Dstillery Audiences

ENVIRONMENTAL ACTIVISTS

Audience Size: 2.4 Million Devices

Explore the Environmental Activists Audience

Below you'll find more information about the Environmental Activists audience, broken down in different categories based on their digital and physical behaviors. These are 2.4 million unique devices whose actions qualify for the Environmental Activists audience.

Dstillery Crafted Audiences

INTERESTS

The Environmental Activists audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Environmental Activists audience is Charitable Organization Supporters.

Interest Composition Index
Charitable Organization Supporters 50.09% 54.09x
Nature and Outdoors Book Readers 43.81% 53.62x
Eco-Conscious Consumers 38.39% 49.29x
Social Liberals 37.31% 47.33x
Occupy Movement Supporters 44.34% 46.73x
Liberal Think Tank Readers 46.64% 46.49x
Agriculture and Climate Advocates 45.51% 46.36x
Charitable Organization Researchers 45.45% 45.21x
Democrats 38.42% 43.81x
Immigration Resource Researchers 38.84% 42.88x
Composition Percentage: The overlap percentage between the Environmental Activists audience and the Interest attribute.
Index: A comparison of the Environmental Activists audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Environmental Activists audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Environmental Activists audience is Everlane.

Location Composition Index
Everlane 0.01% 2.17x
REI 0.03% 2.09x
Bonobos 0.11% 1.96x
Supreme 0.02% 1.82x
Intermix 0.02% 1.81x
Patagonia 0.03% 1.77x
The North Face 0.03% 1.60x
Uniqlo 0.03% 1.59x
American Apparel 0.06% 1.54x
Jos A. Bank Clothiers 0.39% 1.44x
Composition Percentage: The overlap percentage between the Environmental Activists audience and the Location attribute.
Index: A comparison of the Environmental Activists audience to the internet population.
Dstillery Web Insights

WEBSITES

The Environmental Activists audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Environmental Activists audience is signforgood.com.

Website Composition Index
signforgood.com 3.53% 74.99x
wri.org 1.11% 71.39x
onbeing.org 1.36% 68.77x
poetryfoundation.org 1.72% 65.98x
people-press.org 1.48% 61.00x
foodandwaterwatch.org 1.59% 59.03x
climatecentral.org 1.64% 58.83x
verifiedpolitics.com 1.22% 55.63x
truthdig.com 1.85% 55.57x
outsideonline.com 1.12% 55.23x
Composition Percentage: The overlap percentage between the Environmental Activists audience and the Web attribute.
Index: A comparison of the Environmental Activists audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Environmental Activists audience is Liberal Views on Government, Finance, and Economy.

Content Affinity Composition Index
Liberal Views on Government, Finance, and Economy 8.96% 36.01x
Assorted Topics (Academic Press, World Facts, Nature Conservation, Liberalism) 8.65% 35.55x
Social & Demographic Trends 4.49% 27.88x
Philanthropy - Nonprofits 2.06% 26.52x
Aid Groups 3.19% 26.04x
Environmentally Friendly Cars 0.19% 25.16x
Los Angeles Cluster 1.04% 25.14x
Nature & Wildlife 16.20% 25.05x
Liberal Media - Political Activism 8.23% 24.91x
Liberal Views on LGBTQ Rights and Pro-Choice 1.12% 24.75x
Composition Percentage: The overlap percentage between the Environmental Activists audience and the Content Affinity attribute.
Index: A comparison of the Environmental Activists audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Environmental Activists audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male