices whose actions qualify for the Entrepreneurs audience.

Dstillery Crafted Audiences

INTERESTS

The Entrepreneurs audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Entrepreneurs audience is Business News Readers.

Interest Composition Index
Business News Readers 46.00% 35.15x
Business Decision Makers 46.03% 33.94x
Financial News Readers 37.36% 33.41x
Personal Stock Portfolio Managers 39.75% 32.97x
Media Buying Professionals 39.42% 31.93x
Credit Card Researchers 42.83% 31.86x
Mens Fitness Publication Readers 37.56% 31.41x
Advertising Professionals 37.75% 31.03x
Financial Business Intelligence Researchers 34.82% 30.59x
Executive and C-Suite 35.36% 30.56x
Composition Percentage: The overlap percentage between the Entrepreneurs audience and the Interest attribute.
Index: A comparison of the Entrepreneurs audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Entrepreneurs audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Entrepreneurs audience is Supreme.

Location Composition Index
Supreme 0.02% 2.39x
Everlane 0.01% 1.98x
Bonobos 0.14% 1.82x
Topshop 0.03% 1.58x
Jos A. Bank Clothiers 0.39% 1.57x
Patagonia 0.02% 1.56x
White House Black Market 0.49% 1.54x
Saint Laurent Paris 0.01% 1.42x
Mens Wearhouse 0.57% 1.37x
Madewell 0.01% 1.36x
Composition Percentage: The overlap percentage between the Entrepreneurs audience and the Location attribute.
Index: A comparison of the Entrepreneurs audience to the internet population.
Dstillery Web Insights

WEBSITES

The Entrepreneurs audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Entrepreneurs audience is success.com.

Website Composition Index
success.com 1.15% 38.32x
moneyish.com 1.59% 36.73x
franchising.com 1.43% 33.87x
ryrob.com 1.11% 33.86x
businessnewsdaily.com 4.56% 33.44x
mrmoneymustache.com 1.31% 33.22x
mensfitness.com 1.57% 32.92x
investorplace.com 1.93% 32.08x
wordstream.com 2.01% 31.51x
accountingtoday.com 1.25% 31.42x
Composition Percentage: The overlap percentage between the Entrepreneurs audience and the Web attribute.
Index: A comparison of the Entrepreneurs audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Entrepreneurs audience is Franchising.

Content Affinity Composition Index
Franchising 0.70% 28.82x
Job Interview Process 1.98% 17.78x
Human Resources & Employee Management 1.42% 17.71x
Work Productivity 2.89% 17.37x
Retail Industry News 1.70% 17.02x
Writing Resources 2.41% 16.26x
Personal Finance Researchers 7.23% 16.06x
Paper & Packaging 0.63% 14.76x
Marketing Professionals 4.12% 14.50x
Men's Dress Shirt Shopping 0.95% 14.46x
Composition Percentage: The overlap percentage between the Entrepreneurs audience and the Content Affinity attribute.
Index: A comparison of the Entrepreneurs audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Entrepreneurs audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male