ENTREPRENEURS

Audience Size: 1.6 Million Devices

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Explore the Entrepreneurs Audience

Below you'll find more information about the Entrepreneurs audience, broken down in different categories based on their digital and physical behaviors. These are 1.6 million unique devices whose actions qualify for the Entrepreneurs audience.

INTERESTS

The Entrepreneurs audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Entrepreneurs audience is Dog Lovers.

Interest	Composition	Index
Dog Lovers	39.40%	44.15x
Coachella Enthusiasts	45.26%	40.93x
Business News Readers	23.32%	39.85x
Comedy Fans	49.87%	38.69x
Winter Holiday Celebrators	38.14%	36.51x
Christmas Recipe Researchers	38.21%	33.57x
Advertising Professionals	15.80%	33.41x
Mens Fitness Publication Readers	10.42%	32.81x
Pet Owners	31.46%	31.57x
Women's Health Researchers	10.47%	31.53x

Composition Percentage: The overlap percentage between the Entrepreneurs audience and the Interest attribute.

Index: A comparison of the Entrepreneurs audience to the internet population.

APPAREL RETAILERS

The Entrepreneurs audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Entrepreneurs audience is Buckle.

Location	Composition	Index
Buckle	0.03%	1.30x
Old Navy	0.03%	1.23x
Maurices	0.05%	1.20x
LOFT	0.01%	1.16x
Victoria's Secret	0.02%	1.15x
Gap	0.01%	1.13x
Lane Bryant	0.01%	1.09x
White House Black Market	0.02%	1.04x
J. Crew	0.01%	1.02x
Journeys	0.03%	0.99x

Composition Percentage: The overlap percentage between the Entrepreneurs audience and the Location attribute.

Index: A comparison of the Entrepreneurs audience to the internet population.

WEBSITES

The Entrepreneurs audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Entrepreneurs audience is wonderfeed.com.

Website	Composition	Index
wonderfeed.com	4.66%	77.49x
science-junkies.com	7.91%	68.03x
boreddaddy.com	1.15%	61.77x
finallynews.com	18.18%	61.47x
ilovemydogsomuch.tv	1.92%	60.29x
taphaps.com	1.57%	59.05x
skytales.org	6.34%	58.62x
watchmecraft.com	6.86%	57.01x
idaily.com	1.05%	55.99x
foodfortravel.com	8.80%	55.45x

Composition Percentage: The overlap percentage between the Entrepreneurs audience and the Web attribute.

Index: A comparison of the Entrepreneurs audience to the internet population.

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Entrepreneurs audience is Assorted Topics (Car News, Animals, Viral Media).

Content Affinity	Composition	Index
Assorted Topics (Car News, Animals, Viral Media)	1.19%	24.05x
Conscious Living	2.22%	20.81x
Parenting Blogs	2.00%	19.29x
Assorted Topics (Television, Origami, Men's Health)	0.60%	19.05x
Assorted Topics (Power Trains, Drones, Web Design)	0.12%	18.43x
Local & Travel England - North Midlands	0.16%	17.21x
Australia & New Zealand Media	1.52%	16.68x
Assorted Topics (Conservative News, Politics, Viral Media)	7.03%	16.47x
Online Games for Kids	0.69%	16.12x
Video Content Sites	0.39%	15.28x

Composition Percentage: The overlap percentage between the Entrepreneurs audience and the Content Affinity attribute.

Index: A comparison of the Entrepreneurs audience to the internet population.

DEMOGRAPHICS

The Entrepreneurs audience resonates most for the following age bracket and gender.

Age

55-64

Gender

Male